AnnounceKit
- Company typePrivate
- Founded-
- HeadquartersNewark, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
AnnounceKit firmographics
Firmographics- Name
- AnnounceKit
- Legal name
- AnnounceKit LLC
- Website
- https://announcekit.app
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Where AnnounceKit is headquartered
LocationHeadquarters
- HQ city
- Newark
- HQ country
- United States
- HQ region
- North America
Markets served
AnnounceKit business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Marketing or Sales, Personnel, Operations
Revenue model
- SaaS Subscription (Tiered Plans): Tiered subscription model with three main plans (Essentials $79/mo, Growth $129/mo, Scale $339/mo, all billed annually) plus custom Enterprise tier. Unlimited visitors, posts, subscribers, page views on every plan. No per-seat fees or MAU-based costs. 15-day free trial with all features included.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Essentials - Entry tier for small teams |
| Subscription | Annual | Growth - Mid-tier with expanded features |
| Subscription | Annual | Scale - Popular tier for scaling teams |
| Subscription | Annual | Enterprise - Custom pricing for large organizations |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
AnnounceKit product offering
Product offeringCore offering
AnnounceKit is a SaaS product communication platform that lets product teams publish product updates, release notes, and company news once and deliver them to a branded changelog page, in-app notification widgets, email subscribers, Slack channels, and RSS feeds. It bundles in-app widgets, feature request boards with voting, NPS surveys, audience segmentation, AI-assisted draft generation (GPT-4o), and a GraphQL API with SDKs for web and mobile. Customers include product, customer success, and enterprise teams at companies such as DrDoctor, Carta, Atlan, Cisco Webex Events, Meetup, Evernote, and DISH.
Product overview
AnnounceKit is a product communication platform that combines changelog management, in-app notification widgets, feature request tracking with voting, NPS surveys, multi-channel email delivery, and AI-powered content generation into a single unified dashboard. The core platform consists of: Changelog & News Feed (branded updates hub on your domain), In-App Widgets (10+ display modes), In-App Notifications, Multi-Channel Updates (in-app, email, Slack, RSS), Mobile Announcements (iOS, Android, Flutter SDKs), Feature Requests & Voting, NPS & Satisfaction tracking, Feedback & Reactions, Segmentation engine, and AI Post Generator powered by GPT-4o. Teams write a product update once and AnnounceKit delivers it across their changelog page, in-app widgets, email, Slack, and RSS automatically. The platform includes 100+ native integrations plus 2,000+ via Zapier, full GraphQL API with 11 webhook events, and SDKs for React, Vue, Angular, iOS, Flutter, and React Native.
Differentiator
Problem solved
Functional benefit
Products and services
- Changelog & News Feed Branded updates hub hosted on the customer's own domain with custom CSS, multi-language support, SEO-friendly indexing, RSS, Atom and JSON feeds, and private or public visibility. Used by product teams to centralize release notes, company news, and product updates and to feed all other channels from a single source.
- In-App Widgets In-app widget component with 10+ display modes (badge, popup, sidebar, embed, floating button, drawer, top bar, modal, overlay) and boosters (modal, bar, overlay) for critical announcements. Used by SaaS product teams to surface release notes and announcements inside their own web and mobile applications.
- In-App Notifications Standalone in-app notifications delivered as widgets and toasts that can be targeted by user segment. Used by product and growth teams to reach active users inside their product with timely, segmented announcements.
- Multi-Channel Updates Delivery module that publishes one announcement to in-app widgets, email subscribers, Slack channels, and RSS feeds simultaneously from a single dashboard. Used by product, marketing, and customer success teams to ensure consistent messaging across every channel without manual re-publishing.
- Mobile Announcements Mobile announcement capability delivered via native SDKs for iOS, Android, and Flutter. Used by mobile product teams to display product updates and release notes inside their iOS and Android applications.
- Feature Requests & Voting Public or private feature request board where users submit ideas, vote on existing requests, and track progress through customizable roadmap stages, with an approval workflow, merge-duplicates capability, and two-way Jira integration. Used by product teams to centralize user ideas and prioritize roadmap based on voting and analytics.
- NPS & Satisfaction Net Promoter Score survey module that runs NPS for specific cohorts by plan, region, or tenure, supports scheduling by segment, and surfaces segment-level NPS analysis in the dashboard. Used by customer success and product teams to measure customer satisfaction over time.
- Feedback & Reactions Feedback collection capability that captures comments, reactions, and sentiment analysis on published product updates so teams can gauge reception at a glance. Used by product and customer success teams to understand user response to each release.
- Segmentation Unified audience targeting engine that segments users by role, plan, location, or any custom property (up to 25 custom properties with combined conditions), with the same segments applied across widgets, NPS surveys, email, changelog, and feature requests. Used by product, growth, and customer success teams to deliver targeted, role-based messaging.
- Targeted User Communication Targeted communication module that combines segmentation with per-post views and reads, engagement analytics by segment, and channel performance tracking. Used by product, growth, and marketing teams to deliver the right message to the right users and measure impact.
- 100+ Integrations Integration marketplace offering 100+ native connectors (Slack, Jira, Zapier, Intercom, Segment, Google Analytics, Mailgun, WordPress, n8n, Twitter/X, Facebook, LinkedIn, GitHub via Zapier, viaSocket) and 2,000+ additional apps via Zapier. Used by customer engineering and operations teams to plug AnnounceKit into their existing SaaS stack and automate workflows.
- GraphQL API & Webhooks Full programmatic GraphQL API with a single endpoint (https://announcekit.app/gq/v2), IP-based rate limiting of 60 requests/minute, Basic Auth and Cookie authentication, and 11 webhook event types (post.create, post.update, post.delete, post.feedback, featurerequest.create, featurerequest.upvote, project.subscribe, project.unsubscribe, nps.response, post.comment, post.publish). Used by developer and engineering teams to build custom workflows and embed AnnounceKit into their own products.
- SDKs & Frameworks Official SDKs and framework components for React, Vue, Angular, iOS, Flutter, and React Native, a JavaScript widget loaded via script tag, and a WordPress plugin. Distributed via NPM, GitHub, Pub.dev, CodeSandbox, and the WordPress plugin directory. Used by engineering teams to embed AnnounceKit widgets and announcements natively into web and mobile applications.
- AI Post Generator AI-powered content generation capability built on GPT-4o that drafts product announcements as two polished alternatives (one creative, one concise), with inline AI editor actions for grammar, tone, and translation, plus auto-translate to any language. Available on all AnnounceKit plans and used by product marketers and product managers to accelerate announcement drafting.
- Customization & Whitelabel Branding and customization capability offering whitelabel options, removal of AnnounceKit branding, custom CSS and JavaScript for styling, and custom-domain hosting with SSL. Used by enterprise and brand-sensitive customers to fully match AnnounceKit-powered surfaces to their own visual identity.
Companies that use AnnounceKit
Customer profileNamed customers11 records
Segments4 records
Ideal customer profiles3 records
AnnounceKit technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration15 records
AI capability2 records
Feature9 records
AnnounceKit partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- SlackcoreNative integration with Slack. Notify team in public or private channels when new announcements are published. Users can subscribe to Slack notifications directly. Rich formatting with full announcements, images, and links.
- JiracoreNative Jira integration for roadmap sync. Two-way sync: map Jira statuses to roadmap stages. Auto-announce when engineering ships. Feature request import from AnnounceKit to Jira tickets. Product and engineering alignment.
- ZapiercoreZapier integration connecting to 2,000+ apps. AnnounceKit as trigger (new post published) or action (create a post). Pre-built Zap templates: GitHub releases to changelog, new post to tweet, subscriber sync to CRM.
- IntercomcoreDeliver product announcements directly inside Intercom Messenger. Users see updates without leaving the conversation. Targeted announcements by role, location, plan, or custom properties. No-code setup from dashboard.
- SegmentcoreSegment integration for user data sync. Identify users by email, company, or custom properties. Sync any custom property for audience segmentation. Automatic sync without manual imports.
- WordPresscoreOne-click WordPress plugin to add changelogs and announcement widgets. Embed changelog on any WordPress page. Custom domain, branding, rich content. Widgets and notifications for visitors.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
AnnounceKit competitors and assessment
Company assessmentDirect peers
- Beamer: Beamer is a direct competitor offering changelog, in-app notifications, and feature-request boards for SaaS product teams. Highly comparable product surface and target customer as AnnounceKit.
- Canny: Canny provides feature-request voting boards alongside changelog and roadmap tools, directly overlapping AnnounceKit's feature-request and announcement workflow for SaaS product teams.
- LaunchNotes: LaunchNotes is a product communication platform for release notes, changelogs, and announcements — nearly identical offering to AnnounceKit with similar mid-market and enterprise SaaS customers.
- Featurebase: Featurebase combines a feature-request board, changelog, and helpdesk in one tool, closely matching AnnounceKit's unified product communication and feedback stack.
- Headway: Headway is a no-code changelog and announcements widget built for SaaS teams, competing head-to-head on in-app and email release-note delivery.
Broad incumbents
- Pendo: Pendo is a broader product experience platform offering in-app guides, NPS, and feedback collection — overlapping AnnounceKit's in-app widget and NPS capabilities within a much larger suite.
- Appcues: Appcues delivers in-app messaging, onboarding flows, and NPS surveys, intersecting AnnounceKit's in-app widget and survey features though with a broader onboarding focus.
- Productboard: Productboard is a product management platform with roadmap and feedback prioritization; its portal and feedback features partially overlap AnnounceKit's feature-request board.
- UserVoice: UserVoice provides customer feedback forums, feature voting, and product roadmaps, overlapping AnnounceKit's feature-request and feedback modules for product teams.
Others
- Notion: Notion is a horizontal workspace product frequently used as a DIY changelog and roadmap; it is an adjacent substitute rather than a direct competitor, but shapes buyer expectations.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
AnnounceKit social profiles
Digital presenceAnnounceKit compliance and trust
Trust signalCompliance2 records
AnnounceKit financial estimates
Financial estimateRevenue estimate
Valuation estimate
AnnounceKit leadership team
Management profileNumber of profiles
Profiles2 records
AnnounceKit funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AnnounceKit M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AnnounceKit
What does AnnounceKit do?
AnnounceKit is a SaaS product communication platform that lets product teams publish product updates, release notes, and company news once and deliver them to a branded changelog page, in-app notification widgets, email subscribers, Slack channels, and RSS feeds. It bundles in-app widgets, feature request boards with voting, NPS surveys, audience segmentation, AI-assisted draft generation (GPT-4o), and a GraphQL API with SDKs for web and mobile. Customers include product, customer success, and enterprise teams at companies such as DrDoctor, Carta, Atlan, Cisco Webex Events, Meetup, Evernote, and DISH.
Is AnnounceKit a public or private company?
AnnounceKit is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AnnounceKit founded?
AnnounceKit was founded in -1. It employs 1 to 10 people.
Where is AnnounceKit based?
AnnounceKit is headquartered in Newark, United States, in the North America region.
How does AnnounceKit make money?
One revenue line is on record: saaS Subscription (Tiered Plans).
Who are AnnounceKit's main competitors?
Direct peers on record are Beamer, Canny, LaunchNotes, Featurebase and Headway. Broad incumbents are Pendo, Appcues, Productboard and UserVoice. Notion is listed as an others.
Does AnnounceKit have an API?
Yes. Full GraphQL API with programmatic access to posts, users, projects, feedback, and analytics. Create, update, and query anything in AnnounceKit workspace. Single endpoint: https://announcekit.app/gq/v2. Authentication via Basic Authentication token or login Cookies. Rate limited to 60 requests per minute per IP address. Includes 11 webhook event types: post.create, post.update, post.delete, post.feedback, featurerequest.create, featurerequest.upvote, project.subscribe, project.unsubscribe, nps.response, post.comment, post.publish. Developer documentation is at announcekit.app/docs/graphql-api.