What Boa Concept does

Boa Concept is a French intralogistics automation company founded in 2012 and headquartered in Saint-Étienne, France. Listed on Euronext Growth Paris (ticker: ALBOA) since 2021, the company designs and manufactures modular conveyor systems, robotic solutions, and warehouse management software for e-merchants, retailers, third-party logistics providers, and industrial companies. As of mid-2026, the group operates with approximately 130 employees across France, Belgium, the Netherlands (via the acquired Easy Systems subsidiary), and Canada, generating 60% of its revenue internationally with line installations present in 15 countries. The company has been recognized as Europe's 2026 Intralogistics Growth Champion by the Financial Times and Statista, citing an average annual revenue growth rate of 30% over 2014–2024.

The company's core technical architecture is a "Lego-like" modular system in which standardized, pre-wired, 100%-electric conveyor modules contain embedded intelligence: decentralized control cards that operate equipment without requiring programmable logic controllers. This hardware base is unified by BOA Central Suite, a 100% web-based, modular-microservices software platform with Docker-based deployment, standardized APIs for ERP/WMS integration, real-time 3D visualization, and AI-driven optimization, anomaly detection, and computer vision. Product lines cover the full warehouse workflow: Fulfill Orders (pick-to-light, robotic picking up to 600 picks/hour), Receive & Ship (mixed palletizing, sorting), Pack (up to 840 parcels/hour with up to 30% volumetric reduction), Transfer (conveying up to 3,600 parcels/hour, spiral and vertical elevators), and Stocker (goods-to-person automated storage). All equipment is manufactured locally in Saint-Étienne with stated 98% recyclability and a run-on-demand energy profile.

Boa Concept operates an enterprise field-sales motion with co-design, custom quoting, and multi-year contracts, supplemented by direct subsidiaries in France, Belgium, and Canada and channel coverage in the Benelux through the 2024 Easy Systems acquisition. Revenue streams include hardware sales (conveyors, robots), recurring/subscription-style software (BOA Central Suite), managed services via the CAAS rental model launched in 2018, and professional services (24/7 support with a stated 95% remote-resolution rate). The company has executed two acquisitions—Roboptic in 2022 for robotics capabilities and Easy Systems in 2024 for Benelux transit systems—and entered North America with a Canadian subsidiary in 2025. Notable enterprise customers include Aroma-Zone, Oscaro.com, SOS Accessoire, Geodis, Katoen Natie, Nationex, Dilisco, Axens, Obut, and Electric Material Industry.

Name

Boa Concept

Legal name

BOA CONCEPT

Website

https://boa-concept.com

Company type

Public

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Boa Concept is a French intralogistics automation company providing modular conveyor systems, robotics, and warehouse supervision software (BOA Central Suite) to e-merchants, retailers, 3PLs, and industrial firms across Europe and Canada.

Ownership category

akta.pro rank

Headquarters

HQ city

Saint Etienne

HQ country

France

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Technology or R&D, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Hardware Sales - Conveyor Systems: Sale of modular conveyor equipment including belt conveyors, pallet conveyors, spiral elevators, vertical elevators. Equipment is standardized, prewired, pre-tested for quick installation.
2. Robotic Solutions: Sale of robotic systems including picking robots, palletizing robots, lid-placing robots. Capable of up to 600 picks per hour with 24/7 operation.
3. Software - BOA Central Suite: 100% web-based warehouse supervision software. 100% web service solution with real-time control, dashboards, and API connectivity. SaaS-style recurring revenue potential.
4. CAAS - Conveyor as a Service: Rental conveyor solution offering financial flexibility with built-in updates ensuring smart systems evolve with market demands. Launched in 2018.
5. Professional Services: Co-design, project management, training, installation, and ongoing support services. Teams trained before production starts. 24/7 assistance with 95% of problems resolved remotely.
6. Preventive & Remedial Maintenance: Technical assistance and preventive maintenance services. 24/7 hotline with expert teams. Minimizes breakdowns and production stoppages.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Boa Concept designs, manufactures, and deploys modular intralogistics solutions for warehouses, combining standardized conveyor modules with embedded intelligence and IoT, plus robotic and software solutions. Core product lines include Fulfill Orders (zero-error automated picking), Receive & Ship (inbound/outbound sorting), Pack (automated packaging), Transfer (conveying and vertical/spiral elevation), and Stocker (automated storage), all supervised by the BOA Central Suite web-based software platform. The company also offers CAAS rental, professional services (installation, training, 24/7 support), and preventive maintenance, primarily serving enterprise e-commerce, retail, 3PL, and industrial customers.

Product overview

Boa Concept is an intralogistics automation company offering a modular, interconnected system of hardware and software solutions. The core portfolio includes five main product lines: Fulfill Orders (automated order preparation), Receive & Ship (inbound/outbound optimization), Pack (packaging automation), Transfer (conveying and moving goods), and Stocker (automated storage). These are unified under the BOA Central Suite software platform—a 100% web-based, modular microservices architecture for real-time warehouse supervision that extends traditional WCS capabilities. The company also offers CAAS (Conveyor as a Service) for flexible rental and has expanded through acquisitions of Roboptic (robotics, 2022) and Easy Systems (transit systems, 2024). All solutions are designed with embedded intelligence, IoT connectivity, and AI capabilities for real-time optimization.

Differentiator

Problem solved

Functional benefit

Brands

• Easy Systems: Belgian and Dutch company specializing in transit systems for intralogistics, acquired by BOA Concept Group in 2024.
• Roboptic
• BOA Central Suite

Products and services

• Receive & Ship Automated receiving and shipping solution for warehouse end-of-line processes, optimizing parcel sorting for inbound and outbound operations through automated sorting, stretch wrapping, truck loading, and mixed palletizing robots adaptable to all carton heights. Built for enterprises handling high parcel volumes.
• Pack Automated packaging solution that packs, weighs, and seals parcels. Includes tray forming, labelling, weighing, camera vision monitoring, document deposit, void reduction, taping, and strapping functions. Processes up to 840 parcels/hour and can reduce volumetric weight billing costs by up to 30%.
• Fulfill Orders Automated order fulfillment solution guaranteeing zero errors through automated station picking, pick-to-light systems, put-to-light systems, and robotic picking capable of up to 600 picks per hour, 24/7. Designed for e-commerce, retail, and 3PL order preparation environments.
• Transfer Automated transfer and conveying solution for moving parcels within warehouses, including smart conveying (up to 3,600 parcels/hour on straight line), multi-level spiral elevating, multi-level vertical elevating (up to 2,000 packages/hour), and heavy load conveying for pallets. Suited for light to heavy loads across warehouse levels.
• Stocker (Storage) Automated storage solution organizing warehouse spaces, boosting efficiency, and securing stocks through a goods-to-person approach. Provides optimized and secure stock management for industrial and retail customers.
• BOA Central Suite (Drive & Visualize) 100% web-based warehouse supervision software suite built on modular microservices architecture that manages all equipment and order preparation tasks through to dispatch. Features real-time 3D synoptic visualization, dynamic dashboards, push notifications, and standardized APIs for ERP/WMS integration. Acts as the unified supervision layer across BOA Concept's hardware portfolio.
• CAAS (Conveyor as a Service) Rental conveyor solution providing financial flexibility with built-in updates to ensure smart systems evolve with market demands. Enables customers to access modular intralogistics infrastructure without heavy upfront capital investment, ideal for 3PL and scaling businesses.
• Roboptic (Robotic Solutions) Robotics solutions for logistics acquired in 2022, including robotic picking and palletizers. Now integrated into BOA Concept's product portfolio.
• Easy Systems (Benelux Transit Systems) Belgian and Dutch company specializing in transit systems for intralogistics, acquired in 2024. Provides transit system expertise for the Benelux market and complements BOA Concept's modular offering.
• Professional Services (Co-design, Installation, Training, 24/7 Support, Preventive Maintenance) End-to-end professional services including needs analysis, co-design, project management, training, installation, and 24/7 assistance with 95% of problems resolved remotely. Also includes preventive and remedial maintenance to minimize breakdowns and production stoppages.

Quantifiable outcome

• 95% reduction in picking errors (order fulfillment)
• +11 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability9 records

Feature12 records

Partnerships

Three partnerships are on record, tiered minor and core.

• Electrotech Industrial AutomationminorImplementation/ SI/ Consulting Partner · 1 January 2025Electrical integration partner for Nationex project in Granby. Provided electrical work with CSA/UL certified quick-connect solutions. Work praised as excellent.
• Easy SystemscoreStrategic or Co-development Partner · 1 January 2024Second external growth with acquisition of Easy Systems, a Belgian and Dutch company specializing in transit systems for intralogistics. Opens door to Benelux market. Combined strengths with Boa Concept for complete, flexible logistics solutions.
• RobopticcoreStrategic or Co-development Partner · 1 January 2022First external growth with acquisition of Roboptic, expanding offering with robotics for logistics and unlocking new opportunities in robotics market for logistics applications.

Scale indicators19 records

Recent moves8 records

Expansion highlights7 records

Direct peers

• Dematic: Dematic is a global leader in intralogistics and warehouse automation, offering conveyor systems, sortation, AS/RS, and integrated software for similar e-commerce, retail, 3PL, and industrial customers. It is the most direct full-stack competitor to BOA Concept's modular offering, though it operates at much larger scale.
• Swisslog: Swisslog (part of KUKA) provides warehouse automation including conveyors, AutoStore, and integrated WCS/WMS software for retail, e-commerce, and industrial customers in Europe and globally. Closely matches BOA Concept's conveyor + software + services model.
• Knapp: Knapp is an Austrian-headquartered warehouse automation specialist with strong European presence offering conveyor systems, shuttle-based storage, and order fulfillment software. Directly comparable in customer segments (retail, 3PL, e-commerce) and integrated hardware/software model.
• Vanderlande: Vanderlande (a Toyota Industries company) is a Dutch warehouse automation provider specializing in parcel sorting, conveyor systems, and integrated software for airports, parcel delivery, and e-commerce fulfillment — overlapping with BOA Concept's Receive & Ship and Fulfill Orders product lines.
• TGW Logistics Group: TGW is an Austrian intralogistics specialist offering conveyor systems, automated storage, and order picking solutions for retail, e-commerce, and 3PL customers in Europe and North America. Directly comparable in modular hardware design philosophy and integrated software offerings.
• Bastian Solutions: Bastian Solutions (a Toyota Advanced Logistics company) designs and integrates conveyor systems, robotic order fulfillment, and warehouse software for distribution and manufacturing customers across North America. Comparable mid-market focus with co-design sales approach.

Broad incumbents

• Honeywell Intelligrated: Honeywell Intelligrated is a broad incumbent offering conveyor, sortation, robotics, and warehouse execution software as part of Honeywell's larger automation portfolio. Overlaps with BOA Concept on conveyor and order fulfillment but serves customers through a much wider product suite.

Emerging players

• Exotec: Exotec is a French-born AMR/goods-to-person specialist serving similar e-commerce, retail, and 3PL customers with a fundamentally different (mobile robot) architecture. Represents the emerging competitive threat to conveyor-centric providers like BOA Concept.
• Geek+: Geek+ is a global AMR provider specializing in goods-to-person, sorting, and moving robots for warehouse fulfillment. Adjacent emerging competitor pursuing some of the same warehouse automation use cases (picking, sorting) that BOA Concept addresses with conveyors and robotic picking stations.
• Scallog: Scallog is a French startup offering mobile rack-based storage and order picking robots for e-commerce and retail warehouses. Comparable geographic and customer focus to BOA Concept but pursues a different (goods-to-person robotics) architectural approach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCxw62r8w_XkSQfb_6ExQwgg
• LinkedInlinkedin.com/company/boa-concept
• Xx.com/boaconcept

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Subsidiaries3 records

Funding overview

Funding rounds1 record

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Boa Concept