Invenco
Invenco is an Australian 3PL provider offering warehousing, pick-and-pack, fulfillment, and shipping to eCommerce SMBs and mid-market DTC brands from two tier-1 warehouses in Sydney and Melbourne, supported by its inventoryConnect software and real-time customer portal.
- Company typePrivate
- Founded2003
- HeadquartersSydney, Australia
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Invenco does
Invenco is an Australian third-party logistics (3PL) provider headquartered in Sydney that delivers end-to-end order fulfillment, warehousing, pick-and-pack, shipping, and returns management to eCommerce businesses, predominantly SMBs and mid-market DTC brands. The company operates approximately 20,000 square meters of tier-1 logistics facilities across two warehouses — Prestons (Sydney) and Epping (Melbourne) — with a reported on-time-and-in-full delivery rate above 99%, 1-2 day onboarding, and same-day delivery capability within Sydney Metro. Its technology stack centers on a cloud-based Warehouse Management System (WMS) and a proprietary platform called inventoryConnect, which provides real-time inventory visibility, barcode-scanned order processing, and pre-built managed integrations with Shopify, WooCommerce, NetSuite, and EDI retailers, surfaced to customers through a 24/7 self-serve portal hosted on NetSuite.
Invenco's revenue model is fully transactional and usage-based across three streams: a fixed per-item fee for fulfillment (pick, pack, and ship), a pay-by-the-cubic-meter-per-day storage charge, and nationwide fixed-price shipping using carrier rates the company negotiates on behalf of clients. Pricing is quote-based and customized to each merchant's volume profile, with a 10-minute online quote response and 24/7 phone and live chat support. Go-to-market combines inside sales for mid-market accounts, self-serve PLG (online quote, digital onboarding) for SMBs, and dedicated account representation for enterprise customers. Content marketing — eBooks, a 3PL benchmarking quiz, SEO-optimized site content, and customer case studies — is the dominant top-of-funnel motion.
The customer base disclosed spans retail, fashion, beauty, children's products, healthcare, and non-profit verticals, with named accounts including UNA Brands, Royal Flying Doctor Service, Attipas, From Zion, Geedup, Incy-n, Lumin, Menskin.co, The Clinic, and Lilly & Lime. Several customers cite multi-year relationships (Incy-n at seven years) and successful transitions from failed prior 3PLs. The company is privately held (Invenco Pty Ltd, New South Wales), with no disclosed external investment, no M&A activity, and a single disclosed C-suite leader (CEO Dave Scott). Headcount sits in the 11-50 band per public data, with the company actively hiring operational staff.
Invenco firmographics
Firmographics- Name
- Invenco
- Legal name
- Invenco Pty Ltd
- Website
- https://invenco.net
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Invenco is an Australian 3PL provider offering warehousing, pick-and-pack, fulfillment, and shipping to eCommerce SMBs and mid-market DTC brands from two tier-1 warehouses in Sydney and Melbourne, supported by its inventoryConnect software and real-time customer portal.
- Ownership category
- akta.pro rank
Invenco industry classification
Industry- Product category
- Third-Party Logistics (3PL) and eCommerce Fulfillment Services
- NAICS
- General Warehousing and Storage (493110), Warehousing and Storage (493)
- SIC
- Public Warehousing & Storage (4220)
- akta.pro primary industry
- E-commerce Fulfillment & Omnichannel Logistics (Pick/Pack/Returns) (TLAIAAAD)
- akta.pro secondary industries
- Integrated 3PL Contract Logistics (Multi-Service) (TLAIAAAA), E-commerce & Fulfillment Warehousing (Dedicated/Shared) (TLAIACAJ)
Keywords
Where Invenco is headquartered
LocationHeadquarters
- HQ city
- Sydney
- HQ country
- Australia
- HQ region
- Oceania
Offices3 records
Markets served
Invenco business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Supply Chain, Marketing or Sales
Revenue model
- Per-Item Fulfillment: Fixed fee per item to fulfill online orders. Customers pay per order item processed, picked, packed, and shipped.
- Warehouse Storage: Pay-by-the-cubic-metre-per-day pricing system for inventory storage. Customers only pay for the storage space they are using at any given time.
- Shipping Services: Nationwide fixed-price shipping across all orders with real-time tracking. Negotiated carrier rates passed to customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Per-item fulfillment pricing |
| Usage-based | Pay-as-you-go | Storage pricing |
| Other | Pay-as-you-go | Customized quote for enterprise needs |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels5 records
Invenco product offering
Product offeringCore offering
Invenco is an Australian third-party logistics (3PL) provider that handles warehousing, inventory management, pick and pack, order fulfillment, shipping, and reverse logistics for eCommerce businesses. It operates 20,000 sqm of warehouse facilities in Sydney and Melbourne, backed by its inventoryConnect software and a 24/7 cloud customer portal for real-time stock and order visibility. Services are sold under per-item fulfillment, pay-by-volume storage, and fixed-price shipping pricing models, with pre-built integrations to Shopify, WooCommerce, NetSuite, and EDI retailers.
Product overview
Invenco is a third-party logistics (3PL) provider offering a unified logistics platform centered on its inventoryConnect software. The core offering consists of warehousing and fulfillment services, complemented by named modules for pick and pack, order fulfillment, warehouse management, reverse logistics, and eco-friendly packaging. A customer portal provides real-time visibility. The company integrates with major eCommerce platforms (Shopify, WooCommerce) and ERP/accounting systems. Key facilities include 5,500m purpose-built warehouses in Sydney (Moorebank/Prestons) and Melbourne (Epping).
Differentiator
Problem solved
Functional benefit
Products and services
- Third Party Logistics (3PL) Services Core end-to-end third-party logistics service providing warehousing, pick and pack, order fulfillment, shipping, and distribution for Australian eCommerce businesses of all sizes, including global DTC brands entering the local market.
- Warehouse Management Warehouse management service covering receiving, barcoding, cataloguing, storage, and organization of customer inventory in purpose-built facilities in Sydney and Melbourne.
- Pick and Pack Trained warehouse staff locate, scan, package, and label orders for shipment, operating as a core fulfillment step within Invenco's 3PL offering.
- Order Fulfilment Complete end-to-end order fulfillment process from receiving inventory through picking, packing, shipping, and returns handling, delivered to eCommerce customers.
- Reverse Logistics Service managing returned or damaged goods, processing product returns, and supporting the lifecycle of eco-friendly packaging on behalf of eCommerce clients.
- Eco Friendly Packaging Sustainable packaging solutions including eco-friendly materials and customized branded satchels, designed to reduce environmental impact for eCommerce brands.
- inventoryConnect Proprietary inventory management software that integrates eCommerce platforms, providing real-time inventory tracking, order management, and stock visibility across multiple sales channels for Invenco's 3PL customers.
Quantifiable outcome
- Over 99% on time and in full delivery rate
- +2 more outcomes
Companies that use Invenco
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles3 records
Invenco technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature5 records
Invenco partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- ShopifycorePre-built managed integration with Shopify for seamless order synchronization and inventory management. Orders are automatically sent to Invenco for fulfillment with real-time stock updates in the Shopify store.
- NetSuitecoreIntegration with NetSuite ERP for automated order processing, inventory synchronization, and financial data management.
- WooCommercecorePre-built integration with WooCommerce platform enabling automated order fulfillment for WordPress-based eCommerce stores.
- Major Freight CarrierscorePartnership with multiple shipping carriers to provide customers with best rates for their particular needs. Invenco negotiates favorable volume deals with carriers and manages the business relationship.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Invenco competitors and assessment
Company assessmentDirect peers
- eStore Logistics: Australia's largest pure-play eCommerce 3PL, operating multiple warehouses across Australia serving Shopify and DTC brands. Direct head-to-head competitor to Invenco for the same SMB/mid-market eCommerce fulfillment customer base.
- ShipBob: US-founded global eCommerce 3PL with a technology-led platform, WMS, and integrations with Shopify, WooCommerce, etc. Closely comparable in operating model and target customer (SMB/mid-market DTC), and a competitor if ShipBob expands further into Australia.
- ShipMonk: US-based eCommerce 3PL offering warehousing, pick-and-pack, and integrated software for SMB and mid-market online brands. Comparable in service scope, pricing model (per-order), and tech-led positioning.
- Huboo: UK-headquartered eCommerce 3PL serving SMB DTC brands with multi-warehouse fulfillment and a managed WMS. Comparable in target customer and integrated tech stack, and a relevant peer as Huboo explores EU/US expansion.
- Rakuten Super Logistics: US-based eCommerce 3PL offering nationwide fulfillment with a tech-forward platform for DTC and omnichannel brands. Comparable in operating model and SMB/mid-market focus; relevant proxy for Invenco's productized approach.
Broad incumbents
- Australia Post (Parcel & eCommerce services): National postal operator offering warehousing, fulfillment, and delivery services across Australia. A broad incumbent competitor with unmatched geographic reach and ability to bundle last-mile delivery with 3PL services.
- Team Global Express (formerly Toll Holdings): One of Australia's largest logistics providers offering warehousing, contract logistics, and eCommerce fulfillment. A broad incumbent competing for mid-market and enterprise fulfillment contracts across Australia.
- DHL Supply Chain (Australia): Global contract logistics and supply chain operator with significant Australian warehousing footprint. Competes for enterprise eCommerce and retail fulfillment contracts where Invenco also plays.
- Amazon Fulfillment (FBA) Australia: Amazon's first-party fulfillment service for Marketplace sellers in Australia. Direct alternative for many of Invenco's SMB DTC customers, with Prime-enabled next-day delivery as a structural advantage.
Regional players
- Kings Transport: Australian-owned logistics and 3PL provider with warehousing and distribution capabilities across Australia. Comparable in serving mid-market eCommerce and retail customers within the Australian market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Invenco financial estimates
Financial estimateRevenue estimate
Valuation estimate
Invenco leadership team
Management profileNumber of profiles
Profiles1 record
Invenco funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Invenco M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Invenco
What does Invenco do?
Invenco is an Australian third-party logistics (3PL) provider that handles warehousing, inventory management, pick and pack, order fulfillment, shipping, and reverse logistics for eCommerce businesses. It operates 20,000 sqm of warehouse facilities in Sydney and Melbourne, backed by its inventoryConnect software and a 24/7 cloud customer portal for real-time stock and order visibility. Services are sold under per-item fulfillment, pay-by-volume storage, and fixed-price shipping pricing models, with pre-built integrations to Shopify, WooCommerce, NetSuite, and EDI retailers.
Is Invenco a public or private company?
Invenco is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Invenco founded?
Invenco was founded in 2003. It employs 11 to 50 people.
Where is Invenco based?
Invenco is headquartered in Sydney, Australia, in the Oceania region.
How does Invenco make money?
Three revenue lines are on record. Per-Item Fulfillment is the primary driver. The others are warehouse Storage and shipping Services.
Who are Invenco's main competitors?
Direct peers on record are eStore Logistics, ShipBob, ShipMonk, Huboo and Rakuten Super Logistics. Broad incumbents are Australia Post (Parcel & eCommerce services), Team Global Express (formerly Toll Holdings), DHL Supply Chain (Australia) and Amazon Fulfillment (FBA) Australia. Kings Transport is listed as a regional player.
Does Invenco have an API?
No public API is recorded for Invenco.
What industry is Invenco in?
Invenco's product category is Third-Party Logistics (3PL) and eCommerce Fulfillment Services. Its primary akta.pro industry code is TLAIAAAD, E-commerce Fulfillment & Omnichannel Logistics (Pick/Pack/Returns), with a secondary code of TLAIAAAA, Integrated 3PL Contract Logistics (Multi-Service). Its NAICS code is 493110 and its SIC code is 4220.