SNcom
SNcom is a German vendor-independent system house founded in 2001 that develops the anyContact CX suite and integrates contact center, UC, and conversational AI solutions (Genesys, Enghouse, innovaphone, Parloa, Onlim) for enterprise and mid-market customers in the DACH region.
- Company typePrivate
- Founded2001
- HeadquartersNeuss, Germany
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What SNcom does
SNcom GmbH is a German vendor-independent system house and software vendor specializing in customer experience (CX) and contact center solutions, founded in 2001 and headquartered in Ahlen with a secondary office in Mannheim. The company serves enterprise and mid-market customers across the DACH region, combining consulting-led system integration with a proprietary software portfolio branded as anyContact — more than 40 specialized programs covering omnichannel contact center (anyContact Cloud), intelligent call routing for the innovaphone platform (anyContact innoACD), CTI integration, voicebot operation, and Microsoft Teams / innovaphone PBX presence synchronization.
The technology stack is built around three layers: a proprietary anyContact suite delivered as cloud and apps (including via the innovaphone myApps store); resale and integration of tier-1 partner platforms — Genesys Cloud CX / Cloud EX, Enghouse Interactive Voxtron Communication Center and Quality Management Suite (under Platinum Partner status), innovaphone myApps and myApps Cloud; and AI-driven automation through integrations with Parloa (voicebot) and Onlim (chatbot) supporting text, audio, and structured-data modalities. SNcom is ISO 27001 certified (since 2022) and ISO 9001 certified for anyContact Cloud operations, and is GDPR-compliant.
The business model is multi-stream: perpetual software licensing, monthly/annual subscriptions, professional services (implementation, consulting, CRM/ERP integration), managed services and 24/7 support, and recurring software maintenance. Go-to-market is consultative enterprise field sales supported by partner co-marketing, presence at industry events (CCW, CS Vision Days, innovaphone CONNECT), and a content-marketing knowledge hub. Visible customer logos span banking (Sparda-Bank Hamburg), energy and utilities (EWP, Hydro), manufacturing and automotive (Voestalpine, TRW, Speira), transportation (DB mobility), electronics (Aixtron), and agriculture (AGRAVIS), indicating a diversified enterprise reference base with over 800 completed projects across more than 20 years of operation.
SNcom firmographics
Firmographics- Name
- SNcom
- Legal name
- SNcom GmbH
- Website
- https://sncom.de
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SNcom is a German vendor-independent system house founded in 2001 that develops the anyContact CX suite and integrates contact center, UC, and conversational AI solutions (Genesys, Enghouse, innovaphone, Parloa, Onlim) for enterprise and mid-market customers in the DACH region.
- Ownership category
- akta.pro rank
SNcom industry classification
Industry- Product category
- Customer Experience / Contact Center Software
- NAICS
- Computer Systems Design and Related Services (5415), Custom Computer Programming Services (541511)
- SIC
- Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Managed File Transfer (MFT) & B2B Integration (EDI) (HDAEAIAE)
- akta.pro secondary industry
- Managed File Transfer (MFT) & B2B/EDI Integration (HDAEACAG)
Keywords
Where SNcom is headquartered
LocationHeadquarters
- HQ city
- Neuss
- HQ country
- Germany
- HQ region
- Europe
Offices2 records
Markets served
SNcom business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Software Licensing (Perpetual): One-time license fees for software products with optional maintenance contracts. Customer receives time-limited usage rights until full payment; perpetual rights transfer upon payment completion. Source code not typically provided.
- Software Subscription (Rental): Monthly/annual subscription model for cloud and on-premise software. Includes technical updates to current state of technology, software maintenance, and support. Auto-renewal with 6-week cancellation notice.
- Professional Services: Implementation, consulting, customization, and system integration services for omnichannel solutions, database integrations, and CRM systems. Priced according to time spent, milestones, or project scope.
- Managed Services & Support: Ongoing managed services including CX management, system monitoring, security compliance, and 24/7 support options. Annual prepaid maintenance contracts.
- Software Maintenance/Updates: Annual maintenance fees for software updates, security patches, and compatibility updates. Releases older than 2 calendar years may be excluded from standard maintenance coverage.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Enterprise Custom Solutions |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels6 records
SNcom product offering
Product offeringCore offering
SNcom is a vendor-independent system house that develops and sells the proprietary anyContact Suite of contact center and unified communications software (40+ programs), and resells/integrates third-party CX platforms from Genesys, Enghouse Interactive, innovaphone, Parloa, and Onlim. Core offerings include the anyContact Cloud omnichannel contact center, anyContact innoACD intelligent call routing, CTI-Core integrations, Microsoft Teams connectors, voicebot/chatbot AI automation, plus CX consulting and managed services for enterprise and mid-market customers in the DACH region.
Product overview
SNcom is a manufacturer-independent system house and software developer offering a comprehensive customer experience (CX) and contact center solutions portfolio. The core proprietary product line is the anyContact suite (over 40 specialized programs), which includes anyContact Cloud (omnichannel cloud contact center with AI), anyContact innoACD (intelligent call routing for innovaphone), anyContact CTI-Core (CTI integration), and several Teams/innovaphone connector products. SNcom also resells and integrates platforms from Genesys (Cloud CX, Cloud EX), Enghouse Interactive (Voxtron Communication Center, Quality Management Suite), innovaphone (myApps, myApps Cloud), Onlim (conversational AI platform), and Parloa (voicebot technology). Services include CX consulting, managed services, professional services, and software development/customization. The company serves as Platinum partner for Enghouse and certified app development partner for innovaphone.
Differentiator
Problem solved
Functional benefit
Products and services
- anyContact Cloud Cloud-based omnichannel contact center solution with AI-powered automation (voice-bots, chat-bots), real-time dashboards and reporting, multi-tenant architecture, and integrations with CRM, ERP, and ticketing systems. Scales from SMB to enterprise with high-availability options, ISO 27001 and ISO 9001 compliant.
- anyContact innoACD Intelligent call routing app for innovaphone myApps platform with skill-based routing, queue management, callback handling, agent statistics, and team leader controls. Runs as an app on innovaphone infrastructure without servers or additional hardware requirements. Proprietary 100% SNcom development.
- anyContact CTI-Core CTI (Computer Telephony Integration) solution that seamlessly connects PBX systems and telephony endpoints with communication applications for comprehensive and flexible telephony integration. Includes Superpresence extension for cross-platform presence synchronization across collaboration tools, contact center platforms, and traditional telephony.
- anyContact(4)Teams VCC Connect Integration product that connects Microsoft Teams seamlessly with Voxtron Communication Center, synchronizing presence and availability information across both platforms for unified agent experience.
- anyContact Inno Connect Integration product connecting Microsoft Teams with innovaphone PBX system, enabling bidirectional synchronization and optimization of presence and availability data between the collaboration platform and telephony system.
- anyContact VoiceBot Operator Voice-controlled telephone directory solution that replaces manual contact and number searches with intuitive voice control, enabling quick and easy contact management through voice commands.
- SNcom VccClient App Free companion app for Voxtron Communication Center, developed in collaboration with innovaphone and hosted in myApps. Enables agent login without additional Voxtron client application, status changes, efficient handling of assigned calls, and synchronization of VCC agent status with innovaphone presence.
- CX Consulting Advisory consulting services for customer experience optimization. SNcom experts analyze requirements and provide targeted consulting to help businesses achieve measurable success in customer interaction across channels.
- CX Managed Services Managed services for customer experience management, allowing businesses to focus on core operations while SNcom handles CX administration, system monitoring, security compliance, and 24/7 support options. Includes annual prepaid maintenance contracts.
Quantifiable outcome
- 80% of internal and external communication can be automated through chatbot solutions (via Onlim partnership)
- +2 more outcomes
Companies that use SNcom
Customer profileNamed customers12 records
Segments4 records
Ideal customer profiles3 records
SNcom technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
AI capability9 records
Feature6 records
SNcom partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and strategic.
- Enghouse InteractivecoreEnghouse Platinum Partner - highest partner tier. SNcom resells and implements Voxtron Communication Center (multichannel CC) and Quality Management Suite. Platinum status requires years of service excellence, technical expertise, and sales achievement in the DACH region.
- GenesyscoreAuthorized partner for Genesys Cloud CX and Cloud EX platforms. SNcom implements omnichannel contact center solutions, workforce engagement management, and AI-powered customer experience platforms for enterprise customers.
- innovaphonecoreCertified App Development Partner with early access to integration tools. SNcom develops anyContact innoACD, CTI-Core, VoiceBot Operator, and Teams integration apps distributed via innovaphone myApps Store. Joint development of SNcom VccClient App.
- ParloastrategicIntegration partnership for AI-powered voicebot technology. Parloa's voicebot with real-time translation and multilingual support integrated into SNcom's customer experience solutions. Joint go-to-market for AI-first contact center automation.
- OnlimstrategicConversational AI partnership integrating Onlim's chatbot platform, multichannel connectors, and analytics into SNcom's CX solutions. Onlim enables up to 80% automation of customer communication across channels.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
SNcom competitors and assessment
Company assessmentDirect peers
- Enghouse Interactive: Enghouse Interactive is a CCaaS / contact center platform vendor whose Voxtron Communication Center and Quality Management Suite are resold and implemented by SNcom as an Enghouse Platinum Partner. Enghouse and SNcom operate in the same DACH contact-center delivery space, but Enghouse carries the broader product portfolio while SNcom wraps proprietary anyContact IP around it.
Broad incumbents
- Genesys: Genesys is a global CCaaS leader whose Cloud CX and Cloud EX platforms SNcom integrates for DACH enterprise customers. Genesys is also a competing CCaaS suite that enterprises can buy directly, making it a broad incumbent competitor as well as a partner.
- NICE: NICE is a large incumbent provider of contact-center, CX, and AI analytics platforms. It competes with SNcom's contact-center, CX managed services and AI/voicebot offerings at the broader enterprise level, especially for larger multinational accounts in financial services and other regulated verticals.
- Avaya: Avaya is a long-established UC and contact-center vendor. Its on-premise and cloud contact center solutions overlap with SNcom's omnichannel contact center, PBX integration, and CTI scope, particularly in large DACH enterprise accounts that already run Avaya infrastructure.
- Cisco (Webex Contact Center): Cisco's Webex Contact Center is a global CCaaS suite that competes with SNcom's omnichannel cloud contact-center proposition and integrates tightly with Cisco UC, intersecting with the Microsoft Teams / PBX integration work SNcom performs.
- Five9: Five9 is a major cloud CCaaS vendor that competes with SNcom's anyContact Cloud and partner-delivered CCaaS solutions, particularly for mid-market and enterprise customers pursuing AI-enabled cloud migration.
Emerging players
- Talkdesk: Talkdesk is a fast-growing cloud-native CCaaS and AI-powered CX platform. It overlaps with SNcom's anyContact Cloud and AI/voicebot proposition and is increasingly landing DACH enterprise accounts directly via its AI-infused suites.
- 8x8: 8x8 is a CCaaS / UCaaS platform that competes for the same cloud-first, omnichannel customer experience opportunities SNcom targets, particularly among mid-market customers in regulated industries.
Regional players
- InVision AG: InVision AG is a German contact-center software specialist focused on mid-market customers in DACH. It competes in the same regional contact-center software niche as SNcom's anyContact Cloud and proprietary ACD solutions.
- NFON: NFON is a German cloud telephony / UCaaS provider whose Cloudya platform overlaps with SNcom's innovaphone and Microsoft Teams integration work, serving similar DACH SMB and mid-market customers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
SNcom social profiles
Digital presenceSNcom compliance and trust
Trust signalCompliance3 records
SNcom financial estimates
Financial estimateRevenue estimate
Valuation estimate
SNcom leadership team
Management profileNumber of profiles
Profiles4 records
SNcom funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SNcom M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SNcom
What does SNcom do?
SNcom is a vendor-independent system house that develops and sells the proprietary anyContact Suite of contact center and unified communications software (40+ programs), and resells/integrates third-party CX platforms from Genesys, Enghouse Interactive, innovaphone, Parloa, and Onlim. Core offerings include the anyContact Cloud omnichannel contact center, anyContact innoACD intelligent call routing, CTI-Core integrations, Microsoft Teams connectors, voicebot/chatbot AI automation, plus CX consulting and managed services for enterprise and mid-market customers in the DACH region.
Is SNcom a public or private company?
SNcom is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SNcom founded?
SNcom was founded in 2001. It employs 11 to 50 people.
Where is SNcom based?
SNcom is headquartered in Neuss, Germany, in the Europe region.
How does SNcom make money?
Five revenue lines are on record. Software Licensing (Perpetual) is the primary driver. The others are software Subscription (Rental), professional Services, managed Services & Support and software Maintenance/Updates.
Who are SNcom's main competitors?
Enghouse Interactive is listed as a direct peer. Broad incumbents are Genesys, NICE, Avaya, Cisco (Webex Contact Center) and Five9. Emerging players are Talkdesk and 8x8. Regional players are InVision AG and NFON.
Does SNcom have an API?
No public API is recorded for SNcom.
What industry is SNcom in?
SNcom's product category is Customer Experience / Contact Center Software. Its primary akta.pro industry code is HDAEAIAE, Managed File Transfer (MFT) & B2B Integration (EDI), with a secondary code of HDAEACAG, Managed File Transfer (MFT) & B2B/EDI Integration. Its NAICS code is 5415 and its SIC code is 7373.