M-S Cash Drawer
M-S Cash Drawer is a 1974-founded US manufacturer of cash drawers and value-added distributor of POS, barcode, and mobility hardware from 35+ vendor brands, selling exclusively through VAR, ISV, and ISO channel partners across North America and Europe.
- Company typePrivate
- Founded1974
- HeadquartersPasadena, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What M-S Cash Drawer does
M-S Cash Drawer, founded in 1974 and headquartered in Pasadena, California, is a manufacturer of cash drawers and a value-added distributor of point-of-sale (POS), barcode, and mobility equipment. Its core manufactured line is the all-steel cash drawer family, including the cost-focused CF405 model; alongside this, the company distributes products from 35+ vendor brands covering barcode scanners, receipt and label printers (thermal, impact, and liner-free), all-in-one systems, kiosks, scales, payment terminals, tablets, touch monitors, and portable data terminals. It also markets its own Smart Cord Series power protection devices built on patented TBF technology.
The company operates a hybrid manufacturer-distributor model, selling exclusively through indirect channels — value-added resellers (VARs), independent software vendors (ISVs), and independent sales organizations (ISOs) — supported by value-added services such as configuration, lead generation, logistics, reseller recruitment, training, and technical support/RMA processing. A regional direct sales team covers Northeast, Southeast, Midwest, and West US territories plus Canada, while four distribution centers (Pasadena CA, Gainesville FL, Mississauga ON, and Shannon, Ireland) provide multi-region fulfillment. Marketing and partner engagement are anchored by the rebranded M-S Connect regional event series and the company's long-standing participation in the RSPA channel community, where it has won the Gold Vendor Award of Excellence (Technology Distributor category) 12 consecutive times through 2025.
Revenue is generated through hardware product sales (predominantly distribution margin plus own manufacturing on cash drawers), value-added service fees, and technical support/repair/warranty services. End-customer verticals include retail (general merchandise, grocery, convenience), restaurants (quick service, fast casual, full service), and other SMB through enterprise merchants; however, the company transacts almost entirely through channel partners and does not publish consumer pricing. Ownership remains private and management/founder-led, with Paul Masson serving as President and CEO.
M-S Cash Drawer firmographics
Firmographics- Name
- M-S Cash Drawer
- Legal name
- M-S Cash Drawer
- Website
- https://mscashdrawer.com
- Company type
- Private
- Founded year
- 1974
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- M-S Cash Drawer is a 1974-founded US manufacturer of cash drawers and value-added distributor of POS, barcode, and mobility hardware from 35+ vendor brands, selling exclusively through VAR, ISV, and ISO channel partners across North America and Europe.
- Ownership category
- akta.pro rank
M-S Cash Drawer industry classification
Industry- Product category
- Point-of-Sale Hardware Distribution
- SIC
- General Industrial Machinery & Equipment (3560)
- akta.pro primary industry
- Cash Drawers, Cash Handling & Coin/Bill Counters (HDACAKAE)
Keywords
Where M-S Cash Drawer is headquartered
LocationHeadquarters
- HQ city
- Pasadena
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
M-S Cash Drawer business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Hardware Product Sales: Revenue from sale of manufactured cash drawers and distributed POS, barcode, and mobility equipment through a network of channel partners (VARs, ISVs, ISOs). Products include cash drawers, receipt printers, barcode scanners, payment terminals, all-in-one systems, scales, tablets, touch monitors, and related peripherals.
- Value-Added Services: Configuration services, lead generation, logistics services, reseller recruitment, and trade show/partner event services offered to channel partners.
- Technical Support & Repair Services: Printer repair services, RMA/DOA processing, tech support, and warranty services provided to channel partners and end customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Channel Partner / Reseller Model |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
M-S Cash Drawer product offering
Product offeringCore offering
M-S Cash Drawer manufactures all-steel cash drawers (its core product line including the CF405 model) and distributes point-of-sale, barcode, and mobility equipment from 35+ vendor partners. The company supplies VARs, ISVs, and ISO channel partners with cash drawers, receipt printers, label printers, barcode scanners, payment terminals, all-in-one systems, kiosks, scales, tablets, and power protection devices, supported by configuration, logistics, lead generation, and technical/repair services.
Product overview
M-S Cash Drawer is both a manufacturer of cash drawers and a distributor of point-of-sale (POS) solutions and peripherals from 35+ vendor partners. The product portfolio centers on cash management solutions (cash drawers in various sizes with customizable tray options) as the core product, complemented by a comprehensive range of POS hardware including barcode scanners (Magellan 900i), label printers (CL-E300, XQ-840II, TM-L100, CT-S601IIR), receipt printers (impact and thermal models), all-in-one systems (S413), kiosks (Summit Kiosk), scales (PDN Series), portable data terminals, tablets, touch monitors, payment terminals, and power protection devices (Smart Cord Series). The company also offers cash drawer accessories including the mC-Connect Drawer for wireless cash drawer control. Software partnerships with ISVs (Square, Order Counter, Pecan POS, RPower POS, Diner Daddy, RMH POS, Certek) extend the ecosystem. M-S Cash Drawer provides value-added services including configuration, logistics, lead generation, and reseller recruitment to support VARs, ISVs, and channel partners.
Differentiator
Problem solved
Functional benefit
Products and services
- Cash Drawers M-S Cash Drawer's flagship manufactured line of all-steel cash drawers available in multiple sizes with customizable tray options, including the CF405 compact model designed for restaurants and retailers.
- Impact Receipt Printers
Quantifiable outcome
- 12th consecutive RSPA Vendor Award of Excellence (Gold) in Technology Distributor category - voted by channel resellers
Companies that use M-S Cash Drawer
Customer profileNamed customers3 records
Segments6 records
Ideal customer profiles2 records
M-S Cash Drawer technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
M-S Cash Drawer partnerships and signals
Strategic signalPartnerships
17 partnerships are on record, tiered core and minor.
- Star MicronicscoreKey vendor partner distributing Star Micronics products including mC-Print3 kitchen printers, mC-Label family, and CD5 Max Series cash drawers. Products featured prominently on M-S Cash Drawer website.
- Touch DynamiccoreVendor partner for all-in-one POS solutions including Summit Kiosk (Android 13 with GMS) and Pulse Ultra WS. Products featured as Vendor Spotlight on website.
- EpsoncoreKey vendor partner distributing Epson OmniLink TM-L100 liner-free thermal label printers and other Epson POS products.
- Citizen Systems AmericacoreVendor partner distributing Citizen CL-E300 label printers and CT-S601IIR re-stick liner-free printers.
- DatalogiccoreVendor partner distributing Magellan 900i omnidirectional presentation scanner with advanced digital imaging technology for 1D and 2D barcodes.
- TSC Auto ID TechnologycoreVendor partner distributing TSC products including Alpha 3R portable label printer and other TSC printing solutions.
- BixoloncoreVendor partner distributing Bixolon products including XQ-840II all-in-one Android tablet label printer solution.
- CAScoreVendor partner distributing CAS PDN Series POS Interface Scales for automated weight capture into POS transactions.
- Pioneer SolutioncoreVendor partner distributing Pioneer products including S413 all-in-one touchscreen computer.
- HoneywellcoreMajor vendor partner distributing Honeywell barcode scanners and mobility equipment through the channel.
- RSPA (Retail Solutions Providers Association)coreM-S Cash Drawer is an active member and 12-time winner of the RSPA Vendor Awards of Excellence. RSPA is the largest community of VARs, software developers, vendors, and distributors in North America's retail, restaurant, grocery, and cannabis verticals.
- OrderCounterminorISV partner sponsoring M-S Connect events. Online ordering and restaurant management software.
- Diner DaddyminorISV partner sponsoring M-S Connect events. Restaurant management and POS software.
- RPower POSminorISV partner sponsoring M-S Connect events. Restaurant point-of-sale solutions.
- RMH POSminorISV partner sponsoring M-S Connect events. Restaurant management and hospitality solutions.
- Pecan POSminorISV partner sponsoring M-S Connect events. Restaurant and retail POS system.
- Certek/ArtisanminorISV partner sponsoring M-S Connect events. POS software and technology solutions.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
M-S Cash Drawer competitors and assessment
Company assessmentDirect peers
- APG Cash Drawer: APG Cash Drawer is the most direct competitor to M-S, manufacturing cash drawers for retail, restaurant, and POS applications. Both companies compete head-to-head on cash drawer design, durability, and channel relationships with VARs and ISVs.
- BlueStar: BlueStar is a value-added distributor of POS, auto-ID, and mobility solutions to resellers and ISVs across North America. It competes directly with M-S Cash Drawer in the channel-distributor role for the same vendor ecosystem (Epson, Honeywell, Star Micronics, etc.).
- ScanSource: ScanSource is a large value-added distributor of POS, barcode, networking, and communications technology. It is a direct peer in the POS distribution space with significantly larger scale, competing for the same reseller and vendor relationships.
- POS Nation: POS Nation is a POS-focused distributor and reseller serving small and mid-market retailers and restaurants. It is comparable to M-S in serving the same end verticals and operating a similar hybrid distribution/ISV-partner model.
- POS Portal: POS Portal is a technology distributor focused on POS hardware and software for the VAR/ISV channel. It competes with M-S Cash Drawer for reseller relationships and offers a comparable multi-vendor distribution model.
Others
- Elo Touch Solutions: Elo Touch Solutions is a manufacturer of touchscreen and POS hardware that M-S Cash Drawer distributes. While a vendor partner rather than a direct competitor, Elo increasingly competes with M-S's broader portfolio by offering integrated solutions that bundle touchscreens with compute.
- Star Micronics: Star Micronics is one of M-S Cash Drawer's most prominent vendor partners (POS printers, cash drawers, mC-Connect). As a manufacturer with global reach, Star is both a critical partner and a competitive threat if it ever chose to bypass distribution and sell direct to large accounts.
Broad incumbents
- TD SYNNEX: TD SYNNEX is a global broadline IT distributor that distributes POS and barcode products alongside a much wider technology portfolio. It competes with M-S for vendor distribution agreements and large reseller/ISO accounts.
- Ingram Micro: Ingram Micro is a global broadline IT distributor offering POS hardware, barcode, and mobility products as part of a much larger portfolio. While not specialized in M-S's cash drawer niche, it competes for vendor relationships and large reseller accounts.
- NCR Voyix: NCR Voyix is a large established POS hardware and software provider serving retail and restaurant verticals. While much larger and software-led, it competes with M-S's reseller customers at the high end and shapes channel expectations across the ecosystem.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
M-S Cash Drawer social profiles
Digital presenceM-S Cash Drawer financial estimates
Financial estimateRevenue estimate
Valuation estimate
M-S Cash Drawer leadership team
Management profileNumber of profiles
Profiles11 records
M-S Cash Drawer funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
M-S Cash Drawer M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about M-S Cash Drawer
What does M-S Cash Drawer do?
M-S Cash Drawer manufactures all-steel cash drawers (its core product line including the CF405 model) and distributes point-of-sale, barcode, and mobility equipment from 35+ vendor partners. The company supplies VARs, ISVs, and ISO channel partners with cash drawers, receipt printers, label printers, barcode scanners, payment terminals, all-in-one systems, kiosks, scales, tablets, and power protection devices, supported by configuration, logistics, lead generation, and technical/repair services.
Is M-S Cash Drawer a public or private company?
M-S Cash Drawer is a private company. It is classified as management employee owned and is currently operating.
When was M-S Cash Drawer founded?
M-S Cash Drawer was founded in 1974. It employs 11 to 50 people.
Where is M-S Cash Drawer based?
M-S Cash Drawer is headquartered in Pasadena, United States, in the North America region.
How does M-S Cash Drawer make money?
Three revenue lines are on record. Hardware Product Sales are the primary driver. The others are value-Added Services and technical Support & Repair Services.
Who are M-S Cash Drawer's main competitors?
Direct peers on record are APG Cash Drawer, BlueStar, ScanSource, POS Nation and POS Portal. Others are Elo Touch Solutions and Star Micronics. Broad incumbents are TD SYNNEX, Ingram Micro and NCR Voyix.
Does M-S Cash Drawer have an API?
No public API is recorded for M-S Cash Drawer.
What industry is M-S Cash Drawer in?
M-S Cash Drawer's product category is Point-of-Sale Hardware Distribution. Its primary akta.pro industry code is HDACAKAE, Cash Drawers, Cash Handling & Coin/Bill Counters. Its SIC code is 3560.