ICRealtime
- Company typePrivate
- Founded2006
- HeadquartersPompano Beach, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What ICRealtime does
IC Realtime is a Pompano Beach, Florida-based designer and manufacturer of professional video surveillance equipment founded in 2006, with a second operational site in Goodyear, Arizona. Its core offering combines IP cameras, NVR/DVR recorders, and accessory hardware organized into product series (IC View+, IC Home, Edge, Green Line, TAA, 24/7 Full Color, Max, Flex, Elite) with mobile applications (IC View+, IC Home), cloud services (IC Cloud), and an Apple TV viewing surface (IC Realtime TV). The technology stack centers on edge-intelligence cameras paired with cloud-based analytics and standards-based interoperability (ONVIF, RTSP), alongside certified integrations with major smart home and automation platforms including Control4, Crestron Home, Savant, Nice/ELAN, Josh.ai, and Amazon Echo Show. Feature-level AI capabilities include Intelligent Motion Detection (iMD), Intelligent Video System (IVS), and the Ella AI search engine, with company messaging increasingly emphasizing behavioral analytics and smart access control.
The company serves four primary customer segments — dealers and integrators, commercial end users, consumers, and government/military buyers — across all 50 US states and Canada, with a separate emerging focus on residential builders. Distribution runs through a multi-tier network: authorized dealers and integrators, wholesale via Wesco, retail at Best Buy, regional manufacturer representative firms, an owned e-commerce store, and channel buying groups (ProSource, Azione, HTSA, AiN). Revenue is generated primarily through one-time hardware sales, supplemented by an emerging cloud/SaaS subscription stream (IC Cloud) and professional services including warranty support and ICR University training.
IC Realtime holds a #1 IP camera/surveillance brand ranking in the CEPro CE Pro 100 Brand Analysis for 2012–2017, an Inc. 5000 listing (2013), and a long stack of trade awards, and it pioneered the Cloud Video Recorder and 360-degree x 360-degree camera categories. It is a subsidiary of IC Real Tech (formed 2014), operates as a Delaware LLC, and in April 2026 raised a $2 million Series A led by John Hatherly (founder of Wynnchurch Capital) to accelerate its strategic transition from a hardware-centric surveillance manufacturer toward a unified, software-enabled, AI-driven security platform.
ICRealtime firmographics
Firmographics- Name
- ICRealtime
- Legal name
- IC Realtime, LLC
- Website
- https://icrealtime.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Where ICRealtime is headquartered
LocationHeadquarters
- HQ city
- Pompano Beach
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
ICRealtime business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- Hardware Sales: Sale of surveillance cameras, recorders (NVR/DVR), and accessories. Products organized into series: IC View+, IC Home, Edge, Green Line, TAA, 24/7 Full Color, with varying warranty coverage (3-10 years).
- Cloud/SaaS Subscription: Software cloud subscription service allowing users to operate, record, store and share video from equipment. Accessed through sites and mobile applications.
- Professional Services: Technical support services, warranty services, and training through ICR University for dealers and integrators.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | One time/ perpetual license | Edge & IC Home Series: 3-Year Full Coverage Warranty |
| Unit Pricing | One time/ perpetual license | Max, Flex & Elite Series: 10-Year Warranty Program |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels8 records
ICRealtime product offering
Product offeringCore offering
IC Realtime designs, manufactures, and distributes professional-grade video surveillance hardware — IP cameras, multi-sensor panoramic cameras, NVRs, and DVRs — bundled with proprietary cloud and mobile software (IC Cloud, IC View+, IC Home, IC Realtime TV on Apple TV). Its offering is sold primarily through authorized dealers and integrators for residential, commercial, government, and military security applications, with AI-powered motion detection and certified integrations with leading smart home and automation platforms.
Product overview
IC Realtime is a professional-grade video surveillance technology provider offering a comprehensive ecosystem of products including IP cameras (IC View+, IC Home, Edge series), NVR/DVR recorders, cloud services (IC Cloud), and mobile apps (IC View+). The company pioneered the Cloud Video Recorder and 360-degree panoramic camera technology, and serves residential, commercial, government, and military markets through dealer/integrator channels. The portfolio emphasizes AI-powered features including edge intelligence and cloud analytics, with integrations into Control4, Crestron Home, Savant, Josh.ai, and Amazon Alexa/Echo Show smart home platforms.
Differentiator
Problem solved
Functional benefit
Products and services
- IC View+
Quantifiable outcome
- 28% of consumers now use AI for detection in home security
- +2 more outcomes
Companies that use ICRealtime
Customer profileNamed customers2 records
Segments5 records
Ideal customer profiles5 records
ICRealtime technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
AI capability6 records
Feature13 records
ICRealtime partnerships and signals
Strategic signalPartnerships
19 partnerships are on record, tiered core and minor.
- Josh.aicoreResale agreement where IC Realtime provides cameras and accessories for Josh.ai's AI-powered smart home automation platform. Josh.ai unveiled AI X OS operating system integrating AI across its ecosystem with features including Camera Capture security features. IC Realtime products available from October 1st 2025.
- Control4coreIC Realtime cameras received Control4 SDDP certification enabling plug-and-play integration with Control4 smart home systems. Leading provider of operating system for smart home delivering intelligent control over consumer electronics, appliances and networking systems.
- CrestroncoreCrestron Home integration certified partnership. Crestron is a leading provider of control and automation systems for homes, offices, schools, hospitals, hotels with over 40 years in business and 90+ offices worldwide.
- Savant SystemscoreStrategic partnership with Savant, a recognized leader in home control and automation. IC Realtime has been perfecting integration with Savant over the last decade. Savant designs complete suite of Apple-based integrated solutions for home and commercial automation.
- ESAminorElectronic Security Association is the largest trade association in the US representing electronic security and life safety industry with over 500,000 professionals serving 34 million clients.
- Home Technology AssociationminorHTA empowers homeowners and specification community with independent method to evaluate technical competence, customer service, and reputation of home technology professionals.
- ProSourceminorProSource is a cooperative buying group representing nearly 600 specialty retailers and custom integrators with annual sales of more than $5.5 billion, negotiating stronger programs with manufacturers.
- Azione UnlimitedminorAzione Unlimited is an education and buying group for integrators focused on luxury residential segment, providing product discounts, educational meetings and marketing tools.
- AiN GroupminorAiN is a private buying group commanding best volume price points, offering dealer to dealer support, on-the-ground technical and sales assistance, and multiplatform marketing solutions.
- HTSAminorHTSA is a member-driven organization of electronics, lighting, and integration professionals representing equipment manufacturers, AV dealers/integrators, and system designers sharing knowledge and best practices.
- Texas Burglar and Fire Alarm AssociationminorTBFAA is the statewide trade association for the Texas Alarm Industry with members installing, integrating, and monitoring intrusion, fire detection, video surveillance, and access control systems.
- North Carolina Security and Low Voltage AssociationminorNCSLVA is dedicated to representing and supporting electronic life safety, security, and systems industry members specializing in security/fire alarms, video surveillance, access control, and monitoring.
- WescocoreWesco is a major distributor serving IC Realtime's dealer and integrator channel across all 50 states and Canada.
- Best BuycoreBest Buy is a retail channel partner for IC Realtime's consumer and residential product lines.
- Innovative Consulting and MarketingminorFounded in 1995, represents manufacturers in consumer electronics space covering Arizona and southern Nevada. Over 100 years combined experience in Consumer Electronics, Custom Integration, IT, Security, Lighting and Home Automation.
- Pacific Rim NW Marketing GroupminorCovers Washington, Oregon, and Northern Idaho with dedicated team having over 25 years of experience helping vendors and local dealers grow.
- Momentum GroupminorNationally recognized multi-manufacturer representative firm specializing in audio, video, control, lighting, and shades covering Utah, Colorado, New Mexico, Southern Idaho, Montana, Wyoming, and El Paso, Texas.
- C&E MarketingminorIndustry leading Manufacturers Representative firm covering Florida, specializing in Consumer Electronics Products and catering to Integration, Retail, Design, Architectural, and Building community.
- AmazoncoreAmazon Echo Show integration allowing viewing of live camera feeds on Amazon Echo Show devices through Alexa voice commands. Over 100 IC Realtime camera models are compatible with the integration developed through Amazon's camera API.
Scale indicators8 records
Recent moves7 records
Expansion highlights5 records
ICRealtime competitors and assessment
Company assessmentDirect peers
- Axis Communications: Axis is the market leader in network video and a named technology partner of IC Realtime; both manufacture professional IP cameras, NVRs, and video management software for commercial, government, and integrator channels, competing head-to-head on open-platform surveillance hardware.
- Vivint: Vivint is a vertically integrated smart home and professional security provider combining cameras, smart access, and 24/7 monitoring; it competes with ICR across residential AI-powered monitoring and smart access control that CEO Sailor has publicly identified as growth priorities.
- Lorex Technology: Lorex sells professional and consumer-grade IP cameras, NVRs, and DVRs through retail (Best Buy, Amazon) and dealer channels; it is one of the closest direct competitors in ICR's mid-market residential and small commercial surveillance segments.
- Ring (Amazon): Ring is the leading consumer video doorbell and home security camera brand under Amazon; it directly competes with ICR's residential and IC Home product lines and represents the dominant DTC/e-commerce motion ICR is repositioning against.
- Google Nest: Google Nest offers AI-enabled indoor and outdoor security cameras, video doorbells, and integrated smart home experiences; it competes head-to-head with ICR's consumer/residential lines and Amazon Echo Show-integrated camera strategy.
Broad incumbents
- Bosch Security Systems: Bosch is a long-established manufacturer of professional video surveillance cameras, recording solutions, and access control, serving commercial and government markets globally with a comparable integrator-led go-to-market model.
- ADT: ADT is the largest professionally monitored residential and commercial security provider in the US; it is broadening into AI-enabled cameras and smart home integration, overlapping with ICR's commercial end-user and residential monitoring value proposition.
- Hikvision: Hikvision is the world's largest video surveillance equipment manufacturer; it competes across all of ICR's segments (residential, commercial, government) and is the primary Chinese-origin vendor that ICR's TAA-compliant South Korean line is positioned against.
- Dahua Technology: Dahua is another top global surveillance manufacturer and the second Chinese mega-vendor; it overlaps directly with ICR's IP camera, NVR/DVR, and smart-home analytics portfolio, particularly in commercial and integrator channels.
- Honeywell Security: Honeywell offers commercial-grade video surveillance, access control, and intrusion products as part of its broader building technologies portfolio; it competes with ICR in commercial real estate, industrial facilities, and government deployments where TAA/compliance matters.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
ICRealtime social profiles
Digital presenceICRealtime financial estimates
Financial estimateRevenue estimate
Valuation estimate
ICRealtime leadership team
Management profileNumber of profiles
Profiles3 records
ICRealtime funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ICRealtime M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ICRealtime
What does ICRealtime do?
IC Realtime designs, manufactures, and distributes professional-grade video surveillance hardware — IP cameras, multi-sensor panoramic cameras, NVRs, and DVRs — bundled with proprietary cloud and mobile software (IC Cloud, IC View+, IC Home, IC Realtime TV on Apple TV). Its offering is sold primarily through authorized dealers and integrators for residential, commercial, government, and military security applications, with AI-powered motion detection and certified integrations with leading smart home and automation platforms.
Is ICRealtime a public or private company?
ICRealtime is a private company. It is classified as venture growth investor backed and is currently operating.
When was ICRealtime founded?
ICRealtime was founded in 2006. It employs 11 to 50 people.
Where is ICRealtime based?
ICRealtime is headquartered in Pompano Beach, United States, in the North America region.
How does ICRealtime make money?
Three revenue lines are on record. Hardware Sales are the primary driver. The others are cloud/SaaS Subscription and professional Services.
Who are ICRealtime's main competitors?
Direct peers on record are Axis Communications, Vivint, Lorex Technology, Ring (Amazon) and Google Nest. Broad incumbents are Bosch Security Systems, ADT, Hikvision, Dahua Technology and Honeywell Security.
Does ICRealtime have an API?
No public API is recorded for ICRealtime.