Take
- Company typePrivate
- Founded1999
- HeadquartersBelo Horizonte, Brazil
- Headcount1,001–5,000
- GTM typeB2B
- OfferingSoftware
Take firmographics
Firmographics- Name
- Take
- Legal name
- Curupira S/A
- Website
- https://take.net
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Ownership category
- akta.pro rank
Take industry classification
Industry- Product category
- Conversational AI Platform
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821), Advertising Agencies (541810)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Conversational AI Platforms (chat/voice bots, orchestration) (HDAAAFAC)
- akta.pro secondary industries
- Conversational Marketing & Chat Lead Capture (Chatbots, Live Chat) (BPAFAKAJ), Team Messaging & Chat (BPAMAMAA), Messaging-based Social Commerce (Chat Commerce) (CRAFANAG)
Keywords
Where Take is headquartered
LocationHeadquarters
- HQ city
- Belo Horizonte
- HQ country
- Brazil
- HQ region
- Latin America
Offices3 records
Markets served
Take business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Platform Subscription: SaaS platform subscription model with plans based on usage, message volume, or feature tiers. The company offers multiple pricing tiers and 'Discover our plans' CTAs suggest subscription-based pricing with different feature levels.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Multiple plan tiers available for different business needs |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Take product offering
Product offeringCore offering
Take sells the Blip conversational intelligence platform, which enterprises use to build and deploy AI-powered chatbots and automated messaging flows on WhatsApp, Messenger, and Instagram. The platform combines a no-code chatbot builder, natural language processing, and an ecosystem of 90+ APIs and integrations, with Take serving as an official WhatsApp Business API provider and Meta partner. Adjacent commercial offerings include Blip Cred for identity and contact data management and Smart Contact for human agent handoff and contact-center operations.
Product overview
Take operates the Blip platform, an intelligent conversation platform designed for enterprise-scale automated communications. The core offering consists of the Blip Platform enabling AI-powered chatbot and conversational experiences across WhatsApp, Messenger, Instagram and other digital channels, supplemented by specialized vertical solutions like Blip Cred for credit sales intelligence. The ecosystem includes development tools (Blip Docs API), educational resources (Blip Academy), community support (Blip Community), and operational utilities (Blip Tools). The platform leverages natural language processing to enable Smart Contacts that autonomously handle customer interactions throughout the journey from service to marketing to sales, with over 90 open extensions and APIs for system integration. With operations spanning 32 countries and 365k+ chatbots created, Blip serves diverse market segments including Healthcare, Retail, Consumer Goods, Financial Services, and Logistics.
Differentiator
Problem solved
Functional benefit
Brands
- Blip Platform: Intelligent conversation platform for automated communications across multiple digital channels
- Blip Cred
- Blip Chat
Products and services
- Blip Platform AI-powered conversational intelligence platform that enables enterprises to build, deploy, and manage chatbots and automated messaging flows across WhatsApp, Messenger, and Instagram, with a no-code builder, NLP, and an ecosystem of 90+ APIs and integrations. Used by enterprise customers in healthcare, retail, financial services, transportation, education, and consumer goods.
- Blip Cred
Quantifiable outcome
- 80 billion+ messages transmitted across 32 countries
- +3 more outcomes
Companies that use Take
Customer profileNamed customers10 records
Segments9 records
Ideal customer profiles5 records
Take technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability3 records
Feature3 records
Take partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Meta (Facebook/WhatsApp)coreOfficial WhatsApp provider and Meta partner. Blip is explicitly positioned as 'Official WhatsApp provider, Blip is a partner of Meta.' This is a flagship partnership providing official WhatsApp Business API access and integration capabilities. The partnership enables Blip customers to access official WhatsApp channels and business features.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Take competitors and assessment
Company assessmentDirect peers
- Zenvia: Brazil-based conversational messaging and customer experience platform offering WhatsApp Business API, chatbots, and omnichannel engagement solutions targeting enterprise and SMB customers across LatAm — the most directly comparable peer in geography and product offering.
- LivePerson: Enterprise conversational AI platform providing messaging-based customer engagement, NLP-powered bots, and analytics across channels including WhatsApp. Direct comparable in product offering, target customers, and AI-driven automation positioning.
- Intercom: Conversational customer support and engagement platform with AI-powered chatbots, messaging, and customer journey automation. Competes with Blip's customer service automation and sales use cases in enterprise and mid-market.
Broad incumbents
- Twilio: Global cloud communications platform providing messaging APIs including WhatsApp Business API, conversational AI tooling, and customer engagement solutions. Competes with Blip at the WhatsApp API/CPaaS layer with broader omnichannel scale and a much larger enterprise footprint.
- Infobip: Global CPaaS provider offering WhatsApp Business API, conversational AI, and omnichannel customer engagement. Competes with Blip across enterprise customers globally, including LatAm, with a comparable WhatsApp-first positioning and broader international footprint.
- Bird (formerly MessageBird): Amsterdam-headquartered CPaaS and omnichannel conversational platform offering WhatsApp Business API, AI agents, and customer journey orchestration. Directly competes with Blip's Smart Contact and Blip Platform in the enterprise conversational AI layer.
- Sinch: Global CPaaS provider of messaging APIs, voice, and conversational AI capabilities with a meaningful LatAm presence. Competes with Blip at the WhatsApp messaging and conversational layer across enterprise customers.
- Vonage: Cloud communications provider (now part of Ericsson) offering CPaaS, messaging APIs including WhatsApp, and AI-powered customer engagement tools. Overlaps with Blip's enterprise messaging and conversational AI capabilities.
- Zendesk: Customer service and engagement platform offering messaging, bots, and AI automation across multiple channels. Competes with Blip on the customer service / Care layer of the customer journey for enterprise customers.
- HubSpot: CRM and marketing automation platform with conversational AI, live chat, and customer engagement tools. Competes with Blip on the marketing automation and lead capture layer of the customer journey.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights2 records
Customer concentration
Take social profiles
Digital presenceTake financial estimates
Financial estimateRevenue estimate
Valuation estimate
Take leadership team
Management profileNumber of profiles
Profiles8 records
Take subsidiaries and ownership
Company hierarchySubsidiaries1 record
Take funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Take M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Take
What does Take do?
Take sells the Blip conversational intelligence platform, which enterprises use to build and deploy AI-powered chatbots and automated messaging flows on WhatsApp, Messenger, and Instagram. The platform combines a no-code chatbot builder, natural language processing, and an ecosystem of 90+ APIs and integrations, with Take serving as an official WhatsApp Business API provider and Meta partner. Adjacent commercial offerings include Blip Cred for identity and contact data management and Smart Contact for human agent handoff and contact-center operations.
Is Take a public or private company?
Take is a private company. It is classified as venture growth investor backed and is currently operating.
When was Take founded?
Take was founded in 1999. It employs 1,001 to 5,000 people.
Where is Take based?
Take is headquartered in Belo Horizonte, Brazil, in the Latin America region.
How does Take make money?
One revenue line is on record: platform Subscription.
Who are Take's main competitors?
Direct peers on record are Zenvia, LivePerson and Intercom. Broad incumbents are Twilio, Infobip, Bird (formerly MessageBird), Sinch, Vonage, Zendesk and HubSpot.
Does Take have an API?
Yes. Blip offers access to more than 90 open extensions and APIs that enable integration with different systems, allowing data access and automation of conversations across channels. The platform provides developer tools and documentation at docs.blip.ai. SDKs and sample code are available via the Take GitHub organization at github.com/takenet. Developer documentation is at docs.blip.ai.
What industry is Take in?
Take's product category is Conversational AI Platform. Its primary akta.pro industry code is HDAAAFAC, Conversational AI Platforms (chat/voice bots, orchestration), with a secondary code of BPAFAKAJ, Conversational Marketing & Chat Lead Capture (Chatbots, Live Chat). Its NAICS code is 51821 and its SIC code is 7372.