Hostfully
Hostfully provides cloud-based vacation rental property management software (PMS) with channel management, AI-powered guest messaging, direct booking sites, and smart-home integration, serving 40,000+ property managers, independent hosts, boutique hotels, and multi-market operators across 80+ countries.
- Company typePrivate
- Founded2015
- HeadquartersSan Francisco, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Hostfully does
Hostfully is a cloud-based vacation rental property management software (PMS) company headquartered in San Francisco, founded in 2015 (formal operations launched in 2016 following the Orbirental merger that built the PMS in 2018). The platform serves property managers, independent hosts, boutique hotels, and multi-market operators across more than 80 countries, managing over 62,000 properties and processing roughly 96,000 bookings per month for a base of 40,000+ customers. Founders Margot Schmorak (CEO), David Jacoby (President), and Stephan Osmont (CTO) remain in leadership; the company has raised multiple early-stage rounds totaling roughly $7.65M in disclosed funding plus a significant undisclosed investment from Blue Star Innovation Partners in October 2025.
The core product is a unified PMS built around a real-time Central Calendar, two-way Channel Manager (60+ OTA channels including Preferred+ Premier, and Elite status with Airbnb, Booking.com, Vrbo, and Homes & Villas by Marriott Bonvoy), Unified Inbox with AI-generated draft responses (InboxAI), Direct Booking Site, Multi-unit Management dashboards, and an Open API documented at dev.hostfully.com. Notable proprietary components include InboxAI (launched August 2024) for multilingual AI messaging across Airbnb, Vrbo, Booking.com, SMS, WhatsApp, and direct sites; Hostfully Devices for smart-home/IoT control with per-reservation PIN codes; Screen & Protect for AI-based guest screening with up to $50,000 damage protection; and Digital Guidebooks as a freemium add-on (16+ languages). The platform supports 150+ integrations and is PCI DSS and GDPR compliant.
Revenue is generated through per-unit PMS subscriptions (monthly or annual with a 10% annual discount), a 1% transaction fee on Stripe and PayPal-facilitated payments, freemium-to-paid Digital Guidebooks, and recurring add-on revenue from Screen & Protect, Hostfully Devices, and Hostfully Capital. Go-to-market is a demo-driven inside-sales motion supplemented by a tiered Preferred Integration Partner Program (Elite: PriceLabs, StayFi, Stripe; Preferred; Regular), a marketing-partner network, and OTA-direct channel distribution. Marketing combines content/research (annual Tech Stack and Hospitality Industry reports), SEO, paid digital, webinars, community (Hostfully University, Facebook Users Group, User Voice), and PR/earned media across trade publications.
Hostfully firmographics
Firmographics- Name
- Hostfully
- Legal name
- Hostfully, Inc.
- Website
- https://hostfully.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Hostfully provides cloud-based vacation rental property management software (PMS) with channel management, AI-powered guest messaging, direct booking sites, and smart-home integration, serving 40,000+ property managers, independent hosts, boutique hotels, and multi-market operators across 80+ countries.
- Ownership category
- akta.pro rank
Hostfully industry classification
Industry- Product category
- Vacation Rental Property Management Software
- NAICS
- Traveler Accommodation (7211)
- SIC
- Hotels, Rooming Houses, Camps & Other Lodging Places (7000)
- akta.pro primary industry
- Property Management Systems (PMS) (THALACAA)
Keywords
Where Hostfully is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Markets served
Hostfully business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Subscription – Property Management Software (PMS): Core SaaS subscription billed monthly or annually (10% discount on annual plans), with pricing scaled to the number of properties/units. Pricing is quote-based via sales. Subscriptions auto-renew and can be cancelled any time without cancellation fees; no pro-rated refunds.
- Subscription – Digital Guidebooks: Freemium-to-paid product: the first digital guidebook is always free, with paid plans for additional guidebooks and premium features, plus a 1% Stripe fee when using the Guidebook Marketplace to upsell services.
- Transaction fees on payments (Stripe / PayPal / Vacation Rent Payment): 1% fee on transactions facilitated by Stripe or PayPal through Hostfully. No additional commissions on Hostfully-facilitated transactions, but some distribution channels charge their own fees when connected via API.
- Add-on products (Screen & Protect, Hostfully Devices, Hostfully Capital): Hardware and software add-ons layered on the PMS, including the AI-based Screen & Protect guest screening and damage protection product, the Hostfully Devices smart-home platform, and Hostfully Capital financing offerings.
- Investment capital for product / market expansion: Major investment from Blue Star Innovation Partners to fund product development, market reach, and AI services, with Hostfully's leadership structure maintained.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Monthly | PMS subscription (quote-based, scales with portfolio size) |
| Unit Pricing | Annual | PMS annual subscription (10% discount) |
| Freemium | Monthly | Digital Guidebooks – free first guidebook (freemium) |
| Transaction based/ take rate | Pay-as-you-go | Transaction fee on Stripe / PayPal payments |
| Outcome Based/ Performance | Pay-as-you-go | Screen & Protect add-on (guest screening + damage protection) |
| Other | Other | Big Kickoff Sale (limited-time promotional pricing) |
Go-to-market motion5 records
Distribution channels8 records
Marketing channels12 records
Hostfully product offering
Product offeringCore offering
Hostfully sells a cloud-based Property Management System (PMS) for short-term and vacation rental operators, including a central calendar, two-way channel manager (60+ OTAs), unified inbox with AI messaging (InboxAI), direct booking sites, mobile apps, and an open API. It is supplemented by freemium Digital Guidebooks and add-ons such as Screen & Protect (AI guest screening and damage protection), Hostfully Devices (smart-home/IoT control), and Hostfully Capital financing. The platform is PCI DSS and GDPR compliant, multilingual (16+ languages), and used by hosts and managers in 80+ countries to centralize reservations, automate guest communication, prevent double bookings, and run direct bookings.
Differentiator
Problem solved
Functional benefit
Products and services
- Hostfully Property Management System (PMS) Cloud-based short-term rental Property Management System for vacation rental hosts, property managers, multi-market operators, and enterprise hospitality companies. Includes central calendar, two-way channel manager (60+ OTAs), unified inbox with InboxAI, direct booking site, mobile apps, automation, and open API. Sold via per-property monthly or annual subscriptions scaled to portfolio size.
- Hostfully Digital Guidebooks Digital guidebook product that lets property managers share property information, local recommendations, and upsells with guests. Freemium model: first guidebook is free forever; paid plans for additional guidebooks and premium features; 1% Stripe fee when using the Guidebook Marketplace.
- Screen & Protect AI-based automated guest screening and damage protection add-on for Hostfully PMS. Screens guests channel-agnostically across OTA and direct bookings, approves 97% of guests with no conversion impact, and offers up to $50,000 damage protection per booking (claims reviewed within 48 hours, payouts in 3-5 business days on average).
- Hostfully Devices Native smart-home / IoT control add-on for the Hostfully PMS. Integrates with smart locks, thermostats, lights, garages, pool heaters, hot tubs, switches, and plugs; generates unique per-reservation PIN codes and automates check-in workflows with remote device control from the PMS and Digital Guidebooks.
- Hostfully Open API Public Open API for the Hostfully PMS, available as an add-on across plans. Enables developers and property managers to build custom workflows, automate tasks, sync data with external systems, create internal dashboards, and integrate niche software. Highlighted as a leader among property management platforms for API access; documentation at dev.hostfully.com.
- Hostfully Direct Booking Site Free custom SEO-friendly direct booking website included with every Hostfully account. Captures direct reservations to reduce OTA commissions, supports promo codes and upsells, and is offered in 16+ languages with multi-currency support.
- Hostfully Mobile App iOS and Android mobile application (also known as Hostfully Service Provider Hub) for paying Hostfully users. Provides on-the-go property management, automations, and guest communication including InboxAI. Free for paying Hostfully users.
- Hostfully Unified Inbox with InboxAI Centralized guest communication hub consolidating messages from Airbnb, Vrbo, Booking.com, SMS, WhatsApp, and direct booking sites, with AI-generated draft responses (InboxAI), co-hosting support, mobile parity, and multilingual capability. Built for short-term rental operators managing communications across many properties.
Quantifiable outcome
- 96k+ bookings per month on the platform
- +13 more outcomes
Companies that use Hostfully
Customer profileNamed customers13 records
Segments7 records
Ideal customer profiles6 records
Hostfully technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration82 records
AI capability10 records
Feature11 records
Hostfully partnerships and signals
Strategic signalPartnerships
118 partnerships are on record, tiered elite tier integration partner, strategic distribution partner, project-based advisory, regional distribution partner, strategic tech partner, flagship preferred+ ota partner, flagship premier ota partner, flagship elite ota partner, marketing partner, marketing partner / podcast, marketing partner / community, marketing partner / sustainability, guest experience integration, developer ecosystem partner, primary payment processor, marketing automation partner, operations partner, guest screening partner, smart monitoring partner, smart access partner, accounting partner, distribution partner, channel manager partner, strategic pricing partner, pricing partner, pricing/revenue partner, ai revenue management partner, cleaning/turnover partner, damage protection partner, pet policy partner, reputation partner, smart home partner, ev charging partner, smart in-property concierge partner, banking/bookkeeping partner, tax/accounting partner, ai guest comms partner, ai reviews partner, ai hospitality partner, insurance partner, website partner, upsell partner, guest services partner, in-property tech partner, revenue management partner, direct booking partner, guest comms partner, 3d tour partner, advocacy partner, risk management partner, check-in/compliance partner, image optimization partner, document/e-sign partner, data integration partner, staffing partner, market data partner, co-host/consulting partner, cleaning partner, payments partner, consulting partner and photography partner.
- PriceLabselite tier integration partnerPriceLabs holds Elite status in Hostfully's Preferred Integration Partner Program, reflecting a deep dynamic-pricing integration. PriceLabs also offers its Portfolio Analytics tool free for life to Hostfully customers.
- StayFielite tier integration partnerStayFi holds Elite status in Hostfully's Preferred Integration Partner Program. Hostfully users receive free StayFi email marketing (up to 200 contacts) and 50% off the first 3 months of StayFi WiFi tools.
- Stripeelite tier integration partnerStripe holds Elite status in Hostfully's Preferred Integration Partner Program and is one of Hostfully's three primary payment processors (with PayPal and Vacation Rent Payment); Hostfully charges a 1% fee on Stripe-facilitated transactions.
- Vrasiostrategic distribution partnerPartnership to offer property managers a zero host fee model for distributing listings on Vrasio's global marketplace, with multi-language and multi-currency transactions, automated messaging, and integrated tools. Vrasio typically disburses funds 24 hours after guest check-in.
- Reed Smithproject-based advisoryReed Smith is acting as legal advisor to Hostfully in the Blue Star Innovation Partners investment transaction, supporting product, market, and AI-focused growth initiatives.
- Lake.comregional distribution partnerPartnership targeting outdoor/lake vacation rental managers in Lake Tahoe, Okanagan Valley, and Lake Michigan. Lake.com integrates with Hostfully to sync listings, automate operations, and reach a broader audience of outdoor travelers.
- SuiteOpstrategic tech partnerPartnership to reduce tech fragmentation in short-term rental operations by integrating SuiteOp's IoT, staff management, and analytics with Hostfully, enabling synchronized property information, bookings, and guest data for 50 to thousands of units.
- Airbnbflagship preferred+ ota partnerAirbnb Preferred+ Software Partner 2026. Hostfully is one of the few PMS providers to hold the "quadruple crown" of Preferred+ (Airbnb), Premier (Booking.com), Elite (Vrbo), and Elite (Homes & Villas by Marriott) status. Airbnb reservations sync 1 year past / 2 years future on import.
- Booking.comflagship premier ota partnerBooking.com Premier Connectivity Partner 2026. Hostfully offers a direct API connection to Booking.com; Booking.com collects/remits occupancy tax in some markets, and the integration supports Hostfully's import of future-checkout reservations.
- Vrbo (Expedia Group)flagship elite ota partnerVrbo 2026 Elite Partner. Hostfully syncs listings every 24 hours; property managers must manually import Vrbo and direct reservations because Vrbo does not send them automatically.
- Homes & Villas by Marriott Bonvoyflagship elite ota partnerHome & Villas Elite Connectivity Partner 2026. Through Hostfully and TravelStaytion connectivity, properties that do not meet the standard 30-property Marriott minimum can still list on Homes & Villas if they meet qualification standards.
- EnviroRentalmarketing partnerMarketing partner providing free guidance and solutions to help vacation rental businesses green their operations and support sustainability.
- Get Paid For Your Pad (Jasper Ribbers)marketing partner / podcastMarketing partner hosting free reports and resources that help vacation rental owners save time and get more bookings; co-markets with Hostfully.
- Host Happymarketing partnerFree platform delivering vacation rental industry news, sustainability tips, and stories; co-markets with Hostfully.
- OptimizeMyBnb (Daniel Rusteen)marketing partnerRun by Airbnb Pro Daniel Rusteen, author of "Optimize YOUR Airbnb: The Definitive Guide to Ranking #1 in Airbnb Search"; co-markets with Hostfully.
- Slick Talk (Wil Slickers / Hospitality.FM)marketing partner / podcastHospitality industry podcast on the Hospitality.FM network, co-marketing with Hostfully.
- STR Legendsmarketing partner / communityVirtual mastermind group for established STR operators with 30+ properties or top founders/CEOs in the short-term rental space.
- Sustonicamarketing partner / sustainabilityFirst sustainability certification for vacation rentals, certifying homes based on decreased carbon emissions; co-markets with Hostfully.
- Enso Connectguest experience integrationGuest experience / smart check-in integration referenced in FAQ content for upsell and check-in app integrations.
- Zapierdeveloper ecosystem partnerZapier integration enables no-code automations triggered by Hostfully events such as new, confirmed, or updated reservations, extending Hostfully's automation footprint.
- PayPalprimary payment processorIntegrated payment processor alongside Stripe and Vacation Rent Payment; Hostfully charges a 1% fee on PayPal-facilitated transactions. Supported in 100+ countries and multiple currencies.
- Vacation Rent Payment (VRP)primary payment processorOnline payment solution tailored to vacation rentals, integrated with Hostfully PMS, offering multiple payment channels and major methods of payment with industry-specific API and reporting.
- Mailchimpmarketing automation partnerIntegration enables Hostfully customers to generate GDPR-compliant guest lists and run targeted email marketing campaigns.
- Turno
- Breezeway
- Operto Teamsoperations partnerStaff and operations management tool integrated with Hostfully to schedule cleanings, inspections, and tasks based on booking data.
- Autohostguest screening partnerGuest screening and risk management platform integrated with Hostfully for safer reservations.
- NoiseAwaresmart monitoring partnerOutdoor noise monitoring device that integrates with Hostfully to automatically message guests who violate quiet hours, reducing alert volume by over 90%.
- RemoteLocksmart access partnerCloud-based access control and smart lock management platform integrated with Hostfully.
- QuickBooks Onlineaccounting partnerAccounting integration enabling Hostfully customers to sync financials and streamline bookkeeping.
- VRPlatform (Ximplifi)accounting partnerVRPlatform's VRTrust accounting software, with Ximplifi providing outsourced accounting services for property managers using QuickBooks Online or Sage Intacct.
- Whimstaydistribution partnerLast-minute booking channel with 5% commission; syncs calendars, pricing, and availability in real time with Hostfully; flexible, no long-term contract.
- TravelStaytiondistribution partnerOfficial connectivity provider of Homes & Villas by Marriott Bonvoy; 15% commission; merchants of record; enables Hostfully customers to access Marriott even if they don't meet the 30-property minimum.
- VacayMyWaydistribution partnerWholesale/net-rate distribution channel with up to 20% more booking revenue vs alternatives; 9.5% rate increase; merchant of record; free $5M damage and liability protection.
- Houfydistribution partnerFree marketplace with a small API usage charge applied to guests; syncs property details, pricing, and availability from Hostfully; offers HoufyProtect damage alternative ($20k coverage) and Refundable Reservations.
- OwnerDirectdistribution partnerCommission-free rental marketplace; Hostfully customers can activate their entire portfolio for free via Hostfully; 0 fees to property owners/manager.
- RedAwningdistribution partnerDistribution channel with no upfront cost; multiple commission models; offers travel insurance to guests and requires guests to be 25+ to book.
- Flatawaydistribution partnerMembers-only vacation rental platform with referral network; integrates via Hostfully API key; 0% commission for bookings from hosts' invited guests, 10% for others.
- Dtravel Directdistribution partnerPay-as-you-earn direct booking site model with 3% fee (returned as a giveback); listings import from Hostfully; rates and availability sync.
- Crewdogsdistribution partnerMarketplace for crashpads, vacation rentals, and extra rooms; 2% host service fee and 10% guest service fee; uses Stripe as merchant of record.
- NextPaxchannel manager partnerFull-service channel manager that connects Hostfully to niche and global booking channels, helping avoid overbookings and increase direct bookings.
- Rentals Unitedchannel manager partnerChannel manager with pick-and-choose distribution to partner channels; static content synced every 24 hours, availability in real time.
- Wheelhouse (Booking Insights)strategic pricing partnerWheelhouse Booking Insights tool offered free for life to Hostfully customers; dynamic pricing platform analyzes millions of data points.
- Nightpricerpricing partnerDynamic pricing tool integrated with Hostfully; automates rate updates across all OTAs from a single dashboard.
- Beyondpricing/revenue partnerRevenue management and dynamic pricing partner integrated with Hostfully.
- Turbosuiteai revenue management partnerAI-powered Revenue Management System (RMS) that syncs reservations, prices, and availability with Hostfully and pushes optimized pricing back.
- Smartnesspricing partnerSmartness dynamic pricing integrates with Hostfully to gather historical and future booking data and adjust prices up to 500 days in advance.
- StayTrackpricing partnerAutomated pricing tool integrated with Hostfully, updating prices daily based on property location and historical demand patterns.
- Properlycleaning/turnover partnerCleaning management and visual checklists integrated with Hostfully, including photo proof of completed turnovers.
- Doinncleaning/turnover partnerOperations platform integrated with Hostfully that automates cleaning schedules, real-time maintenance tracking, and saves up to 40 hours/month.
- Strlydamage protection partnerStrly offers free guest verification on protected reservations for Hostfully users, with worldwide availability and a PayByHost option for hosts.
- Safelydamage protection partnerInsurance-style damage protection with up to $1M structure coverage and $10k contents coverage; entirely guest-funded.
- Authenticateguest screening partnerAutomated guest screening with biometric ID verification, background checks, and risk scoring; complimentary checks for Hostfully users; pay-as-you-go model.
- SafeGuestguest screening partnerSafeGuest integrates with Hostfully to provide free guest screening, biometric ID checks, risk ratings, and customizable deposit amounts.
- PetScreeningpet policy partnerPetScreening helps Hostfully customers review service/support animal documentation and collect pet information such as breed, weight, and vaccination records.
- Revyoosreputation partnerWidget that aggregates reviews from multiple sources and can be customized to the host's branding.
- Lynxsmart access partnerTwo-way integration providing digital keys, access codes, smart-room control, and a customizable guest portal synced with Hostfully reservations.
- Opertosmart home partnerSmart home automation integration for access, temperature, lighting, and noise sensors that pairs with Hostfully Devices.
- Point Centralsmart home partnerSmart home and property automation platform integrated with Hostfully for thermostat, lighting, access, and sensor control.
- Ok2Chargeev charging partnerEV charging station integration with Hostfully enabling per-day fees, automated access control linked to reservations, and energy monitoring.
- AIPEX Virtual Conciergesmart in-property concierge partnerAmazon Alexa-based virtual concierge with a credit-based pricing model; integrates with Hostfully digital guidebooks and is available globally on mobile and in-property devices.
- Baselanebanking/bookkeeping partnerBanking and bookkeeping platform; Hostfully clients receive an exclusive 3-month free trial of Baselane Smart ($20/m).
- Accountabletax/accounting partnerTax and accounting platform that uses Hostfully reservation data to identify incoming payouts from Airbnb, Vrbo, and other channels; US-only.
- New Byte (Nia)ai guest comms partnerAI guest communication tool (Nia) that handles ~80% of common queries via WhatsApp, Airbnb, and Booking.com with multilingual support.
- Revaai reviews partnerAI-powered review-response tool that drafts personalized responses matching the host's brand voice and turns guest feedback into operations insights.
- HostbuddyAIai guest comms partnerAI guest communication assistant integrated with Hostfully.
- Besty.AIai guest comms partnerAI guest communication tool integrated with Hostfully.
- GuestLabsai guest comms partnerAI chatbot for guest inquiries that integrates with Hostfully and learns from operator-provided FAQs and operator responses.
- Guest Guruai guest comms partnerAI-driven guest messaging assistant that learns over time; English only.
- Dharmaai hospitality partnerAI-driven customer service, sales, and staff training platform for hospitality companies; offers semi-automated mode with human-in-the-loop.
- PrimeHostai guest comms partnerAI messaging tool (GPT-4) that automates 80% of guest messages; targets property managers and private hosts.
- Tint (SmartSTR Insurance)insurance partnerLicensed insurance producer in all 50 states offering SmartSTR Insurance integrated with Hostfully bookings.
- Knokxwebsite partnerKnokx provides direct booking websites that pull property details, photos, rates, availability, and reviews directly from Hostfully's API.
- Home Runnerwebsite partnerWordPress plugin that syncs Hostfully data into any existing WordPress site with no rebuild required; no long-term contract.
- Rentamiramarketing partnerSEO agency and marketing platform integrated with Hostfully, with auto-synced listings and content.
- The Host Co.upsell partnerUpsell storefront that can be shared via Hostfully automated messaging; 7% commission; offers Host Co subscription to remove commission.
- Noshableguest services partnerGrocery stocking service integrated with Hostfully guidebooks; $500 one-time onboarding fee then free.
- Hello Guest Screenin-property tech partnerSmart TV guest screen app integrated with Hostfully; auto-launches on Firestick, Roku, LG, Samsung, etc.
- Aruvoin-property tech partnerSmart TV app integrated with Hostfully; auto-launches on Google TV, Fire TV, and Apple TV.
- Quibblerevenue management partnerRevenue management software with consulting services integrated with Hostfully.
- Inndirectlydirect booking partnerDirect-booking search platform that lets travelers see links to all booking options, including direct links, with no commissions. Hostfully integration; $5 referral credit per host signup.
- Stay (Scott McGillivray)distribution partnerVacation rental platform founded by HGTV star Scott McGillivray; no booking fees, no limit on properties, hosts control rates.
- ResortCleaningcleaning/turnover partnerCleaning services platform integrated with Hostfully; includes a built-in maintenance module.
- Akiaguest comms partnerGuest messaging and operations platform integrated with Hostfully.
- Sojoinsurance partnerHostfully users are eligible for free samples and $2,000 in credit from Sojo.
- Minutsmart monitoring partnerPrivacy-safe noise monitoring sensor (no camera, no audio) integrated with Hostfully via 2.4 GHz Wi-Fi.
- Matterport3d tour partner3D capture services available in the US, Great Britain, and Canada within ~35 miles of major city centers, supporting properties up to 62,500 sq ft.
- Right 2 Rent Collaborativeadvocacy partnerAdds a $2 per-reservation guest donation supporting local advocacy for short-term rental legalization; customizable widget inside Hostfully.
- Truvirisk management partnerRisk management platform that pursues guests for damages and works with any booking channel.
- Chekincheck-in/compliance partnerOnline, self, in-person, QR code, web, and mobile check-in with automatic authority submission in Spain, Italy, Portugal, and Croatia.
- Check-in Scancheck-in/compliance partnerCheck-in solution for hotels, hostels, vacation rentals, guesthouses, campsites, and rural accommodations.
- Vikeysmart access partnerSmart access and door-opening hardware/software with police-bureaucracy submission handled in Italy, Spain, Portugal, and others.
- Bounceguest services partnerLuggage storage marketplace that includes a Service Spot partnership covering items up to $10,000 in coverage.
- BabyQuipguest services partnerBaby gear rental service with 3-day minimum, 30% discount on 24+ day rentals, integrated with Hostfully guidebooks.
- Viatorguest services partnerIntegration lets Hostfully guidebook users earn Viator commissions on tour and activity bookings through the Arrival/Departures sections.
- Mozioguest services partnerGround transportation search embedded in Hostfully guidebook Arrival/Departures sections.
- TinyPNG / TinyJPGimage optimization partnerImage compression service that resizes and compresses uploaded images to reduce storage and bandwidth usage.
- Dropbox Signdocument/e-sign partnerE-signature integration supporting Hostfully's digital rental agreements with IP and timestamp capture.
- DPGOdistribution partnerDistribution partner integrated with Hostfully.
- MovingLakedata integration partnerData integration service that supports 50+ integrations and discards customer data after 7 days.
- MagicChatai guest comms partnerAI chat tool with manual/auto modes that can be triggered/paused for specific scenarios.
- Yada.aiai guest comms partnerAI knowledge-base assistant that uses property knowledge base, saved replies, and previous responses to answer guest questions.
- Extenteamstaffing partnerHospitality staffing partner integrated with Hostfully.
- Key Datamarket data partnerMarket data and benchmarking partner integrated with Hostfully.
- Conduitdistribution partnerDistribution partner integrated with Hostfully.
- Google Vacation Rentalsdistribution partnerGoogle Vacation Rentals distribution integrated with Hostfully.
- Bluegrounddistribution partnerBlueground-furnished apartments distribution integrated with Hostfully.
- HostAlliesco-host/consulting partnerCo-host and property management services partner integrated with Hostfully.
- Boostlymarketing partnerDirect booking and marketing partner integrated with Hostfully.
- Charge Automationev charging partnerEV charging payment automation platform integrated with Hostfully.
- Cleanstercleaning partnerCleaning services marketplace integrated with Hostfully.
- Clearingpayments partnerPayments / transaction platform integrated with Hostfully.
- InsuraGuestinsurance partnerGuest insurance platform integrated with Hostfully.
- Luggageheroguest services partnerLuggage storage service integrated with Hostfully.
- CraftedStaysdistribution partnerVacation rental distribution partner integrated with Hostfully.
- Hudson Creative Studiomarketing partnerCreative/marketing partner integrated with Hostfully.
- TechTapeconsulting partnerConsulting and integration services partner for Hostfully customers.
- TruPlacephotography partnerProperty photography and verification partner integrated with Hostfully.
Scale indicators18 records
Recent moves6 records
Expansion highlights7 records
Hostfully competitors and assessment
Company assessmentDirect peers
- Guesty: Guesty is a leading vacation rental PMS offering channel management, unified inbox, guest communication, and automation to property managers globally. It is the closest direct competitor to Hostfully in target customer (multi-unit STR managers) and product scope.
- Hostaway: Hostaway is a vacation rental PMS and channel manager serving property managers with 60+ channel integrations, unified inbox, and automation tools. It competes head-to-head with Hostfully for SMB and mid-market STR operators worldwide.
- Lodgify: Lodgify is a vacation rental software platform focused on enabling direct bookings, with built-in website builder, channel manager, and PMS features. It targets the same independent host and SMB property manager base as Hostfully, especially around direct booking sites.
- Streamline: Streamline is a vacation rental property management platform built for larger property management companies, offering channel management, trust accounting, and guest portals. It targets enterprise and multi-market operators similar to Hostfully's upper-tier segments.
- Escapia: Escapia (a Vrbo/Expedia Group product) is a long-standing vacation rental PMS serving professional property managers with trust accounting and channel management. It is a direct competitor in the PMS category, particularly for US-based STR managers.
- Tokeet: Tokeet is a vacation rental PMS and channel manager for individual hosts and small property managers, offering unified inbox, automation, and direct booking tools. It competes with Hostfully at the SMB/independent host end of the market.
- LiveRez: LiveRez is a vacation rental management software platform focused on professional property managers, with built-in trust accounting, channel management, and websites. It overlaps with Hostfully in core PMS functionality for STR operators.
Broad incumbents
- Cloudbeds: Cloudbeds is a broader hospitality management platform serving hotels, hostels, vacation rentals, and boutique properties with PMS, channel manager, and booking engine. It is comparable as an incumbent in the overlapping boutique hotel/vacation rental segment Hostfully addresses.
- Mews: Mews is an established hospitality PMS focused on hotels and serviced apartments, increasingly expanding into alternative accommodations and boutique stays. It is comparable as a broader incumbent whose product line overlaps with Hostfully's boutique hotel and luxury rental offerings.
Others
- PriceLabs: PriceLabs is a dynamic pricing engine for vacation rentals that is an Elite-tier Preferred Integration Partner of Hostfully. It is an adjacent ecosystem participant whose pricing technology is embedded across the same STR customer base that Hostfully serves.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Hostfully social profiles
Digital presenceHostfully financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hostfully leadership team
Management profileNumber of profiles
Profiles4 records
Hostfully funding detail
Funding detailFunding overview
Funding rounds7 records
Investors12 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hostfully M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hostfully
What does Hostfully do?
Hostfully sells a cloud-based Property Management System (PMS) for short-term and vacation rental operators, including a central calendar, two-way channel manager (60+ OTAs), unified inbox with AI messaging (InboxAI), direct booking sites, mobile apps, and an open API. It is supplemented by freemium Digital Guidebooks and add-ons such as Screen & Protect (AI guest screening and damage protection), Hostfully Devices (smart-home/IoT control), and Hostfully Capital financing. The platform is PCI DSS and GDPR compliant, multilingual (16+ languages), and used by hosts and managers in 80+ countries to centralize reservations, automate guest communication, prevent double bookings, and run direct bookings.
Is Hostfully a public or private company?
Hostfully is a private company. It is classified as venture growth investor backed and is currently operating.
When was Hostfully founded?
Hostfully was founded in 2015. It employs 1 to 10 people.
Where is Hostfully based?
Hostfully is headquartered in San Francisco, United States, in the North America region.
How does Hostfully make money?
Five revenue lines are on record. Subscription – Property Management Software (PMS) is the primary driver. The others are subscription – Digital Guidebooks, transaction fees on payments (Stripe / PayPal / Vacation Rent Payment), add-on products (Screen & Protect, Hostfully Devices, Hostfully Capital) and investment capital for product / market expansion.
Who are Hostfully's main competitors?
Direct peers on record are Guesty, Hostaway, Lodgify, Streamline, Escapia, Tokeet and LiveRez. Broad incumbents are Cloudbeds and Mews. PriceLabs is listed as an others.
Does Hostfully have an API?
Yes. Hostfully's Open API is an in-house API that allows developers and property managers to build custom workflows, automate tasks, connect external tools, and develop new features. It supports syncing data with websites, creating internal dashboards, integrating niche software, syncing availability, rates, bookings, and property information with custom websites. API access is available with all Hostfully PMS plans as an add-on feature. Documentation includes endpoint explanations, examples, and best practices. Developer documentation is at dev.hostfully.com.
What industry is Hostfully in?
Hostfully's product category is Vacation Rental Property Management Software. Its primary akta.pro industry code is THALACAA, Property Management Systems (PMS). Its NAICS code is 7211 and its SIC code is 7000.