Platinum System
Platinum System is a private US-based software company that provides chiropractic-specific EHR, practice management, and outsourced insurance billing services to solo and multi-location chiropractic practices in the United States and Caribbean.
- Company typePrivate
- Founded1991
- Headquarters—
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Platinum System does
Platinum System Chiropractic Revolution Corp., founded in 1989 and headquartered in the United States with a support and billing operations center in Barbados (established 2007), develops and sells an EHR and practice management software platform purpose-built for chiropractic practices. The core product spans SOAP note documentation, scheduling with SMS reminders, insurance billing and claims management, care plan tracking, X-ray handling, eligibility verification, and customized practice analytics, with workflow-specific automation such as 45-second SOAP note entry and pre-submission claims scrubbing that the company reports yields a sub-1% claim rejection rate. The 2024 release of PLATINUM2.0 represents a full-platform refresh intended as a 360-degree operational layer for chiropractors and front-desk and billing staff.
Platinum System firmographics
Firmographics- Name
- Platinum System
- Legal name
- Platinum System Chiropractic Revolution Corp.
- Website
- https://platinumsystem.com
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Platinum System is a private US-based software company that provides chiropractic-specific EHR, practice management, and outsourced insurance billing services to solo and multi-location chiropractic practices in the United States and Caribbean.
- Ownership category
- akta.pro rank
Platinum System industry classification
Industry- Product category
- Chiropractic Practice Management Software
- NAICS
- Other Computer Related Services (541519)
- SIC
- Services-Health Services (8000)
- akta.pro primary industry
- Ambulatory & Physician Practice EHRs (HLACAAAB)
- akta.pro secondary industries
- Specialty EHRs (e.g., Behavioral Health, Oncology, OB/GYN, Pediatrics) (HLACAAAC), EHR Implementation, Optimization, Training & Managed Services (HLACAAAL), EHR/EMR Integration & Interoperability Middleware (HL7/FHIR) (HLALAKAD)
Keywords
Platinum System business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Software Subscription: Annual or monthly subscription licensing for EHR software access, maintenance, and support services.
- Insurance Billing Service (IBS): Outsourced insurance billing management service where Platinum processes claims on behalf of clients, handling submissions, follow-ups, and payment posting. Processes over $22 million in claims monthly.
- Professional Services: Implementation, training, and setup services for new clients including data migration and onboarding support.
- One-Time Software Purchase: Flat fee option for software and data ownership as an alternative to recurring subscription model.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Standard Subscription |
| One time/ perpetual license | Multi-year contract | One-Time Purchase Option |
| Hybrid | Multi-year contract | Bundle with Hardware (Legacy) |
| Transaction based/ take rate | Pay-as-you-go | Insurance Billing Service Add-On |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Platinum System product offering
Product offeringCore offering
Platinum System develops and sells chiropractic-specific Electronic Health Records (EHR) software with integrated practice management, SOAP note automation, patient scheduling, and insurance billing capabilities. The company also offers a managed Insurance Billing Service (IBS) that processes claims on behalf of chiropractic clients. Its flagship platform PLATINUM2.0 launched in April 2024 as the next generation of the core EHR system.
Product overview
Platinum System offers a unified chiropractic EHR software platform consisting of the core Platinum System product with integrated modules for billing, scheduling, SOAP notes, and patient management. The company provides two billing options: an integrated in-house billing platform for practices managing their own billing, and a full outsourced Insurance Billing Service (IBS) add-on staffed by Platinum's billing specialists. PLATINUM2.0 represents the latest major version update launched in April 2024. The platform integrates with third-party tools including SKED (scheduling), Zingit (patient engagement), Neuropatholator (patient education), and clearinghouses like Etactics and Change Healthcare for claims processing.
Differentiator
Problem solved
Functional benefit
Brands
- PLATINUM2.0: Next-generation EHR software platform for chiropractors launched in 2024, featuring updated interface and new features.
- IBS (Insurance Billing Service)
Products and services
- Platinum System EHR Software Comprehensive chiropractic Electronic Health Records (EHR) software platform with practice management, SOAP notes, scheduling, billing, and patient engagement. Designed for chiropractic practices of all sizes to see more patients in less time.
- PLATINUM2.0 Next-generation version of the Platinum chiropractic EHR platform featuring a new interface, enhanced features, and improved workflow capabilities for doctors, front desk, and billing staff.
- Insurance Billing Service (IBS) Outsourced insurance billing service staffed by Platinum's billing specialists that handles claims submissions, denials work, eligibility checks, payment posting, and follow-ups on behalf of chiropractic clients. Processes over $22 million in claims monthly with less than 1% rejection rate.
- Integrated Insurance Billing Platform In-house billing module integrated with the core Platinum EHR that enables practices to manage claims, denials, eligibility checks, EOB auditing, claims resubmissions, and reporting analytics directly within the software platform.
Quantifiable outcome
- Up to 25 additional patients seen per month
- +6 more outcomes
Companies that use Platinum System
Customer profileNamed customers11 records
Segments4 records
Ideal customer profiles3 records
Platinum System technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature8 records
Platinum System partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core, flagship and minor.
- Change HealthcarecoreChange Healthcare is a key clearinghouse/gateway partner used by Platinum's billing infrastructure for claims processing and Electronic Remittance Advices (ERAs). The relationship experienced disruption in February 2024 due to a security incident, affecting payment postings for clients.
- SKEDcoreSKED is a Platinum System Certified Approved Vendor for appointment scheduling. SKED enables Platinum users' patients to schedule appointments online or through Android/iPhone apps, providing seamless integration between practice management and patient scheduling.
- AMPEDflagshipPlatinum System is the exclusive chiropractic software vendor for AMPED, a major chiropractic coaching and consulting organization. This partnership positions Platinum as the recommended EHR solution for AMPED's extensive network of chiropractic practice clients, providing mutual market reach and credibility.
- Zingit SolutionscoreZingit Solutions is a Platinum System Certified Approved Vendor for patient engagement. The platform provides solutions specifically designed to assist in improving patient outreach and raising patient satisfaction, integrated with Platinum's EHR system.
- EtacticscoreEtactics is the EDI clearinghouse partner that Platinum connects to for insurance claims processing, including through Change Healthcare's Relay Exchange platform. Handles claims, claim status, and eligibility verification for Platinum's Insurance Billing Service.
- TLC (Transforming Lives Coaching)coreDr. Dean DePice's TLC for Superteams is a Platinum community partner providing chiropractic coaching and seminars. TLC content is regularly featured in Platinum's newsletter and archives, reaching Platinum's customer base with practice-building advice.
- Five Star Management (Dr. Noel Lloyd)coreDr. Noel Lloyd's Five Star Management is a Platinum community partner providing practice management coaching. His chapters and advice are regularly featured in Platinum's newsletter and practice building sections.
- Custom ChiroSolutions (Dr. John Davila)coreDr. John Davila's Custom ChiroSolutions is a Platinum community partner providing compliance and billing guidance, particularly around Medicare requirements. His expertise is featured in Platinum's blog and newsletter.
- The Optimal Health Coaching System (Dr. Russ Rosen)minorDr. Russ Rosen's coaching system is featured in Platinum's practice building section, providing content on healthcare trends and practice philosophy to Platinum's chiropractic audience.
- HIPAAamateminorHIPAAamate partnership makes compliance simple for Platinum users, providing guidance on HIPAA requirements and helping practices maintain compliance.
Scale indicators10 records
Recent moves7 records
Expansion highlights4 records
Platinum System competitors and assessment
Company assessmentDirect peers
- ChiroTouch: ChiroTouch is one of the most established chiropractic EHR and practice management platforms, serving solo and group chiropractic practices. It competes head-to-head with Platinum System for the same chiropractor customer base with overlapping features such as SOAP notes, scheduling, billing, and patient engagement.
- Genesis Chiropractic Software: Genesis Chiropractic Software offers EHR, billing, scheduling, and documentation built specifically for chiropractic practices. It targets the same SMB chiropractor segment as Platinum with comparable SOAP-note and claims-management workflows.
- ChiroFusion: ChiroFusion is a cloud-based chiropractic practice management and EHR software competing directly with Platinum in the SMB chiropractor segment. Both vendors offer scheduling, SOAP documentation, billing workflows, and patient communication tools targeting similar solo and small-group practices.
- ClinicDr: ClinicDr (formerly ClinicDoctor) provides EHR and chiropractic practice management software with integrated billing, SOAP notes, and scheduling — a direct head-to-head competitor to Platinum's core offering in the U.S. chiropractic SMB market.
- Atlas Chiropractic System: Atlas Chiropractic System is a niche chiropractic EHR and practice management vendor competing with Platinum for solo and small chiropractic offices. It provides comparable documentation, scheduling, and billing functionality for the same practitioner audience.
Broad incumbents
- Tebra (formerly Kareo): Tebra is a large, well-funded ambulatory EHR and practice management platform serving independent practices across many specialties including chiropractic. It competes broadly with Platinum on practice management and patient engagement but is not specialized to chiropractic workflows.
- athenahealth: athenahealth is a major enterprise ambulatory EHR, practice management, and revenue cycle platform. While not chiropractic-specialized, it competes for larger multi-specialty practices and represents a competitive threat as it extends into specialty verticals.
- DrChrono: DrChrono is a cloud-based ambulatory EHR and medical billing platform used by small and mid-sized practices, including some chiropractic offices. It competes with Platinum on general EHR, scheduling, and billing but lacks chiropractic-specific workflow specialization.
Others
- Office Ally: Office Ally is a healthcare clearinghouse and practice management technology provider. It competes with Platinum's claims-processing workflow through its clearinghouse services and serves overlapping chiropractic and small-practice customers with comparable revenue cycle tooling.
Emerging players
- Zingit Solutions: Zingit is a patient engagement and communication platform certified as a Platinum partner. While it does not directly compete on full EHR, it operates in the adjacent patient communication/reputation management space that is increasingly bundled into chiropractic software suites.
Market position
Strengths3 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Platinum System social profiles
Digital presencePlatinum System compliance and trust
Trust signalCompliance2 records
Platinum System financial estimates
Financial estimateRevenue estimate
Valuation estimate
Platinum System leadership team
Management profileNumber of profiles
Profiles7 records
Platinum System funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Platinum System M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Platinum System
What does Platinum System do?
Platinum System develops and sells chiropractic-specific Electronic Health Records (EHR) software with integrated practice management, SOAP note automation, patient scheduling, and insurance billing capabilities. The company also offers a managed Insurance Billing Service (IBS) that processes claims on behalf of chiropractic clients. Its flagship platform PLATINUM2.0 launched in April 2024 as the next generation of the core EHR system.
Is Platinum System a public or private company?
Platinum System is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Platinum System founded?
Platinum System was founded in 1991. It employs 51 to 100 people.
How does Platinum System make money?
Four revenue lines are on record. Software Subscription is the primary driver. The others are insurance Billing Service (IBS), professional Services and one-Time Software Purchase.
Who are Platinum System's main competitors?
Direct peers on record are ChiroTouch, Genesis Chiropractic Software, ChiroFusion, ClinicDr and Atlas Chiropractic System. Broad incumbents are Tebra (formerly Kareo), athenahealth and DrChrono. Office Ally is listed as an others. Zingit Solutions is listed as an emerging player.
Does Platinum System have an API?
No public API is recorded for Platinum System.
What industry is Platinum System in?
Platinum System's product category is Chiropractic Practice Management Software. Its primary akta.pro industry code is HLACAAAB, Ambulatory & Physician Practice EHRs, with a secondary code of HLACAAAC, Specialty EHRs (e.g., Behavioral Health, Oncology, OB/GYN, Pediatrics). Its NAICS code is 541519 and its SIC code is 8000.