TravelBooster
TravelBooster is a SaaS ERP platform from Galor (Israel, founded 1989) that automates mid-office and back-office workflows for travel agencies, tour operators, and airline vacation companies. It provides GDS-integrated booking, financial reconciliation, and omni-channel distribution via a single cloud platform.
- Company typePrivate
- Founded1989
- HeadquartersTel Aviv, Israel
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What TravelBooster does
TravelBooster, the flagship product brand of Galor systems and software development LTD (founded 1989, Tel Aviv, Israel), is a web-based SaaS ERP platform purpose-built for the travel industry. It serves travel agencies (leisure and corporate/TMCs), inbound and outbound tour operators (DMCs), and airline vacation companies, providing end-to-end mid-office automation — booking management, supplier integration, financial reconciliation, multi-currency handling, and multi-channel distribution across B2B, B2C, B2B2C, offline, and API channels from a single platform. The technical architecture is multi-layered (UI/engine/database) hosted on AWS with MS SQL, exposing proprietary integration layers including TBAPI for external system connectivity and TBGI (Travel Booster Generic Interface) for customer-built content integrations. Native GDS connectivity spans Sabre, Amadeus, Galileo, Travelport, and Farelogix, with additional NDC interfaces (Lufthansa Group), CRS integrations (Hotelbeds, Kiwi.com, Yanolja GoGlobal), and payment gateways (Nuvei, PayPal, Ingenico). Product modules include B2B/B2C/B2B2C sales solutions, a Flights and Charter Management module, a Financial Module, an MS Outlook add-in, and an AI-Powered Help Center; the platform is ISO 27001 and ISO 27017 certified and GDPR compliant.
The business model is B2B SaaS subscription, with custom pricing tied to company size, number of brands, sales channels, and integrations, sold on annual or multi-year contracts via enterprise field sales and a 'Request a Demo' funnel. Go-to-market combines direct sales, content marketing (blog, eBooks, SEO), and channel partnerships with GDS providers, technology integrators, and content suppliers. TravelBooster has been bootstrapped since founding — no external funding rounds are disclosed — and the Livnoni family retains leadership (Orly Livnoni as 'Mama Booster', Eliezer/Elitzur Livnoni as founders). Named enterprise customers include ISSTA Group (Israel's largest travel group, 15+ subsidiaries), AMEX Global Business Travel Israel, Lufthansa Group, Travelport, Amadeus Israel, Ofakim (17 branches), Ofran, and Smart Air; mid-market customers include Elegant Travel (since 2007) and HULYO. The company claims a global footprint across multiple continents with multi-language, multi-currency, and multi-branch support from a single system.
TravelBooster firmographics
Firmographics- Name
- TravelBooster
- Legal name
- Galor systems and software development LTD
- Website
- https://travelbooster.com
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- TravelBooster is a SaaS ERP platform from Galor (Israel, founded 1989) that automates mid-office and back-office workflows for travel agencies, tour operators, and airline vacation companies. It provides GDS-integrated booking, financial reconciliation, and omni-channel distribution via a single cloud platform.
- Ownership category
- akta.pro rank
TravelBooster industry classification
Industry- Product category
- Travel ERP Software
- NAICS
- Travel Arrangement and Reservation Services (5615)
- akta.pro primary industry
- Agency Desktop, Mid/Back Office & Automation (GDS-Integrated) (THALAAAF)
- akta.pro secondary industries
- Online Booking Tools (OBT) & Corporate Booking UX (THALAGAD), Online/Hybrid Corporate Travel Agencies (Self-Booking + Support) (THAKACAB), Invoice, Billing, Reconciliation & ERP/AP Integrations (THALANAF)
Keywords
Where TravelBooster is headquartered
LocationHeadquarters
- HQ city
- Tel Aviv
- HQ country
- Israel
- HQ region
- Middle East
Offices1 record
Markets served
TravelBooster business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- B2B SaaS Subscription: B2B SaaS subscription model with pricing based on company size, number of brands, sales channels, and required integrations. Annual or multi-year contracts with subscription fees. Payments required 30 days before term start.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Enterprise pricing tier with full platform access |
| Subscription | Annual | Mid-market tier for growing travel companies |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
TravelBooster product offering
Product offeringCore offering
TravelBooster by Galor is a cloud-based, SaaS travel ERP platform that helps travel agencies, tour operators, TMCs, and airline vacation companies manage, create, and sell travel products end-to-end. Its capabilities span booking management, mid-office automation, financial reconciliation, multi-currency and multi-channel sales (B2B, B2C, B2B2C, offline, API), and integrations with all major GDS systems (Sabre, Amadeus, Galileo, Travelport, Farelogix). Built as the first ERP SaaS for the travel industry in 2008, the platform enables omni-channel commerce from a single multi-brand, multi-branch, multi-currency, multi-language system.
Product overview
Travel Booster is a comprehensive, end-to-end travel ERP platform developed by Galor (founded 1989) and offered as a SaaS solution. The core platform provides holistic mid-office automation and financial management for travel agencies and tour operators. The product ecosystem includes TBAPI for external integrations, TBGI for generic content source integration, B2B/B2C/B2B2C sales solutions, specialized modules (Flights and Charter Module, Financial Module), an AI-Powered Help Center, MS Outlook Add-in, and Mobile Application. The platform supports omni-channel selling across B2B, B2C, B2B2C, offline, and API-based channels with native GDS integrations (Sabre, Amadeus, Galileo, Travelport, Farelogix) and payment gateway integrations.
Differentiator
Problem solved
Functional benefit
Products and services
- Travel Booster Platform Cloud-based, end-to-end travel ERP SaaS platform that enables travel agencies, tour operators, TMCs, and airline vacation companies to manage, create, and sell travel products through a single system with built-in mid-office automation, financial reconciliation, multi-channel selling (B2B, B2C, B2B2C, offline, API), multi-currency, multi-brand, multi-branch, and multi-language capabilities.
- TBGI (Travel Booster Generic Interface) A generic integration interface that allows users to integrate additional content sources beyond standard GDS and CRS integrations, enabling even beginner programmers to build linking layers between third-party systems and Travel Booster.
- TBAPI (Travel Booster API) A proprietary API enabling bidirectional integration with external sales sites, third-party marketplaces, and partner systems. Supports synchronization between local distribution systems (LDS) and Travel Booster, and lets customers develop their own private UI or integrate Travel Booster into their own systems.
- AI-Powered Help Center An AI-driven, user-driven support and training tool that provides in-platform assistance to Travel Booster users, complementing the traditional customer support channels.
- Travel Booster Mobile Application A mobile application that provides Travel Booster customers access to bookings and operational functions on mobile devices for travel management on the go.
- MS Outlook Add-in A Microsoft Outlook add-in that allows Travel Booster users to upload emails and attachments to specific bookings and to view booking information directly from within Microsoft Outlook.
Quantifiable outcome
- 500% revenue growth within two years
- +2 more outcomes
Companies that use TravelBooster
Customer profileNamed customers11 records
Segments5 records
Ideal customer profiles3 records
TravelBooster technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration14 records
AI capability2 records
Feature10 records
TravelBooster partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core.
- NuveicorePayment technology partner providing payment gateway integration for processing customer and supplier payments through the Travel Booster platform.
- MicrosoftcoreTechnology infrastructure partner providing cloud platform services. Travel Booster utilizes Microsoft technologies for platform operations.
- PayPalcorePayment gateway partner enabling PayPal payment processing for travel bookings through the Travel Booster platform.
- AmadeuscoreGDS (Global Distribution System) integration partner. Travel Booster connects to Amadeus for flight reservations, ticketing, and content distribution. Long-term collaboration in financial billing and ticketing.
- SabrecoreGDS integration partner. Travel Booster connects to Sabre for flight reservations, ticketing, and airline content. Enables powerful integration between Travel Booster and Sabre.
- TravelportcoreGDS partner enabling connectivity for travel content distribution. Long-term collaboration in travel technology solutions. Galor develops solutions specifically to meet Travelport's needs.
- Hotelbeds GroupcoreContent provider partner supplying hotel inventory and accommodation content to be integrated into the Travel Booster platform.
- Lufthansa GroupcoreMajor airline partnership for NDC interface enabling joint customers to book Lufthansa Group airlines' offers through Travel Booster. Jointly developing unique customer experience with innovative technology solutions.
Scale indicators7 records
Recent moves7 records
Expansion highlights6 records
TravelBooster competitors and assessment
Company assessmentBroad incumbents
- Amadeus: Amadeus is a global GDS and travel IT provider whose mid-office and agency solutions overlap with Travel Booster's offering. Both target travel agencies and tour operators, and Travel Booster integrates with Amadeus while also competing for the same back-office and distribution wallet.
- Travelport: Travelport is a global GDS whose technology platform competes with and integrates into Travel Booster. Both serve travel agencies and tour operators with reservation, ticketing, and content distribution capabilities, and Travelport's Travelport+ platform increasingly bundles mid-office functionality.
- SAP Concur: SAP Concur is an enterprise travel, expense, and invoice management platform widely used by corporations and TMCs. It overlaps with Travel Booster in mid-office, expense reconciliation, and corporate booking workflows, and competes for the same enterprise travel-management buyer.
- Sabre Corporation: Sabre is a major GDS provider and broader travel technology platform whose products compete with — and integrate into — Travel Booster. Both serve travel agencies, tour operators, and TMCs with reservation, mid-office, and retailing software; Travel Booster sits on top of Sabre's GDS while also competing for the same IT wallet.
Emerging players
- Navan: Navan (formerly TripActions) is a corporate travel and expense management platform that combines booking, mid-office, and expense in a modern cloud-native stack. It targets the same TMC and corporate-travel buyer as Travel Booster with a faster innovation cadence and significant growth capital.
- Tourwriter: Tourwriter is a cloud-based itinerary building, supplier management, and mid-office platform for tour operators and DMCs. It competes with Travel Booster's inbound tour operator and packaging modules, especially for smaller operators prioritizing ease of use over enterprise configurability.
- Spotnana: Spotnana is a modern cloud-native TMC platform offering corporate booking, mid-office, and supplier content in a unified stack. While it currently focuses on corporate travel management, it represents an emerging competitive threat to Travel Booster's TMC customers with a more modern UX and VC-funded R&D pace.
Direct peers
- Traveltek: Traveltek provides booking and reservation technology for tour operators, OTAs, and travel agents with deep GDS, hotel, and flight content integration. Its mid-office and packaging functionality directly competes with Travel Booster's reservation, packaging, and distribution modules.
- Toursys (Vibe): Toursys is a tour operator reservation and management system that handles bookings, packaging, and supplier management. Its product scope, target customer (small-to-mid tour operators), and mid-office focus make it a direct comparable to Travel Booster's tour-operator modules.
- Lemax: Lemax is a SaaS travel management platform built specifically for tour operators and travel agencies, offering booking, operations, and B2B/B2C distribution. It targets the same mid-market travel-ERP niche as Travel Booster with comparable GDS connectivity and multi-channel sales features.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
TravelBooster social profiles
Digital presenceTravelBooster compliance and trust
Trust signalCompliance5 records
TravelBooster financial estimates
Financial estimateRevenue estimate
Valuation estimate
TravelBooster leadership team
Management profileNumber of profiles
Profiles10 records
TravelBooster funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TravelBooster M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TravelBooster
What does TravelBooster do?
TravelBooster by Galor is a cloud-based, SaaS travel ERP platform that helps travel agencies, tour operators, TMCs, and airline vacation companies manage, create, and sell travel products end-to-end. Its capabilities span booking management, mid-office automation, financial reconciliation, multi-currency and multi-channel sales (B2B, B2C, B2B2C, offline, API), and integrations with all major GDS systems (Sabre, Amadeus, Galileo, Travelport, Farelogix). Built as the first ERP SaaS for the travel industry in 2008, the platform enables omni-channel commerce from a single multi-brand, multi-branch, multi-currency, multi-language system.
Is TravelBooster a public or private company?
TravelBooster is a private company. It is classified as family owned and is currently operating.
When was TravelBooster founded?
TravelBooster was founded in 1989. It employs 101 to 250 people.
Where is TravelBooster based?
TravelBooster is headquartered in Tel Aviv, Israel, in the Middle East region.
How does TravelBooster make money?
One revenue line is on record: B2B SaaS Subscription.
Who are TravelBooster's main competitors?
Broad incumbents on record are Amadeus, Travelport, SAP Concur and Sabre Corporation. Emerging players are Navan, Tourwriter and Spotnana. Direct peers are Traveltek, Toursys (Vibe) and Lemax.
Does TravelBooster have an API?
Yes. Travel Booster offers TBAPI (Travel Booster API) for bidirectional integrations with external sales sites and third-party systems. TBAPI enables synchronization between local distribution systems (LDS) such as Alp and SABRE LDS and Travel Booster. Users can develop their own private UI to suit their needs or integrate with clients' systems. Additionally, TBGI (Travel Booster Generic Interface) enables users to integrate additional content sources directly into Travel Booster, allowing even beginner programmers to build a linking layer between third-party systems and Travel Booster.
What industry is TravelBooster in?
TravelBooster's product category is Travel ERP Software. Its primary akta.pro industry code is THALAAAF, Agency Desktop, Mid/Back Office & Automation (GDS-Integrated), with a secondary code of THALAGAD, Online Booking Tools (OBT) & Corporate Booking UX. Its NAICS code is 5615.