Yonder
Yonder Travel Insurance is a Burnsville, Minnesota-based online travel insurance aggregator that lets travelers quote, compare, and purchase policies from ten-plus third-party underwriters across nine travel-style categories. The firm operates as an independent broker and has served over 100,000 customers since 2015.
- Company typePrivate
- Founded2015
- HeadquartersBurnsville, United States
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What Yonder does
Yonder Travel Insurance is a Burnsville, Minnesota-based online brokerage and aggregator of travel insurance policies, founded in 2015 by Ryan and Terry Boynton. The company operates insureyonder.com, a quote-comparison platform that lets individual travelers instantly price, filter, and purchase travel insurance from a curated network of more than ten third-party underwriters, including AIG Travel Guard, AXA Assistance USA, Generali Global Assistance, iTravelInsured (IMG), Travel Insured International, Trawick International, Aegis General (K2 Insurance Group), April, Seven Corners, and Arch RoamRight. The platform segments recommendations across nine travel-style categories (Business, Family, Senior/Empty Nester, Adventure, Cruise, Touring, Student, Journalism, and Custom) and three plan types (Comprehensive, Travel Medical, and Evacuation/Medevac), with optional Group and Cancel For Any Reason upgrades.
Yonder does not underwrite insurance; it earns affiliate brokerage commissions from partner carriers on every policy sold through the platform. Distribution is exclusively digital via self-serve online quoting, supplemented by phone-based human advisor support (Mon–Fri, 8:30 a.m.–5:00 p.m. CST). Customer acquisition is driven by SEO-optimized content (The Travel Log blog), email, and affiliate partnerships. Pricing for travelers typically runs 4–12% of total trip cost, with group plans starting near $11 per traveler and Cancel For Any Reason upgrades priced at an 8–15% uplift on the base premium. The company has cumulatively served over 100,000 customers and reports that 80% of policies on its platform include supplier-default coverage.
The company is privately held and founder-operated (Terry Boynton serves as co-founder and president), with no disclosed institutional capital beyond a 2017 Praxis accelerator relationship. Headcount is reported at 11–50; the platform is BBB A+ accredited and has been featured in Forbes, Washington Post, and Travel Weekly. Yonder's principal market is North American outbound travel (US and Canada), though the quote tool covers a global destination list. As of April 2026 the company reports a 50% year-over-year sales increase and a 95% rise in Cancel For Any Reason quotes, attributed to geopolitical uncertainty and rising trip costs (summer trip costs up 48% YoY). The addressable market remains largely untapped: four out of five Americans reportedly travel internationally without insurance.
Yonder firmographics
Firmographics- Name
- Yonder
- Legal name
- Yonder Travel Insurance
- Website
- https://insureyonder.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Yonder Travel Insurance is a Burnsville, Minnesota-based online travel insurance aggregator that lets travelers quote, compare, and purchase policies from ten-plus third-party underwriters across nine travel-style categories. The firm operates as an independent broker and has served over 100,000 customers since 2015.
- Ownership category
- akta.pro rank
Yonder industry classification
Industry- Product category
- Travel Insurance Aggregation & Brokerage
- NAICS
- All Other Travel Arrangement and Reservation Services (561599)
- SIC
- Accident & Health Insurance (6321)
- akta.pro primary industry
- Price Tracking, Alerts & Deal Discovery (Fare Prediction/Watchlists) (THALAEAJ)
Keywords
Where Yonder is headquartered
LocationHeadquarters
- HQ city
- Burnsville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Yonder business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Marketing or Sales, Technology or R&D, Personnel, Operations
Revenue model
- Insurance Brokerage/Commission: Yonder earns commissions from insurance providers when customers purchase policies through the platform. The company curates and aggregates travel insurance products from multiple providers, earning a brokerage fee on each policy sold.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Standard Travel Insurance |
| Unit Pricing | Pay-as-you-go | Group Travel Insurance |
| Subscription | One time/ perpetual license | Cancel For Any Reason (CFAR) Upgrade |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Yonder product offering
Product offeringCore offering
Yonder is an online travel insurance aggregator and broker that curates policies from ten third-party carriers (AIG Travel Guard, AXA, Generali, iTravelInsured, Travel Insured, Trawick, Aegis/Go Ready, April, Seven Corners, Arch RoamRight). Users complete a guided quote (destination, dates, travelers, trip cost, deposit date, travel style) and instantly compare vetted plans filtered by benefit and travel-style needs, then purchase directly. The company also offers coordinated group policies for 10+ travelers and a Cancel For Any Reason (CFAR) upgrade, with optional human-advisor support via phone and email.
Product overview
Yonder is a travel insurance comparison and aggregation platform that curates policies from multiple third-party insurance providers. The core platform enables users to quote, filter, and compare travel insurance plans side-by-side based on travel style and benefit needs. The product portfolio includes nine distinct travel style categories — Business, Family, Senior/Empty Nester, Adventure, Cruise, Touring, Student, Journalism, and Don't Box Me In (custom) — as well as specialized plan types (Comprehensive, Travel Medical, and Evacuation/Medevac). Optional add-on upgrades include Group Travel Insurance (for 10+ travelers under one policy) and Cancel for Any Reason (CFAR). Yonder distributes policies from a network of partner providers including AIG Travel Guard, AXA Assistance USA, Generali Global Assistance, iTravelInsured, Travel Insured International, Trawick International, Aegis General/Go Ready, April, Seven Corners, and Arch RoamRight. The platform does not underwrite its own insurance; it acts as an independent broker and curator, providing expert recommendations and claims assistance across its provider network.
Differentiator
Problem solved
Functional benefit
Products and services
- Yonder Travel Insurance Comparison Platform A curated online platform that aggregates and displays travel insurance policies from ten third-party carriers (AIG Travel Guard, AXA, Generali, iTravelInsured, Travel Insured International, Trawick, Aegis/Go Ready, April, Seven Corners, Arch RoamRight), allowing individual travelers to quote, filter by travel style and benefit, compare plans side-by-side, and purchase coverage directly. Targets individual consumers planning trips from the U.S. and Canada.
- Group Travel Insurance A single coordinated policy protecting groups of 10 or more travelers (school trips, mission teams, corporate travel, sports teams, family groups) under one streamlined plan with simplified enrollment, consistent benefits, and lower per-person rates starting around $11 per person. Covers trip cancellations, medical emergencies, travel delays, and lost baggage.
- Cancel for Any Reason (CFAR) Upgrade An optional upgrade to a comprehensive travel insurance plan that allows cancellation for any reason not covered under standard policies, reimbursing 50-75% of non-refundable trip costs. Must be purchased within 1-21 days of the initial trip deposit and the trip cancelled at least 48 hours before departure. Adds approximately 8-15% to the base policy cost.
Quantifiable outcome
- 4 out of 5 Americans do not use travel insurance when leaving the US, representing significant market opportunity
Companies that use Yonder
Customer profileNamed customers1 record
Segments10 records
Ideal customer profiles8 records
Yonder technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Yonder partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core.
- Aegis General / Go Ready Travel InsurancecoreAegis General Insurance and its Go Ready Travel Plans are part of the K2 Insurance Group. They offer Stress Less Benefits allowing policyholders to avoid claims reimbursement processes through direct service coordination. They automatically provide Proof of Coverage letters for countries requiring travel insurance entry.
- AXA Assistance USAcoreA subsidiary of AXA Group with over 50 years of experience providing travel insurance and protection services worldwide. Provides comprehensive travel insurance plans under AXA brand.
- Generali Global AssistancecorePart of Assicurazioni Generali Group, one of the largest insurance companies globally. Formerly CSA Travel Protection. Offers Standard, Preferred and Premium plans built on diverse traveler needs with A.M. Best A rating.
- iTravelInsuredcoreWholly owned subsidiary of International Medical Group (IMG), a worldwide leader in global healthcare benefits. Provides comprehensive travel insurance plans protecting against trip cancellations and interruptions due to unforeseen events.
- Travel Insured InternationalcoreOne of the leading travel insurance providers with over 20 years of experience offering highest quality worldwide travel insurance protection. Maintains relationships with specialty travel providers and tour operators.
- Trawick InternationalcoreFounded in 1998, provides worldwide travel medical insurance, travel insurance, trip cancellation/interruption, and international student insurance. Offers policy maximums from $50,000 to $1,000,000 with deductibles from $0 to $5,000.
- AIG Travel GuardcorePart of AIG, one of the world's largest insurance organizations. Provides comprehensive travel insurance with global reach and strong claims handling capabilities.
- Seven CornerscoreTravel insurance provider offering various coverage options for international travelers. Part of Yonder's curated network of vetted providers.
- Arch RoamRightcorePart of Arch Insurance Group, provides travel insurance with comprehensive coverage options and competitive pricing for various traveler needs.
- AprilcoreTravel insurance provider integrated into Yonder's comparison platform, offering additional options for travelers seeking coverage.
Scale indicators6 records
Recent moves5 records
Expansion highlights6 records
Yonder competitors and assessment
Company assessmentEmerging players
- Battleface: Niche travel insurance provider specializing in adventure, sports, and higher-risk itineraries; overlaps directly with Yonder's 'Adventure' and 'Custom' travel style categories.
- Faye: Emerging travel insurance startup offering a digital-first, app-based experience; competes for the same modern traveler demographic and is taking share in higher-end and family travel insurance.
- SafetyWing: Emerging digital-first travel medical insurance provider focused on remote workers, nomads, and startups; partial overlap with Yonder's customer base and increasingly competitive in adjacent segments.
Broad incumbents
- World Nomads: Long-established global travel insurance brand serving adventure and independent travelers; broader geographic scope and brand recognition make it a broader incumbent against which Yonder competes for premium travelers.
- AIG Travel Guard: Major carrier partner of Yonder and a top-tier travel insurance brand; competes with Yonder through direct sales channels and represents both a partnership opportunity and a disintermediation risk.
- Allianz Travel: One of the largest global travel insurance carriers with strong direct-to-consumer distribution; competes with Yonder both as an underlying carrier and as a destination for travelers who bypass aggregators.
Direct peers
- VisitorsCoverage: Online travel and visitor insurance comparison platform that aggregates policies from multiple carriers, overlapping significantly with Yonder's product positioning and SEO-driven acquisition model.
- Squaremouth: Direct US-based travel insurance comparison marketplace that aggregates policies from multiple carriers, matches Yonder's customer segments, and competes for the same affiliate commission economics.
- InsureMyTrip: Established travel insurance comparison platform comparing plans from major carriers; directly competes with Yonder in US/Canada and is widely cited in the same consumer travel insurance category.
- TravelInsurance.com: Travel insurance aggregator and comparison site targeting US consumers; offers a multi-carrier quoting experience very similar in structure and GTM motion to Yonder.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Yonder social profiles
Digital presenceYonder financial estimates
Financial estimateRevenue estimate
Valuation estimate
Yonder leadership team
Management profileNumber of profiles
Profiles2 records
Yonder funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Yonder M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Yonder
What does Yonder do?
Yonder is an online travel insurance aggregator and broker that curates policies from ten third-party carriers (AIG Travel Guard, AXA, Generali, iTravelInsured, Travel Insured, Trawick, Aegis/Go Ready, April, Seven Corners, Arch RoamRight). Users complete a guided quote (destination, dates, travelers, trip cost, deposit date, travel style) and instantly compare vetted plans filtered by benefit and travel-style needs, then purchase directly. The company also offers coordinated group policies for 10+ travelers and a Cancel For Any Reason (CFAR) upgrade, with optional human-advisor support via phone and email.
Is Yonder a public or private company?
Yonder is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Yonder founded?
Yonder was founded in 2015. It employs 11 to 50 people.
Where is Yonder based?
Yonder is headquartered in Burnsville, United States, in the North America region.
How does Yonder make money?
One revenue line is on record: insurance Brokerage/Commission.
Who are Yonder's main competitors?
Emerging players on record are Battleface, Faye and SafetyWing. Broad incumbents are World Nomads, AIG Travel Guard and Allianz Travel. Direct peers are VisitorsCoverage, Squaremouth, InsureMyTrip and TravelInsurance.com.
Does Yonder have an API?
No public API is recorded for Yonder.
What industry is Yonder in?
Yonder's product category is Travel Insurance Aggregation & Brokerage. Its primary akta.pro industry code is THALAEAJ, Price Tracking, Alerts & Deal Discovery (Fare Prediction/Watchlists). Its NAICS code is 561599 and its SIC code is 6321.