Boom Fantasy
Boom Fantasy is a privately held U.S. daily fantasy sports platform serving individual sports fans across 25 states and Washington D.C. via iOS, Android, and web, offering over/under player-stat pick'em contests plus Pick & Spin multiplier and tournament game modes.
- Company typePrivate
- Founded2015
- HeadquartersNew York, United States
- Headcount51–100
- GTM typeB2C
- OfferingSoftware
What Boom Fantasy does
Boom Fantasy, operated by Boom Shakalaka, Inc., is a U.S. daily fantasy sports (DFS) platform founded in 2015 and headquartered at 530 7th Avenue in New York. The company serves individual sports fans across 25 states and Washington D.C. through iOS, Android, and web channels, using geolocation technology to enforce state-by-state regulatory access restrictions. Its product portfolio centers on over/under player-statistic predictions, with the traditional Pick 'Em format augmented by newer game modes including Pick & Spin (a two-pick entry game featuring a bonus wheel multiplier of up to 500x), Boom Royale (multi-player tournaments in select states), Coin Flip Live (instant-play mechanic), and Squad Ride (group-based contests).
The underlying platform combines a real-time player statistics scoring engine with promotional mechanics designed to drive session frequency, including a daily themed promotion calendar (e.g., 2XP Sundays, Mystery Boost Monday, Risk-Free Fridays). Distribution is mobile-first via the Apple App Store, Google Play, and direct web download, supplemented by a Refer-a-Friend affiliate program that pays 20% commission on Net Referral Revenue. The company maintains active social media presence across Facebook, Instagram, X/Twitter, and TikTok.
Boom Fantasy's revenue model is transaction-based: the company collects entry fees on paid contests, with some contests offered free-to-play. New depositing users receive a risk-free first entry up to $100 (returned as bonus funds if the entry loses) and face a 1x playthrough requirement before withdrawal. The company is privately held with no public listing, no disclosed venture funding rounds beyond a 2020 investment from Company Ventures, and no management team or ownership structure disclosed in the available data.
Boom Fantasy firmographics
Firmographics- Name
- Boom Fantasy
- Legal name
- Boom Shakalaka, Inc.
- Website
- https://boomfantasy.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Boom Fantasy is a privately held U.S. daily fantasy sports platform serving individual sports fans across 25 states and Washington D.C. via iOS, Android, and web, offering over/under player-stat pick'em contests plus Pick & Spin multiplier and tournament game modes.
- Ownership category
- akta.pro rank
Boom Fantasy industry classification
Industry- Product category
- Daily Fantasy Sports
- NAICS
- Other Gambling Industries (713290)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Fantasy Player Props & Pick’em (Skill-Based Fantasy) (MPAEAHAG)
- akta.pro secondary industries
- Fantasy Contests, Leagues & Tournament Organizers (MPAEAHAF), Fantasy-to-Sportsbook Convergence (DFS Sportsbook Hybrids) (MPAEACAM)
Keywords
Where Boom Fantasy is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Boom Fantasy business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Marketing or Sales, Operations, Personnel, Infrastructure
Revenue model
- Contest Entry Fees: Boom Fantasy generates revenue through entry fees for paid contests. Users pay an entry fee in US dollars to participate in DFS contests. Some contests are free to play. The entry fee is debited from the user's Boom Sports account at time of participation. All payments are final with no refunds issued.
- Referral Commission (Affiliate Program): The company operates a Refer-a-Friend program where affiliates earn 20% commission on Net Referral Revenue generated through their referred users. Commissions are credited monthly and paid out to user accounts with a $10 minimum threshold.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free-to-play contests with no entry fee |
| Transaction based/ take rate | Pay-as-you-go | Paid contests with variable entry fees |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Boom Fantasy product offering
Product offeringCore offering
Boom Fantasy operates a mobile-first Daily Fantasy Sports platform where individual players enter paid or free contests by making over/under predictions on real-world player statistics. Game modes include Pick 'Em (combine over/under picks for tiered payouts), Pick & Spin (two picks plus a wheel multiplier up to 500x), Boom Royale tournament play, Coin Flip Live instant games, and Squad Ride group contests. The platform is offered via iOS and Android apps and is available in 25 U.S. states and Washington D.C., with geolocation technology enforcing access restrictions.
Product overview
Boom Fantasy operates as a unified Daily Fantasy Sports platform offering player prop picks across multiple game modes. The core product is the Boom - Sports Picks & Games platform featuring traditional Pick 'Em over/under predictions. This is augmented by innovative game modes including Pick & Spin (which adds a bonus wheel multiplier up to 500x), Boom Royale tournament formats, Coin Flip Live, and Squad Ride group contests. The platform is available in 25 states and Washington D.C., with geolocation-enforced access restrictions based on state-level DFS regulations.
Differentiator
Problem solved
Functional benefit
Products and services
- Boom - Sports Picks & Games
Quantifiable outcome
- Up to 500x multiplier potential on Pick & Spin entries with just two correct picks
- +2 more outcomes
Companies that use Boom Fantasy
Customer profileNamed customers4 records
Segments2 records
Ideal customer profiles1 record
Boom Fantasy technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Boom Fantasy partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights5 records
Boom Fantasy competitors and assessment
Company assessmentDirect peers
- PrizePicks: Largest pure-play DFS pick'em operator in the U.S., offering over/under player stat predictions with both flex and power play formats. Closest direct competitor to Boom Fantasy's core Pick 'Em product across overlapping legal states.
- Underdog Fantasy: Fast-growing DFS pick'em and best-ball operator with a similar over/under player prop product. Competes head-to-head with Boom Fantasy for casual sports fans and has expanded into pick'em with multiplicative mechanics analogous to Pick & Spin.
- Betr: DFS pick'em and micro-betting operator founded by Jake Paul, offering over/under style picks similar to Boom Fantasy's Pick 'Em. Targets the same casual sports bettor segment with mobile-first UX.
- ParlayPlay: DFS pick'em operator focused on simplified over/under picks with a streamlined mobile UX. Directly comparable to Boom Fantasy's core entry-level offering and targets a similar casual player demographic.
- Dabble: DFS pick'em platform with social/community features and over/under stat picks. Operates in select U.S. states and competes for the same casual pick'em demographic as Boom Fantasy.
- Sleeper: DFS and season-long fantasy sports platform with social/community-driven product. Overlaps with Boom Fantasy in DFS pick'em formats and competes for sports fans seeking gamified fantasy experiences.
- OwnersBox: DFS pick'em and classic fantasy operator targeting similar casual-to-mid DFS players with over/under and lineup formats. Operates in a similar subset of legal U.S. states.
- Vivid Picks: DFS pick'em operator with player prop over/under formats comparable to Boom Fantasy's Pick 'Em. Targets the same casual sports fan demographic in select legal U.S. states.
Broad incumbents
- DraftKings: Largest U.S. DFS and online sportsbook operator with full pick'em, classic, and sportsbook product suites. A broad incumbent against whom Boom Fantasy competes for share within the 25 states it operates in.
- FanDuel: Major U.S. DFS and online sportsbook operator with broad pick'em and classic DFS formats. Competes with Boom Fantasy in overlapping legal states and dwarfs it in marketing spend and brand recognition.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks1 record
Key highlights5 records
Customer concentration
Boom Fantasy social profiles
Digital presenceBoom Fantasy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Boom Fantasy leadership team
Management profileNumber of profiles
Profiles1 record
Boom Fantasy funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Boom Fantasy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Boom Fantasy
What does Boom Fantasy do?
Boom Fantasy operates a mobile-first Daily Fantasy Sports platform where individual players enter paid or free contests by making over/under predictions on real-world player statistics. Game modes include Pick 'Em (combine over/under picks for tiered payouts), Pick & Spin (two picks plus a wheel multiplier up to 500x), Boom Royale tournament play, Coin Flip Live instant games, and Squad Ride group contests. The platform is offered via iOS and Android apps and is available in 25 U.S. states and Washington D.C., with geolocation technology enforcing access restrictions.
Is Boom Fantasy a public or private company?
Boom Fantasy is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Boom Fantasy founded?
Boom Fantasy was founded in 2015. It employs 51 to 100 people.
Where is Boom Fantasy based?
Boom Fantasy is headquartered in New York, United States, in the North America region.
How does Boom Fantasy make money?
Two revenue lines are on record. Contest Entry Fees are the primary driver. The others are referral Commission (Affiliate Program).
Who are Boom Fantasy's main competitors?
Direct peers on record are PrizePicks, Underdog Fantasy, Betr, ParlayPlay, Dabble, Sleeper, OwnersBox and Vivid Picks. Broad incumbents are DraftKings and FanDuel.
Does Boom Fantasy have an API?
No public API is recorded for Boom Fantasy.
What industry is Boom Fantasy in?
Boom Fantasy's product category is Daily Fantasy Sports. Its primary akta.pro industry code is MPAEAHAG, Fantasy Player Props & Pick’em (Skill-Based Fantasy), with a secondary code of MPAEAHAF, Fantasy Contests, Leagues & Tournament Organizers. Its NAICS code is 713290 and its SIC code is 7900.