What Data Bloo does

Data Bloo P.C. is a privately held Greek company, founded in 2021 and headquartered in Athens, that builds and sells pre-built report templates and data connectors for Google Looker Studio (formerly Google Data Studio). The portfolio comprises 50+ marketing and ecommerce dashboard templates covering Google Analytics 4, Google Ads, Facebook Ads, Google Search Console, Instagram Insights, YouTube Analytics, WooCommerce, Bing Ads, and Google Business Profile, with one-click setup, white-label customization, scheduled email delivery, and multi-channel data blending. The company also operates a community connector layer with 10+ free connectors that ingest advertising, social, and ecommerce data directly into Looker Studio reports.

The revenue model rests on perpetual one-time licenses for individual templates priced between €99 and €972, a custom master template service starting at €296, and a freemium connector tier (free capped at one account and 300 daily API calls, with paid tiers for multi-account and higher refresh limits). Distribution is entirely digital and self-serve through databloo.com and the Google Looker Studio Gallery; no sales team is maintained. Customers are predominantly agencies, ecommerce operators, SMBs, and solo marketers; named enterprise logos include iProspect, Omnicom Media Group, GroupM, Mindshare, Merkle, PMG, AbbVie, Lemonade, Grammarly, Getty Images, GitLab, Mercado Libre, Greenpeace, Laphroaig, and Harman. The company claims 3,980+ customers across 150+ countries, 42,984 reports created with its templates, and #1 contributor status on Google's Data Studio Gallery.

Data Bloo is bootstrapped and independently owned with no disclosed external funding, M&A activity, or institutional investor. The team is small (1–10 employees), and the company markets itself primarily through SEO-optimized template pages, content and blog resources, a monthly Data Bloo Topics newsletter (4,000+ subscribers), social channels on LinkedIn/X/Medium, and thought-leadership endorsements from figures such as Neil Patel and Avinash Kaushik. Operationally, infrastructure runs on Google Cloud Platform, payments on Stripe and PayPal, email on Klaviyo, and support on Crisp.

Name

Data Bloo

Legal name

Data Bloo P.C.

Website

https://databloo.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Data Bloo is a bootstrapped Greek vendor of Google Looker Studio report templates and free community data connectors, serving agencies, ecommerce operators, and SMBs globally through a one-time perpetual-license model.

Ownership category

akta.pro rank

Headquarters

HQ city

Athens

HQ country

Greece

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Infrastructure, Marketing or Sales, Personnel, Operations

Revenue model

1. Template Sales: One-time payment model for pre-built marketing dashboard templates. Customers receive lifetime access to purchased templates with unlimited use across personal and client projects. Pricing ranges from €99 to €796 depending on template complexity and features included.
2. Connector Services: Free tier with limited functionality (1 account, 300 daily refreshes). Paid tiers available for multiple accounts and higher refresh limits, though specific pricing not publicly disclosed.
3. Custom Template Development: Custom master template service starting from €296, allowing customers to specify exact data source combinations for tailored multi-channel reporting solutions.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Data Bloo designs and sells pre-built, customizable Google Looker Studio report templates and free community data connectors that allow marketers, agencies, and ecommerce businesses to transform raw data from GA4, Google Ads, Facebook Ads, Instagram, YouTube, WooCommerce, Bing Ads, Google Business Profile, TikTok, and LinkedIn into professional, white-label dashboards with one-click setup. Products are delivered as one-time perpetual licenses priced €99–€796 per template, plus free community connectors with paid tiers, and a custom multi-channel template service starting at €296.

Product overview

Data Bloo is a Looker Studio (formerly Google Data Studio) template and connector provider offering a portfolio of 50+ pre-built report templates and 10+ data connectors. The core offering consists of Looker Studio templates organized into categories (Ecommerce, Lead Generation, PPC, SEO, Social Media) and solutions by data source (Google Analytics 4, Google Ads, Facebook Ads, Google Search Console, Instagram Insights, YouTube, WooCommerce, Bing Ads, Google Business Profile). Key products include the Custom Master Template (fully customizable multi-channel reporting from €296), the Digital Performance Master Template (€677, combining GA4, Google Ads, Search Console, Facebook Ads), and purpose-specific templates such as the Local SEO Report Template (€465), Ecommerce Funnel Template (€149), and YouTube Channel Report Template (€149). Data connectors (free community connectors for most platforms; free plan with 1 account and 300 daily API calls) enable data sync from advertising, social media, and ecommerce platforms directly into Looker Studio. The portfolio also includes a free GA4 Audit template and a monthly newsletter (Data Bloo Topics). The company positions itself as the #1 contributor on Google's Looker Studio Gallery.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Save 16+ hours per report compared to building from scratch (20+ hours manual vs 1 minute with templates)
• +3 more outcomes

Named customers17 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration21 records

AI capability2 records

Feature5 records

Partnerships

Five partnerships are on record, tiered core.

• Google (Looker Studio / Data Studio)coreTechnology or IntegrationData Bloo operates as the #1 contributor on Google Looker Studio Gallery, creating templates and community connectors that integrate with Google Data Studio platform. The company uses Google APIs to enhance services including Data Studio Connectors and Reports, adhering to Google API Services User Data Policy.
• Meta (Facebook/Instagram)coreTechnology or IntegrationData Bloo provides Facebook Ads and Facebook Insights connectors and templates for Meta advertising platforms, enabling users to integrate Facebook advertising data into Looker Studio reports.
• WooCommercecoreTechnology or IntegrationWooCommerce connector enables e-commerce data integration including sales, orders, customers, products, payment methods, and geographic analytics into Looker Studio dashboards.
• Google Cloud Platform (Sub-processor)coreTechnology or IntegrationUsed for hosting, infrastructure, server logs, error logs, and security/service monitoring. Google provides Cloud Data Processing Addendum.
• Stripe (Sub-processor)coreTechnology or IntegrationPayment processing, billing, subscription management, invoices, and payment status. Stripe provides Data Processing Agreement.

Scale indicators11 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Porter Metrics: Porter Metrics is a Looker Studio template marketplace specializing in marketing analytics dashboards for agencies and SMBs. It is the closest direct competitor to Data Bloo, offering comparable templates for SEO, PPC, social, and ecommerce channels.
• Supermetrics: Supermetrics provides marketing data connectors that pipe ad platform, social, and ecommerce data into BI tools including Looker Studio, Google Sheets, and BigQuery. It overlaps directly with Data Bloo's connector business and competes for the same agency/marketer audience.
• Whatagraph: Whatagraph is a marketing reporting and analytics platform for agencies, offering cross-channel dashboards and automated reporting. It competes with Data Bloo's multi-channel master templates for the same agency customer base.
• AgencyAnalytics: AgencyAnalytics is a reporting platform purpose-built for marketing agencies, providing client dashboards, white-label reporting, and SEO/PPC/social integrations. It competes with Data Bloo for the agency reporting budget.
• Databox: Databox offers a dashboarding platform that aggregates marketing, sales, and business KPIs from dozens of integrations. It is comparable to Data Bloo's multi-channel dashboard value proposition, especially for SMB and freelancer segments.
• DashThis: DashThis is a marketing reporting tool that automatically pulls data from SEO, PPC, social, and analytics tools into client-ready dashboards. It directly competes with Data Bloo's pre-built multi-channel templates and white-label reporting.
• Klipfolio Klips: Klipfolio provides a cloud-based dashboard platform for marketing and business KPIs, with pre-built data source connections and templated dashboards. It overlaps with Data Bloo's pre-built template approach for marketing reporting.

Broad incumbents

• Google Looker Studio: Looker Studio (formerly Google Data Studio) is the underlying free BI platform on which Data Bloo's entire product is built. It is both the company's core distribution surface and a potential competitor if Google expands its native template and connector offerings.
• Adverity: Adverity is an enterprise marketing analytics and data integration platform that connects marketing sources to BI and reporting destinations. It is a broader, more enterprise-focused analogue to Data Bloo's multi-source connector and dashboard approach.

Emerging players

• Funnel.io: Funnel is a marketing data hub that centralizes advertising, social, and ecommerce data for analysis and export to BI tools. It overlaps with Data Bloo's connector strategy, especially for enterprise marketers consolidating multi-channel data.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/DataBloo
• LinkedInlinkedin.com/company/databloo

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Data Bloo