Arkée

What Arkée does

Arkée is a French SEO agency founded in 2018 and headquartered in Levallois-Perret (4 Avenue André Malraux, 92300), operating as a brand within the Jaws Group under the designation 'Arkée by Jaws'. The firm is led by director Julien Pottier and employs 11–50 people. Its offering is structured as an integrated 'growth machine' built around three acquisition pillars — organic SEO (Référencement naturel), paid search (SEA) and social media optimization (SMO) — with deeper specialization in SEO audits, content strategy, netlinking, local SEO, SEO-integrated website creation and redesign, and platform-specific SEO for WooCommerce, Shopify, Magento, PrestaShop, WordPress, Webflow, Salesforce Commerce Cloud, Drupal, and headless CMSs (Prismic, Ghost, Strapi, Storyblok).

The agency's go-to-market is sales-led and B2B, segmented by client type into startups, SMEs/PME-TPE (the primary segment per the homepage) and large groups/institutions. Pricing is bespoke quote-based rather than publicly disclosed, and the typical engagement is a recurring monthly retainer with monthly reporting, supplemented by one-off audits, project-based website builds/redesigns, and content production. The acquisition funnel is fed by an in-house marketing machine that is, by design, an SEO showcase: 100+ city-level local-SEO pages, a resources/blog library, case studies ('challenges') and named testimonials, all routing prospects to Typeform-based 'Demander un audit' / 'Pitchez-nous' forms and direct contact with the founders and consultants.

Customer references are unusually broad for a boutique agency, spanning enterprises (Accor Live Limitless, Nexity, La Poste, Universal Music France, Alan, Barrière, Courchevel, Dinh Van), French scale-ups (Gojob, Pretto, Pixpay, Helios, Wedoogift, Glady), mid-market and public-sector bodies (Eure Tourisme, Ekwateur, Onet, Wojo, So Foot, TrashTalk, Lisy, May, fresh., Makesense, Eureka Tourisme) and SMEs reached via the city-page funnel. The methodology is positioned as 'ultra-agile', combining automation, experimentation, continuous adaptation to Google algorithm changes, and a proprietary netlinking network, and is delivered through Slack-based client communication. Geographic operations are concentrated in France; the firm runs a French and an English site but the operational footprint and customer list are predominantly French.

Name

Arkée

Legal name

Arkée (by Jaws)

Website

https://arkee.fr

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Arkée is a French SEO agency founded in 2018 in Levallois-Perret, operating under the Jaws Group, that delivers organic SEO, SEA and SMO services to startups, SMEs and large enterprises across France with multi-CMS and local-SEO expertise.

Ownership category

akta.pro rank

Product category

SEO and Digital Marketing Services

NAICS

Advertising Agencies (541810), Other Services Related to Advertising (541890)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Enterprise Application License Advisory, Vendor Management & Optimization (BPAEAGAO)

Keywords

• Search engine optimization
• Paid search advertising
• Social media optimization
• Content marketing services
• Ecommerce SEO services

Headquarters

HQ city

Levallois-perret

HQ country

France

HQ region

Europe

Offices10 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Monthly SEO/SEA/SMO retainer fees: Recurring monthly agency fees for ongoing natural referencing (SEO), paid search (SEA) and social media optimization (SMO) engagements. Implied by 'abonnement', monthly reporting cadence, and long-term 'Plusieurs années de stratégies SEO intensives' wording in case studies.
2. SEO audit and strategy consulting projects: One-off SEO audit and custom strategy deliverables, often the entry point for new clients ('Demander un audit', 'Pitchez-nous').
3. SEO-integrated website build and redesign projects: Project-based revenue from collaborating on new website creation or redesigns to embed SEO foundations from day one.
4. Content marketing and editorial production: Recurring or project-based revenue from SEO copywriting, editorial strategy, and content production for client sites.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels7 records

Core offering

Arkée is a French SEO agency selling organic search engine optimization (Référencement naturel), paid search advertising (SEA), and social media optimization (SMO) services, supported by specialized modules including SEO audits, netlinking, content strategy, local SEO, e-commerce SEO, and SEO consulting for website creation and redesign. The agency delivers these services on a bespoke, retainer- and project-based engagement model to startups, SMEs/PME-TPE, and large groups across France.

Product overview

Arkée is a French SEO agency (a service business, not a packaged SaaS product) operating under the Jaws Group (Jaws Group owns the brand, with a homepage reference to jaws.group). Its offering is organized as a unified acquisition "growth machine" composed of named service modules that together address organic search, paid search, social optimization, content, netlinking, local SEO, and SEO support for website creation/redesign. The three top-level acquisition pillars are Référencement naturel (organic SEO, the flagship), SEA (paid search), and SMO (social media optimization). Underneath Référencement naturel sit specialized modules including Audit SEO, Stratégie de contenus SEO, Netlinking, Référencement local, Suivi & Reporting, and platform-specific SEO for WooCommerce, Shopify, Magento, PrestaShop, WordPress, Webflow, Drupal, and Salesforce Commerce Cloud, plus headless CMS support (Prismic, Ghost, Strapi, Storyblok). These modules are sold together as bespoke strategies rather than as separately priced standalone SKUs, and are tailored to three client segments: startups, SMEs/TPEs, and large groups/institutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Référencement naturel (Natural SEO) Arkée's flagship organic search engine optimization service covering technical SEO, on-page optimization, content strategy, and netlinking, positioned as a sustainable inbound acquisition "growth machine" for startups, SMEs, and large groups.
• Référencement payant (SEA - Paid Search Advertising) Paid search advertising service (Search Engine Advertising) delivered with scalable processes combining automation, experimentation, and creative production, sold alongside organic SEO and SMO as one of three acquisition pillars.
• Référencement social (SMO - Social Media Optimization) Social media optimization service forming the third pillar of Arkée's acquisition offering alongside organic SEO and SEA.
• Audit SEO Comprehensive SEO audit service covering technical performance, page structure, existing content, backlinks, and overall site authority, providing actionable strategic recommendations. Often the entry point for new client engagements.
• SEO E-commerce (WooCommerce, Shopify, Magento, PrestaShop) Dedicated SEO service for e-commerce platforms including WooCommerce, Shopify, Magento, and PrestaShop, covering product page optimization, theme optimization, extension customization, keyword management, and SEO-preserving platform migrations.
• Suivi & Reporting (SEO Monitoring and Reporting) Ongoing SEO monitoring with monthly performance reports, custom dashboards, and KPI tracking including organic traffic evolution, Google rankings, and conversion impact.
• Refonte de site web SEO (SEO Website Redesign Support) SEO consultancy for website redesigns, including audits, strategic recommendations, redirect management, duplicate content avoidance, and protection against Google penalties to preserve or improve existing rankings.
• Création de site web SEO (SEO-Friendly Website Creation Support) SEO consultancy during website creation, collaborating with the client's web agency or in-house developer to define pages, write optimized content, structure internal linking, optimize tags, and configure analytics tools (Google Analytics, Search Console).

Quantifiable outcome

• Organic traffic multiplied by 6 for APEX (La Route des Langues)
• +5 more outcomes

Named customers26 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Ten partnerships are on record, tiered flagship and core.

• Jaws (Jaws Group)flagshipStrategic or Co-development PartnerArkée is part of the Jaws Group. The website footer reads '©2024 Arkée by Jaws' and the main navigation links to 'Le Groupe' at https://www.jaws.group/. This is a parent-company/strategic alliance relationship.
• ShopifycoreTechnology or IntegrationListed as a supported CMS ('On bosse sur tous les CMS: Shopify, Webflow, WordPress, Magento, Salesforce, Prestashop'). Arkée operates a dedicated SEO agency page for Shopify (agence-seo-shopify/).
• WebflowcoreTechnology or IntegrationSupported CMS with dedicated page (agence-seo-webflow/).
• WordPresscoreTechnology or IntegrationSupported CMS with dedicated page (agence-seo-wordpress/).
• MagentocoreTechnology or IntegrationSupported CMS with dedicated page (agence-seo-magento/).
• Salesforce (Commerce Cloud)coreTechnology or IntegrationSupported CMS with dedicated page (agence-seo-salesforce/).
• PrestaShopcoreTechnology or IntegrationSupported CMS with dedicated page (agence-seo-prestashop/).
• WooCommercecoreTechnology or IntegrationDedicated WooCommerce SEO agency offering (agence-seo-woocommerce/) covering extension customization, theme optimization, product configuration, migration to WooCommerce and ongoing SEO.
• SlackcoreTechnology or IntegrationUsed as the primary real-time communication channel with clients and prospects ('Rejoignez-nous sur Slack pour des réponses rapides', 'Une question ? ... Contactez-nous sur Slack').
• Google (Analytics / Search Console)coreTechnology or IntegrationGoogle Analytics and Search Console are deployed across client engagements to monitor performance and rankings ('nous mettrons en place vos outils indispensables : Google Analytics, Search Console et bien d'autres').

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Noiise: Noiise is a French SEO-focused agency with strong local SEO positioning and city landing pages targeting French businesses. Its local SEO specialization and SME focus make it a close comparable to Arkée.
• Junto (ex-Eskimoz, acquired by Junto Group): Junto is a French digital performance agency specializing in SEO, SEA and content marketing for mid-market and enterprise clients. Its acquisition-led, SEO-first positioning and French market focus make it a direct competitor to Arkée.
• 1ère Position: 1ère Position is a long-established French SEO agency offering natural referencing, paid search and content services to SMEs and large groups. It competes with Arkée across the same French B2B SEO market and has similar city-level service pages.
• Search Foresight: Search Foresight is a French SEO and content agency with strong e-commerce SEO expertise and retainer-based engagements; it overlaps with Arkée on CMS-specific SEO and French mid-market clients.
• Eskimoz: Eskimoz is one of the largest French SEO/digital acquisition agencies, offering SEO, SEA and content services to startups, SMEs and large enterprises in France. It is the most directly comparable French SEO agency peer to Arkée, competing head-to-head for the same SME and enterprise client base.
• Resoneo: Resoneo is a French SEO agency focused on netlinking, content and e-commerce SEO; its specialized offering (especially link building) makes it a partial direct competitor in the same French SEO services market.
• Uplix: Uplix is a French digital agency specializing in SEO and content marketing for SMEs, startups and e-commerce. Its content-led, retainer-based SEO model and French SMB target market overlap directly with Arkée's PME-TPE segment.

Broad incumbents

• Yumens: Yumens is a French digital marketing agency offering SEO, SEA, social, data and conversion services as part of a broader portfolio. As a broader incumbent it competes with Arkée for enterprise and mid-market SEO budgets but is less specialized.

Emerging players

• Semji: Semji is a French SEO content optimization SaaS platform (now part of a larger group) that combines tooling with agency services; it overlaps with Arkée on SEO content strategy and serves a similar French enterprise and mid-market audience.
• Brainberry: Brainberry is a French digital agency focused on SEO and inbound marketing for SMEs and startups; its content-driven, audit-led approach mirrors Arkée's GTM and serves a comparable French client base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/agencearkee
• Facebookfacebook.com/arkee.agency
• LinkedInlinkedin.com/company/agence-arkee

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Arkée