What GiveCentral does

GiveCentral is a SaaS donation and fundraising platform founded in 2010, headquartered in Winnetka, Illinois (Chicago area), serving more than 1,100 nonprofit organizations with a clear specialization in faith-based institutions, particularly Catholic parishes, schools, and diocesan entities. The platform consolidates online giving, event and livestream giving, text-to-give, recurring donations, peer-to-peer fundraising, and donor communication workflows into a single product surface, augmented by recent additions including GiveCentral Tap, SmartStickers (NFC), Digital Wallets, and Guru AI.

Underlying technology is built around a PCI DSS-certified payment processing core integrated with the dominant nonprofit back-office ecosystems — Salesforce Nonprofit Cloud, Raiser's Edge, Ministry Platform, and Camino — positioning GiveCentral as the giving-layer middleware rather than a competing CRM. The platform supports a broad set of payment rails (Apple Pay, Google Pay, PayPal, Venmo, Paze) and increasingly unattended/tap-based giving formats, indicating a deliberate architectural move from a web-form donation tool to a multi-surface giving infrastructure.

The business model combines a transaction-fee component on processed donations with a subscription tier for higher-value functionality (SmartTools, Community, Connect, Texting, Live). Go-to-market is product-led via a freemium Donate Button that lowers acquisition friction and seeds adoption through parish and school networks, while larger diocesan and enterprise deals are anchored by CRM integrations and PCI compliance posture. The company operates with 11–50 employees and has not disclosed external funding rounds, suggesting growth has been funded organically from operating cash flow.

Name

GiveCentral

Legal name

GiveCentral

Website

https://givecentral.org

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

GiveCentral is a SaaS donation platform serving 1,100+ nonprofits, with a specialization in faith-based (especially Catholic) organizations, offering payment processing, CRM integrations, mobile and tap-to-give tools, and AI-assisted donor engagement features.

Ownership category

akta.pro rank

Product category

Nonprofit Fundraising Software

NAICS

Grantmaking and Giving Services (8132)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Advancement Services & Donor Operations (CRM, Gift Processing, Stewardship) (EDALAOAD)

akta.pro secondary industries

Fundraising & Annual Giving (EDALAOAB), Philanthropy & Foundations Advisory (Donor-Advised Funds, Endowments) (FSAAABAH)

Keywords

• Online donation software
• Nonprofit fundraising platform
• Donor management software
• Text-to-give services
• Church giving software

Headquarters

HQ city

Chicago

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Platform Subscription/Transaction Fees: GiveCentral operates on a platform fee and transaction-based model where nonprofits pay to use the fundraising software. The platform provides online giving, donor management, and communication tools in exchange for recurring fees from client organizations.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

GiveCentral sells a web-based, multi-platform online donation and fundraising software suite that enables nonprofits to accept donations via text, desktop, mobile, in-person tap, and live streaming events. Its core offering, GiveCentral SmartTools, bundles donor management, communication, reporting, and payment processing modules, complemented by mobile apps, text-to-give, NFC SmartStickers, live streaming, and CRM integrations. The platform is sold primarily to small and mid-size faith-based and general nonprofits on a subscription/transaction-fee basis.

Product overview

GiveCentral is a multi-platform online donation and fundraising platform designed for small to mid-size nonprofits. The core offering consists of GiveCentral SmartTools as the main platform, complemented by specialized modules including GiveCentral Live (video streaming), GiveCentral Community (donor database), GiveCentral Go and Connect (mobile giving apps), GiveCentral Texting (SMS donations), GiveCentral Tap (in-person tap donations), and Guru AI (AI assistant). The platform also includes SmartStickers (NFC stickers) and Digital Wallets (Apple Pay, Google Pay, PayPal, Venmo, Paze) for diverse payment options, plus a DAF Integration for donor-advised fund grants. Additional services cover event support, capital campaigns, school fundraising, crowdfunding, and third-party integrations with CRM systems like Salesforce, Raiser's Edge, Ministry Platform, and Camino.

Differentiator

Problem solved

Functional benefit

Brands

• Guru AI: AI-powered assistant for smarter nonprofit management, helping with content creation, insights, and complex questions
• SmartStickers
• Digital Wallets
• DAF

Products and services

• GiveCentral SmartTools Comprehensive suite of digital fundraising and donor management tools including SmartLinks (personalized email campaign links), SmartQR, SmartText, SmartGive, SmartConnect, SmartReports, SmartConvert, SmartDashboard, KnowledgeCentre, and SmartSupport. Sold to nonprofit organizations for online giving, donor management, and reporting.
• GiveCentral Live Live streaming video software that lets nonprofits broadcast services, events, and fundraisers virtually. Targeted at churches and faith-based organizations needing to stream masses and fundraising events.
• GiveCentral Community Customizable donor management database for nonprofits to track donors, households, and relationships with advanced visualization. Sold as a module within the GiveCentral platform.
• GiveCentral Go Mobile giving app with card reader that lets nonprofits accept in-person donations at events and fundraisers using smartphones or tablets.
• GiveCentral Connect Mobile giving application designed to boost donations through easy mobile payment options for donors using smartphones.
• GiveCentral Texting Text-to-give and text-to-engage service that enables donors to donate or connect with the nonprofit via SMS keywords on their mobile phones.
• GiveCentral Tap Mobile app that makes in-person donations fast and simple by letting donors tap their phone to give at events without cash, checks, or separate apps. Available on iOS (and via Apple App Store).
• Guru AI AI-powered assistant built into the GiveCentral platform that helps nonprofits craft content, unlock insights from data, answer complex questions, and streamline communications.
• SmartStickers NFC-enabled physical stickers that allow donors to tap their smartphones and make secure donations in seconds without cash, checks, or separate apps. Sold to nonprofits for placement at events, churches, and venues.
• Capital Campaigns & Annual Appeals Service offering that supports nonprofits in planning and running capital campaigns and annual appeals using the GiveCentral platform.
• Event Support Support services for live crowdfunding at fundraisers and mobile donations during in-person events such as galas, paddle raises, and parish gatherings.
• School Fundraising Fundraising solution tailored for schools and educational institutions, covering tuition payments, event registration, and school fundraising campaigns.
• Crowdfunding Online crowdfunding tools that enable nonprofits to launch and run crowdfunding campaigns for specific causes or projects.

Quantifiable outcome

• Churches implementing online giving programs report growth of up to 50 percent in total donations
• +5 more outcomes

Named customers11 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability2 records

Feature10 records

Partnerships

Five partnerships are on record, tiered core.

• CaminocoreTechnology or IntegrationTechnology integration partnership allowing data synchronization between GiveCentral and Camino platforms for enhanced nonprofit management capabilities.
• Raiser's EdgecoreTechnology or IntegrationIntegration with Blackbaud's Raiser's Edge CRM enabling nonprofits to sync donor data and fundraising information between platforms.
• Ministry PlatformcoreTechnology or IntegrationIntegration with Ministry Platform CRM for Catholic churches and organizations to synchronize parish data and donor information.
• SalesforcecoreTechnology or IntegrationGiveCentral announced GC and Salesforce Sync integration allowing real-time data synchronization between donation platform and Salesforce CRM.
• Digital Wallets (Apple Pay, Google Pay, Paze, Venmo, PayPal)coreTechnology or IntegrationIntegration partnerships with major digital payment platforms enabling donors to give using their preferred payment method.

Scale indicators10 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Network for Good: Fundraising and donor-management software plus donation pages for small nonprofits. Comparable platform features and target customer base to GiveCentral's SMB nonprofit segment.
• DonorPerfect: Long-standing fundraising and donor-management software for small to mid-size nonprofits. Overlaps directly with GiveCentral's donor database, gift processing, and campaign management features.
• Bloomerang: Donor management and fundraising CRM/software for small and mid-size nonprofits. Competes head-to-head with GiveCentral Community and the SmartTools donor-management stack.
• Pushpay: Digital giving platform serving churches and faith-based organizations with mobile giving, donor management, and church-app functionality. Closely comparable in church-giving vertical and donor-management scope.
• Funraise: Modern nonprofit fundraising platform with online donation pages, peer-to-peer campaigns, events, and donor CRM. Targets the same small/mid-size nonprofit segment as GiveCentral.
• Tithely: Church-focused giving and engagement platform with online, text, and app-based donations, mobile apps, and church-management features. Direct competitor to GiveCentral in the faith-based nonprofit giving vertical.
• Subsplash: Church engagement platform spanning giving, mobile apps, media, and events. Overlaps with GiveCentral Tap, GiveCentral Live, and text-to-give in the church technology stack.
• Qgiv: Online fundraising platform with donation forms, event registration, peer-to-peer, and text-to-give. Direct overlap with GiveCentral's SmartTools and event-support offerings.

Broad incumbents

• Salesforce.org / Nonprofit Cloud: Enterprise nonprofit CRM and fundraising platform. GiveCentral's Salesforce Sync integration is built around coexistence with Nonprofit Cloud, but Salesforce.org is also an adjacent competitor in donor management.
• Blackbaud: Enterprise nonprofit software incumbent offering Raiser's Edge NXT, CRM, fundraising, and analytics. GiveCentral integrates with Raiser's Edge rather than competing head-on, but Blackbaud is the dominant player in the broader nonprofit fundraising software market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/watch?v=295zaG_mzlw
• Facebookfacebook.com/givecentral
• LinkedInlinkedin.com/company/givecentral
• Instagraminstagram.com/givecentral
• Xx.com/GiveCentral

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GiveCentral