Rock Solid

What Rock Solid does

Rock Solid Technology Solutions (operating as RS Technology) is a privately held managed IT services provider (MSP) founded in 1996 by Dan Gross and headquartered at 3623 Old Conejo Road, Suite 205, Thousand Oaks, California. The firm employs 11-50 certified US-based IT professionals and delivers managed IT, cybersecurity, unified communications, compliance, and physical security services to small and mid-sized enterprises (SMEs) across Southern California, with primary service areas spanning Thousand Oaks, Ventura County, Los Angeles, San Fernando, and Burbank. Its customer base is distributed across at least 8 verticals, including accounting and legal, construction, lending and financial services, manufacturing, medical and healthcare, non-profit, professional and country clubs, and technology firms.

The company's product portfolio is anchored by the IT Essentials managed services package ($149/user/month, inclusive of help desk, 24/7 monitoring, managed firewall, and asset management), Advanced Cybersecurity delivered through the proprietary RS-Secure methodology (multilayered endpoint security, web filtering, cloud backups, phish testing, dark web monitoring, and third-party penetration testing), a Virtual Chief Security Officer (vCISO) advisory service, and Compliance-as-a-Service (CaaS) covering regulatory assessment, policy development, and audit support. Supporting offerings include 3CX-powered Unified Communications (UCaaS at $35-$299 per seat/server per month), Unifi Protect-powered commercial video surveillance with access control, and project-based services for network cabling, wireless, and digital signage. The underlying technology stack is built on partnerships with ConnectWise (RMM/PSA), 3CX (communications), HPE (server and workstation resale), and Ubiquiti/Unifi (networking and surveillance).

Rock Solid generates revenue through three streams: (1) recurring monthly managed IT subscriptions on per-user and per-server tiers, (2) one-time project and professional services for installations, migrations, and IT consulting, and (3) hardware and software resale (HPE, Ubiquiti). Pricing is publicly disclosed, transparent, and billed monthly. Go-to-market is sales-led, leveraging direct outreach, a free security assessment funnel, a customer referral program, content marketing (blog, newsletter, social media), and a regional on-site presence across Southern California. The company is founder-controlled with no disclosed external investors, acquisitions, or institutional funding events.

Name

Rock Solid

Legal name

Rock Solid Technology Solutions

Website

https://rstechnology.net

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

Rock Solid Technology Solutions is a privately held managed IT services provider founded in 1996 in Thousand Oaks, California, serving small and mid-sized enterprises across Southern California with managed IT, cybersecurity, compliance, unified communications, and physical security services.

Ownership category

akta.pro rank

Headquarters

HQ city

Thousand Oaks

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Managed IT Services Subscription: Monthly subscription model providing ongoing IT support, monitoring, maintenance, and security services. Pricing based on per-user and per-server tiers with predictable monthly fees.
2. Project and Professional Services: One-time implementation services for network cabling, security camera installation, UCaaS deployment, cloud migrations, and IT consulting projects.
3. Hardware and Software Sales: Resale of technology hardware including HPE servers, workstations, laptops, and Ubiquiti networking/security equipment as part of comprehensive IT solutions.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Rock Solid Technology Solutions is a managed IT services provider (MSP) delivering outsourced IT support, cybersecurity, compliance management, unified communications, and physical security solutions to small and mid-sized enterprises across Southern California. Its portfolio combines always-on IT management (IT Essentials), advanced cybersecurity under the RS-Secure methodology, virtual CISO leadership, compliance-as-a-service, 3CX-powered UCaaS, and Unifi Protect commercial video surveillance, along with project-based IT services such as cabling and network deployment.

Product overview

Rock Solid Technology Solutions is a managed IT services provider (MSP) offering a portfolio of core managed services and project-based solutions to small and mid-sized enterprises in Southern California. The core portfolio centers on IT Essentials (foundational managed IT with help desk, monitoring, and security), Advanced Cybersecurity (RS-Secure multilayered defense), Virtual Chief Security Officer (vCISO strategic leadership), Compliance-as-a-Service (CaaS), and Unified Communications (3CX-powered UCaaS for voice/video/messaging). These are complemented by Unifi Protect-powered Security Cameras & Surveillance and Services & Projects (network cabling, wireless, digital signage, project management). The company also offers Security Assessments and Cyber Liability Scans as advisory add-ons. Together these form a comprehensive IT-as-a-Service offering spanning day-to-day IT management, cybersecurity, compliance, communications, and physical security.

Differentiator

Problem solved

Functional benefit

Products and services

• IT Essentials Foundational managed IT package for small and mid-sized businesses, providing help desk support, system backup, on-site and remote support, 24/7 monitoring, asset management, next-generation antivirus, managed firewall, and proactive software patching.
• Advanced Cybersecurity (RS-Secure) Multilayered cybersecurity service under the RS-Secure methodology, including managed endpoint security, web content filtering, cloud backups, cybersecurity training, simulated phish testing, dark web monitoring, third-party penetration testing, application whitelisting, Office 365 backups, business continuity, and multifactor authentication for SMB clients.
• Virtual Chief Security Officer (vCISO) Strategic virtual CISO consulting providing threat intelligence, board-level security advice, risk analysis, IT security alignment, security oversight, threat modeling, and regulatory compliance leadership for organizations lacking a full-time CISO.
• Compliance-as-a-Service (CaaS) End-to-end managed compliance service covering regulatory assessment and gap analysis, policy development and implementation, continuous monitoring and reporting, compliance training, and audit preparation and support for regulated SMBs.
• Unified Communications / UCaaS Unified Communications-as-a-Service powered by 3CX, integrating voice, video, messaging, and collaboration with remote working apps, HD video conferencing and screen sharing, contact center functionality, CRM integration, call routing, and analytics for business clients.
• Security Cameras & Surveillance (Unifi Protect) Commercial video surveillance service powered by Unifi Protect, featuring high-definition security cameras, gate access with intercoms and license plate detection, door access systems, AI-powered intelligent surveillance, event detection, and centralized remote management with no license fees.
• Services & Projects Bespoke project-based IT services including network cabling, wireless connectivity, internet connectivity optimization, IT expansion and relocation project management, door access control, and digital signage management for business clients.

Quantifiable outcome

• Free Security Assessment available to identify vulnerabilities and provide actionable recommendations
• +1 more outcomes

Named customers10 records

Segments8 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature5 records

Partnerships

Four partnerships are on record, tiered core.

• 3CXcoreTechnology or Integration3CX is a strategic technology partner providing phones and business communications solutions. RS Technology offers Unified Communications-as-a-Service (UCaaS) powered by 3CX, featuring voice, video, messaging, and contact center capabilities.
• ConnectWisecoreTechnology or IntegrationConnectWise provides systems monitoring, management, and cybersecurity platforms that RS Technology leverages for delivering managed IT services to clients.
• Hewlett Packard Enterprise (HPE)coreTechnology or IntegrationHPE is a premier partner providing servers, workstations, and laptops. RS Technology resells and supports HPE hardware as part of comprehensive IT infrastructure solutions.
• Ubiquiti (UniFi)coreTechnology or IntegrationUniFi (Ubiquiti) provides gateway/firewall, WiFi, security cameras, and door access systems. RS Technology delivers commercial video surveillance services powered by UniFi Protect and implements comprehensive security camera and access control solutions.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Dataprise: Large national MSP/MSSP offering managed IT, cybersecurity, cloud, and UCaaS to mid-market clients across the U.S. Comparable to Rock Solid in service portfolio, but with vastly greater geographic reach, headcount, and resources.
• Ntiva: Mid-Atlantic/national MSP and MSSP delivering managed IT, cybersecurity, and cloud services to SMB and mid-market customers. Directly overlapping in service mix and customer segment with Rock Solid.
• Integris: Regional-to-national MSP/MSSP focused on SMB and mid-market IT management, cybersecurity, and compliance. Highly comparable service stack and customer profile to Rock Solid.
• TPx Communications: National managed services and UCaaS provider serving SMB and mid-market customers across the U.S. Overlaps with Rock Solid on managed IT, UCaaS (3CX ecosystem), and security services.

Direct peers

• Kelser Corporation: CT-based managed IT and cybersecurity provider serving SMB and mid-market clients. Similar service mix (managed IT, security, compliance, vCISO) targeting the same vertical-rich SME segment.
• ITECH Solutions: Managed IT services firm serving SMB clients with IT support, cybersecurity, and compliance offerings. Comparable service portfolio and SME target segment to Rock Solid.
• Backbone Consultants: Managed IT and vCISO provider focused on SMB compliance and security services. Direct overlap with Rock Solid's compliance-as-a-service and cybersecurity positioning.

Regional players

• CGit: Southern California-based MSP delivering managed IT, cybersecurity, and UCaaS to local SMBs. Direct regional competitor to Rock Solid in the Thousand Oaks/Ventura/LA market.
• NetGain Technologies: Midwest-rooted MSP/MSSP serving SMB and mid-market clients with managed IT, cybersecurity, and cloud services. Comparable offering mix and customer profile, with a different regional footprint.
• ProSource IT: Southern California MSP providing managed IT, cloud, and cybersecurity to SMBs. Direct regional peer competing for the same Thousand Oaks/Ventura/LA SME accounts.

Market position

Strengths1 record

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/RockSolidTechno
• Facebookfacebook.com/pages/Rock-Solid-Technology-Solutions/113265915381045
• LinkedInlinkedin.com/company/383757

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rock Solid