Rosco Vision Systems
Rosco Vision Systems manufactures dual-vision AI dash cameras, mirrorless e-mirrors, and the RoscoLive cloud fleet management platform for commercial fleets across pupil transportation, public safety, logistics, and construction, serving 1,000+ fleets including Amazon, UPS, FedEx, USPS, and Canada Post.
- Company typePrivate
- Founded1909
- HeadquartersJamaica, United States
- Headcount251–500
- GTM typeB2B
- OfferingHardware or Manufacturing
What Rosco Vision Systems does
Rosco Vision Systems (legal entity Rosco, LLC) is a privately held US manufacturer of vehicle safety technology for commercial fleets, headquartered in Jamaica, Queens, New York, with 251-500 employees and over 115 years of continuous US manufacturing. The company designs and produces dual-vision dash camera systems (DV6, DVXC4, DV7) with AI-powered Driver Monitoring (DMS) and Advanced Driver Assistance (ADAS) capabilities, the D•CAMS mirrorless e-mirror system, 360-degree surround view cameras, solar and battery asset trackers (PulseSol, PulseCore), and supporting harnesses, monitors, and accessories. These hardware products are unified through RoscoLive, a cloud-based fleet management platform that delivers real-time video monitoring, driver scoring, coaching workflows, geofencing, and asset tracking, supplemented by the DV-Pro5 desktop player and a mobile installer application.
Rosco generates revenue through three streams: hardware product sales (dash cams, mirrors, cameras, accessories) distributed via an authorized dealer network, an e-commerce storefront, direct enterprise sales, and the Geotab Marketplace; RoscoLive software subscriptions offered as monthly or annual recurring plans; and professional services including installation through a certified installer network. Pricing is quote-based and not publicly disclosed. Customer concentration spans marquee enterprise accounts including Amazon, UPS, FedEx, USPS, and Canada Post, alongside a broader base of 1,000+ commercial-grade fleets across pupil transportation, public safety, construction, refuse, long-haul delivery, and last-mile delivery verticals. The company is led by CEO Ben Englander and CFO Jordan Arma, and in 2025 secured involvement from private equity firm Graycliff Partners.
Rosco Vision Systems firmographics
Firmographics- Name
- Rosco Vision Systems
- Legal name
- Rosco, LLC
- Website
- https://roscovision.com
- Company type
- Private
- Founded year
- 1909
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Rosco Vision Systems manufactures dual-vision AI dash cameras, mirrorless e-mirrors, and the RoscoLive cloud fleet management platform for commercial fleets across pupil transportation, public safety, logistics, and construction, serving 1,000+ fleets including Amazon, UPS, FedEx, USPS, and Canada Post.
- Ownership category
- akta.pro rank
Rosco Vision Systems industry classification
Industry- Product category
- Commercial Vehicle Safety Systems
- NAICS
- Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)
- SIC
- Motor Vehicle Parts & Accessories (3714)
- akta.pro primary industry
- Video Telematics, ADAS & AI Dashcams (TLAEAFAG)
- akta.pro secondary industries
- Driver Monitoring & Cabin Monitoring Hardware Manufacturing (IR Cameras/Sensors) (IMACAMAL), Active Safety Sensing Hardware Manufacturing (Radar/LiDAR/Cameras/Ultrasonic) (IMACAMAF), Driver Behavior, Safety Scoring & Usage-Based Telematics (TLAEAFAF), Driver Behavior Scoring & Coaching Platforms (TLAEANAB)
Keywords
Where Rosco Vision Systems is headquartered
LocationHeadquarters
- HQ city
- Jamaica
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Rosco Vision Systems business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Hardware Product Sales: Sale of vehicle safety equipment including dash cameras, backup cameras, monitors, mirrors, harnesses, and accessories through direct sales and dealer network.
- RoscoLive Fleet Management Software: Cloud-based fleet management platform subscription for video monitoring, driver coaching, asset tracking, and fleet analytics.
- Professional Services: Installation services, technical support, and training through certified installer network.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Quote-based commercial pricing |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Rosco Vision Systems product offering
Product offeringCore offering
Rosco Vision Systems manufactures and sells commercial vehicle safety equipment including dual-vision AI-powered dash cameras (DV6, DVXC4, DV7), the proprietary D•CAMS mirrorless e-mirror system, backup cameras, monitors, surround view systems, and solar/battery asset trackers. The hardware portfolio is unified by the RoscoLive cloud-based fleet management platform that provides real-time video monitoring, AI-driven driver behavior scoring and coaching, geofencing, and asset tracking for commercial fleet operators across pupil transportation, public safety, construction, refuse, delivery, and long-haul sectors.
Product overview
Rosco Vision Systems provides a comprehensive vehicle safety and fleet management portfolio spanning over 115 years. The core product line centers on dual-vision dash camera systems (DV6, DVXC4, DV7) with AI-powered ADAS (Advanced Driver Assistance) and DMS (Driver Monitoring) capabilities, complemented by the revolutionary mirrorless D•CAMS e-mirror system. These hardware products are unified through the RoscoLive cloud-based fleet management platform, which enables real-time monitoring, driver coaching, asset tracking, and video management. Add-on modules include Driver ID for driver-specific event tracking and scoring, 360AHD surround view systems, and solar/battery-powered PulseSol and PulseCore asset trackers for non-powered equipment. Supporting software includes the DV-Pro5 Player for video playback and the RoscoLive Installer App for professional installation. The product ecosystem serves commercial fleets across pupil transportation, public safety, construction, refuse, agriculture, and other industries.
Differentiator
Problem solved
Functional benefit
Brands
- D•CAMS: Revolutionary mirrorless camera and monitoring system designed to replace traditional exterior rear vision mirrors with enhanced visibility capabilities.
- RoscoLive
Products and services
- Rosco D•CAMS E-Mirror System Revolutionary mirrorless camera and monitoring system that replaces traditional exterior rear vision mirrors with enhanced visibility around the vehicle, including low light and adverse weather conditions, designed for commercial fleet vehicles.
- AI-Powered DV6 Dash Camera Kit Dual Vision camera system with AI-powered dash camera featuring ADAS (Advanced Driver Assistance Systems) and DMS (Driver Monitoring System) for commercial fleets, supporting dual cameras (windshield and interior) with optional external camera channels.
- DVXC4 Dash Camera Dual camera dash cam with built-in GPS, G-sensor, CMOS sensors, supporting up to 4 camera channels with recording capabilities and firmware updates via RoscoLive.
- DV7 Dash Cam Next generation dual vision camera system with AI-powered capabilities, ADAS and DMS features, supporting up to 6 camera channels for commercial fleet monitoring and safety.
- RoscoLive Cloud Fleet Management Platform Cloud-based fleet management platform providing real-time vehicle monitoring, event management, driver coaching, asset tracking, and video access across DVXC4, DV6, and DV7 camera systems on a subscription basis.
- 360 AHD Surround View System 360-degree AHD surround view camera system providing bird's eye visibility around commercial vehicles for enhanced safety and maneuverability.
- PulseSol Solar Asset Tracker Solar-powered LTE-M asset tracking solution with GPS, BLE 5.2 indoor positioning, environmental monitoring (temperature, humidity, pressure), geofencing, and motion-based reporting for trailers, construction equipment, and rental assets.
- PulseCore Battery Asset Tracker Long-life battery-powered LTE-M asset tracker with IP67 rating, GNSS/Wi-Fi/cellular positioning, environmental sensors (temperature, humidity, pressure, motion), and up to 4,100 GPS location reports for non-powered logistics assets.
- MOR-Vision Mirror/Monitor Backup Camera Kit 6" x 30" mirror/monitor combination backup camera system providing dual visibility through traditional mirror and integrated camera display for commercial vehicles.
- 10" 1080P HD Monitor & Backup Camera Kit High-definition 10-inch monitor with 1080P backup camera system for enhanced rear visibility in commercial vehicles.
- Backup Camera Kit with 7" Color Monitor Entry-level backup camera system with 7-inch color monitor for commercial fleet vehicles.
Quantifiable outcome
- Protecting more than 1,000 commercial-grade fleets across America
Companies that use Rosco Vision Systems
Customer profileNamed customers5 records
Segments7 records
Ideal customer profiles4 records
Rosco Vision Systems technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability9 records
Feature8 records
Rosco Vision Systems partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- NeoridecoreStrategic partnership between Rosco Collision Avoidance Inc. and Neoride announced in November 2023, combining Rosco's safety technology with Neoride's platform for enhanced fleet safety solutions.
- GeotabcoreRosco Vision joined the Geotab Marketplace as an Order Now Partner, enabling customers to purchase Rosco safety products directly through Geotab's fleet management ecosystem and integrate with Geotab's telematics platform.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Rosco Vision Systems competitors and assessment
Company assessmentDirect peers
- Lytx: Lytx is a leading provider of video telematics and driver safety solutions for commercial fleets, with machine-vision dash cams and a fleet safety platform directly overlapping Rosco's DV6/DV7 + RoscoLive offering.
- Samsara: Samsara offers AI dash cams, telematics, and a unified fleet management cloud platform; it competes head-to-head with Rosco for mid-market and enterprise fleet safety and asset tracking budgets.
- Motive (formerly KeepTruckin): Motive sells AI dash cams with DMS/ADAS and an integrated fleet management platform targeting commercial vehicle operators, directly comparable to Rosco's Dual Vision + RoscoLive stack.
- Netradyne (Driver•i): Netradyne's Driver•i is an AI-powered four-camera dash cam system with edge-based driver behavior scoring, overlapping Rosco's DV6/DV7 functionality and driver coaching workflow.
- Pro-Vision Video Systems: Pro-Vision designs and manufactures commercial vehicle video systems, including school bus, transit, and law enforcement camera and recording solutions, directly competing with Rosco in pupil transportation and public safety verticals.
Emerging players
- Nauto: Nauto provides AI-based driver behavior and fleet safety cameras with a focus on distracted-driving detection, a partial overlap with Rosco's DMS capability set and target market.
- SureCam: SureCam provides connected dash cam and video telematics solutions targeted at small and mid-sized commercial fleets, with overlapping dual-facing camera hardware and cloud software comparable to Rosco's offerings.
Broad incumbents
- Geotab: Geotab is the dominant fleet telematics platform with a vast connected-vehicle ecosystem; Rosco's Order Now Marketplace partnership and overlapping fleet-customer base make it both a channel partner and an incumbent competitor.
- Verizon Connect: Verizon Connect delivers fleet management, video telematics, and asset tracking as part of a broader enterprise IoT portfolio, overlapping with Rosco's commercial fleet safety and RoscoLive offerings.
- Omnitracs (formerly SmartDrive): Omnitracs, which absorbed SmartDrive, offers video-based safety and transportation management for commercial fleets; it competes with Rosco in trucking and pupil transportation verticals.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Rosco Vision Systems social profiles
Digital presenceRosco Vision Systems compliance and trust
Trust signalCompliance4 records
Rosco Vision Systems financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rosco Vision Systems leadership team
Management profileNumber of profiles
Profiles2 records
Rosco Vision Systems subsidiaries and ownership
Company hierarchySubsidiaries1 record
Rosco Vision Systems funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rosco Vision Systems M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rosco Vision Systems
What does Rosco Vision Systems do?
Rosco Vision Systems manufactures and sells commercial vehicle safety equipment including dual-vision AI-powered dash cameras (DV6, DVXC4, DV7), the proprietary D•CAMS mirrorless e-mirror system, backup cameras, monitors, surround view systems, and solar/battery asset trackers. The hardware portfolio is unified by the RoscoLive cloud-based fleet management platform that provides real-time video monitoring, AI-driven driver behavior scoring and coaching, geofencing, and asset tracking for commercial fleet operators across pupil transportation, public safety, construction, refuse, delivery, and long-haul sectors.
Is Rosco Vision Systems a public or private company?
Rosco Vision Systems is a private company. It is classified as family owned and is currently operating.
When was Rosco Vision Systems founded?
Rosco Vision Systems was founded in 1909. It employs 251 to 500 people.
Where is Rosco Vision Systems based?
Rosco Vision Systems is headquartered in Jamaica, United States, in the North America region.
How does Rosco Vision Systems make money?
Three revenue lines are on record. Hardware Product Sales are the primary driver. The others are roscoLive Fleet Management Software and professional Services.
Who are Rosco Vision Systems's main competitors?
Direct peers on record are Lytx, Samsara, Motive (formerly KeepTruckin), Netradyne (Driver•i) and Pro-Vision Video Systems. Emerging players are Nauto and SureCam. Broad incumbents are Geotab, Verizon Connect and Omnitracs (formerly SmartDrive).
Does Rosco Vision Systems have an API?
No public API is recorded for Rosco Vision Systems.
What industry is Rosco Vision Systems in?
Rosco Vision Systems's product category is Commercial Vehicle Safety Systems. Its primary akta.pro industry code is TLAEAFAG, Video Telematics, ADAS & AI Dashcams, with a secondary code of IMACAMAL, Driver Monitoring & Cabin Monitoring Hardware Manufacturing (IR Cameras/Sensors). Its NAICS code is 33451 and its SIC code is 3714.