Magestore
Magestore, founded 2009 and headquartered in Surprise, USA, provides native, middleware-free omnichannel POS software for Magento, Adobe Commerce, and Shopify retailers across 50+ countries, serving 15,000+ merchants via a PWA-based stack with subscriptions, perpetual licenses, and implementation services.
- Company typePrivate
- Founded2009
- HeadquartersSurprise, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Magestore does
Magestore is a private, for-profit software company founded in 2009 and headquartered in Surprise, USA, that builds omnichannel point-of-sale (POS) software primarily for retailers running on Magento and Adobe Commerce, with a more recent extension to Shopify. The company's flagship architecture is a native, middleware-free POS that runs directly on the e-commerce platform's database, delivered as a Progressive Web App (PWA) so that browser-based clients operate offline, synchronize data in real time, support multi-location inventory, and run customer loyalty and promotions against the same catalog and customer records as the online store. The product suite spans iPad POS, mobile POS, web POS, self-checkout, customer-facing displays, and inventory management with forecasting.
Magestore monetizes through a layered model combining recurring subscriptions, perpetual one-time licenses with source-code handover, and professional services for implementation, customization, and premium support. Magento POS pricing starts at $69/month on the Lite tier, while Shopify POS is priced at $15–$50 per location per month; Simple and Commerce tiers are sold as one-time licenses that include source code, increasing customization depth and switching friction. Distribution leans on a network of Magento solution agencies rather than a large direct salesforce, which extends reach into the SMB and lower-mid-market segments.
The customer base mixes SMB retailers, who form the long tail, with selected enterprise accounts including Trulieve (cannabis) and Colún (dairy); the company claims 15,000+ merchants across 50+ countries and a 250+ person expert bench, against a published headcount of 51–100. The company appears bootstrapped, with no public funding rounds disclosed, and Steve Ngo is the sole listed executive as Founder & CEO.
Magestore firmographics
Firmographics- Name
- Magestore
- Legal name
- Magestore
- Website
- https://magestore.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Magestore, founded 2009 and headquartered in Surprise, USA, provides native, middleware-free omnichannel POS software for Magento, Adobe Commerce, and Shopify retailers across 50+ countries, serving 15,000+ merchants via a PWA-based stack with subscriptions, perpetual licenses, and implementation services.
- Ownership category
- akta.pro rank
Magestore industry classification
Industry- Product category
- Retail Point-of-Sale Software
- NAICS
- Software Publishers (5132)
- akta.pro primary industry
- POS Payment Software & Middleware (Terminal OS, Apps, Device Management) (FSAMADAC)
- akta.pro secondary industry
- Retail ERP (Merchandising, POS Back Office) (HDAEAEAD)
Keywords
Where Magestore is headquartered
LocationHeadquarters
- HQ city
- Surprise
- HQ country
- United States
- HQ region
- North America
Markets served
Magestore business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- POS Software Licenses: POS Lite (monthly subscription $69/month), POS Simple (one-time license payment), and POS Commerce (one-time license payment). One license covers unlimited POS terminals, store locations, and user accounts within one Magento installation.
- POS Software Licenses: POS Simple and POS Commerce are one-time perpetual license payments. License includes free implementation on one staging and one live site, plus 1-year free support.
- Shopify POS Subscriptions: Shopify POS Lite at $15/month per location, Standard at $50/month per location. 30-day free trial available.
- Professional Services: Customization services, implementation support, premium support tiers, and website development services beyond standard implementation.
- POS Customization & Development: Custom feature development, custom integrations, and tailored solutions based on unique business requirements for POS Simple and Commerce tiers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | POS Lite - Basic monthly subscription for fast in-store checkout |
| One time/ perpetual license | Multi-year contract | POS Simple - One-time license covering checkout and core operations |
| One time/ perpetual license | Multi-year contract | POS Commerce - Full-featured license with advanced omnichannel management |
| Subscription | Monthly | Shopify POS Lite - Entry-level for single-location Shopify merchants |
| Subscription | Monthly | Shopify POS Standard - Multi-location with full feature set |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels9 records
Magestore product offering
Product offeringCore offering
Magestore develops native point-of-sale (POS) software built directly on Magento (Adobe Commerce/Magento Open Source) and Shopify eCommerce platforms. Its products enable retailers to process in-store transactions, manage multi-location inventory, run omnichannel loyalty programs, and synchronize catalog, customer, and order data with their online stores in real time. Offerings are delivered as software licenses (POS Lite subscription, POS Simple and POS Commerce one-time licenses) and Shopify POS subscriptions, supported by professional customization and implementation services.
Product overview
Magestore's product portfolio centers on its POS (Point-of-Sale) platform, available in three core variants: Magento POS (for Magento Open Source and Adobe Commerce), Adobe Commerce POS, and POS for Shopify. The Magento POS serves as the primary offering with three pricing tiers: POS Lite (subscription-based), POS Simple (one-time license), and POS Commerce (one-time license with advanced modules). All POS variants support multi-location operations, offline mode, and real-time synchronization with their respective eCommerce platforms. Supporting the POS is the Retail Management Software (RMS), a shop management solution covering inventory, purchasing, and fulfillment operations. Deployment variants include iPad POS, Mobile POS, and Web POS — covering browser-capable devices, iPads, Android tablets, and smartphones. Key add-on modules include Self Checkout, Customer Facing Display, Inventory Management, and Inventory Forecasting.
Differentiator
Problem solved
Functional benefit
Products and services
- Magento POS A native Magento point-of-sale system built as a Progressive Web App (PWA) for in-store selling on any browser-capable device. Provides real-time catalog, stock, customer, and order synchronization with the Magento backend without connectors or middleware. Designed for Magento Open Source and Adobe Commerce merchants with single or multiple physical stores.
- Adobe Commerce POS A native POS built specifically for Adobe Commerce (the enterprise edition of Magento), providing stable in-store checkout, flexible fulfillment options (reserve online/pay in-store, buy in-store/ship to home, ship from another store), cross-location stock visibility, and integrated payment processing. Built without middleware or connectors.
- POS for Shopify A Shopify-native POS system built on PWA technology, accessible from any web browser. Provides two-way real-time synchronization of products, inventory, orders, and customer data with Shopify. Supports multiple payment processors (Stripe, Square, Tyro, Adyen, Pay.com, Authorize.net, Braintree, Clover, Moneris, Global Payments, Worldpay, Dojo), barcode management, loyalty programs, and multi-store operations.
- Retail Management Software A retail management system (also called shop management software) that streamlines online and offline store operations including purchasing, inventory management, and order fulfillment. Built on PWA technology with separate frontend and backend to reduce website load. Supports multi-warehouse inventory, demand forecasting, purchase order management, supplier management, omnichannel fulfillment, and comprehensive reporting. Integrates with Magento, shipping carriers, and accounting/ERP systems.
Quantifiable outcome
- Orders processed in minutes vs hours (Grace and Mabel saved a couple of hours per day)
- +4 more outcomes
Companies that use Magestore
Customer profileNamed customers19 records
Segments9 records
Ideal customer profiles3 records
Magestore technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration30 records
Feature10 records
Magestore partnerships and signals
Strategic signalPartnerships
27 partnerships are on record, tiered core and supporting.
- SquarecoreIntegrated payment processor enabling automated payment taking and recording. Payment amounts pass from POS to terminal automatically, reducing manual entry and processing errors.
- StripecoreOnline payment processing integrated into POS for card payments. Supports automatic payment recording and reconciliation.
- AdyencoreGlobal payment processor integration supporting online and in-store card payments through POS.
- DojocoreUK-based payment processor integration for card payments and terminal connectivity.
- TyrocoreAustralian payment processor integration supporting card payments for retail POS transactions.
- ShopifycoreFull POS integration with Shopify platform enabling real-time 2-way sync of products, orders, inventory, customers, and loyalty data.
- QuickBookssupportingAccounting software integration for seamless financial data synchronization between POS and QuickBooks.
- XerosupportingAccounting integration for Xero users to sync POS financial data with accounting software.
- NetSuitesupportingERP integration for large retailers using NetSuite to maintain unified data across systems.
- SAPsupportingEnterprise ERP integration for SAP users requiring POS data sync with enterprise resource planning.
- Microsoft DynamicssupportingERP integration for Microsoft Dynamics users to synchronize POS and retail operations data.
- Adobe CommercecoreNative POS built for Adobe Commerce (Magento) platform, directly integrated without middleware or connectors.
- ShipStationsupportingShipping platform integration for order fulfillment and shipment tracking from POS.
- AmazonsupportingMarketplace integration for multi-channel selling alongside Magento and physical stores.
- eBaysupportingMarketplace integration for eBay sellers wanting unified inventory and order management with POS.
- EtsysupportingMarketplace integration for Etsy sellers to connect online marketplace with physical retail POS.
- ClovercorePayment terminal integration for Clover hardware supporting card payments through POS.
- BraintreesupportingPayment processor integration (PayPal subsidiary) for online and POS card transactions.
- MonerissupportingCanadian payment processor integration for retail card payments at POS.
- Global PaymentssupportingGlobal payment services integration for card processing across retail locations.
- WorldpaysupportingPayment gateway integration for Worldpay merchants processing card transactions through POS.
- Authorize.netsupportingPayment gateway integration forAuthorize.net merchants at POS terminals.
- Pay.comsupportingPayment processor integration for Shopify POS supporting various payment methods.
- SagesupportingAccounting software integration for Sage users to sync POS financial data.
- Magento Agency PartnerssupportingImplementation and consulting partners who recommend and deploy Magestore POS for Magento merchants.
- DPDsupportingEuropean shipping carrier integration for order fulfillment and delivery tracking.
- FedExsupportingShipping carrier integration for domestic and international shipment processing from POS.
Scale indicators8 records
Recent moves4 records
Expansion highlights5 records
Magestore competitors and assessment
Company assessmentBroad incumbents
- Toast: Large, well-funded POS platform focused on restaurants but expanding into retail-adjacent SMB merchants; comparable business-model scale and ASP dynamics even though its core vertical differs.
- Square (Block): Payments-led POS incumbent with hardware, software, and commerce tools bundled together; competes for SMB and mid-market retailers and integrates with multiple e-commerce platforms.
- Clover (Fiserv): POS hardware and SaaS platform distributed through banks and processors, serving SMB and chain retailers; Magestore lists it as a comparison competitor and integrates the hardware on its Shopify POS.
Emerging players
- BoostMyShop: Magento-native ERP and inventory extension provider; overlap with Magestore's procurement, purchase-order, and multi-warehouse modules inside the same Magento merchant base.
Others
- QuickBooks POS (Rectangular): Accounting-anchored POS system bundled with the QuickBooks ecosystem; listed as a comparison competitor by Magestore, serving SMB retailers with tighter accounting than commerce requirements.
Direct peers
- Epos Now: Cloud POS targeted at SMB retailers and hospitality operators; Magestore's own comparison page positions it as a head-to-head competitor for in-store checkout and inventory.
- Shopify POS: Shopify's first-party POS offering; direct overlap with Magestore's Shopify POS product on pricing, features, and target Shopify merchant, and a major competitor for omnichannel Magento retailers.
- Vend (Lightspeed Retail): Cloud-based retail POS with omnichannel inventory and loyalty, now part of Lightspeed; overlaps with Magestore's multi-store, loyalty, and offline capabilities for SMB and mid-market retail.
- Lightspeed: Cloud omnichannel POS and retail management platform used by SMB and mid-market retailers across multiple verticals; competes for the same multi-store retailer wallet with broader commerce features.
- ConnectPOS: Magento-native POS specialist with overlapping omnichannel, offline, and loyalty features targeting Magento/Adobe Commerce retailers—the most directly comparable competitor on the same core platform.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Magestore social profiles
Digital presenceMagestore financial estimates
Financial estimateRevenue estimate
Valuation estimate
Magestore leadership team
Management profileNumber of profiles
Profiles1 record
Magestore funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Magestore M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Magestore
What does Magestore do?
Magestore develops native point-of-sale (POS) software built directly on Magento (Adobe Commerce/Magento Open Source) and Shopify eCommerce platforms. Its products enable retailers to process in-store transactions, manage multi-location inventory, run omnichannel loyalty programs, and synchronize catalog, customer, and order data with their online stores in real time. Offerings are delivered as software licenses (POS Lite subscription, POS Simple and POS Commerce one-time licenses) and Shopify POS subscriptions, supported by professional customization and implementation services.
Is Magestore a public or private company?
Magestore is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Magestore founded?
Magestore was founded in 2009. It employs 51 to 100 people.
Where is Magestore based?
Magestore is headquartered in Surprise, United States, in the North America region.
How does Magestore make money?
Five revenue lines are on record. POS Software Licenses are the primary driver. The others are POS Software Licenses, shopify POS Subscriptions, professional Services and POS Customization & Development.
Who are Magestore's main competitors?
Broad incumbents on record are Toast, Square (Block) and Clover (Fiserv). BoostMyShop is listed as an emerging player. QuickBooks POS (Rectangular) is listed as an others. Direct peers are Epos Now, Shopify POS, Vend (Lightspeed Retail), Lightspeed and ConnectPOS.
Does Magestore have an API?
No public API is recorded for Magestore.
What industry is Magestore in?
Magestore's product category is Retail Point-of-Sale Software. Its primary akta.pro industry code is FSAMADAC, POS Payment Software & Middleware (Terminal OS, Apps, Device Management), with a secondary code of HDAEAEAD, Retail ERP (Merchandising, POS Back Office). Its NAICS code is 5132.