LandAirSea
LandAirSea Systems designs, assembles, and sells GPS tracking hardware and its SilverCloud software platform to consumers, businesses, and OEMs across 155+ countries, monetizing through hardware sales plus recurring cellular subscriptions and embedded OEM partnerships.
- Company typePrivate
- Founded1994
- HeadquartersWoodstock, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
LandAirSea firmographics
Firmographics- Name
- LandAirSea
- Legal name
- LandAirSea Systems, Inc.
- Website
- https://landairsea.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- LandAirSea Systems designs, assembles, and sells GPS tracking hardware and its SilverCloud software platform to consumers, businesses, and OEMs across 155+ countries, monetizing through hardware sales plus recurring cellular subscriptions and embedded OEM partnerships.
- Ownership category
- akta.pro rank
Where LandAirSea is headquartered
LocationHeadquarters
- HQ city
- Woodstock
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
LandAirSea business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Hardware Device Sales: One-time purchase of GPS tracking devices including LandAirSea 54, Overdrive, Overdrive Permanent, SYNC, and 9100 Solar. Device prices range from $24.95 to $199.95 depending on model and features. Accessories sold separately.
- Subscription Plans: Monthly subscription required for GPS tracking data and real-time features. Plans start at $8.95/month for SYNC device with 3-second updates. Prepaid options available with discounts up to 50% for 2-year prepay. Tiered pricing based on update frequency from 3-minute to 3-second intervals.
- White-Label Software Solutions: Fully branded mobile app and software solutions offered to large-scale commercial customers. Revenue from customization and branding of SilverCloud platform for enterprise deployments.
- Embedded Solutions Partnership: GPS technology integrated into manufactured products during production. Generates recurring subscription revenue streams shared with manufacturing partners, plus one-time engineering and integration fees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | LandAirSea 54 - 3 Minute Updates |
| Subscription | Monthly | LandAirSea 54 - 1 Minute Updates |
| Subscription | Monthly | LandAirSea 54 - 30 Second Updates |
| Subscription | Monthly | LandAirSea 54 - 10 Second Updates |
| Subscription | Monthly | LandAirSea 54 - 5 Second Updates |
| Subscription | Monthly | LandAirSea 54 - 3 Second Updates |
| Subscription | Monthly | SYNC OBD-II - 3 Second Updates |
| Subscription | Monthly | Overdrive - Extended Battery |
| Subscription | Monthly | Overdrive Permanent |
| Subscription | Monthly | 9100 Solar |
| One time/ perpetual license | Pay-as-you-go | PB714 Bluetooth Tracker |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
LandAirSea product offering
Product offeringCore offering
LandAirSea designs, manufactures, and sells GPS tracking hardware devices (including LandAirSea 54, Overdrive, Overdrive Permanent, SYNC OBD-II, 9100 Solar, and PB714 Bluetooth tracker) along with its proprietary SilverCloud software platform for real-time location tracking, geofencing, and fleet/asset management. The company offers both direct-to-consumer GPS trackers and business solutions including embedded OEM GPS integration for manufacturers across trailer, automotive, government, transportation, and construction industries. Revenue is generated through hardware device sales paired with recurring monthly subscription plans for tracking data services.
Product overview
LandAirSea offers a comprehensive GPS tracking portfolio consisting of six distinct real-time GPS tracking devices (LandAirSea 54, Overdrive, Overdrive Permanent, SYNC, 9100 Solar, and PB714), a proprietary SilverCloud software platform for tracking management, and embedded GPS integration solutions for manufacturers. The product line ranges from compact battery-powered trackers (LandAirSea 54, Overdrive) to vehicle-powered OBD-II devices (SYNC) and solar-powered units (9100 Solar), with the SilverCloud platform unifying all devices for real-time tracking, geofencing, and historical playback. Business solutions include pre-built hardware for immediate deployment and custom embedded solutions for manufacturers seeking to integrate GPS technology into their products.
Differentiator
Problem solved
Functional benefit
Brands
- SilverCloud: Proprietary GPS tracking mobile app and web-based platform for real-time tracking, geofencing, and asset management.
Products and services
- LandAirSea 54 Ultra-compact real-time GPS tracker measuring 2.275 in. x 0.945 in. with IP67 waterproof rating, strong built-in magnet, and motion-activated technology. Provides real-time tracking with geofencing and historical playback for up to 1 year for both consumer and business vehicle/asset tracking applications.
- Overdrive Commercial GPS tracker with 4240 mAh battery lasting 3-4 times longer than the LandAirSea 54, motion-activated sleep mode, IP67 waterproof rating, and strong internal magnet. Designed for rugged commercial tracking applications.
- Overdrive Permanent Overdrive variant with waterproof hardwire cable for continuous power and permanent mounting. Includes mounting bracket and screws for secure attachment to vehicles and equipment, eliminating battery recharging needs.
- SYNC OBD-II GPS Tracker OBD-II GPS tracker that plugs directly into vehicle OBD-II ports for hassle-free, always-on installation with no charging required. Features tamper detection, real-time location and speed monitoring, geofencing, and instant alerts.
- 9100 Solar Solar-powered GPS tracker with integrated solar panel that continuously charges the 10,000 mAh battery. Provides real-time tracking with geofencing and instant alerts, designed for long-term outdoor operation.
- LandAirSea PB714 Bluetooth Tracker Ultra-slim Bluetooth tracker for wallets, passports, luggage, and personal devices. Works with Apple Find My network with no monthly fees — a one-time purchase using the Find My app for item location.
- SilverCloud Platform Proprietary GPS tracking and inventory management platform available as web-based software and mobile app (iOS/Android). Supports real-time tracking, geofencing, historical playback up to 1 year, ShareSpot location sharing, InstaFence alerts, and Energy Saver modes. Available in white-label form for enterprise customers.
- Embedded GPS Solutions Partially or fully integrated GPS tracking devices designed and built directly into OEM products during the manufacturing process. Provides seamless tracking for trailers, recreational vehicles, and other high-value goods with custom QR code pairing and serial code identification.
- GPS Tracker Accessories Supporting accessories including hardwire power adapter cables (USB-C and Micro-USB), carrying pouches, OBD-II extension cables, and hardwire cable kits for various tracker models.
Quantifiable outcome
- Battery life 3-4 times longer than standard devices with Overdrive's 4240 mAh battery
- +2 more outcomes
Companies that use LandAirSea
Customer profileNamed customers7 records
Segments8 records
Ideal customer profiles8 records
LandAirSea technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature7 records
LandAirSea partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights6 records
LandAirSea competitors and assessment
Company assessmentDirect peers
- Spytec GPS: Spytec sells consumer and business GPS trackers (e.g., Spytec GL300) with a similar hardware-plus-subscription model and direct-to-consumer Amazon/channel presence, making it a direct comparable to LandAirSea's LandAirSea 54 and Overdrive lineup.
- BrickHouse Security: BrickHouse Security offers GPS tracking devices for vehicles, assets, and people alongside cellular/subscription plans and enterprise fleet solutions — directly competing in the same hardware + recurring software stack as LandAirSea.
- Tracki: Tracki markets small, magnetic, battery-powered GPS trackers with global 4G/3G/2G coverage on monthly subscriptions — overlapping tightly with LandAirSea 54 and Overdrive's compact-form-factor, consumer/SMB positioning.
- Optimus Tracker: Optimus Tracker provides GPS vehicle and fleet tracking devices plus a tracking platform with monthly subscriptions, comparable to LandAirSea's SilverCloud-powered business offerings.
- Jiobit (Life360): Jiobit (owned by Life360) makes small GPS and Bluetooth trackers for kids, pets, and seniors on a subscription model — directly comparable to LandAirSea's family/asset tracking use cases and consumer subscriptions.
Broad incumbents
- Geotab: Geotab is a dominant enterprise fleet telematics platform with OBD and hardwired GPS trackers, ELDs, and a rich software ecosystem — a broader incumbent whose fleet customers LandAirSea competes for via SYNC and embedded OEM offerings.
- Samsara: Samsara offers an integrated fleet operations platform combining GPS tracking, telematics, video-based safety, and sensors — a broad incumbent whose enterprise traction raises the bar for LandAirSea's enterprise positioning.
- Verizon Connect: Verizon Connect delivers fleet GPS tracking and telematics as part of a broader telecom-backed platform, competing with LandAirSea for enterprise and government fleet deals.
- Garmin: Garmin builds GPS hardware across aviation, marine, automotive, and outdoor categories and has a fleet/telematics footprint (e.g., Garmin Fleet) — a broad incumbent operating across multiple GPS verticals that includes asset and fleet tracking overlap with LandAirSea.
Others
- Apple (Find My / AirTag): Apple's Find My network and AirTag compete with the LandAirSea PB714 Bluetooth tracker and pressure low-end consumer device subscriptions; Apple is an adjacent/ecosystem player rather than a direct GPS subscription competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
LandAirSea social profiles
Digital presenceLandAirSea financial estimates
Financial estimateRevenue estimate
Valuation estimate
LandAirSea leadership team
Management profileNumber of profiles
LandAirSea funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LandAirSea M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LandAirSea
What does LandAirSea do?
LandAirSea designs, manufactures, and sells GPS tracking hardware devices (including LandAirSea 54, Overdrive, Overdrive Permanent, SYNC OBD-II, 9100 Solar, and PB714 Bluetooth tracker) along with its proprietary SilverCloud software platform for real-time location tracking, geofencing, and fleet/asset management. The company offers both direct-to-consumer GPS trackers and business solutions including embedded OEM GPS integration for manufacturers across trailer, automotive, government, transportation, and construction industries. Revenue is generated through hardware device sales paired with recurring monthly subscription plans for tracking data services.
Is LandAirSea a public or private company?
LandAirSea is a private company. It is classified as family owned and is currently operating.
When was LandAirSea founded?
LandAirSea was founded in 1994. It employs 11 to 50 people.
Where is LandAirSea based?
LandAirSea is headquartered in Woodstock, United States, in the North America region.
How does LandAirSea make money?
Four revenue lines are on record. Hardware Device Sales are the primary driver. The others are subscription Plans, white-Label Software Solutions and embedded Solutions Partnership.
Who are LandAirSea's main competitors?
Direct peers on record are Spytec GPS, BrickHouse Security, Tracki, Optimus Tracker and Jiobit (Life360). Broad incumbents are Geotab, Samsara, Verizon Connect and Garmin. Apple (Find My / AirTag) is listed as an others.
Does LandAirSea have an API?
No public API is recorded for LandAirSea.