DASH Platform
DASH Platform is a cloud-based SaaS provider of all-in-one scheduling, registration, payment, and CRM software for indoor sports facilities, parks and recreation departments, and community recreation centers across the US and Canada, operating as a subsidiary of DaySmart.
- Company typePrivate
- Founded2005
- HeadquartersBellevue, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What DASH Platform does
DASH Platform is a cloud-based recreation facility management software provider serving indoor sports facilities, parks and recreation departments, and community recreation centers across the United States and Canada. The platform unifies facility scheduling, online registration, integrated payment processing, customer relationship management, marketing communications, and analytics reporting within a single application, with vertical-specific configurations for ice rinks, multi-sport complexes, soccer facilities, athletic courts, gymnastics studios, aquatic centers, baseball facilities, performance gyms, driving ranges, and higher education recreation. Technical capabilities include a drag-and-drop scheduling calendar with automatic conflict detection, configurable field and ice surface layouts, peak and off-peak dynamic pricing, waitlist and roster management, digital waiver tracking with expiration alerts, role-based permissions, and a touchscreen-integrated point-of-sale system for concessions and equipment rentals, plus mobile customer-facing apps on iOS and Android.
DASH Platform operates on a subscription-based SaaS revenue model with annual billing and quote-based pricing that scales with facility size, modules selected, and location count; pricing is not publicly disclosed. Go-to-market is sales-led, with enterprise field sales engaging multi-location operators and municipal parks departments through demo requests and a ~30-day implementation cycle. The company is privately held and operates as the Dash brand under parent company DaySmart, which acquired TeamUp in October 2023 and Sawyer in November 2023 before rebranding DaySmart Recreation to Dash in April 2025. Headcount is reported in the 11–50 range, and the platform serves a diversified customer mix spanning enterprise multi-location operators, SMB single-site facilities, and government parks and recreation departments.
DASH Platform firmographics
Firmographics- Name
- DASH Platform
- Legal name
- Dash (brand of DaySmart)
- Website
- https://dashplatform.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- DASH Platform is a cloud-based SaaS provider of all-in-one scheduling, registration, payment, and CRM software for indoor sports facilities, parks and recreation departments, and community recreation centers across the US and Canada, operating as a subsidiary of DaySmart.
- Ownership category
- akta.pro rank
DASH Platform industry classification
Industry- Product category
- Recreation Facility Management Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Personal Care & Wellness Booking Platforms (Beauty, Fitness, Spa) (BPAMAHAF)
Keywords
Where DASH Platform is headquartered
LocationHeadquarters
- HQ city
- Bellevue
- HQ country
- United States
- HQ region
- North America
Markets served
DASH Platform business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Subscription-Based Software Licensing: Annual or monthly subscription model providing access to the full platform including scheduling, registration, payments, CRM, reporting, and marketing tools. Implementation and onboarding services included.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Custom enterprise pricing based on facility size and features required |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
DASH Platform product offering
Product offeringCore offering
DASH Platform (Dash) is a cloud-based recreation facility management software platform that unifies scheduling, online registration, payment processing, CRM, customer communications, and reporting for sports, recreation, and parks & recreation facility operators. It supports multi-location operations with features such as drag-and-drop scheduling calendars, waiver management, point-of-sale integration, equipment rentals, and mobile-optimized customer portals, delivered primarily as a subscription SaaS product.
Product overview
Dash is an all-in-one recreation facility management software platform that unifies scheduling, registration, payments, customer communications, reporting, and facility operations. The platform offers industry-specific solutions including Ice Sports Management, Multi Sports Management, Parks and Rec Management, Soccer Complexes, Athletic Courts, Gymnastics, Aquatics, Baseball Facilities, Performance Gym, Driving Ranges, and Turf Facilities. Key platform capabilities include flexible drag-and-drop scheduling, revenue intelligence with analytics, customer communications with segmentation, mobile app access, POS integration, waiver management, staff permissions, and equipment rental management. The platform supports multi-location operations and provides embedded site scheduling for customer booking.
Differentiator
Problem solved
Functional benefit
Products and services
- Dash Recreation Facility Management Platform All-in-one cloud-based software platform that unifies scheduling, online registration, payment processing, customer communications (email/SMS), CRM, marketing automation, reporting/analytics, waiver management, point-of-sale integration, equipment rentals, and multi-location management for sports and recreation facility operators.
Quantifiable outcome
- 95% of customers rate the company highly for customer support
- +2 more outcomes
Companies that use DASH Platform
Customer profileNamed customers9 records
Segments12 records
Ideal customer profiles4 records
DASH Platform technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature14 records
DASH Platform partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- CatchCornerminorMarketplace partner that lists facility spaces for rent on what is described as the largest marketplace for sport facility rentals, helping facilities reach new customers through the CatchCorner platform.
Scale indicators4 records
Recent moves7 records
Expansion highlights6 records
DASH Platform competitors and assessment
Company assessmentDirect peers
- SportsEngine: SportsEngine (an NBC Sports Next company) provides sports league and facility management software, directly competing with Dash in registration, scheduling, and payments for sports organizations and facility operators. Listed as a Dash competitor on its comparison pages.
- EZFacility: EZFacility offers facility management software for sports, recreation, and fitness centers with scheduling, registration, and membership features that directly overlap with Dash's all-in-one platform. Listed as a Dash competitor on its comparison pages.
- LeagueApps: LeagueApps provides registration, scheduling, and league management software primarily for youth and adult sports organizations, overlapping with Dash's sports facility and league management capabilities. Listed as a Dash competitor on its comparison pages.
- Daxko: Daxko provides operations, membership, and program management software for YMCAs, JCCs, and recreation centers — directly competing with Dash in the parks & rec and community recreation center vertical with similar scheduling and registration workflows.
- Rec Trac: Rec Trac by RecPro offers recreation management software for parks & recreation departments with registration, scheduling, and facility management features overlapping with Dash's parks & rec vertical.
- Bond Sports: Bond Sports offers sports facility management software with booking, scheduling, and payment functionality. Listed as a Dash competitor on its comparison pages and serves similar sports facility customers.
Broad incumbents
- Active Network: Active Network (part of Global Payments) provides a broad portfolio of activity registration, park management, and recreation software that overlaps with Dash across multiple verticals. A larger incumbent serving a wider customer base.
- Mindbody: Mindbody (ClassPass Business) is a broad SaaS platform for fitness, wellness, and beauty businesses with scheduling, booking, and payments — overlapping with Dash's Fitness Studio vertical and broader booking/scheduling functionality.
- TeamSnap: TeamSnap provides team and league management software including registration, scheduling, and communication for sports organizations. Overlaps with Dash in youth sports registration and league scheduling.
Emerging players
- FinnlySport: FinnlySport provides facility management software for sports complexes including scheduling and registration. Listed as a Dash competitor and operates in adjacent sports facility management territory with narrower current scope.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
DASH Platform social profiles
Digital presenceDASH Platform financial estimates
Financial estimateRevenue estimate
Valuation estimate
DASH Platform leadership team
Management profileNumber of profiles
Profiles1 record
DASH Platform funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DASH Platform M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DASH Platform
What does DASH Platform do?
DASH Platform (Dash) is a cloud-based recreation facility management software platform that unifies scheduling, online registration, payment processing, CRM, customer communications, and reporting for sports, recreation, and parks & recreation facility operators. It supports multi-location operations with features such as drag-and-drop scheduling calendars, waiver management, point-of-sale integration, equipment rentals, and mobile-optimized customer portals, delivered primarily as a subscription SaaS product.
Is DASH Platform a public or private company?
DASH Platform is a private company. It is classified as corporate owned and is currently operating.
When was DASH Platform founded?
DASH Platform was founded in 2005. It employs 11 to 50 people.
Where is DASH Platform based?
DASH Platform is headquartered in Bellevue, United States, in the North America region.
How does DASH Platform make money?
One revenue line is on record: subscription-Based Software Licensing.
Who are DASH Platform's main competitors?
Direct peers on record are SportsEngine, EZFacility, LeagueApps, Daxko, Rec Trac and Bond Sports. Broad incumbents are Active Network, Mindbody and TeamSnap. FinnlySport is listed as an emerging player.
Does DASH Platform have an API?
No public API is recorded for DASH Platform.
What industry is DASH Platform in?
DASH Platform's product category is Recreation Facility Management Software. Its primary akta.pro industry code is BPAMAHAF, Personal Care & Wellness Booking Platforms (Beauty, Fitness, Spa). Its NAICS code is 51821 and its SIC code is 7900.