What GMB Radar does

GMB Radar is a credit-based SaaS platform for local SEO rank tracking, founded in 2022 and operating with 1-10 employees as a private, bootstrapped company. Its core offering is a geo-grid based Local Rank Tracker that monitors Google Business Profile (Maps/Local Pack) and traditional organic Google Search rankings from user-specified locations and grid sizes (3x3 to 15x15), with support for scheduled scans, ranking history, and competitor analysis. The platform is supplemented by two adjacent tools: a White-Label Local Ranking Report generator that produces fully branded, embeddable reports with no GMB Radar attribution, and a Google Review Poster that creates customizable QR-code posters directing customers to a business's Google review page.

The technology is built around a geo-grid scanning approach designed to produce rank data that is not influenced by the user's personal search history, which the company positions as a reliability advantage over generic SERP trackers. Platform architecture is delivered entirely as a self-serve web application with no public API, SDK, or mobile apps; a Terms-of-Service clause explicitly prohibits reverse engineering or reselling the service.

Commercially, GMB Radar employs a product-led growth model with a 300-credit free tier requiring no credit card, three paid tiers ($15/month Standard, $30/month Professional, $100/month Premium) on a credit-based pricing system where one credit equals one keyword check at one grid point, all-features-included on every plan, and a custom enterprise tier for high-volume agencies. The platform serves four named segments — local business owners, SEO agencies, multi-location brands, and SEO freelancers — and claims 30,000+ registered users, with marketing driven primarily by content (blog, knowledge base, email newsletter) and organic social channels rather than paid acquisition or institutional capital.

Name

GMB Radar

Legal name

GMBRadar

Website

https://gmbradar.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

GMB Radar is a bootstrapped SaaS platform that provides geo-grid based local SEO rank tracking for Google Maps and organic search, targeting local businesses, SEO agencies, multi-location brands, and freelancers via credit-based subscription pricing.

Ownership category

akta.pro rank

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations

Revenue model

1. Subscription - Standard Plan: Monthly or annual subscription providing 5,000 credits per month. Allows tracking up to 10 businesses. All features included.
2. Subscription - Professional Plan: Monthly or annual subscription providing 12,000 credits per month. Allows tracking up to 20 businesses. All features included.
3. Subscription - Premium Plan: Monthly or annual subscription providing 50,000 credits per month. Allows tracking unlimited businesses. All features included.
4. Credit-Based Usage: Credit-based consumption model where each keyword check at one grid point costs 1 credit. Users can purchase additional credits or upgrade plans. Credits expire at the end of each billing cycle for monthly plans; annual plans provide flexibility for the full year.
5. Enterprise Pricing: Custom enterprise pricing available on request for larger agencies requiring significantly higher credit volumes (e.g., 367,500+ credits per month for large agencies with daily scans).
6. Free Tier: 300 free credits provided upon registration with no credit card required. Allows users to explore the platform before committing to paid plans.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

GMB Radar provides a credit-based local SEO SaaS platform that tracks Google Business Profile (Google Maps) and organic Google Search rankings from any user-specified geo-grid location. The platform combines a geo-grid Local Rank Tracker, a White-Label reporting tool for agencies, and a QR-code Google Review Poster generator, all accessible through a self-serve web interface with tiered subscriptions and a 300-credit free tier.

Product overview

GMB Radar is a credit-based local SEO platform composed of three integrated tools: the Local Rank Tracker (core geo-grid rank monitoring for Google Maps and organic search), the Google Review Poster (QR code poster generator for review collection), and White-Label Local Ranking Reports (branded reporting for agencies). All tools share a unified credit system and dashboard. Users add businesses, configure scan parameters (keywords, grid size, locations), run instant or scheduled scans, and access ranking reports. The platform targets local businesses, SEO agencies, multi-location brands, and freelancers. Pricing is credit-based (not feature-gated): all features are included on every plan, and users pay only for their credit consumption. A free tier with 300 credits is available for new users.

Differentiator

Problem solved

Functional benefit

Products and services

• Local Rank Tracker

Quantifiable outcome

• Scan results are not influenced by user search history
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Yext: Yext is a digital presence platform for enterprise multi-location brands, offering listings, pages, and analytics. It addresses the same enterprise multi-location brand segment that GMB Radar targets at the high end.
• Semrush: Semrush is a broad SEO and digital marketing suite that includes local SEO and rank tracking features. It competes with GMB Radar at the high end of the agency and enterprise segment with a much larger portfolio.
• Ahrefs: Ahrefs is a comprehensive SEO platform with rank tracking and site audit tools. While not local-specialized, it competes with GMB Radar for organic keyword tracking spend within agency tool stacks.
• Moz Pro: Moz Pro offers rank tracking, local SEO (Moz Local), and link research as part of a broad SEO suite. It is an incumbent that overlaps with GMB Radar's local rank tracking and multi-location brand use cases.

Emerging players

• SE Ranking: SE Ranking is an all-in-one SEO platform with rank tracking, site audits, and local marketing tools. It targets SMBs and agencies similarly to GMB Radar and competes on price-sensitive tiers.
• Synup: Synup is a location digital presence platform that combines listings management, reputation, and local SEO analytics for multi-location brands. It overlaps with GMB Radar on multi-location brand visibility tracking and reporting.

Direct peers

• BrightLocal: BrightLocal is a leading local SEO platform offering local rank tracking, citation management, and reputation tools. It is a direct competitor to GMB Radar in the local rank tracking category, with overlapping SMB and agency customer segments.
• Whitespark: Whitespark provides local SEO software including a local rank tracker, citation finder, and Google Business Profile tools. It competes head-to-head with GMB Radar for SEO agencies and local businesses.
• Local Falcon: Local Falcon is a geo-grid based local SEO rank tracking tool for Google Business Profile. It is the closest direct peer to GMB Radar in the geo-grid scanning category and serves the same SEO agency and multi-location brand segments.
• GeoRanker: GeoRanker offers geo-targeted rank tracking and local SERP checking from custom locations. It overlaps directly with GMB Radar's geo-grid and local pack functionality for agencies and SEO professionals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/GmbRadar
• Facebookfacebook.com/gmbradar
• LinkedInlinkedin.com/company/gmbradar
• Instagraminstagram.com/gmbradar

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GMB Radar