twiceasnice Recruiting

What twiceasnice Recruiting does

twiceasnice Recruiting (legal entity: #twiceasnice Recruiting, a beep! Directed company) is a U.S. national direct-placement recruiting firm founded in August 2017 and headquartered at 1 Beacon St., 15th Floor, Boston, Massachusetts. The firm operates with roughly 65-90 team members distributed across five time zones and serves more than 2,000 signed employer clients across all 50 U.S. states and Canada. Its offering is a single, horizontal service: building a custom search from scratch for every role, executing targeted headhunting, and delivering candidates ready for client interview. Service segmentation by buyer type covers startups, small/midsize employers, large/enterprise employers, PE and holding companies, international employers, and local/state/federal government entities.

The firm's core product is direct-placement recruiting delivered via a research-driven, custom-built search methodology that does not reuse candidate lists across clients. Underlying technology includes a proprietary database with contact information on 950+ million passive candidates and a publicly indexed placement record at placements.twonice.com publishing every placement with role, industry, region, timeline, and fee detail (2,500+ placements to date). Operational performance signals include a 13-day average time to first accepted candidate submittal, a 75% candidate acceptance rate, and a 21-day average time to deliver offer-ready candidates. The 2022 throughput figure was approximately 200,000 candidates processed on behalf of clients.

Revenue is generated exclusively through a contingency fee of 9.9% of placed candidate salary (versus an industry standard of 20-23%), with billing only on a successful hire. Every placement carries an 18-month replacement guarantee (versus an industry standard of 30-90 days) and a contractual no-poach clause. The go-to-market is sales-led, direct-to-employer, with field and inside-sales engagement channels (phone, website form, live chat, same-day proposal), supported by content marketing, a public placement database, webinars, earned media, and an eNewsletter and referral program launched in August 2024. No venture capital, private equity, or external institutional funding rounds are disclosed; the firm is a private operating entity under beep! Directed, which sold its legacy service offering in March 2019 to focus exclusively on #twiceasnice Recruiting.

Name

twiceasnice Recruiting

Legal name

#twiceasnice Recruiting – a beep! Directed Company

Website

https://twonice.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

51–100 employees

Short description

twiceasnice Recruiting is a Boston-based, national direct-placement recruiting firm that builds custom searches from scratch for employers across all industries, charging a 9.9% contingency fee backed by an 18-month guarantee, and has served over 2,000 clients across all 50 U.S. states and Canada.

Ownership category

akta.pro rank

Product category

Direct Placement Recruiting Services

NAICS

Employment Placement Agencies (561311)

SIC

Services-Employment Agencies (7361)

akta.pro primary industry

General Permanent Placement (Multi-Industry) (BPACAFAA)

akta.pro secondary industries

Government & Public Sector Direct Hire (BPACAFAK), Executive & Leadership Direct Hire (BPACAFAB)

Keywords

• Direct placement recruiting
• Contingency search firm
• Permanent placement agency
• Executive search services
• Headhunting services

Headquarters

HQ city

Boston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Direct Placement Contingency Fee: Contingency-based direct placement recruiting fee of 9.9% of placed candidate salary. Client only pays when they hire a candidate found specifically for them. Fee includes 18-month guarantee on every placement.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

twiceasnice Recruiting is a national direct-placement recruiting firm that builds every search from scratch, conducts targeted headhunting for every role, charges a 9.9% contingency fee, and backs every placement with an 18-month guarantee. The firm recruits local candidates in all 50 U.S. states (and Canada) across all role types and industries, from entry-level to executive leadership. Service segments include startups, small and midsize employers, large/enterprise employers, PE and holding companies, international employers, and local/state/federal government entities.

Product overview

twiceasnice Recruiting operates as a national direct-placement recruiting firm offering a single core service: custom-built search recruiting. The company does not offer a software platform or modules; instead, it provides human-led recruiting services built from scratch for every role. Key service segments include Startup Recruiting, Enterprise/Large Employer Recruiting, International Employer Recruiting (US & Canada), PE/Holding Company Recruiting, and Government Recruiting. The company also maintains a transparent Placement Database (placements.twonice.com) publishing all 2,500+ placements with full details. All services feature a 9.9% fee and 18-month guarantee.

Differentiator

Problem solved

Functional benefit

Products and services

• Direct Placement Recruiting The firm's primary service—building custom searches from scratch for every role, conducting targeted headhunting, and delivering offer-ready candidates across all industries and role types. Includes a 9.9% contingency fee and 18-month placement guarantee, with clients served in all 50 U.S. states plus Canada.
• Startup Recruiting Services Direct placement recruiting services tailored for startup companies, including roles such as Business Development Representatives and other growth hires, designed for early-stage employers without enterprise recruiting budgets.
• Small & Midsize Employer Recruiting Direct placement recruiting for small and midsize employers across all industries, delivering local candidates across all 50 states with the standard 9.9% fee and 18-month guarantee.
• Large / Enterprise Recruiting Direct placement recruiting for large and enterprise employers, including Fortune 250 companies, with coverage across all role types and industries and the ability to support high-volume repeat searches (e.g., 4–6+ placements per client).
• PE & Holding Company Recruiting Direct placement recruiting for private equity firms, holding companies, and their portfolio companies, with a standardized process across portfolio companies and a written no-poach policy for placement protection.
• International Employer Recruiting Cross-border direct placement recruiting for international employers and Foreign-Subsidiaries hiring in the U.S. and Canada, with capability to deliver local candidates in all 50 states.
• Government Recruiting (Local, State, & Federal) Direct placement recruiting services for municipal and government employers at local, state, and federal levels, including a statewide recruitment services contract with North Dakota awarded in August 2024.

Quantifiable outcome

• 9.9% fee vs. industry standard 20-23% - saves clients over 50% on recruiting costs
• +3 more outcomes

Named customers6 records

Segments7 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• North Dakota (State Government)coreGTM or Marketing Partner · 14 August 2024Awarded statewide recruitment services contract for North Dakota government recruiting needs. Significant government segment win.
• Club CapitalcoreStrategic or Co-development Partner · 13 May 2024Strategic partnership announced May 2024 to build better businesses together. Club Capital is a business services firm focused on helping companies grow.
• CompensiaminorStrategic or Co-development Partner · 31 January 2024Partnered with Rachel Cohen of Compensia for a webinar on compensation strategy titled 'How to Pay So They Sign & Stay'.
• Becoming a Best BossminorStrategic or Co-development Partner · 15 November 2023Hosted webinar on performance management and communication titled 'Never Another PIP'.
• Rees Immigration LLCminorStrategic or Co-development Partner · 26 September 2023Hosted webinar on visa sponsorship titled 'When to Sponsor Talent: Visas, Costs, and How To's'.
• Red DoorminorStrategic or Co-development Partner · 6 June 2023Hosted webinar on attracting better candidates through employer reviews titled 'How to Attract Better Candidates with Better Reviews'.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Robert Half International: Global staffing and direct-hire firm offering permanent placement, contract, and consulting services across all major functions. Directly comparable to twiceasnice on direct placement services but at much larger scale and higher (industry-standard) fee levels.
• Kforce Inc. Public staffing firm specializing in direct placement and contract staffing across technology, finance, and professional services. Highly comparable to twiceasnice on multi-industry direct placement, though Kforce operates at greater scale with traditional fee levels.
• Aerotek: Large direct-hire and contract staffing firm covering engineering, manufacturing, and professional roles. Comparable to twiceasnice's horizontal, multi-industry direct placement model but with stronger industrial/manufacturing skew.
• Insight Global: Large U.S. staffing and direct-hire provider with Fortune 1000 focus, offering permanent placement alongside contract staffing. Comparable to twiceasnice's enterprise segment and horizontal industry coverage, but with broader service lines and higher fee structure.

Direct peers

• Lucas Group: Direct-hire and executive search firm serving mid-market to Fortune 500 across multiple functions and industries. Closely comparable to twiceasnice on permanent placement services, though with stronger executive search tilt.
• StevenDouglas: Direct placement and executive search firm serving mid-market to large employers across finance, accounting, technology, and operations. Comparable to twiceasnice on the multi-industry, contingent direct-hire model.
• Alliance Resource Group: Direct placement firm focused on accounting, finance, and technology roles with a research-driven, custom-search methodology. Closely comparable to twiceasnice's custom-built, no-recycled-list approach.
• Sales Talent Agency: Boutique direct placement firm focused on sales, marketing, and customer success roles with a build-each-search approach. Comparable to twiceasnice on the contingent, custom-search positioning and SMB-to-mid-market buyer base.
• CyberCoders: Tech-focused direct placement recruiter (now part of Motion Recruitment) with a national, multi-role model and emphasis on custom search. Closest direct peer to twiceasnice on the direct-hire, contingency, build-every-search-from-scratch proposition.

Emerging players

• Beacon Talent Solutions: Boutique direct-placement firm offering research-driven recruiting across multiple functions. Comparable emerging direct-hire peer to twiceasnice in market positioning and target SMB/mid-market segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/twiceasnicerecruiting
• LinkedInlinkedin.com/company/twiceasnice-recruiting

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about twiceasnice Recruiting