CrowdComms
CrowdComms is a privately held UK-headquartered event technology provider offering a cloud-based platform for registration, mobile apps, virtual/hybrid streaming, lead capture, and CPD tracking, serving professional associations, PCOs, and corporate event teams globally.
- Company typePrivate
- Founded2012
- HeadquartersBlandford Forum, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What CrowdComms does
CrowdComms is a privately held event technology company, founded in 2012 and headquartered in Blandford Forum, United Kingdom, with additional operational entities in the United States (Suwanee, GA), Norway (Oslo), and Australia (Sydney). The company provides a cloud-based event technology platform that supports in-person, virtual, and hybrid events through an integrated suite of modules: event registration, branded mobile event applications, onsite badging, lead capture (QR/NFC), attendance tracking, a virtual/hybrid streaming platform, exhibitor management, and CPD (Continuing Professional Development) tracking. The platform is differentiated by deep customisation, an integration marketplace connecting to CRM and membership systems, and ISO 27001-2022 certified security infrastructure — positioning it for regulated and enterprise buyers. Notable customers span Coca-Cola, Nike, Lego, Autodesk, the NHS, the Australian Government, and professional associations such as the Society of Radiographers and IUCN.
The business operates on a credit-based subscription model: clients purchase credits within a minimum 12-month subscription term, where one credit covers a single event of up to five show days, subject to capacity limits defined per quote. A configurable 1% transaction fee applies to registration payments processed through approved gateways, and onsite event support is billed separately at receipted or pre-agreed per diem rates. The company monetises an optional AI feature, Meeting Matcher, which generates attendee meeting recommendations inside the event app. Go-to-market is enterprise field sales with regional presence in the UK, North America, Australia, Ireland, and the Nordics, supplemented by a PCO/agency partner channel and high referral rates; marketing is driven by an extensive Knowledge Hub, SEO, industry events (IMEX), and case-study-led social proof.
CrowdComms serves two primary vertical segments: professional associations and Professional Conference Organizers (PCOs) running large-scale conferences with CPD compliance needs, and corporate event teams running branded internal/external events. The company reports being trusted by thousands of event planners globally, with platform capacity demonstrated at events of 10,000+ attendees. It has no disclosed institutional investment, no parent company, and no M&A history in the available data, indicating fully organic growth since 2012.
CrowdComms firmographics
Firmographics- Name
- CrowdComms
- Legal name
- CrowdComms Limited
- Website
- https://crowdcomms.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- CrowdComms is a privately held UK-headquartered event technology provider offering a cloud-based platform for registration, mobile apps, virtual/hybrid streaming, lead capture, and CPD tracking, serving professional associations, PCOs, and corporate event teams globally.
- Ownership category
- akta.pro rank
CrowdComms industry classification
Industry- Product category
- Event Technology Software
- akta.pro primary industry
- Virtual & Hybrid Event Registration & Streaming Access Platforms (THAHAFAM)
- akta.pro secondary industries
- Fan Engagement & Onsite Technology (RFID, Cashless, Apps) (MPAGAAAL), Access Control, Credentialing & Entry Management (Scan/Turnstiles/RFID) (MPAGAJAG)
Keywords
Where CrowdComms is headquartered
LocationHeadquarters
- HQ city
- Blandford Forum
- HQ country
- United Kingdom
- HQ region
- Europe
Offices4 records
Markets served
CrowdComms business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Subscription Credits: Credits purchased within the Subscription Term (minimum 12 months) permitting use of specified Services for one event of up to five (5) show days, subject to capacity limits defined in the Quote. Credits expire at the end of the Term and are non-refundable.
- Registration Transaction Fees: CrowdComms configurable transaction fee of 1% for registration payments processed through approved gateway providers, plus payment gateway provider fees.
- Onsite Event Support: On-site technical support services for live event delivery, invoiced at receipted expenses or pre-agreed per diem rates.
- Meeting Matcher AI Feature: Optional AI-powered networking feature for matching attendees within events.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Multi-year contract | Credit-based subscription model - one credit = one event up to 5 show days |
| Transaction based/ take rate | Pay-as-you-go | Registration payment processing with 1% configurable transaction fee |
| Unit Pricing | Pay-as-you-go | Onsite event support services at per diem or receipted rates |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels7 records
CrowdComms product offering
Product offeringCore offering
CrowdComms provides a unified, cloud-based event technology platform that supports in-person, virtual, and hybrid events. The platform integrates branded event registration, mobile event apps, onsite badging and check-in, lead capture, attendance tracking, live streaming and virtual breakout rooms, exhibitor management, and AI-powered attendee matchmaking. It is sold on a credit-based subscription with associated professional event support services including platform management, streaming production, and onsite technical staffing.
Product overview
CrowdComms is an event technology company offering a unified event technology platform that serves in-person, virtual, and hybrid events. The core platform integrates multiple modules including Event Registration, Mobile Event App, Onsite Event Badging, Virtual & Hybrid Event Platform, Lead Capture, and Attendance Tracking. The platform is supplemented by Event Support services including Live Streaming, Onsite Support, Community Platform, Exhibitor Management, and CPD Tracking capabilities. The platform emphasizes customisation, security, simplicity, integrations, hybrid readiness, and accessibility as core platform differentiators. The company has been developing and delivering event technology solutions for over a decade.
Differentiator
Problem solved
Functional benefit
Products and services
- Event Registration Platform Custom, branded event registration system that allows attendees to register and make selections for their event journey, configurable to fit client brand, audience, and goals. Sold to event organizers running in-person, virtual, and hybrid events.
- Mobile Event App Branded mobile and web application for event attendees featuring agendas, engagement tools, content delivery, notifications, real-time interaction, and attendee networking including AI-powered meeting matching.
- Onsite Event Badging Badge printing and registration system enabling smooth onsite attendee check-in, identification, and downstream scanning for lead capture and attendance tracking.
- Virtual & Hybrid Event Platform Platform for connecting audiences at virtual and hybrid events with live streaming, virtual breakout rooms, and on-demand content access within a unified interface.
- Lead Capture Badge scanning and lead qualification tool that captures full attendee profiles instantly with optional qualifying questions at point of scan, enabling one-click CRM export and sponsor dashboards.
- Attendance Tracking Session check-in and attendance tracking system using QR code scanning, NFC badge taps, and staff-managed check-in for in-person sessions, feeding real-time analytics dashboards across in-person and virtual audiences.
- CPD Tracking Continuous Professional Development tracking for professional associations including session-level CPD hour assignment, multiple check-in methods, automated certificate generation, member self-service portal, and cross-format tracking for in-person, virtual, and hybrid events.
- Event Support Services Professional event support services including streaming setup and management, platform design, content management, production, and onsite technical support for event delivery, billed at per-diem or receipted expense rates.
Quantifiable outcome
- CPD tracking eliminates manual data entry and post-event administration for associations
- +3 more outcomes
Companies that use CrowdComms
Customer profileNamed customers14 records
Segments3 records
Ideal customer profiles2 records
CrowdComms technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability3 records
Feature10 records
CrowdComms partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Integration Marketplace PartnerscoreCrowdComms maintains an integration marketplace connecting with existing event systems and workflows. The platform integrates with CRM systems, membership management platforms, and other enterprise tools through API connectivity for automated data synchronization.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
CrowdComms competitors and assessment
Company assessmentDirect peers
- Cvent: Enterprise event management platform offering registration, mobile apps, virtual/hybrid events, lead capture, and onsite solutions for associations and corporate event teams — direct overlap with CrowdComms' core product suite at the higher end of the market.
- Bizzabo: Event Experience OS providing registration, mobile apps, virtual/hybrid delivery, and analytics for associations and B2B events — a closely comparable platform with similar target buyer and module structure.
- Whova: Event app and registration platform used by associations and conferences, with agenda, networking, and engagement features — directly comparable on mobile event app and attendee engagement.
- EventMobi: Event apps and virtual event platform for meetings, conferences, and trade shows — comparable in module breadth (registration, app, live, hybrid) and association/corporate customer base.
- RainFocus: Enterprise event marketing platform with registration, content management, and analytics for large conferences; comparable in addressing enterprise associations at scale.
- Swapcard: Event and community platform combining registration, mobile app, AI matchmaking, and networking — directly overlaps with CrowdComms on attendee engagement and AI matchmaking features.
- vFairs: Virtual and hybrid event platform with registration, mobile apps, and lead capture — comparable on virtual/hybrid delivery and enterprise event focus.
- Aventri: Event management software for registration, badge printing, mobile apps, and analytics — overlaps with CrowdComms on event technology modules for associations and corporate buyers.
Broad incumbents
- Eventbrite: Public event ticketing and registration platform with strong consumer event focus; overlaps with CrowdComms on registration and ticketing but skews to self-service, smaller events rather than enterprise associations.
Emerging players
- Hubilo: Event platform with virtual/hybrid events, registration, and engagement tools targeting enterprise marketers — comparable product overlap with a more recent, VC-funded profile.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
CrowdComms social profiles
Digital presenceCrowdComms compliance and trust
Trust signalCompliance1 record
CrowdComms financial estimates
Financial estimateRevenue estimate
Valuation estimate
CrowdComms leadership team
Management profileNumber of profiles
Profiles2 records
CrowdComms funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CrowdComms M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CrowdComms
What does CrowdComms do?
CrowdComms provides a unified, cloud-based event technology platform that supports in-person, virtual, and hybrid events. The platform integrates branded event registration, mobile event apps, onsite badging and check-in, lead capture, attendance tracking, live streaming and virtual breakout rooms, exhibitor management, and AI-powered attendee matchmaking. It is sold on a credit-based subscription with associated professional event support services including platform management, streaming production, and onsite technical staffing.
Is CrowdComms a public or private company?
CrowdComms is a private company. It is classified as unknown and is currently operating.
When was CrowdComms founded?
CrowdComms was founded in 2012. It employs 51 to 100 people.
Where is CrowdComms based?
CrowdComms is headquartered in Blandford Forum, United Kingdom, in the Europe region.
How does CrowdComms make money?
Four revenue lines are on record. Subscription Credits are the primary driver. The others are registration Transaction Fees, onsite Event Support and meeting Matcher AI Feature.
Who are CrowdComms's main competitors?
Direct peers on record are Cvent, Bizzabo, Whova, EventMobi, RainFocus, Swapcard, vFairs and Aventri. Eventbrite is listed as a broad incumbent. Hubilo is listed as an emerging player.
Does CrowdComms have an API?
No public API is recorded for CrowdComms.
What industry is CrowdComms in?
CrowdComms's product category is Event Technology Software. Its primary akta.pro industry code is THAHAFAM, Virtual & Hybrid Event Registration & Streaming Access Platforms, with a secondary code of MPAGAAAL, Fan Engagement & Onsite Technology (RFID, Cashless, Apps).