Provant Health Solutions Inc.

What Provant Health Solutions Inc. does

Provant Health Solutions Inc. is a US-headquartered private health company operating two distinct business lines that combined through the May 2017 merger of Hooper Holmes and Provant Health Solutions. The B2B corporate wellness division delivers the Humology platform — a mobile-first, cloud-based well-being portal that integrates with 170+ wearable devices, supports health assessments, biometric screenings, interactive workshops, health coaching, and an incentive engine, and delivers content in 100+ languages. The B2C division operates Trust Pharmacy, an international online pharmacy with a network of 89 Canadian pharmacies and a catalog of over 20,000 prescription medications, generics, health supplements, and medical supplies, selling directly to US and Canadian consumers with home delivery and pharmacist consultation services.

The company makes money through two revenue mechanics: subscription or recurring fees from employers for corporate wellness programs (Humology licensing, incentive management, biometric screening, coaching, and specialty partner integration), and transaction-based revenue from consumer pharmacy sales priced per unit — generics such as Sildenafil at $0.32/tablet and Tadalafil at $0.99/tablet — with significant discounts off US retail. Go-to-market combines enterprise field sales to HR and benefits decision-makers with direct-to-consumer e-commerce and organic search. The company is led by CEO Henry E. Dubois and President Mark Clermont, supported by a COO, CFO, CMO, and CIO. Headcount is reported at 5,001-10,000 employees, with operations spanning East Greenwich, Rhode Island (headquarters) and Olathe, Kansas, alongside the Canadian pharmacy network.

The technology stack centers on Humology as the unifying wellness platform, with specialty partner integrations in nutrition, sleep, and financial wellness, and an Incentive Engine (myHumology) that powers participation-based and outcomes-based rewards. Distribution spans B2B direct sales, B2C e-commerce, a Trust Pharmacy mobile app, and physical retail across Canada. Strategic partnerships include industry associations (American Heart Association, American Diabetes Association, National Business Group on Health, WELCOA, SHRM, HERO) and three 2023 strategic partners targeting AI-powered and wearable-integrated wellness expansion.

Name

Provant Health Solutions Inc.

Legal name

Trust Pharmacy

Website

https://provanthealth.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Provant Health Solutions Inc. operates the B2B Humology corporate wellness platform and the B2C Trust Pharmacy online pharmacy, serving US and Canadian employers, employees, and consumers through a merged entity formed in 2017.

Ownership category

akta.pro rank

Headquarters

HQ city

East Greenwich

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Corporate Wellness Services: B2B corporate wellness solutions sold to employers, including wellness programs, health coaching, biometric screenings, and the Humology platform for employee well-being management.
2. Pharmacy Products: Retail online pharmacy sales of prescription and non-prescription medications, generics, and health products to consumers in Canada and the US.
3. Rewards & Incentives Programs: Design and management of wellness incentive programs for employers, including participation-based and outcomes-based reward structures.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Provant Health Solutions delivers customized workplace well-being programs to employers through its Humology wellness platform, including health assessments, biometric screenings, health coaching, interactive workshops, incentive management, and wearable device integrations. It also operates Trust Pharmacy, a direct-to-consumer online pharmacy selling over 20,000 generic and brand-name medications across a network of 89 Canadian pharmacies with home delivery and pharmacist consultation services to U.S. and Canadian residents.

Product overview

Provant Health Solutions Inc. operates two primary business lines: (1) A corporate wellness division centered on the Humology platform and myHumology incentive engine, providing employers with AI-powered and wearable-integrated wellness programs including health assessments, biometric screenings, interactive workshops, health coaching, and specialty programs for nutrition and sleep; and (2) Trust Pharmacy, an online pharmacy service offering generic and brand medications, prescription management, and delivery services across a network of 89 pharmacies. The company merged with Hooper Holmes in May 2017 to become the largest publicly traded pure-play well-being provider in the United States.

Differentiator

Problem solved

Functional benefit

Brands

• Humology: Corporate health and wellness platform and mobile-first wellness portal that provides employees with access to well-being programs, wearable device sync, health assessments, workshops, and incentive tracking.

Products and services

• Humology Platform A corporate health and wellness portal providing employees with personalized well-being programs, sophisticated analytics, and high-level security. Features mobile-first design, wearable device sync with 170+ devices, interactive workshops, health assessments, and access to specialty partners addressing nutrition, sleep, and finances. Available in more than 100 languages. Targeted at employer clients and their employee populations.
• myHumology Incentive Portal An incentive management hub within the Humology platform that allows members to view incentive opportunities, register for biometric screenings, complete health assessments, participate in workshops, connect with health coaches, and access specialty partner programs including sleep and nutrition offerings. Powers participation-based and outcomes-based wellness incentive programs for corporate clients.
• Wellness Incentive Programs Designed wellness incentive programs tailored to corporate clients' budgets, populations, and goals, including participation-based and outcomes-based incentive strategies with design, build, reasonable alternatives, and legal compliance support. Sold to employer clients to drive employee engagement with well-being programs.
• Trust Pharmacy Online Pharmacy An international online pharmacy service offering affordable generic and brand-name medications, medical supplies, and health products. Provides prescription management, medication delivery, pharmacist consultations, and access to a network of 89 Canadian pharmacies. Products include erectile dysfunction medications, antibiotics, hair loss treatments, blood pressure medications, diabetes supplies, and vitamins. Targets U.S. and Canadian consumers seeking affordable medication access.
• Trust Pharmacy Mobile Application A mobile application allowing customers to book and order medicines and health products on-the-go, complementing the web-based Trust Pharmacy service for U.S. and Canadian consumers.
• Prescription Management Services Services including prescription scanning or photographing, medication reservation for pharmacy pickup or home delivery, pharmacist consultations, and medication therapy management interviews for chronic pathology monitoring. Provided to individual consumers via Trust Pharmacy.

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature5 records

Partnerships

17 partnerships are on record, tiered core, moderate and minor.

• Wellness Corporate SolutionscoreStrategic or Co-development Partner · 1 October 2023Strategic partnership to expand AI-powered and wearable-integrated wellness offerings in the corporate wellness market. Part of broader industry consolidation and partnership trend in corporate wellness sector.
• Marino WellnesscoreStrategic or Co-development Partner · 1 October 2023Strategic partnership for AI-powered and wearable-integrated wellness offerings. Joint expansion of corporate wellness capabilities.
• Central Corporate WellnesscoreStrategic or Co-development Partner · 1 October 2023Strategic partnership to expand AI-powered and wearable-integrated wellness offerings. Part of competitive landscape partnerships in the $120 billion corporate wellness market.
• American Diabetes AssociationmoderateGTM or Marketing PartnerHealth and wellness partnership organization working to improve lives of people through research, advocacy, and education related to diabetes.
• American Heart AssociationmoderateGTM or Marketing PartnerHealth organization dedicated to fighting heart disease and stroke, partnering to improve cardiovascular health outcomes.
• National Business Group on HealthmoderateGTM or Marketing PartnerBusiness association representing large employers and collaborating on innovative health and well-being solutions for the workforce.
• Wellness Council of America (WELCOA)moderateGTM or Marketing PartnerLeading authority on worksite wellness providing resources and certifications for effective workplace wellness programs.
• Dallas-Fort Worth Business Group on HealthminorGTM or Marketing PartnerRegional business health coalition serving employers in the Dallas-Fort Worth area.
• Employers Health CoalitionminorGTM or Marketing PartnerCoalition focused on improving employer health strategies and reducing healthcare costs.
• Health Action CouncilminorGTM or Marketing PartnerOrganization representing large employers focused on health care quality and cost improvement.
• Midwest Business Group on HealthminorGTM or Marketing PartnerRegional coalition of employers dedicated to improving health care quality and value.
• Northeast Business Group on HealthminorGTM or Marketing PartnerRegional employer coalition in the Northeast working to improve health care quality and affordability.
• Pacific Business Group on HealthminorGTM or Marketing PartnerWest Coast employer coalition focused on health care quality improvement and cost reduction.
• Society for Human Resources Management (SHRM)moderateGTM or Marketing PartnerProfessional association for HR professionals providing resources and standards for workplace practices including employee wellness.
• HERO (Health Enhancement Research Organization)moderateGTM or Marketing PartnerResearch organization dedicated to employee health and well-being, focused on evidence-based wellness practices.
• Healthy Workplaces, Healthy CommunitiesminorGTM or Marketing PartnerOrganization promoting workplace wellness and community health connections.
• Seafood Nutrition PartnershipminorGTM or Marketing PartnerNonprofit promoting seafood consumption for improved health and nutrition outcomes.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• WebMD Health Services: Employer wellness portal, health coaching, and incentive management offering — comparable to the Humology platform's content library, coaching, and incentive features.
• Express Scripts (Evernorth/Cigna): Large pharmacy benefit manager with mail-order pharmacy operations — broad incumbent competing against Trust Pharmacy on prescription drug pricing and fulfillment.
• Castlight Health: Enterprise health benefits navigation and analytics platform sold to large employers; broader incumbent in the same employer-health purchasing channel as Provant.
• Virgin Pulse (now Limeade): Major corporate well-being and culture platform — historical direct competitor that merged with Limeade, representing the broader incumbent category against Provant.

Direct peers

• Wellable: Corporate wellness platform with wearable integrations, challenges, and incentive programs for employers; closely mirrors the Humology product surface and customer base.
• Capsule: Digital-first online pharmacy offering home delivery and medication management — directly competes with Trust Pharmacy's online prescription fulfillment model.
• Limeade: Employee well-being and corporate wellness platform sold to employers — directly comparable to Provant's Humology offering and primary enterprise wellness competitor.
• GoodRx: Consumer-facing prescription drug discount and telehealth platform — directly competes with Trust Pharmacy on generic pricing, online ordering, and home delivery.
• Welltok: Consumer and employee health activation platform with incentive management — directly overlaps Provant's myHumology incentive engine and wellness engagement functionality.

Emerging players

• Hims & Hers Health: Direct-to-consumer telehealth and online pharmacy platform with strong wellness branding — overlapping Trust Pharmacy's ED/lifestyle category and online pharmacy model.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/provanthealth
• Facebookfacebook.com/139097249567951
• LinkedInlinkedin.com/company/provant-health-solutions

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Provant Health Solutions Inc.