What PPK does

PPK is an independent, full-service advertising agency founded in 2004 and headquartered in Tampa, Florida, with a secondary office in Tallahassee. Operating with approximately 100+ employees, the agency delivers integrated advertising services spanning brand strategy, creative development, media planning and buying, digital development, social media, and in-house studio production. Its operating methodology, internally branded as "Truth Not Yet Told," centers on consumer insight-driven creative designed to drive measurable action across TV, digital, social, out-of-home, and broadcast channels. The agency's client base is concentrated in Florida and spans government (Florida Lottery AOR since 2016), restaurant and food service (PDQ, Ford's Garage, Metro Diner, Big Boy, Tastykake), automotive/retail (Tires Plus/Bridgestone, Pinch-A-Penny), financial services (GTE Financial), and nonprofit (Metropolitan Ministries, Clearwater Marine Aquarium, NPCF) verticals.

The service portfolio is vertically integrated: design (logo, brand identity, graphic design, illustration), digital development (web, custom CMS, databases), integrated media (programmatic trading, multi-channel planning), social media (paid/organic strategy, in-house content production), and a full in-house production studio equipped with RED Cinema Cameras, Canon 1DX, ProTools, DaVinci Resolve, Cinema 4D, After Effects, Maya, and Fusion. This stack supports end-to-end execution across video production, VFX, audio, color grading, photography, and animation under one roof, reducing external vendor dependencies. The agency employs a "T-shaped" team model in which strategists, designers, and project managers cross disciplines to reduce execution bottlenecks.

PPK generates revenue through professional services engagements on retainer and project bases with enterprise and mid-market clients. Pricing is quote-based and not publicly disclosed. The agency has earned 15 consecutive years of recognition in the Graphis Advertising Annual, multiple ADDY awards (including Best of Bay in 2022), a 2020 Kinsale Shark Award (the only U.S. agency honored that year), and a 2021 National Radio Mercury Award, establishing regional and selective national creative credibility. Quantifiable client outcomes include Florida Lottery's $7.3B in tracked sales, a 377% sales lift for Metro Diner's Chicken & Waffle campaign, and a 52% ad recall increase and 1000% brand interest lift for the Tires Plus rebrand.

Name

PPK

Legal name

PPK

Website

https://uniteppk.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

101–250 employees

Short description

PPK is an independent, full-service advertising agency in Tampa, Florida, offering integrated creative, media planning, digital development, social media, and in-house production services to enterprise and mid-market clients across government, restaurant, financial services, nonprofit, and retail verticals.

Ownership category

akta.pro rank

Headquarters

HQ city

Tampa

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Advertising Services: Full-service advertising agency providing creative development, media planning/buying, digital development, social media, and production services to enterprise and mid-market clients on project and retainer basis.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

PPK is a full-service independent advertising agency offering integrated marketing, branding, digital, social media, and studio/production services. The agency combines strategic planning with in-house creative development and content production to deliver campaigns across paid, earned, and owned channels. PPK applies a proprietary "Truth Not Yet Told" strategic methodology and maintains in-house production capabilities spanning film, post-production, and design.

Product overview

PPK is a full-service independent advertising agency offering a unified portfolio of marketing and creative services. The agency provides design services (logo development, brand identity, graphic design, illustration), digital development (web development, custom databases, CMS builds), integrated media planning and buying, social media services, and in-house studio production capabilities including video production, VFX, audio production, color grading, photography, and animation. The agency serves clients across industries including government (Florida Lottery), food and hospitality, automotive, nonprofit, and retail.

Differentiator

Problem solved

Functional benefit

Products and services

• Brand Strategy

Quantifiable outcome

• Florida Lottery achieved $7.3B in sales (FY19), up 8.9% YOY, and $123.8M single-week scratch-off sales record
• +5 more outcomes

Named customers15 records

Segments5 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Space FloridaminorStrategic or Co-development PartnerPartnership with Space Florida at Kennedy Space Center for Florida LOTTO space launch campaign. The new LOTTO ticket was launched 122,182 feet into the stratosphere from Florida's Space Coast as part of game relaunch campaign.

Scale indicators7 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• RPA: Santa Monica-based independent full-service advertising agency with analogous media, creative, and production capabilities serving national consumer brands — comparable in scope and tenure to PPK.
• The Martin Agency: Richmond, VA-based independent full-service creative agency of similar headcount (~500) with comparable AOR relationships, integrated media buying, and in-house production capabilities across consumer verticals including restaurant, retail, and government.
• Mekanism: Mid-sized independent agency with strong integrated content production and brand storytelling capabilities serving similar mid-market clients across consumer verticals; comparable in scale and value-prop emphasis on creative-driven outcomes.
• Pereira O'Dell: Independent creative + production agency with deep in-house production capabilities and integrated campaign execution; closely comparable to PPK's full-service stack with proprietary production.
• 22squared: Atlanta-based independent mid-size ad agency serving consumer brands across restaurant, retail and financial services verticals with full creative and media services; similar Southeast US regional positioning and mid-market enterprise client roster to PPK.
• Barkley: Kansas City-based independent creative agency with full-service offerings (creative, media, production, social) serving mid-market enterprise brands in restaurant, retail, financial services, and consumer verticals — directly comparable size and service mix to PPK.
• Venables Bell + Partners: San Francisco-based independent creative agency focused on mid-market enterprise clients with award-winning campaigns; similar service mix and creative-driven positioning as PPK.
• Mother: London- and NYC-based independent creative agency with globally recognized work and a similar mid-size independent structure; represents the international equivalent of PPK's independent, award-winning creative model.
• Anomaly: NYC- and LA-based independent creative agency known for integrated campaigns blending advertising, content, and earned media — operating with the same model (independent, full-service, creatively award-driven) as PPK.

Broad incumbents

• McCann: Global advertising network with a Tampa office and full-service capabilities including creative, media, production and analytics; competes with PPK in the same Florida enterprise market but with substantially greater scale, geographic reach, and media-buying leverage.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/uniteppk
• YouTubeyoutube.com/user/UnitePPK
• Facebookfacebook.com/UnitePPK
• LinkedInlinkedin.com/company/uniteppk
• Instagraminstagram.com/uniteppk

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PPK