What viminds - Digitalmarketing GmbH does

viminds - Digitalmarketing GmbH is a Rostock-based digital marketing agency founded in 2007 (operating since 2008 under current branding) that serves established German SMEs in the seven-figure revenue range across the DACH region (Germany, Austria, Switzerland), with a particular concentration of clients in Mecklenburg-Vorpommern and Northern Germany. The company is a certified HubSpot Platinum Partner and Google Partner, positioning HubSpot consulting, implementation, CRM setup, data migration, and Sales/Marketing/Service/Operations/Content Hub deployment as its core service pillar. Complementary services include SEO, Google Ads, Microsoft Ads, Meta and LinkedIn social advertising, web development on HubSpot CMS and WordPress, and grant consulting for regional digital transformation projects.

The technology stack centers on the HubSpot platform, supplemented by WordPress CMS, SEO tools (Sistrix, Ahrefs, Screaming Frog), and a proprietary Local SEO tool called viLocal that manages directory listings and map visibility. A separate sub-brand, vitalents (vitalents.de), addresses social recruiting as a complementary service line. The underlying technology is largely third-party — there is no proprietary AI/ML, no API offering, no SDK, and no disclosed data flywheel.

The business model combines one-time project fees (with milestone billing of 30/50/20), recurring monthly retainers with minimum terms of 3, 6, or 12 months and auto-renewal, professional services such as workshops and coaching, and managed recruiting packages with separate setup and operational fees. Pricing is not publicly disclosed. Distribution is primarily direct enterprise field sales complemented by inbound content marketing (blog, downloadable guides), free initial consultations, and in-person/digital workshops. The company is independently owned and managed by co-managing directors Dennis Born and Tim Ratig, with no external investors, no parent company, no acquisitions, and no funding rounds identified.

Name

viminds - Digitalmarketing GmbH

Legal name

viminds GmbH

Website

https://viminds.de

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

viminds is a Rostock-based, HubSpot Platinum Partner digital marketing agency serving established DACH-region SMEs with seven-figure revenues. It offers HubSpot implementation, SEO, paid search and social, web development, social recruiting (via vitalents), and a proprietary Local SEO tool (viLocal).

Ownership category

akta.pro rank

Headquarters

HQ city

Rostock

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Project-Based Digital Marketing Services: One-time project engagements for website development, HubSpot implementation, SEO optimization, Google Ads campaigns, and social media marketing. Includes analysis, strategy development, and execution phases.
2. Retainer/Monthly Services: Recurring monthly retainer engagements for ongoing marketing management, campaign optimization, and continuous support. Includes regular reporting, strategy adjustments, and performance monitoring.
3. Consulting and Training: Advisory services, coachings, and training programs for teams. Includes workshops on Instagram marketing, social media strategy, and HubSpot usage.
4. Recruiting Packages: Digital recruitment solutions including landing pages and multi-stage qualification funnels for employee acquisition, with separate setup and monthly operational fees.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

viminds is a certified HubSpot Platinum Partner digital marketing agency providing end-to-end services including HubSpot CRM implementation, consulting, data migration, and API development. Its portfolio spans SEO, Google/Meta/LinkedIn paid advertising, web development on HubSpot CMS and WordPress, social recruiting via the vitalents sub-brand, and a proprietary Local SEO tool (viLocal). The agency focuses on established SMEs in the DACH region with seven-figure revenues, offering both project-based and retainer engagements.

Product overview

viminds is a certified HubSpot Platinum Partner and full-service digital marketing agency with over 17 years of experience and more than 20 experts, serving primarily established SMBs in the DACH region. The company operates as a unified service portfolio rather than a modular software platform, offering HubSpot consulting and implementation services as the core pillar alongside SEO, Google Ads, Social Ads, web development (HubSpot CMS and WordPress), social recruiting (via the vitalents brand), and a proprietary Local SEO tool called viLocal. Services range from strategy and consulting to ongoing campaign management and support, all bundled or available as individual engagements. The company also provides educational offerings including workshops, coachings, and grant consulting for digital transformation funding in Mecklenburg-Vorpommern.

Differentiator

Problem solved

Functional benefit

Brands

• vitalents: Social Recruiting Agency - specialized service for digital employee recruitment

Products and services

• HubSpot Services (Consulting, Implementation, CRM, Sales Hub, Marketing Hub, Service Hub, Operations Hub, Content Hub) Certified HubSpot Platinum Partner providing end-to-end HubSpot consulting, implementation, onboarding, CRM setup, sales and marketing automation, data migration, and API development services for businesses in the DACH region. Serves established SMEs seeking to professionalize customer acquisition and automate sales processes.
• Digital Marketing Services (SEO, Google Ads, Social Ads) Full-service online marketing including search engine optimization, paid advertising (Google Ads, Microsoft Ads, Meta Ads, LinkedIn Ads), and social media marketing to generate qualified leads and grow customer acquisition for established SMEs in the DACH region.
• Web Development (HubSpot CMS, WordPress) Website development and redesign services using HubSpot CMS and WordPress, including custom solutions, CMS migrations from TYPO3 or Contao, technical support, and modern, marketing-ready website foundations for SMEs in the DACH region.
• Social Recruiting (vitalents) Social recruiting services via the vitalents brand to help businesses systematically attract, qualify, and hire new employees through digital candidate funnels and targeted campaigns. Complementary to the core marketing services offering.
• viLocal - Local SEO Tool Proprietary Local SEO tool that helps businesses manage and optimize their online directory listings, map visibility, and local search presence across multiple platforms. One-time setup fee of 25 EUR per location.
• Strategy & Consulting Strategic consulting services including marketing strategy development, team training, workshops (Instagram, Social Media Strategy), individual coachings, and grant/funding consultation for digital transformation projects in Mecklenburg-Vorpommern. Designed for SMEs seeking structured digital transformation.
• Support Services (Ticket Portal) Technical support with standard (16-hour response) and fast-level (4-hour response) tiers, accessible via a dedicated ticket portal for HubSpot and website-related inquiries. Serves existing client base.

Quantifiable outcome

• Kaiserbäder Usedom: 300% increase in clicks and impressions at same ads budget
• +4 more outcomes

Named customers19 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core.

• HubSpotcoreTechnology or IntegrationCertified Platinum Partner of HubSpot. viminds provides comprehensive HubSpot services including consulting, implementation, CRM setup, data migration, API development, and marketing/sales/service hub configurations. As the highest tier partner, they have demonstrated expertise in deploying HubSpot's all-in-one marketing, sales, and service platform for German SMEs.
• GooglecoreTechnology or IntegrationOfficial Google Partner providing Google Ads services including campaign creation, management, and optimization. Certified for search advertising and digital marketing services leveraging Google's advertising platform.
• vitalentscoreStrategic or Co-development PartnerSocial recruiting brand operated by viminds for digital employee acquisition. Offers specialized recruiting landing pages and multi-stage qualification funnels. Strategic complement to core marketing services, enabling holistic growth solutions for clients seeking both customers and talent.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Projecter: German HubSpot partner agency offering SEO, content, HubSpot consulting, and online marketing. Comparable service stack with a similar Mittelstand focus.
• Aufgesang: Hanover-based performance marketing agency offering SEO, SEA, content, and HubSpot services to B2B and B2C mid-market. Comparable service portfolio and DACH Mittelstand ICP.
• Hubsell: Cologne-based HubSpot Elite Partner providing CRM implementation, marketing automation, and sales enablement. Comparable services and DACH SMB/Mittelstand target.
• Löwenstark Digital: German full-service digital agency with SEO, SEA, web development, and social media services for SMEs. Comparable agency-style delivery model in the same DACH market.
• DZ-4: German HubSpot Platinum Partner (same tier as viminds) offering CRM implementation, inbound marketing, and web development. Directly comparable partnership status and service mix.
• Hype & Dexter: Hamburg-based HubSpot Diamond Partner and full-service digital agency. Closest comparable on the HubSpot partner axis, offering CRM implementation, inbound marketing, and sales automation for DACH SMEs.
• Lynches: Cologne-based HubSpot Diamond Partner with end-to-end inbound marketing, CRM, and RevOps services for B2B mid-market clients. Directly comparable on tier, services portfolio, and DACH mid-market ICP.
• 247GRAD: German HubSpot partner offering CRM, inbound marketing, and web development services. Comparable mid-sized DACH digital agency with HubSpot partnership.

Regional players

• Reachhero: Berlin-based influencer marketing platform and agency serving DACH brands. Adjacent (creator/influencer marketing) rather than direct, but operates in the same DACH digital marketing ecosystem.

Broad incumbents

• diva-e: Stuttgart-based, much larger digital services firm (1,000+ employees) covering strategy, platforms, content, and marketing. Overlaps on digital marketing and web development but at significantly greater scale and broader portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/viminds/?locale=de_DE
• LinkedInlinkedin.com/company/viminds-digitalmarketing
• Instagraminstagram.com/viminds.digital/?hl=de
• Pinterestpinterest.de/viminds

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about viminds - Digitalmarketing GmbH