Sayana
- Company typePrivate
- Founded2018
- HeadquartersSan Francisco, United States
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
Sayana firmographics
Firmographics- Name
- Sayana
- Website
- https://sayana.app
- Company type
- Private
- Founded year
- 2018
- Operating status
- Acquired
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Sayana industry classification
Industry- Product category
- Mental Wellness Applications
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Meditation Apps, Digital Courses & Online Communities (HSADAJAH)
- akta.pro secondary industry
- Healthcare & Wellness Personalization (HDAAAGAI)
Keywords
Where Sayana is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Markets served
Sayana business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Mobile App Consumer Subscription: Sayana offered AI-powered self-care and sleep apps directly to consumers through mobile app distribution, generating revenue through app-based subscription model prior to acquisition.
Go-to-market motion1 record
Distribution channels1 record
Sayana product offering
Product offeringCore offering
Sayana developed AI-powered mobile self-care and sleep applications that deliver personalized wellness content through chat-based sessions. Content adapts based on user mood tracking to provide tailored mental health and wellbeing support. The apps were distributed direct-to-consumer via iOS App Store and Google Play Store.
Product overview
Sayana operated as a unified suite of AI-powered wellness applications consisting of self-care and sleep apps. The products share core AI technology for mood-based personalization and chat-based delivery. Following acquisition by Headspace Health in 2022, these products are being integrated into Headspace Health's broader mental health platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Sayana Self-Care App AI-powered self-care mobile application that delivers personalized wellness content through chat-based sessions, adapting content based on user mood tracking to support mental health and emotional wellbeing for individual consumers.
- Sayana Sleep App AI-powered sleep mobile application designed to improve user sleep quality through personalized content and mood-adaptive sessions tailored to individual sleep patterns and emotional states, targeted at individual consumers seeking better sleep.
Companies that use Sayana
Customer profileSegments1 record
Ideal customer profiles1 record
Sayana technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature2 records
Sayana partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Headspace HealthflagshipHeadspace Health acquired Sayana in 2026, bringing founder and CEO Sergey Fayfer and the engineering/design team into the organization. The acquisition supports Headspace Health's strategy to build the world's most comprehensive mental health and wellbeing platform following its merger with Ginger.
Scale indicators2 records
Recent moves5 records
Expansion highlights3 records
Sayana competitors and assessment
Company assessmentDirect peers
- Calm: Calm is a leading direct competitor in consumer meditation and sleep apps, offering guided content, sleep stories, and mental wellness tools via mobile subscription. It competes head-to-head with Sayana's self-care and sleep product suite for the same consumer segment.
- Sanvello (Optum): Sanvello is a mental wellness app offering self-care, peer support, and coaching, now part of Optum. Its consumer self-care focus and employer/payer channel reach are closely comparable to Sayana's product and target user profile.
- Woebot Health: Woebot offers an AI-chatbot-based mental wellness experience, closely matching Sayana's chat-based, conversational delivery model. Both companies use AI-driven conversational interfaces to deliver scalable mental wellness support.
- Wysa: Wysa is an AI-chatbot mental wellness app combining conversational AI with self-help techniques, very comparable to Sayana's chat-based mood-adaptive experience. Wysa also targets both consumer and employer health channels.
- Happify Health: Happify offers a consumer mental wellness app with science-based activities and AI-personalization features for stress, sleep, and self-care — overlapping directly with Sayana's self-care and sleep product positioning.
- Headspace: Headspace is the closest direct peer and now parent acquirer of Sayana, offering guided meditation, sleep, and mental wellness content via a consumer subscription app. Both target individual consumers seeking self-guided mental wellness through mobile apps.
Emerging players
- Youper: Youper is an AI-driven mental health chatbot app that personalizes conversations based on user mood and emotional state — directly analogous to Sayana's mood-adaptive chat sessions and a smaller-scale emerging competitor in the same niche.
Broad incumbents
- Talkspace: Talkspace is a publicly traded online therapy and mental health platform offering messaging-based therapy to consumers and B2B clients. It addresses the same mental wellness demand as Sayana but through human therapists rather than AI.
- BetterHelp: BetterHelp is a large-scale incumbent in online mental health, offering subscription-based therapy messaging and live sessions. While broader in scope (live human therapy vs. AI), it targets the same consumer mental wellness demand and competes for the same wallet share.
- Ginger (now Headspace Health): Ginger merged with Headspace to form Headspace Health, combining on-demand coaching, therapy, and self-guided content. It is a broader incumbent whose merger created Sayana's acquirer and serves overlapping consumer and enterprise mental wellness needs.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Sayana social profiles
Digital presenceSayana financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sayana leadership team
Management profileNumber of profiles
Sayana funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sayana M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sayana
What does Sayana do?
Sayana developed AI-powered mobile self-care and sleep applications that deliver personalized wellness content through chat-based sessions. Content adapts based on user mood tracking to provide tailored mental health and wellbeing support. The apps were distributed direct-to-consumer via iOS App Store and Google Play Store.
Is Sayana a public or private company?
Sayana is a private company. It is classified as corporate owned and is currently acquired.
When was Sayana founded?
Sayana was founded in 2018. It employs 1 to 10 people.
Where is Sayana based?
Sayana is headquartered in San Francisco, United States, in the North America region.
How does Sayana make money?
One revenue line is on record: mobile App Consumer Subscription.
Who are Sayana's main competitors?
Direct peers on record are Calm, Sanvello (Optum), Woebot Health, Wysa, Happify Health and Headspace. Youper is listed as an emerging player. Broad incumbents are Talkspace, BetterHelp and Ginger (now Headspace Health).
Does Sayana have an API?
No public API is recorded for Sayana.
What industry is Sayana in?
Sayana's product category is Mental Wellness Applications. Its primary akta.pro industry code is HSADAJAH, Meditation Apps, Digital Courses & Online Communities, with a secondary code of HDAAAGAI, Healthcare & Wellness Personalization. Its SIC code is 7372.