South Texas Youth Soccer Association
South Texas Youth Soccer Association is a nonprofit, US Youth Soccer-affiliated regional body delivering recreational leagues, competitive travel play, ODP pathways, championship events, coaching licensing, and esports across 29 member associations and 225+ clubs serving 100,000+ youth players in South Texas.
- Company typePrivate
- Founded1964
- HeadquartersRound Rock, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What South Texas Youth Soccer Association does
South Texas Youth Soccer Association (STX) is a nonprofit regional youth soccer organization headquartered in Round Rock, Texas, and operating as an official affiliate of US Youth Soccer and US Soccer. Founded in 1964 and governed through 29 member associations and 225+ affiliated clubs, the association serves more than 100,000 members across the South Texas geography spanning from El Paso to Beaumont and from Temple to Brownsville.
STX delivers a portfolio of on-field programs and supporting services. On-field offerings include recreational leagues, competitive travel soccer, the Olympic Development Program (ODP) for elite player identification, the TOPSoccer program for athletes with disabilities, and a Certified Youth Academy. Competitive structures include the State Classic League, Eastern District Players League, State Cup, Presidents Cup, Directors Cup, South Texas Cup, and Fall Championships. Supporting services encompass the U.S. Soccer Coaching License Pathway, United Soccer Coaches Diplomas, grassroots-through-B license courses, risk management and SafeSport compliance, international player clearances, insurance coverage, and member grants. The association has also launched STX Soccer Esports in partnership with ESOGA, extending its product surface to virtual competition. Underlying technology is delivered through SportsEngine's Sports Relationship Management (SRM) platform for website, event, and member management, augmented by integrations with GotSport (registration), Veo (video analysis), Players Health (injury tracking), Perry Weather (event safety), and etrainu (coaching learning).
The central association is funded through membership and registration fees flowing from its 225+ clubs, championship and competition entry fees (for example, the ODP Player ID events priced at $50 for regular and $75 for late registration), coaching education tuition, and modest charitable merchandise revenue such as $5 Gold Laces sold through its LaceUp4Cancer partnership with Go4theGoal. Distribution is federated rather than direct-to-consumer: STX reaches end users through member associations and clubs rather than selling directly to families. Marketing and member engagement are executed across Instagram, TikTok, Facebook, YouTube, the association website (stxsoccer.org), and partner channels including DICK'S Sporting Goods. The organization is governed by a member symposium and board, with Charles Rotramel listed as President.
South Texas Youth Soccer Association firmographics
Firmographics- Name
- South Texas Youth Soccer Association
- Legal name
- South Texas Youth Soccer Association
- Website
- https://stxsoccer.org
- Company type
- Private
- Founded year
- 1964
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- South Texas Youth Soccer Association is a nonprofit, US Youth Soccer-affiliated regional body delivering recreational leagues, competitive travel play, ODP pathways, championship events, coaching licensing, and esports across 29 member associations and 225+ clubs serving 100,000+ youth players in South Texas.
- Ownership category
- akta.pro rank
South Texas Youth Soccer Association industry classification
Industry- Product category
- Youth Soccer Association / Youth Sports Governance
- NAICS
- Sports Teams and Clubs (711211), Sports and Recreation Instruction (61162)
- SIC
- Services-Membership Organizations (8600), Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF)
- akta.pro secondary industries
- Amateur & Grassroots Sport Associations (Community/Youth Governing Orgs) (MPAKAFAF), Arts, Sports & Recreation-Based Youth Development Nonprofits (BPAGADAJ), Youth & Amateur Sports Tournaments (MPAGAMAF)
Keywords
Where South Texas Youth Soccer Association is headquartered
LocationHeadquarters
- HQ city
- Round Rock
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
South Texas Youth Soccer Association business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Membership Registration Fees: Revenue generated from player registrations through member clubs and associations across the 29 member organizations
- Championship and Competition Fees: Entry fees for State Cup, Presidents Cup, Directors Cup, South Texas Cup, and other championship events
- Coaching Education Courses: Revenue from U.S. Soccer Coaching License Pathway courses, United Soccer Coaches Diplomas, and grassroots coaching certifications (4v4, 7v7, 9v9, 11v11 formats)
- Charitable Event Merchandise: Sale of Gold Laces for LaceUp4Cancer pediatric cancer awareness event - $5 per pair with proceeds supporting pediatric cancer programs
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | ODP Player ID Events - Regular Registration |
| Subscription | Pay-as-you-go | ODP Player ID Events - Late Registration |
| Unit Pricing | Pay-as-you-go | Gold Laces - Pediatric Cancer Awareness |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
South Texas Youth Soccer Association product offering
Product offeringCore offering
South Texas Youth Soccer Association is a regional nonprofit youth soccer governing body that delivers club-based soccer programs, competitive leagues, and championship events to youth players across South Texas through 29 member associations and 225+ affiliated clubs. Its offerings span recreational leagues, competitive travel teams, the Olympic Development Program (ODP), coaching education and licensing courses, TOPSoccer for players with disabilities, esports, and member-support services such as grants, risk management, and international clearances.
Product overview
South Texas Youth Soccer is a regional youth soccer organization offering a comprehensive suite of programs through club-based offerings. The portfolio includes recreational and competitive play programs, the Olympic Development Program (ODP) for elite players, championship events (State Cup, Presidents Cup, Directors Cup, South Texas Cup, Fall Championships), and the State Classic League. Additional offerings encompass coaching education (Grassroots through B License courses), TOPSoccer for players with disabilities, a Certified Youth Academy, Esports, and member support services including grants and risk management. The organization serves 100,000 members across 225 clubs through 29 member associations.
Differentiator
Problem solved
Functional benefit
Products and services
- Youth Soccer Programs Club-based youth soccer programs serving players at every level—from recreational players who play for fun to accomplished athletes playing at a national level—delivered through 29 member associations and 225+ clubs across South Texas.
- Olympic Development Program (ODP) Competitive program for high-performing youth players to develop and advance to state, regional, and national teams, including ODP Player ID Events and ODP international trips.
- State Cup Spring championship event for youth soccer teams competing at the state level.
- Presidents Cup Championship competition for youth soccer teams feeding the US Youth Soccer Presidents Cup national pathway.
- Directors Cup Championship event for competitive youth soccer teams in South Texas.
- South Texas Cup Regional championship competition for South Texas youth soccer teams.
- Fall Championships Fall season championship events with Division I and Division II competitions across multiple districts in South Texas.
- State Classic League (SCL) Competitive league providing high-level regular-season competition for youth soccer teams in South Texas.
- Eastern District Players League Regional league competition for teams in the Eastern District of South Texas.
- STX Soccer Esports Esports program and virtual competitions for STX Youth Soccer members, delivered in partnership with ESOGA.
- Coaching Education and Licensing Coach education programs including the U.S. Soccer Coaching License Pathway (Grassroots, D, C, and B license courses), United Soccer Coaches Diplomas, US Youth National Youth Certification, and State Educational Clinics.
- TOPSoccer Adapted soccer program designed to teach soccer to children and adults with disabilities, promoting participation and inclusion.
- Certified Youth Academy Program Academy program providing structured player development for young soccer players at member clubs.
- Grant Program Financial grant program supporting member clubs and associations across South Texas.
- Risk Management and SafeSport Background check standards, SafeSport reporting requirements, and participant protection services for member clubs and associations, supported by Players Health.
Quantifiable outcome
- Since 2018, STX Youth Soccer has raised over $13,500 for pediatric cancer research in Texas through the LaceUp4Cancer event
Companies that use South Texas Youth Soccer Association
Customer profileSegments5 records
Ideal customer profiles3 records
South Texas Youth Soccer Association technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
South Texas Youth Soccer Association partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and minor.
- DICK'S Sporting GoodscoreOfficial retail partner providing exclusive 20% discount offers and special promotions for association members. The partnership includes coupon weekends and ongoing member benefits.
- GotSportcoreRegistration and sports management platform partner providing technology infrastructure for member registrations and event management.
- Wilson TrophyminorTrophy and awards partner for championship events and competitions.
- Sator SoccercoreOfficial Goal Provider for South Texas Youth Soccer, offering special pricing on soccer goals to member clubs and associations.
- Players HealthcoreInjury tracking and player health technology partner providing risk management solutions.
- The Recruiter (Athletenarrative)minorCollege recruiting platform partner helping connect student-athletes with college programs.
- Fine DesignsminorCustom apparel and merchandise partner for team uniforms and event merchandise.
- World StridesminorTravel and international trip partner for ODP international travel experiences.
- Soccer ResilienceminorPlayer development and mental resilience training partner.
- PRIME (Drink Prime)minorHydration and beverage partner for events.
- ESOGAminorGaming and esports partner for STX Soccer Esports program.
- Go4theGoalcoreCharitable partner for the annual LaceUp4Cancer pediatric cancer awareness event. Since 2018, STX Youth Soccer has raised over $13,500 for pediatric cancer research in Texas through this partnership.
- US Youth SoccercoreNational governing body affiliate providing pathways to national championships, the Presidents Cup, and national team development programs.
- US SoccercoreNational federation affiliate providing coaching education pathways (U.S. Soccer Coaching License Pathway), official certifications, and governance standards.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
South Texas Youth Soccer Association competitors and assessment
Company assessmentDirect peers
- North Texas Soccer: A neighboring US Youth Soccer state association serving the North Texas region with a similarly structured affiliate model, recreational-to-competitive programming, ODP, and coaching education pathways. Highly comparable as a regional USYS affiliate operating in the same state.
- Cal South (California Youth Soccer Association): A large US Youth Soccer state association serving Southern California with hundreds of clubs and tens of thousands of players. Operates the same affiliate-driven programming model (recreational, competitive, ODP, State Cup) as STX.
- American Youth Soccer Organization (AYSO): A national youth soccer organization offering recreational and competitive programs across the U.S. through regional-area structures. Comparable as a parallel youth soccer delivery model competing for the same family/player demographic.
- Eastern New York Youth Soccer Association: A US Youth Soccer state association serving the eastern New York region with a comparable affiliate structure, club network, and programming slate (recreational, competitive, ODP, State Cup). Directly comparable as a peer regional USYS affiliate.
Broad incumbents
- US Club Soccer: The alternative national youth soccer governing body competing with US Youth Soccer for clubs, leagues, and competitive pathways. Directly relevant given recent competitive overlap with STX territory via the National 1 League.
- US Youth Soccer: The national governing body under which STX operates as an affiliate. Provides national championship pathways, ODP governance, and policy framework — making it both the parent organization and the structural model that STX mirrors at the regional level.
- US Soccer Federation: The U.S. national federation and parent of US Youth Soccer. Sets coaching license curriculum, referee standards, and national policy that flow through STX — directly comparable as the apex governing body in the same ecosystem.
Emerging players
- Elite Clubs National League (ECNL): A national youth soccer league platform offering top-tier competitive play for elite girls' and boys' clubs. Comparable as a higher-tier competition layer that operates alongside USYS affiliates like STX for the most competitive club players.
Others
- SportsEngine: The technology platform powering STX's website, registration, and member communications. Relevant as the operational backbone enabling STX's digital scale across 225+ clubs and 100,000+ members.
- GotSport: A youth sports management platform and STX's registration partner. Comparable as a technology vendor enabling member-association-scale operations across clubs, leagues, and tournaments.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
South Texas Youth Soccer Association social profiles
Digital presenceSouth Texas Youth Soccer Association financial estimates
Financial estimateRevenue estimate
Valuation estimate
South Texas Youth Soccer Association leadership team
Management profileNumber of profiles
Profiles1 record
South Texas Youth Soccer Association funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
South Texas Youth Soccer Association M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about South Texas Youth Soccer Association
What does South Texas Youth Soccer Association do?
South Texas Youth Soccer Association is a regional nonprofit youth soccer governing body that delivers club-based soccer programs, competitive leagues, and championship events to youth players across South Texas through 29 member associations and 225+ affiliated clubs. Its offerings span recreational leagues, competitive travel teams, the Olympic Development Program (ODP), coaching education and licensing courses, TOPSoccer for players with disabilities, esports, and member-support services such as grants, risk management, and international clearances.
Is South Texas Youth Soccer Association a public or private company?
South Texas Youth Soccer Association is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was South Texas Youth Soccer Association founded?
South Texas Youth Soccer Association was founded in 1964. It employs 11 to 50 people.
Where is South Texas Youth Soccer Association based?
South Texas Youth Soccer Association is headquartered in Round Rock, United States, in the North America region.
How does South Texas Youth Soccer Association make money?
Four revenue lines are on record. Membership Registration Fees are the primary driver. The others are championship and Competition Fees, coaching Education Courses and charitable Event Merchandise.
Who are South Texas Youth Soccer Association's main competitors?
Direct peers on record are North Texas Soccer, Cal South (California Youth Soccer Association), American Youth Soccer Organization (AYSO) and Eastern New York Youth Soccer Association. Broad incumbents are US Club Soccer, US Youth Soccer and US Soccer Federation. Elite Clubs National League (ECNL) is listed as an emerging player. Others are SportsEngine and GotSport.
Does South Texas Youth Soccer Association have an API?
No public API is recorded for South Texas Youth Soccer Association.
What industry is South Texas Youth Soccer Association in?
South Texas Youth Soccer Association's product category is Youth Soccer Association / Youth Sports Governance. Its primary akta.pro industry code is MPAKACAF, Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues), with a secondary code of MPAKAFAF, Amateur & Grassroots Sport Associations (Community/Youth Governing Orgs). Its NAICS code is 711211 and its SIC code is 8600.