Planetary

What Planetary does

Planetary is a private digital design and product engineering studio headquartered in Brooklyn, New York, operating as a distributed team across at least three countries. Founded in 2013, the firm partners with medium-to-large enterprises on full-stack web and application development, UX/UI and motion design, user research, brand and product strategy, content strategy, experience prototypes, and technical proofs of concept. Its core technology stack spans Next.js, React, Sanity CMS, Contentful, Styled Components, Storybook, Webflow, Airtable, Stripe, Zapier, Pipedream, SendGrid, Algolia, the Shopify API, and various no-code/low-code tools, with documented integrations to Slack, Shopify, Stripe, Typeform, Webflow, and Pipedream on specific client projects.

In parallel with its client services, Planetary operates three owned digital products: Spacetime, a Slack-integrated scheduling tool for distributed teams; the Pizzatime family (Pizzatime, Coffeetime, Lunchtime, Drinktime), remote team-building services that deliver food and beverages to virtual events; and Photoland, a photo and video booth platform for branded events with RFID and instant-delivery capabilities. These products are positioned as both standalone revenue lines and as capabilities that reinforce the firm's premium positioning in remote/distributed work design.

The firm's revenue model is professional services, project-based and quote-driven, with no publicly disclosed pricing. Clients reach Planetary primarily through direct inbound (website contact form, email, phone) and referral, with marketing supported by an insights blog, a monthly newsletter, and organic social channels. Named clients span Fortune 500 sectors and include the Wall Street Journal, Google, Amazon, Prudential, Univision, Blue Diamond, GE, AmEx, Estée Lauder, Pepsi, Hermès, Dow Jones, Buzzfeed, MSCHF, and nTop, alongside education (Miss Hall's, Higher Ground Schools), non-profit (Google.org Impact Challenges), and startup (Sacra, Hellosaurus) segments. Reported project outcomes include a 30% reduction in app engineering time (Univision), 85% organic traffic lift (Blue Diamond), and 187% YoY growth (WSJ Buy Side). Planetary generated $50M+ in client revenue (per its own site), has executed 200+ projects, and operates with no disclosed external funding, parent company, or acquisition activity.

Name

Planetary

Legal name

Planetary

Website

https://planetary.co

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Planetary is a Brooklyn-based digital design and product engineering studio that partners with Fortune 500 enterprises, startups, and non-profits on full-stack web and app development, UX/UI design, and product strategy, while operating owned products including Spacetime and Pizzatime.

Ownership category

akta.pro rank

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Professional Services - Digital Product Development: Project-based digital design and development services including website redesign, app development, brand strategy, and product engineering for enterprise and mid-market clients

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Planetary is a digital design and product engineering studio that partners with brands on medium-to-large scale projects, delivering full-stack web and app development, UX/UI and motion design, user research, brand and product strategy, content strategy, experience prototypes, and technical proofs of concept. Beyond client services, it owns and operates three proprietary product lines: Spacetime (a Slack-integrated scheduling tool for distributed teams), the Pizzatime family of remote team building food delivery products, and Photoland (an event photo/video/GIF booth platform).

Product overview

Planetary is a digital design and product engineering studio that operates both as a services firm (delivering client work) and as a product company with three owned offerings. Its core proprietary products are Spacetime (a distributed team scheduling tool integrated with Slack), the Pizzatime product line (Pizzatime, Coffeetime, Lunchtime, and Drinktime — remote team building products that deliver fresh food and beverages to virtual events), and Photoland (an experiential photo booth platform for branded events). These products are standalone digital offerings distinct from Planetary's client services work.

Differentiator

Problem solved

Functional benefit

Brands

• Pizzatime: A remote team building product that serves real food, including pizza, coffee, lunch, and drinks for virtual events and remote teams.
• Spacetime

Products and services

• Digital Design & Product Engineering Services
• Spacetime
• Pizzatime
• Photoland

Quantifiable outcome

• 34% lift in job application volume for BAYADA
• +6 more outcomes

Named customers13 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Feature6 records

Partnerships

Two partnerships are on record, tiered minor.

• MakeoutminorStrategic or Co-development PartnerExperiential firm partnership for Photoland branded event activations. Photoland provides photo and video booth experiences for product launches, fashion shows, and premieres, with Makeout contributing event expertise.
• FanscapeminorGTM or Marketing PartnerSocial media partner for Blue Diamond website and online store redesign project, handling social media coordination alongside Planetary's web development work.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• IDEO: Pioneering global design and innovation consultancy offering strategy, digital product design, and prototyping for enterprise clients. Directly comparable in service mix, design-led approach, and Fortune 500 client base.
• Frog (Capgemini Engineering): Global product design and engineering studio delivering digital products, brand experiences, and innovation consulting. Closely overlaps with Planetary's full-stack web/app and strategy offerings.
• R/GA: International digital agency delivering connected products, brand systems, and marketing platforms for enterprise clients such as Google, Nike, and Verizon. Comparable scope and enterprise GTM.
• Work & Co: Digital product studio known for designing and engineering high-profile consumer and enterprise experiences (e.g., Apple, Google, Nike). Closely aligned on full-stack design + engineering delivery model.
• Fantasy (Disney): Digital experience studio building interactive products, sites, and immersive brand experiences. Comparable craft-led, project-based model serving large brand clients.
• Pentagram: Independent design consultancy delivering brand strategy, identity, and digital design. Comparable partner-led, project-based creative services model and high-end enterprise client roster.
• Huge: Digital agency offering strategy, design, and engineering for enterprise brands across verticals. Comparable in services breadth and enterprise client mix.
• Instrument: Independent digital creative agency building brand experiences, products, and platforms for clients like Google, Nike, and Netflix. Similar craft-driven, full-service positioning.
• Metalab: Design and product engineering studio known for working with high-growth tech companies on end-to-end product design. Closely aligned on full-stack digital product delivery.
• Ueno: Independent digital agency and product studio combining brand, design, and engineering. Comparable size tier, craft orientation, and enterprise/startup client mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/plntary
• Instagraminstagram.com/planetarycorp
• LinkedInlinkedin.com/company/planetary

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Planetary