Transart
Transart is a Romanian enterprise software vendor founded in 1997 that provides an integrated ERP, SFA, WMS, B2B, CRM, and retail execution suite to over 5,000 distribution, manufacturing, and retail companies across Romania, with deep specialization in FMCG, beverages, and building materials verticals.
- Company typePrivate
- Founded1997
- HeadquartersCluj-napoca, Romania
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Transart does
Transart SRL is a Romanian enterprise software company founded in 1997 and headquartered in Cluj-Napoca, with regional offices in Bucharest, Timisoara, and Iasi. The company develops and sells an integrated suite of business management software targeting distribution, manufacturing, and retail companies, with deep specialization in the FMCG, beverages, and building materials verticals of the Romanian market. Its core products include B-Org ERP and Neomanager (for inventory, accounting, invoicing, and payroll), the HERMES family (SFA for field sales agents, CRM, B2B ordering portals, Retail Execution for trade marketing, IRIS for AI-powered shelf image recognition, and OREX for e-commerce shelf analytics), Warehouse Manager WMS, BI Adviser (powered by Qlik), and Cortex DSiM for demand signal management. The suite is designed for modular deployment with pre-built integrations to major Romanian retailers via EDI (Dedeman, eMAG, Flanco) and Romanian fiscal compliance modules (e-Factura, e-Transport, SAF-T).
Transart serves over 5,000 customers in Romania with reported international presence, generating EUR 7.15M in revenue in 2025 (up from EUR 6.43M in 2023). Revenue is generated through quote-based multi-year software subscriptions and implementation/professional services, delivered via direct enterprise field sales across four regional offices supplemented by authorized implementation partners. Notable enterprise customers include Strauss Group (Doncafe), DRIM Daniel Distribution (250 field agents), Amigo & Intercost (EUR 100M+ turnover), Mewi (EUR 200M revenue), Valvis Holding, and Mogyi Romania, with customer tenures frequently exceeding 10-24 years. The go-to-market combines direct sales, a partner/reseller channel (e.g., Iforce Solution Constanta since 2002), inside sales via website demo requests, and content marketing through blog and industry resources.
Transart firmographics
Firmographics- Name
- Transart
- Legal name
- Transart SRL
- Website
- https://transart.ro
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Transart is a Romanian enterprise software vendor founded in 1997 that provides an integrated ERP, SFA, WMS, B2B, CRM, and retail execution suite to over 5,000 distribution, manufacturing, and retail companies across Romania, with deep specialization in FMCG, beverages, and building materials verticals.
- Ownership category
- akta.pro rank
Transart industry classification
Industry- Product category
- Business Management Software
- NAICS
- Software Publishers (5132), Custom Computer Programming Services (541511)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Distribution & Wholesale ERP (Inventory, Order, Warehouse) (HDAEAEAC)
- akta.pro secondary industries
- ERP/CRM/HRIS Implementation & Integration (BPAEAAAE), AI Integration & Orchestration Platforms (Connectors, Workflow, iPaaS for AI) (HDAEANAI), Enterprise Integration, iPaaS & Middleware Services (API/EDI) (BPAEAGAH)
Keywords
Where Transart is headquartered
LocationHeadquarters
- HQ city
- Cluj-napoca
- HQ country
- Romania
- HQ region
- Europe
Offices4 records
Markets served
Transart business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- ERP and Business Software Licenses/Subscriptions: Transart sells and supports its proprietary software products (B-Org ERP, Neomanager, HERMES suite, Warehouse Manager, BI Adviser, Cortex DSiM) to distribution, manufacturing, and retail companies. Revenue is generated through software licensing, implementation services, and ongoing support/maintenance contracts. Pricing is not publicly disclosed and is quote-based, tailored to company size and module selection.
- Implementation and Consulting Services: Transart provides implementation, training, and consulting services through its own team and authorized regional partners. This includes on-site deployment, configuration, data migration, and user training as part of the customer onboarding lifecycle.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Custom enterprise pricing – no public tiers available |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
Transart product offering
Product offeringCore offering
Transart develops and licenses integrated business software for distribution, manufacturing, and retail companies, including ERP (B-Org ERP, Neomanager), warehouse management (WMS), sales force automation (SFA), CRM, B2B ordering, retail execution, business intelligence, and AI image recognition. The suite is delivered as on-premise and/or cloud applications used by more than 5,000 companies, primarily in Romania.
Product overview
Transart offers a modular enterprise software suite built around a core ERP platform (B-Org ERP or Neomanager) with specialized modules for distribution, retail, and supply chain operations. The HERMES product family (SFA, CRM, B2B, Retail Execution, IRIS, OREX) extends the platform with mobile field sales and merchandising capabilities, while Cortex DSiM provides demand signal management. Supporting modules include Warehouse Manager WMS for logistics, BI Adviser (powered by Qlik/Tableau) for analytics, EDI for retail integration, and eShop for B2C commerce. The architecture enables companies to implement a comprehensive integrated system or select individual modules that integrate with existing ERP infrastructure.
Differentiator
Problem solved
Functional benefit
Brands
- B-Org ERP: Enterprise Resource Planning system for business management
- HERMES SFA
- HERMES CRM
- HERMES Retail Execution
- HERMES IRIS
- HERMES OREX
- HERMES B2B
- Warehouse Manager WMS
- BI Adviser
- Cortex DSiM
- Neomanager
Products and services
- B-Org ERP
Quantifiable outcome
- Order taking time reduced by 5-7 minutes per visit (Elgeka-Ferfelis)
- +5 more outcomes
Companies that use Transart
Customer profileNamed customers16 records
Segments5 records
Ideal customer profiles3 records
Transart technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
AI capability2 records
Feature8 records
Transart partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- QlikcoreQlik provides the Business Intelligence technology platform powering BI Adviser, Transart's business intelligence and analytics reporting tool offered to customers.
- TableaucoreTableau is used as the Business Intelligence platform for Valvis Holding Distribution's Cortex DSiM implementation, integrated by Transart for management reporting and dashboards.
- Iforce Solution ConstantacoreIforce Solution Constanta is an authorized Transart partner since 2002, providing implementation and consulting services for Neomanager, B-Org ERP, and HERMES products in the Constanta region. Implemented Neomanager and HERMES at Ralverti Co.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Transart competitors and assessment
Company assessmentDirect peers
- StayinFront: Provider of SFA, CRM and retail execution software for CPG and life sciences; functional analog to HERMES SFA / Retail Execution with similar target buyers.
- Skynamo: Mobile-first SFA and field sales platform targeted at distributors and manufacturers; comparable to HERMES SFA in functionality and customer base.
- Senior Software (Cluj-Napoca): Romanian ERP software provider focused on distribution, retail, and services; headquartered in the same city as Transart and competing head-to-head for FMCG/distribution ERP deals in Romania.
- BIT Software: Romanian business software publisher with ERP and accounting products targeting distribution and SMBs; competes with Transart's Neomanager in the local market.
- Repsly: Retail execution and field activity management platform for CPG and distribution; competitive to HERMES Retail Execution.
- Trax Retail: Global leader in AI-powered shelf image recognition and retail execution; direct competitive analog to Transart's HERMES IRIS module in CPG/retail execution.
- TotalSoft (now Logo): Long-standing Romanian ERP developer with distribution and accounting modules; one of the most established local competitors to Transart's B-Org ERP.
- WinMENTOR ERP: Romanian ERP and accounting suite widely used by distribution and retail companies in Romania; competes with B-Org ERP and Neomanager at the SMB/mid-market tier.
Broad incumbents
- SAP Business One: Global mid-market ERP platform with distribution and manufacturing modules; an incumbent that larger Romanian distributors may migrate to over time, threatening Transart's enterprise tier.
Regional players
- SOFT4: Lithuanian ERP vendor with strong focus on wholesale distribution and warehouse management; comparable in product scope and SMB/distribution target to Transart.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Transart social profiles
Digital presenceTransart compliance and trust
Trust signalCompliance1 record
Transart financial estimates
Financial estimateRevenue estimate
Valuation estimate
Transart leadership team
Management profileNumber of profiles
Profiles1 record
Transart funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Transart M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Transart
What does Transart do?
Transart develops and licenses integrated business software for distribution, manufacturing, and retail companies, including ERP (B-Org ERP, Neomanager), warehouse management (WMS), sales force automation (SFA), CRM, B2B ordering, retail execution, business intelligence, and AI image recognition. The suite is delivered as on-premise and/or cloud applications used by more than 5,000 companies, primarily in Romania.
Is Transart a public or private company?
Transart is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Transart founded?
Transart was founded in 1997. It employs 101 to 250 people.
Where is Transart based?
Transart is headquartered in Cluj-napoca, Romania, in the Europe region.
How does Transart make money?
Two revenue lines are on record. ERP and Business Software Licenses/Subscriptions are the primary driver. The others are implementation and Consulting Services.
Who are Transart's main competitors?
Direct peers on record are StayinFront, Skynamo, Senior Software (Cluj-Napoca), BIT Software, Repsly, Trax Retail, TotalSoft (now Logo) and WinMENTOR ERP. SAP Business One is listed as a broad incumbent. SOFT4 is listed as a regional player.
Does Transart have an API?
No public API is recorded for Transart.
What industry is Transart in?
Transart's product category is Business Management Software. Its primary akta.pro industry code is HDAEAEAC, Distribution & Wholesale ERP (Inventory, Order, Warehouse), with a secondary code of BPAEAAAE, ERP/CRM/HRIS Implementation & Integration. Its NAICS code is 5132 and its SIC code is 7372.