What Lizeo Group does

Lizeo Group is a private, France-headquartered B2B data intelligence company that collects and analyzes large-scale e-commerce, marketplace, and retail data to deliver competitive intelligence solutions for enterprise customers. Its core platform combines AI/ML agents with human expert validation in a 'Hybrid Data Factory,' processing text and image data at scale (11 million+ prices daily from 1,000+ websites globally, with historical data extending back to 2009). The product portfolio is organized around modular solution families — Lizeo Price (price data, intelligence, science, management including MAP enforcement), Lizeo Product (catalog, planner, intelligence, vehicle & fitment database), Lizeo Distribution, Lizeo Marketplace, Lizeo Insights / Consumer Intelligence, Lizeo Data, Lizeo Digital, and Lizeo e-Retail Monitoring (including the WatchBase timepieces database) — delivered as SaaS platforms and data feeds via API, FTP, or flat files with configurable cadence.

Lizeo serves primarily enterprise customers in the tire & automotive, luxury & watches, luxury & cosmetics, and household appliances verticals. Its customer base includes every major global tire manufacturer (Goodyear, Continental, Hankook, Michelin, Bridgestone) and automotive OEMs (Toyota, Volkswagen, BMW), as well as brands such as Motul and Auto Leclerc, plus earlier-stage entrants like SPOTURNO SAS. Operations span three regional offices in Lyon (HQ), Charlotte NC (Americas), and Shanghai (APAC), with all sales conducted through enterprise field sales and inside sales on a custom-quoted, annual subscription basis; no public pricing is disclosed. Data feeds integrate with major downstream enterprise platforms including Snowflake, AWS, Qlik, Power BI, Looker Studio, and Amazon Athena, and the company leverages leading third-party LLMs (OpenAI, Anthropic, Google Gemini, Mistral) alongside its proprietary algorithms.

Name

Lizeo Group

Legal name

Lizeo Group

Website

https://lizeo-group.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Lizeo Group is a France-headquartered B2B data intelligence SaaS company that uses AI agents and human experts to deliver price, product, distribution, marketplace, and consumer intelligence to enterprise customers in tire/automotive, luxury watches, cosmetics, and household appliances globally.

Ownership category

akta.pro rank

Headquarters

HQ city

Lyon

HQ country

France

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Subscription-based SaaS Data Intelligence: Lizeo provides data intelligence solutions as recurring subscription services, delivering continuous data feeds, dashboards, and analytics platforms. Solutions include Lizeo Price, Product, Distribution, Insights, and Marketplace intelligence products, all delivered as SaaS platforms with configurable data delivery frequencies (daily, weekly, monthly).
2. Data Delivery Services: High-quality competitor data feeds delivered via API, FTP, or flat files (.xls, .csv) on configurable schedules. Data includes price data, product catalogs, and market intelligence.
3. Business Intelligence Platform Access: SaaS business intelligence tools providing dashboards, KPIs, and reporting modules for competitive analysis and market intelligence, typically sold as annual subscriptions.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Lizeo Group sells subscription-based SaaS data intelligence platforms that collect, process, and analyze competitor pricing, product catalog, distribution, and consumer data from over 1,000 global e-commerce websites and marketplaces. Its AI-powered hybrid data factory combines machine learning agents with human expert validation to deliver price, product, distribution, marketplace, and consumer intelligence to enterprise manufacturers and brands in the tire & automotive, luxury watches, cosmetics, luxury goods, and household appliances industries. Data is delivered via dashboards, APIs, FTP, or flat files for ingestion into customer BI environments.

Product overview

Lizeo Group offers a modular platform-plus-solutions architecture centered on data intelligence for business decision-making. The core product family includes Lizeo Price (price intelligence solutions with sub-products Price Data, Price Intelligence, Price Science, and Price Management), Lizeo Product (product analysis with Product Catalog, Product Planner, Product Intelligence, and Vehicle & Fitment Database), Lizeo Distribution (distribution ecosystem analysis with Distribution Intelligence and Distribution Panel), Lizeo Marketplace (marketplace data collection and intelligence), Lizeo Insights – Consumer Intelligence (consumer journey, surveys, web assessment, digital ecosystem analysis), Lizeo e-Retail Monitoring (digital retail performance for luxury watches), Lizeo Digital Content, and Lizeo Data (master data management). All solutions are powered by AI agents combining machine learning with human expert validation, and data can be delivered via API, FTP, or flat files with integration into BI tools like Qlik, Power BI, Snowflake, and Looker Studio.

Differentiator

Problem solved

Functional benefit

Brands

• Lizeo Price: Price intelligence solutions to master pricing dynamics, including Price Data, Price Intelligence, Price Science, and Price Management modules.
• Lizeo Product
• Lizeo Marketplace
• Lizeo Distribution
• Lizeo Insights
• Lizeo Digital
• Lizeo Data

Products and services

• Lizeo Price Price intelligence solution combining analytics, pricing science, and workflows enabling functional groups to work in concert on price planning, selling, and tracking. Targeted at enterprise pricing teams.
• Lizeo Price Data Competitive price data as a service providing high-quality competitor pricing data extracted from e-commerce websites across North America, South America, Europe, and Asia. Delivered via API, FTP, or flat files on configurable frequency.
• Lizeo Price Intelligence SaaS business intelligence platform for analyzing and comparing online pricing, providing dashboards for price positioning, pricing trends, price ranking, repricing analysis, price index, price corridor, and price alerting.
• Lizeo Price Management Automated price setting and monitoring solution allowing automatic price setting based on pricing rules (target margins, purchasing price, competitive positioning), with daily competitor price monitoring and alerts, plus MAP Manager and MAP ID tools for Minimum Advertised Price policy enforcement.
• Lizeo Product Product offering analysis, market coverage optimization, and enhanced digital product experience, providing a unified global source of truth for product strategy with worldwide master data management.
• Lizeo Product Catalog Product data as a service providing high-quality competitive product data collected from online and offline sources using machine learning combined with human expert validation.
• Lizeo Product Intelligence SaaS business intelligence tool analyzing products sold, competitor products, and market positioning, providing real-time insights for market white space identification, market coverage analysis, new product detection, and competitor portfolio analysis.
• Lizeo Marketplace Marketplace data collection and analysis solutions for understanding brand presence on marketplaces such as Amazon, eBay, and Cdiscount, providing multidimensional competitive market analysis.
• Lizeo Marketplace Data Collection Multi-site, multi-country data collection from major marketplaces, collecting product data, prices, ratings, reviews, marketplace offers, and seller profiles daily.
• Lizeo Marketplace Intelligence BI dashboards with KPIs for managing marketplace presence, providing analysis of number of offers per brand, seller weight analysis, price trends, and consumer feedback analysis.
• Lizeo Distribution Distribution ecosystem analysis solutions for tracking and anticipating the evolution of the distribution ecosystem, market share, sell-out price changes, and new buying trends.
• Lizeo Insights – Consumer Intelligence Consumer intelligence solutions for understanding the online consumer journey, analyzing consumer feedback, reviews, ratings, and customer experience across digital touchpoints.
• Lizeo e-Retail Monitoring End-to-end digital retail performance monitoring for luxury watches and other industries, tracking assortment monitoring, brand visibility, sell-out prices, and pre-owned/grey market monitoring across 500+ retailer websites worldwide.
• Lizeo Data High-level data management services meant to speed up analytics time, including master data management and data governance solutions.
• Vehicle & Fitment Database Global vehicle database for passenger and light truck tire fitments, providing precise vehicle-to-tire mapping with the unique Lizeo vehicle identifier covering 18,000+ vehicles worldwide.

Quantifiable outcome

• Over 11 million prices collected daily from 1,000+ websites globally
• +3 more outcomes

Named customers11 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability8 records

Feature10 records

Scale indicators8 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Prisync: Prisync is a SaaS price-tracking and competitor monitoring platform used by brands and retailers. Overlaps with Lizeo's Price Data and Price Intelligence offerings, though generally serving mid-market rather than Lizeo's enterprise scale.
• Profitero: Profitero provides e-commerce intelligence, including daily price monitoring, share-of-shelf, content scoring, and MAP compliance for brands selling on Amazon and other marketplaces. It is the closest direct competitor to Lizeo on price intelligence and marketplace data feeds for enterprise brands.
• CommerceIQ: CommerceIQ offers an AI-driven retail ecommerce management platform covering price, promotion, inventory, share of voice, and MAP compliance for CPG and brand manufacturers. Comparable to Lizeo's Price, Product, and Marketplace suites.
• DataWeave: DataWeave provides competitive intelligence and shelf-monitoring solutions for consumer brands across e-commerce and marketplaces. Overlaps with Lizeo's Price, Distribution, and Marketplace intelligence products, particularly in CPG and retail.
• Minderest: Minderest is a price intelligence and dynamic pricing platform focused on brands and retailers across Europe, with strong presence in fashion, electronics, and home goods. Closely comparable to Lizeo's regional scope and price-monitoring capabilities.
• Competera: Competera offers an AI-driven price optimization and intelligence platform for enterprise retailers and brands, combining competitive data feeds with pricing-science decisioning. Comparable to Lizeo's Price Science and Price Management modules.
• Wiser Solutions: Wiser provides retail intelligence including MAP compliance, competitive pricing, assortment, and shelf monitoring across e-commerce. Direct competitor to Lizeo's MAP Manager and Price Intelligence products for brand manufacturers.

Broad incumbents

• Similarweb: Similarweb is a public digital market intelligence platform offering traffic, engagement, and pricing/competitor insights across e-commerce. It overlaps with Lizeo on competitive price and product intelligence, but at a horizontal/portfolio scale far broader than Lizeo's vertical specialization.
• NielsenIQ: NielsenIQ is a global consumer intelligence giant offering market measurement, pricing, and assortment data at massive scale. Overlaps with Lizeo on competitive pricing and product intelligence, but operates across thousands of CPG categories rather than Lizeo's focused verticals.
• Edge by Ascential: Edge by Ascential (formerly Ascential Edge) provides e-commerce market intelligence, including price, assortment, and content optimization for brands. Comparable to Lizeo's marketplace and product intelligence offerings, with broader category coverage.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@lizeogroup4686
• LinkedInlinkedin.com/company/lizeo-group
• Xx.com/LizeoGroup

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lizeo Group