Minisoft
Minisoft is a privately-held supply chain execution software provider offering unified forms/labels (eFORMz), multi-carrier shipping execution (Ship/FX), and marketplace connectors, serving 5,000+ brands across retail, manufacturing, logistics, and healthcare.
- Company typePrivate
- Founded1983
- HeadquartersSnohomish, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Minisoft does
Minisoft (legally Simpler Postage, Inc., also d/b/a EasyPost) is a privately-held supply chain execution software company founded in 1983 and headquartered in Snohomish, Washington, with operational offices in Lehi, Utah. The company builds Java-based, modular software that unifies forms and label generation, multi-carrier shipping execution, transactional email, and warehouse document automation for retailers, manufacturers, 3PLs, and brand operators. Its core products are eFORMz (forms, GS1/SSCC barcode labels, packing lists, shipping labels), Ship/FX (rate shopping, label generation, shipment manifest/cancellation across parcel, LTL, and FTL, with Pack Station and Marketplace Central components for warehouse and multi-channel ecommerce workflows), activeFORMz (a low-code platform that converts static documents into web apps, with CloudPrint and eSIGNz extensions for cloud printing and mobile signature capture on bills of lading, customs forms, and POs), eDIRECT+ (transactional email), and DuplexPackSlip (a proprietary duplex thermal label that combines shipping label and packing slip on certified thermal printers with a Ward/Kraft auto-applicator option). The technology layer exposes both eFORMz and Ship/FX APIs and integrates with Manhattan Active WM, Salesforce, UPS, FedEx, and USPS (via Pitney Bowes).
Minisoft firmographics
Firmographics- Name
- Minisoft
- Legal name
- Simpler Postage, Inc.
- Website
- https://minisoft.com
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Minisoft is a privately-held supply chain execution software provider offering unified forms/labels (eFORMz), multi-carrier shipping execution (Ship/FX), and marketplace connectors, serving 5,000+ brands across retail, manufacturing, logistics, and healthcare.
- Ownership category
- akta.pro rank
Minisoft industry classification
Industry- Product category
- Supply Chain Execution Software
- akta.pro primary industry
- Order Management, Pick/Pack & SLA Execution (Cartonization/Wave Picking) (TLAIADAD)
- akta.pro secondary industries
- E-commerce Fulfillment & Omnichannel Logistics (Pick/Pack/Returns) (TLAIAAAD), Dropshipping & Supplier Fulfillment Services (CRAFAMAJ), Carrier Sales & Capacity Sourcing Platforms (TLAEAJAD)
Keywords
Where Minisoft is headquartered
LocationHeadquarters
- HQ city
- Snohomish
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Minisoft business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Software Licenses (SaaS/Hosted): Subscription-based access to Hosted Services including EasyPost APIs, forms generation, shipping execution platforms
- API Access: API-based access to EasyPost Products and Services with usage-based volume restrictions per Order Form
- Downloadable Software Licenses: Downloadable software licenses including mobile applications and add-ins for eFORMz and Ship/FX
- Professional Services: Implementation, installation, configuration, customization, and consultation services
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Custom enterprise pricing via Order Forms |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
Minisoft product offering
Product offeringCore offering
Minisoft develops and sells supply chain execution software that generates forms and labels, automates shipping/carrier execution, sends transactional email, and integrates order data from marketplaces and ERPs. Its products serve retailers, manufacturers, and logistics providers that need to produce compliant shipping documents and automate outbound communications at scale.
Product overview
Minisoft is a supply chain execution software company offering an integrated portfolio of products for ecommerce fulfillment and shipping operations. The core product family includes eFORMz (form and label printing), Ship/FX (shipping execution platform with Pack Station and Marketplace Central for multi-channel selling), activeFORMz (application development with CloudPrint and eSIGNz components), eDIRECT+ (transactional email), and DuplexPackSlip (combined label/packing slip solution). These products work together as a unified supply chain execution suite: eFORMz handles document generation and barcode labels, Ship/FX manages carrier rate shopping and label generation, activeFORMz provides web-based application development, and the marketplace connectors enable automated order fulfillment across platforms like Amazon, Walmart, eBay, and others. The company also maintains legacy middleware and connectivity products for existing customers.
Differentiator
Problem solved
Functional benefit
Brands
- eFORMz: Form and label generation software solution.
- Ship/FX
- activeFORMz
- eDIRECT+
- DuplexPackSlip
Quantifiable outcome
- Over 5,000 brands worldwide use Minisoft software for parcel, LTL, and FTL shipping
Companies that use Minisoft
Customer profileNamed customers92 records
Segments3 records
Ideal customer profiles3 records
Minisoft technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
Feature7 records
Minisoft partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core.
- Implementation PartnerscoreCertified implementation partners providing deployment and integration services for Minisoft supply chain execution software
- Product ResellerscoreAuthorized resellers distributing Minisoft software products to end customers
- Solution ProviderscoreSolution providers offering Minisoft-integrated supply chain solutions
- Technology ProviderscoreTechnology partners providing API integrations and interoperability with Minisoft platforms
- UPScoreCarrier integration via UPS API for direct label generation and shipping services
- FedExcoreCarrier integration via FedEx API for label generation, shipment manifesting, and FedEx online billing (AutoAudit)
- USPScoreCarrier integration for USPS shipping labels via Pitney Bowes as the permit holder
- Pitney BowescorePartner for USPS shipping label certification and postage billing
- Manhattan AssociatescoreShip/FX integrates with Manhattan Active Warehouse Management via web services for rate shopping, label generation, shipment manifestation and cancellation. eFORMz provides standardized integration with Manhattan Active for dropship library access, BOLs and shipping documents
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Minisoft competitors and assessment
Company assessmentEmerging players
- ShipEdge: Order management and shipping execution platform with multi-carrier rate shopping, label generation, and warehouse workflows—directly comparable to Minisoft's Ship/FX for mid-market ecommerce and 3PL customers.
- Ordoro: Ecommerce operations platform for shipping, label printing, and inventory management targeting small and mid-market merchants—offering overlapping functionality with Minisoft's Ship/FX at the smaller end of the customer spectrum.
- Logiwa: Cloud-based WMS and order fulfillment software with shipping label generation and multi-carrier integration—targeting ecommerce and 3PL customers with overlapping Ship/FX and eFORMz use cases.
Direct peers
- Shippo: Cloud shipping API and dashboard used by ecommerce sellers for multi-carrier rate shopping, label generation, and tracking—competing directly with Minisoft's Ship/FX and EasyPost API offerings.
- ShipStation: Cloud-based shipping and label generation platform for ecommerce merchants with multi-carrier rate shopping, label printing, and marketplace integrations—directly overlapping Minisoft's Ship/FX and eFORMz core value proposition.
Broad incumbents
- Pitney Bowes: Established mailing, shipping, and postage software incumbent with USPS-certified label generation and shipping APIs; Minisoft explicitly leverages Pitney Bowes as a USPS permit holder, making them both a partner and adjacent competitor in shipping execution.
- Descartes Systems Group: Broad logistics technology platform covering shipping, customs, and trade compliance—competing with Minisoft's shipping execution and customs document generation capabilities at enterprise scale.
- Blue Yonder: Enterprise supply chain platform (formerly JDA) offering WMS, TMS, and order fulfillment capabilities including shipping execution—competing with Minisoft via bundled functionality in large enterprise deployments.
- Manhattan Associates: Tier-1 WMS provider whose Manhattan Active platform integrates with Minisoft but also offers native shipping execution and label generation capabilities, positioning it as both strategic partner and bundling competitor.
- Körber: Supply chain software suite offering WMS, TMS, and integrated shipping/label execution—competing with Minisoft's supply chain execution functionality as part of a broader warehouse and logistics portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Minisoft social profiles
Digital presenceMinisoft financial estimates
Financial estimateRevenue estimate
Valuation estimate
Minisoft leadership team
Management profileNumber of profiles
Profiles1 record
Minisoft funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Minisoft M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Minisoft
What does Minisoft do?
Minisoft develops and sells supply chain execution software that generates forms and labels, automates shipping/carrier execution, sends transactional email, and integrates order data from marketplaces and ERPs. Its products serve retailers, manufacturers, and logistics providers that need to produce compliant shipping documents and automate outbound communications at scale.
Is Minisoft a public or private company?
Minisoft is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Minisoft founded?
Minisoft was founded in 1983. It employs 11 to 50 people.
Where is Minisoft based?
Minisoft is headquartered in Snohomish, United States, in the North America region.
How does Minisoft make money?
Four revenue lines are on record. Software Licenses (SaaS/Hosted) is the primary driver. The others are API Access, downloadable Software Licenses and professional Services.
Who are Minisoft's main competitors?
Emerging players on record are ShipEdge, Ordoro and Logiwa. Direct peers are Shippo and ShipStation. Broad incumbents are Pitney Bowes, Descartes Systems Group, Blue Yonder, Manhattan Associates and Körber.
Does Minisoft have an API?
Yes. Minisoft offers two primary APIs: the eFORMz API for forms generation, label printing, barcode generation, and document transformation, and the Ship/FX API for shipping execution, rate shopping, label generation, shipment manifestation, and carrier integration (UPS, FedEx, USPS). Both APIs are available via developer resources and support web services integration. Ship/FX connects directly to carrier APIs including UPS (production: https://onlinetools.ups.com/ups.app, sandbox: https://wwwcie.ups.com/ups.app) and FedEx. Developer documentation is at www.minisoft.com/support/eformz-api-management-developer-resources.
What industry is Minisoft in?
Minisoft's product category is Supply Chain Execution Software. Its primary akta.pro industry code is TLAIADAD, Order Management, Pick/Pack & SLA Execution (Cartonization/Wave Picking), with a secondary code of TLAIAAAD, E-commerce Fulfillment & Omnichannel Logistics (Pick/Pack/Returns).