Big Day the Agency
- Company typePrivate
- Founded2020
- HeadquartersSan Diego, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
Big Day the Agency firmographics
Firmographics- Name
- Big Day the Agency
- Legal name
- Big Day the Agency LLC
- Website
- https://bigdaytheagency.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Big Day the Agency industry classification
Industry- Product category
- Creative Advertising Services
- NAICS
- Advertising Agencies (54181), Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Integrated Full-Service Creative Agencies (MPAAAAAA)
- akta.pro secondary industries
- Full-Service Media Planning & Buying (MPAAABAA), Content Production (Video, Design, Copy, Studio) (BPAFAAAF), Social Media & Community Management (BPAFAAAE)
Keywords
Where Big Day the Agency is headquartered
LocationHeadquarters
- HQ city
- San Diego
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Big Day the Agency business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Creative Agency Services: Full-service creative agency providing strategy, branding, design, campaign development, production, and social media services to brands and businesses seeking differentiation.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
Big Day the Agency product offering
Product offeringCore offering
Big Day the Agency is a full-service creative advertising agency delivering brand strategy, identity design, campaign concepting, broadcast and digital video production, CGI and motion graphics, website/UX design, and social media marketing. Services are sold as six pillars (Strategy, Branding, Design, Campaigns, Production, Social Media) and delivered through the agency's proprietary BD Process project management methodology.
Product overview
Big Day the Agency is a creative marketing agency offering a comprehensive suite of services including Strategy, Branding, Design, Campaigns, Production, and Social Media. The agency operates as a unified service offering rather than a modular software platform. Their core services are delivered through 'The BD Process,' their proprietary project management methodology that emphasizes transparent, efficient collaboration with clients. The agency specializes in brand positioning, campaign concepting, video and broadcast production, digital design, and social media marketing across industry verticals including technology, travel and tourism, food and beverage, and sports.
Differentiator
Problem solved
Functional benefit
Products and services
- Strategy Services Market research, focus groups, insights and trends identification, comparative and competitive analysis, and persona and archetype development that inform downstream marketing and creative decisions for brands.
- Branding Services Brand architecting, positioning, brand and product naming, identity design, messaging platforms, and brand guidelines development for companies seeking differentiated brand assets.
- Design Services Website and digital product design, UX/UI design, packaging concepting and design, tradeshow and event design, and collateral design for brand-driven companies.
- Campaign Services Big-idea creative concepting, copywriting and art direction, performance marketing, and media planning and buying across channels for brand marketers.
- Production Services Broadcast and video content production, illustration and motion graphics, 3D and CGI, lifestyle and product photography, and full-service post-production for advertising campaigns and brand content.
- Social Media Services Influencer marketing, influencer sourcing, content creation, and channel planning across social platforms for brand marketers.
Quantifiable outcome
- The Kebab Shop grew from 1 to 20+ locations in 6 cities
- +4 more outcomes
Companies that use Big Day the Agency
Customer profileNamed customers23 records
Segments6 records
Ideal customer profiles3 records
Big Day the Agency technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Big Day the Agency partnerships and signals
Strategic signalScale indicators7 records
Recent moves5 records
Expansion highlights4 records
Big Day the Agency competitors and assessment
Company assessmentBroad incumbents
- Mother: Globally recognized independent creative network with offices in multiple cities offering advertising and brand strategy. Broad comparable as a larger independent creative network operating in similar brand-building categories.
Direct peers
- Mother Design: Independent design and brand-led creative agency with offices in multiple cities, known for brand identity and campaign work for global brands. Closely comparable independent, brand-strategy-first creative shop.
- The Martin Agency: Independent creative agency with longstanding Fortune 500 client roster and award-winning brand campaigns. Comparable independent full-service creative model with broad vertical coverage.
- David&Goliath: Independent creative agency known for brand-building campaigns and advertising for major consumer and entertainment brands. Comparable independent creative shop with enterprise client profile.
- 72andSunny: Independent creative agency with strong brand campaign work for major consumer, entertainment, and tech clients. Comparable independent full-service shop with similar enterprise client profile and award-winning creative positioning.
- Pereira O'Dell: Independent San Francisco-based creative agency offering brand strategy, advertising, and digital campaign work for Fortune-class brands. Closely comparable mid-sized independent model with similar full-service creative offering and enterprise brand clients.
- Anomaly: Independent creative agency with a reputation for brand-building, campaign work, and product/service innovation across consumer categories. Comparable independent model serving Fortune-class brands with similar integrated campaign capabilities.
- Mekanism: Independent creative agency known for integrated campaigns blending content, social, and brand storytelling for major consumer and tech clients. Direct comparable in scale, independent ownership structure, and campaign-led offering.
- Arts & Science: Independent creative agency in LA offering strategy, design, and campaign execution for major brands. Comparable mid-sized independent with a brand-strategy and integrated creative offering.
Emerging players
- GUT: Fast-growing independent creative agency founded by former Gut Miami leadership (where Big Day co-founder Ahab Nimry previously founded Gut Branding). Comparable independent creative model with strong momentum and growth trajectory.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Big Day the Agency social profiles
Digital presenceBig Day the Agency financial estimates
Financial estimateRevenue estimate
Valuation estimate
Big Day the Agency leadership team
Management profileNumber of profiles
Profiles3 records
Big Day the Agency funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Big Day the Agency M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Big Day the Agency
What does Big Day the Agency do?
Big Day the Agency is a full-service creative advertising agency delivering brand strategy, identity design, campaign concepting, broadcast and digital video production, CGI and motion graphics, website/UX design, and social media marketing. Services are sold as six pillars (Strategy, Branding, Design, Campaigns, Production, Social Media) and delivered through the agency's proprietary BD Process project management methodology.
Is Big Day the Agency a public or private company?
Big Day the Agency is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Big Day the Agency founded?
Big Day the Agency was founded in 2020. It employs 1 to 10 people.
Where is Big Day the Agency based?
Big Day the Agency is headquartered in San Diego, United States, in the North America region.
How does Big Day the Agency make money?
One revenue line is on record: creative Agency Services.
Who are Big Day the Agency's main competitors?
Mother is listed as a broad incumbent. Direct peers are Mother Design, The Martin Agency, David&Goliath, 72andSunny, Pereira O'Dell, Anomaly, Mekanism and Arts & Science. GUT is listed as an emerging player.
Does Big Day the Agency have an API?
No public API is recorded for Big Day the Agency.
What industry is Big Day the Agency in?
Big Day the Agency's product category is Creative Advertising Services. Its primary akta.pro industry code is MPAAAAAA, Integrated Full-Service Creative Agencies, with a secondary code of MPAAABAA, Full-Service Media Planning & Buying. Its NAICS code is 54181 and its SIC code is 7311.