Hexfit
Hexfit is a Quebec City-based SaaS platform that provides all-in-one coaching, program creation, billing, and client management software for fitness and health professionals, serving 6,000+ practitioners and 100,000 end users across 39 countries.
- Company typePrivate
- Founded2013
- HeadquartersMontréal, Canada
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Hexfit does
Hexfit Solutions Inc. is a Quebec City-based SaaS company that provides an all-in-one management and coaching platform for fitness and health professionals, including personal trainers, kinesiologists, physiotherapists, nutritionists, and gym operators. The platform unifies program creation, client file management, nutrition tracking, billing and scheduling, and progress analytics behind a single web dashboard and iOS/Android client app, supported by 9+ wearable integrations (Apple Health, Polar, Fitbit, Garmin, Strava, Withings, Oura, Suunto, Google Fit), Stripe billing, Google/Outlook calendar sync, and a Zapier connector. The company is notable for being the only fitness professional software with ISO/IEC 27001 certification, in addition to HDS (French health data hosting), GDPR, and PIPEDA compliance, and for maintaining a content library of 13,000+ illustrated exercises (with 60+ added monthly) and 140+ customizable physical assessments.
The business operates on a tiered monthly subscription model: $19-$139/month for professionals based on features and client capacity, plus a $199/month white-label app add-on that allows gyms to publish a branded app to the App Store and Google Play. Go-to-market blends product-led growth (14-day free trial, no credit card, self-serve sign-up across 6 languages) with inside/field sales for enterprise accounts, supported by a content engine (Hexfit Academy, podcast, multilingual YouTube channels, blog) and an official integration with Xplor (Deciplus & Resamania) gym management software. The company reports 6,000+ active professional users, 100,000 end-user clients, and presence in 39 countries, with 1-10 disclosed employees and no known external institutional funding, making it a founder-controlled, capital-efficient operator. Recent product expansions include the AMS (Athlete Monitoring System) launched in April 2025 for sports teams and performance centers, and the "Fred" AI assistant embedded across the software.
Hexfit firmographics
Firmographics- Name
- Hexfit
- Legal name
- Hexfit Solutions Inc.
- Website
- https://myhexfit.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Hexfit is a Quebec City-based SaaS platform that provides all-in-one coaching, program creation, billing, and client management software for fitness and health professionals, serving 6,000+ practitioners and 100,000 end users across 39 countries.
- Ownership category
- akta.pro rank
Where Hexfit is headquartered
LocationHeadquarters
- HQ city
- Montréal
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Hexfit business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Professional Software Subscriptions: Monthly subscription plans for fitness and health professionals with tiered pricing based on features and client management capacity. Plans range from $19 to $139 per month, with currency options including EUR, USD, MXN, COP, CLP, CRC, UYU.
- White-Label App Customization: Custom branded mobile application creation for gyms and fitness studios at $199 per month, including publishing to App Store and Play Store under the business owner's branding.
- Professional Services and Add-ons: Additional services including advanced integrations, customization, and priority support for enterprise clients.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Entry-level professional plan |
| Subscription | Monthly | Mid-tier professional plan |
| Subscription | Monthly | Premium professional plan |
| Subscription | Monthly | White-label custom app |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels11 records
Hexfit product offering
Product offeringCore offering
Hexfit is a cloud-based SaaS platform that enables fitness and health professionals to manage clients, create personalized training and nutrition programs, conduct physical assessments, automate billing and scheduling, and analyze client progress. The offering is sold primarily as monthly professional subscriptions, with an additional white-label mobile app product for gyms and a video-conferencing add-on for remote coaching.
Product overview
Hexfit is a unified all-in-one software platform for fitness and health professionals, combining core client management, program creation, nutrition tracking, billing, and analytics into a single solution. The platform consists of the core Hexfit software (web and mobile), multiple functional modules (Program Creation, Data Analysis, File Management, Billing & Appointments, Food Tracking), the AMS Athlete Monitoring System for performance centers, and the Fred AI assistant. An optional white-label custom app add-on enables gyms to create branded mobile applications. The platform serves 6,000+ professionals and 100,000 end-user clients across 39 countries, with integrations to major fitness wearables, calendars, payment processors, and third-party fitness equipment.
Differentiator
Problem solved
Functional benefit
Products and services
- Hexfit Core Platform Cloud-based SaaS platform for fitness and health professionals providing client management, personalized training program creation, nutrition planning, physical assessments, data analysis, billing, and scheduling through a web dashboard and mobile application.
- Hexfit Mobile App (Client Version) Customizable mobile application for end clients of fitness professionals, enabling them to view training programs, access nutrition plans, track progress, and communicate with their coach. Free for clients of subscribed professionals.
- AMS - Athlete Monitoring System Complete athlete tracking and performance monitoring tool for fitness teams, sports organizations, and performance centers, providing objective follow-up capabilities, physical testing, training load management, and comprehensive athlete data management.
- Hexfit White-Label Custom App White-label mobile app product for gyms and fitness studios that allows businesses to create their own branded training application with custom features, colors, and logo, published to the App Store and Google Play under the business owner's brand. Available at $199 per month.
- Visiofit Video conferencing add-on for conducting virtual training and coaching sessions with clients, enabling remote coaching delivery within the Hexfit platform.
Quantifiable outcome
- Professionals save 4.8 hours per week on average
- +5 more outcomes
Companies that use Hexfit
Customer profileNamed customers7 records
Segments6 records
Ideal customer profiles5 records
Hexfit technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration23 records
AI capability3 records
Feature9 records
Hexfit partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Xplor (Deciplus & Resamania)coreOfficial partnership and product integration between Hexfit and Xplor (Deciplus & Resamania) gym management systems. The integration centralizes the member journey by connecting Hexfit's coaching and tracking features with Xplor's gym management platform, eliminating the need for multiple disconnected apps.
- WiemsprominorInternational alliance announced in 2024 for expanded fitness technology solutions.
- StripecoreIntegrated payment processing for professional billing and client payment collection within Hexfit platform.
- ZapiercoreIntegration enabling Hexfit to connect with thousands of third-party applications and automate workflows.
- Wearable Device Partners (Polar, Fitbit, Garmin, Strava, Google Fit, Withings, Oura, Suunto)coreBi-directional data synchronization with major fitness wearables and health tracking devices for comprehensive client data aggregation.
- Apple HealthcoreHealth data integration for iOS users enabling sync of fitness and health metrics.
- Let's MoooveminorRelated fitness platform mentioned in footer links, potential content or referral partnership.
Scale indicators13 records
Recent moves6 records
Expansion highlights6 records
Hexfit competitors and assessment
Company assessmentDirect peers
- PT Distinction: PT Distinction is a personal trainer software suite for program design, client management, and nutrition tracking — comparable to Hexfit's coaching workflow and target audience of independent fitness professionals.
- Glofox: Glofox offers gym and studio management software with member engagement, branded apps, and booking — directly competing with Hexfit's fitness-center and white-label offering, though with a broader boutique-fitness focus.
- Wodify: Wodify is gym management software focused on CrossFit and functional fitness facilities, with member tracking, performance management, and branded apps — comparable to Hexfit's gym and AMS performance offerings.
- Trainerize: Trainerize is a personal training and coaching SaaS platform for fitness professionals to manage clients, deliver programs, and track progress — the most direct head-to-head competitor to Hexfit's core offering, with a stronger North American presence.
- ClubReady: ClubReady is a gym management and member engagement platform for fitness club operators — comparable to Hexfit's fitness-center software with similar mid-market and chain-customer focus.
- Virtuagym: Virtuagym provides fitness club management software with member apps, coaching, and nutrition tools — directly comparable to Hexfit's end-to-end professional and club platform, especially in European markets.
- WellnessLiving: WellnessLiving is an all-in-one business management platform for fitness, wellness, and beauty businesses with scheduling, billing, and branded apps — overlapping with Hexfit's gym/fitness-center software and member management features.
- TrueCoach: TrueCoach provides personal trainers with client management, program delivery, and habit-tracking tools. Closely comparable to Hexfit's professional SMB segment and similarly focused on the individual coach use case.
Emerging players
- Practice Better: Practice Better is a practice management platform for nutritionists, health coaches, and wellness professionals — directly comparable to Hexfit's nutritionist and kinesiologist segments, with overlapping client-tracking and program-creation features.
Broad incumbents
- Mindbody: Mindbody is a large, broad-scope wellness business management platform with scheduling, payments, and a marketplace — already integrated with Hexfit, serving as both an indirect competitor and an ecosystem partner in the same fitness/wellness software space.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Hexfit social profiles
Digital presenceHexfit compliance and trust
Trust signalCompliance4 records
Hexfit financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hexfit leadership team
Management profileNumber of profiles
Profiles1 record
Hexfit funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hexfit M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hexfit
What does Hexfit do?
Hexfit is a cloud-based SaaS platform that enables fitness and health professionals to manage clients, create personalized training and nutrition programs, conduct physical assessments, automate billing and scheduling, and analyze client progress. The offering is sold primarily as monthly professional subscriptions, with an additional white-label mobile app product for gyms and a video-conferencing add-on for remote coaching.
Is Hexfit a public or private company?
Hexfit is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Hexfit founded?
Hexfit was founded in 2013. It employs 1 to 10 people.
Where is Hexfit based?
Hexfit is headquartered in Montréal, Canada, in the North America region.
How does Hexfit make money?
Three revenue lines are on record. Professional Software Subscriptions are the primary driver. The others are white-Label App Customization and professional Services and Add-ons.
Who are Hexfit's main competitors?
Direct peers on record are PT Distinction, Glofox, Wodify, Trainerize, ClubReady, Virtuagym, WellnessLiving and TrueCoach. Practice Better is listed as an emerging player. Mindbody is listed as a broad incumbent.
Does Hexfit have an API?
Yes. Hexfit operates API v2 and v3 endpoints with documented 99.992% uptime for API v2 and 100% uptime for API v3. Specific details on availability (public/partner/enterprise), auth method, rate limits, versioning, or sandbox availability are not specified in the source material.