Equilibrium Markets

Name

Equilibrium Markets

Legal name

Equilibrium Markets Ltd

Website

https://equilibrium-markets.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Food Supply Chain Technology

NAICS

Software Publishers (5132)

SIC

Services-Prepackaged Software (7372)

akta.pro industry

PRIMARYCRAFAHAK

Chemicals, Ingredients & Raw Materials Marketplaces

Consumer Products & Retail/E-commerce & Marketplaces/Wholesale/B2B E-commerce Marketplaces

Keywords

• Food supply chain
• Dynamic food procurement
• Cloud procurement platform
• Sustainable food sourcing
• Food marketplace software

Headquarters

HQ city

Bristol

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. AgileChain SaaS Platform: Software-as-a-service subscription model providing technology platform for food procurement and supply chain management. Delivered as a cloud-based marketplace and management tool.
2. Consulting Services: Specialist consultancy services across the food sector including strategic procurement consultancy, supply chain design and optimization, and ESG reporting.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Equilibrium Markets provides the AgileChain cloud-based SaaS platform, a marketplace that connects buyers, distributors, and producers in a transparent food supply chain ecosystem, enabling Dynamic Food Procurement with consolidated procurement, automated administration, and reporting. The offering is complemented by Emfood Consulting, a specialist consultancy providing strategic procurement advice, supply chain design, and ESG reporting to food sector organisations.

Product overview

Equilibrium Markets operates as a dual offering: AgileChain, a cloud-based SaaS marketplace platform that enables Dynamic Food Procurement for food supply chains; and Emfood Consulting, specialist consultancy services that help organisations implement Dynamic Food Procurement approaches. AgileChain serves as the core technology platform connecting buyers, distributors, and producers, while Emfood Consulting provides strategic advisory and implementation support. Together they form a unified value proposition centred on creating more efficient, transparent, and sustainable food supply chains.

Differentiator

Problem solved

Functional benefit

Brands

• AgileChain: Award-winning cloud-based marketplace and management platform that utilises AI to transform food supply chains, connecting buyers, distributors, and producers in a transparent ecosystem. Powers Dynamic Food Procurement.

Products and services

• AgileChain A cloud-based marketplace and management platform that transforms food supply chains by connecting buyers, distributors, and producers in a transparent ecosystem. It enables Dynamic Food Procurement, providing consolidated procurement, automated administration, and rich reporting for buyers; fulfilment and pricing management for distributors; and direct route to market for producers.
• Emfood Consulting Specialist consultancy service helping buyers, farmers, producers, caterers, wholesalers and distributors accelerate sustainability, efficiency and market access. Provides strategic procurement consultancy, supply chain design and optimisation, menu optimisation, ESG and impact reporting, and Dynamic Food Procurement implementation support.

Quantifiable outcome

• 6% reduction in food costs
• +3 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Ten partnerships are on record, tiered core and minor.

• EntegracoreStrategic or Co-development Partner · 1 January 2022Strategic partnership with Entegra (group purchasing arm of Sodexo) to deliver AgileChain technology. Partnership combines Entegra's purchasing expertise with Equilibrium Markets' technology and Dynamic Food Procurement experience to serve public sector buyers.
• Crown Commercial Agency / Government Commercial AgencycoreStrategic or Co-development PartnerAgileChain provides the technology underpinning the Government Commercial Agency's Buying Better Food & Drink Framework (RM6279), enabling public sector organizations to access food and drink suppliers more efficiently.
• Soil AssociationcoreStrategic or Co-development PartnerPartnership to deliver AgileChain technology for the Food for Life Supply Chain+ programme, driving quality, sustainability and transparency from producer to plate. The Soil Association described the technology as having 'transformative potential'.
• National Farmers Union (NFU)minorGTM or Marketing PartnerNFU supports the work of Equilibrium Markets. Working with associations representing farmers and producers to create healthier, more sustainable food systems.
• Sustainable Food PlacesminorGTM or Marketing PartnerPartnership with food networks across the UK including North East Sustainable Food Alliance, Yorkshire Food Networks, Oxford Good Food, Brighton & Hove Food Network, and Bristol Food Network.
• Sustainable Restaurant AssociationminorGTM or Marketing PartnerPartnership expressing excitement about working together for a sustainable future in food systems transformation.
• DEFRAcoreStrategic or Co-development PartnerEquilibrium Markets established the Dynamic Food Procurement Advisory Board at DEFRA's request, chaired by the Deputy CEO of the Soil Association. Board brings together DEFRA, NFU, and Government Commercial Agency to shape public sector food procurement.
• Ministry of DefenceminorStrategic or Co-development PartnerOne of the government organizations Equilibrium Markets has worked with to provide insights and recommendations in UK food strategy domain.
• Ministry of JusticeminorStrategic or Co-development PartnerGovernment organization partnered with to provide food strategy insights and recommendations.
• NHS Supply ChainminorStrategic or Co-development PartnerHealthcare supply chain organization collaborated with to shape policy and practice in food procurement.

Scale indicators6 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• Coupa: Coupa offers a business spend management (BSM) platform with procurement, sourcing and supplier management capabilities overlapping with AgileChain's buyer-side functionality.
• Proactis: Proactis is a UK-headquartered procurement and spend management SaaS suite serving mid-market and public sector buyers, an adjacent incumbent to AgileChain's public-sector procurement focus.
• SAP Ariba: SAP Ariba is the leading enterprise procurement and B2B marketplace platform, an incumbent in the same broader procurement category where AgileChain competes for buyer spend.
• Procurated: Procurated is a public sector procurement platform focused on US government food and supplies buyers, comparable to AgileChain's UK public sector food procurement positioning.

Direct peers

• Choco: Choco operates a B2B food ordering platform connecting restaurants and food service operators with suppliers, directly competing with AgileChain's buyer–supplier marketplace positioning.
• Galley Solutions: Galley Solutions provides recipe and food cost management for food service operators, addressing procurement and cost-control use cases that AgileChain also serves via Dynamic Food Procurement.
• Keelvar: Keelvar delivers strategic sourcing and procurement optimisation software, comparable to AgileChain's automated, data-driven procurement workflows for buyers and groups.
• Cut+Dry: Cut+Dry is a B2B food procurement platform focused on streamlining ordering between food service operators and distributors, comparable to AgileChain's procurement and fulfilment workflows.
• BlueCart: BlueCart provides online wholesale ordering and B2B e-commerce for food distributors and restaurants, comparable to AgileChain's marketplace for distributors and producers.
• MarketMan: MarketMan is a SaaS platform for restaurant and food service procurement, inventory and supplier management, overlapping directly with AgileChain's procurement, ordering and reporting functionality.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/emFoodTech

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Equilibrium Markets