DPGO
DPGO Software Inc. is an AI-driven dynamic pricing SaaS platform for short-term rental hosts and property managers. It applies machine learning to 200+ market parameters across 5,000+ markets to automate daily price recommendations on Airbnb, Vrbo, and Booking.com.
- Company typePrivate
- Founded2019
- HeadquartersLos Angeles, United States
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What DPGO does
DPGO Software Inc. is a private, AI-driven dynamic pricing SaaS company founded in 2019 and headquartered in Venice (Los Angeles), California. The company operates a self-serve, product-led platform that applies machine learning and deep learning algorithms to short-term rental listings, analyzing over 200 market data parameters, monitoring 20+ competitive listings per property, and incorporating 900+ factors to generate daily price recommendations across 5,000+ markets in the United States, Canada, Mexico, Australia, and other countries. Its technology stack emphasizes local-market specialization rather than global coverage, with 100% coverage of declared markets, yield management (supply/demand modeling, trend forecasting, holiday/event price adjustments), and a Listing Health Score analytics dashboard. The platform integrates directly with Airbnb, Vrbo, and Booking.com, as well as six property management systems (iGMS, Hostfully, Hostaway, OwnerRez, Hospitable, Co-Host Market).
DPGO serves two primary customer segments: individual vacation rental hosts and novice short-term rental owners, and property management companies handling multi-listing portfolios. Distribution is conducted via a no-credit-card 30-day free trial on its website, supplemented by integration partnerships, content marketing across a 200+ post blog, and organic social presence on Facebook, LinkedIn, Quora, and YouTube. The company monetizes through three pricing tiers: a transaction-fee Flexible plan at 0.5% of booked price, a subscription Flat Fee plan at $18 per listing per month (the most popular), and a usage-based Fixed plan at $1 per booked night.
The company operates with 11-50 employees, has no disclosed institutional funding, and reports no patents, trademarks, awards, or regulatory actions in the available record. Its competitive landscape includes Wheelhouse, Beyond Pricing, PriceLabs, Airbnb Smart Pricing, and AirDNA Smart Rates. Customer-reported outcomes include an average 50% revenue increase and 30% occupancy increase among users, with case studies showing individual revenue uplifts between 31% and 70% and time-on-pricing reductions of approximately 8x.
DPGO firmographics
Firmographics- Name
- DPGO
- Legal name
- DPGO Software Inc.
- Website
- https://dpgo.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- DPGO Software Inc. is an AI-driven dynamic pricing SaaS platform for short-term rental hosts and property managers. It applies machine learning to 200+ market parameters across 5,000+ markets to automate daily price recommendations on Airbnb, Vrbo, and Booking.com.
- Ownership category
- akta.pro rank
DPGO industry classification
Industry- Product category
- Vacation Rental Dynamic Pricing Software
- NAICS
- Software Publishers (5132)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Vacation Rental & Short-Term Rental Pricing Tools (THALAOAC)
Keywords
Where DPGO is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
DPGO business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Flexible Plan - Percentage of Booked Price: 0.5% of booked price model where users pay a percentage of each booking received through dynamic pricing. Risk-free model where they only charge for new reservations received with dynamic prices.
- Flat Fee Plan - Monthly Subscription: $18 per listing per month flat fee for unlimited dynamic pricing updates and features. Predictable monthly cost per listing.
- Fixed Plan - Per Booked Night: $1 per booked night model where users pay based on actual nights booked through the platform. Aligns cost with actual usage.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Flexible Plan - Pay 0.5% of booked price |
| Subscription | Monthly | Flat Fee Plan - $18 per listing per month |
| Unit Pricing | Pay-as-you-go | Fixed Plan - $1 per booked night |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
DPGO product offering
Product offeringCore offering
DPGO is an AI-driven dynamic pricing SaaS platform that automatically generates and updates daily prices for short-term vacation rental listings on Airbnb, Vrbo, and Booking.com. Its machine learning and deep learning algorithms analyze over 200 market data parameters and billions of data points to deliver pricing recommendations, yield management, and growth performance analytics. The platform serves individual hosts, vacation rental owners, co-hosts, and property management companies across 5,000+ local markets worldwide.
Product overview
DPGO is a unified dynamic pricing SaaS platform for short-term rental hosts and property managers. The core offering is the DPGO Dynamic Pricing Tool, which combines AI-driven analysis with real-time market intelligence. The platform consists of integrated modules including AI-Driven Dynamic Pricing (using machine learning algorithms processing 200+ data points), Personal Strategy (30+ customization settings), Real-Time Market Data, Flexible Adjustments (discounts and seasonal pricing), Yield Management, and Growth Performance tracking. Pricing is available through three tiers: Flexible (0.5% of booked price), Flat Fee ($18 per listing per month), and Fixed ($1 per booked night), all with a 30-day free trial.
Differentiator
Problem solved
Functional benefit
Products and services
- DPGO Dynamic Pricing Tool
Quantifiable outcome
- Average 50% increase in revenue for DPGO users
- +5 more outcomes
Companies that use DPGO
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles2 records
DPGO technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature7 records
DPGO partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- AirbnbcoreAirbnb is the primary platform integrated with DPGO. The partnership enables automatic price synchronization and listing management for Airbnb hosts using the DPGO dynamic pricing tool. Airbnb stormed the short-term rental scene in 2007 and has revolutionized the vacation rental industry.
- iGMScoreiGMS is a property management company offering short-term rental hosts convenience in managing operations via one interface. Supports listings on Airbnb, Vrbo, and Booking.com with a helpful mobile app for management on the go.
- HostfullycoreHostfully is a successful property management software vendor offering features aimed at optimizing and streamlining property management and guest experience processes.
- HostawaycoreHostaway is known as the market leader in marketing, sales, management, reporting, and communication for vacation rental property managers. One of the largest marketplaces in the industry with deep integrations with Airbnb, VRBO, Expedia, HomeAway, and more.
- OwnerRezcoreOwnerRez was built by vacation rental owners and designed as a comprehensive management engine with integrations with Airbnb, Booking.com, and Vrbo for managing guest communication, availability, and calendar updates.
- Co-Host MarketminorCo-Host Market is a marketplace solution for homeowners and service providers in the STR industry. The platform makes it easy for professional co-hosts to connect with homeowners who need help managing their vacation rental listings.
Scale indicators8 records
Recent moves5 records
Expansion highlights4 records
DPGO competitors and assessment
Company assessmentOthers
- Hostaway: Hostaway is a leading vacation rental PMS and channel manager listed as a DPGO integration partner. It is adjacent rather than directly competitive on pricing, but sits in the same customer workflow and represents both a distribution channel and a potential future competitor.
- Guesty: Guesty is a property management platform for short-term rental operators that integrates with DPGO as a partner. While not a direct pricing competitor today, it represents an ecosystem participant that could expand into dynamic pricing, either replacing or partnering with DPGO.
- eviivo: eviivo is a booking and channel management platform serving B&Bs, vacation rentals, and small hotels. It addresses the same SMB host segment as DPGO with complementary rather than overlapping functionality, making it an adjacent ecosystem participant.
Broad incumbents
- Mews: Mews is a hospitality cloud platform serving hotels and alternative accommodations with PMS, booking, and revenue management capabilities. It is an adjacent incumbent for operators who may prefer integrated pricing within a full-stack hospitality system over a point solution like DPGO.
- Cloudbeds: Cloudbeds is a broader hospitality SaaS platform covering PMS, channel management, and revenue management for hotels and STRs. It overlaps with DPGO in pricing/revenue management but as part of a much wider product suite for lodging operators.
- Airbnb Smart Pricing: Airbnb's built-in Smart Pricing feature is listed in DPGO's comparison table as a free, native alternative. While less sophisticated than DPGO, it is bundled into the world's largest STR marketplace and represents the broadest incumbent threat to third-party tools.
Direct peers
- PriceLabs: PriceLabs is a direct competitor to DPGO, listed in its competitive comparison as offering dynamic pricing, yield management, seasonality adjustments, and market data for STR hosts. It is one of the larger players in the category with a similar product surface area.
- AirDNA: AirDNA is listed by DPGO as a direct competitor with its Smart Rates dynamic pricing offering. AirDNA is best known for STR market intelligence and has expanded into pricing, directly overlapping with DPGO's core product.
- Wheelhouse: Wheelhouse is a direct competitor to DPGO, explicitly listed in DPGO's competitive comparison table. It offers AI-driven dynamic pricing and revenue management for short-term rental hosts and property managers with a very similar feature set (yield management, competitor monitoring, custom rates).
- Beyond Pricing: Beyond Pricing is a direct competitor named in DPGO's own comparison table. It provides automated dynamic pricing for vacation rentals on Airbnb, Vrbo, and Booking.com, serving both individual hosts and property managers with a comparable SaaS model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
DPGO social profiles
Digital presenceDPGO financial estimates
Financial estimateRevenue estimate
Valuation estimate
DPGO leadership team
Management profileNumber of profiles
DPGO funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DPGO M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DPGO
What does DPGO do?
DPGO is an AI-driven dynamic pricing SaaS platform that automatically generates and updates daily prices for short-term vacation rental listings on Airbnb, Vrbo, and Booking.com. Its machine learning and deep learning algorithms analyze over 200 market data parameters and billions of data points to deliver pricing recommendations, yield management, and growth performance analytics. The platform serves individual hosts, vacation rental owners, co-hosts, and property management companies across 5,000+ local markets worldwide.
Is DPGO a public or private company?
DPGO is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was DPGO founded?
DPGO was founded in 2019. It employs 11 to 50 people.
Where is DPGO based?
DPGO is headquartered in Los Angeles, United States, in the North America region.
How does DPGO make money?
Three revenue lines are on record. Flexible Plan - Percentage of Booked Price is the primary driver. The others are flat Fee Plan - Monthly Subscription and fixed Plan - Per Booked Night.
Who are DPGO's main competitors?
Others on record are Hostaway, Guesty and eviivo. Broad incumbents are Mews, Cloudbeds and Airbnb Smart Pricing. Direct peers are PriceLabs, AirDNA, Wheelhouse and Beyond Pricing.
Does DPGO have an API?
No public API is recorded for DPGO.
What industry is DPGO in?
DPGO's product category is Vacation Rental Dynamic Pricing Software. Its primary akta.pro industry code is THALAOAC, Vacation Rental & Short-Term Rental Pricing Tools. Its NAICS code is 5132 and its SIC code is 7372.