Inveo
Inveo is a Prague-based digital agency building e-commerce, custom web and application development, and performance marketing services around its proprietary Entilos platform, primarily serving enterprise and mid-market clients in the Czech Republic and Slovakia.
- Company typePrivate
- Founded2010
- HeadquartersPraha, Czechia
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Inveo does
Inveo.cz s.r.o. is a privately held Czech digital agency founded around 2010 and headquartered in Prague-Karlín, operating with a small team (11-50 employees range). It delivers end-to-end digital services — strategy, custom development, performance marketing, and e-commerce platform implementation — primarily to enterprise and mid-market clients in the Czech Republic and Slovakia. Its most prominent named engagements include the multi-year management of ASKO Nábytek's Czech and Slovak e-shops, a complete in-house rebuild of the Hyperinzerce classifieds platform, and a brand/marketing transformation for Up Česká republika.
The core of Inveo's offering is its proprietary e-commerce platform "Entilos," which integrates a custom marketing module and is positioned as the foundation for client e-shops, with ASKO Nábytek flagged for future migration onto it. The agency executes custom websites, e-shops, applications, information systems, and integrations (including large-scale data migrations of terabytes), and references AI-enabled digital products as part of its service portfolio. The company's technology stack integrates with Ecomail (email automation), Mergado (feed management), Google (Ads/Analytics), and it holds membership in APEK, the Czech e-commerce industry association.
Inveo's business model combines three revenue streams: project-based professional services for custom development, ongoing managed marketing services typically structured as retainers, and implicit licensing/usage fees tied to the Entilos platform. Pricing is custom-quoted per engagement (no public price list), with CTAs on the website driving prospects to book meetings or submit contact forms — indicating a consultative, direct B2B sales motion rather than self-serve or transactional sales. GTM is concentrated in Czech and Slovak enterprise clients across retail, banking, FMCG, cosmetics, and online classifieds.
Inveo firmographics
Firmographics- Name
- Inveo
- Legal name
- Inveo.cz s.r.o.
- Website
- https://inveo.cz
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Inveo is a Prague-based digital agency building e-commerce, custom web and application development, and performance marketing services around its proprietary Entilos platform, primarily serving enterprise and mid-market clients in the Czech Republic and Slovakia.
- Ownership category
- akta.pro rank
Inveo industry classification
Industry- Product category
- Digital Agency Services
- NAICS
- Computer Systems Design Services (541512), Custom Computer Programming Services (541511), Advertising Agencies (54181), Graphic Design Services (541430)
- SIC
- Services-Advertising Agencies (7311), Services-Computer Programming Services (7371), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Marketplace Enablement, Seller Tools & E-commerce Infrastructure (BPAMAGAK)
- akta.pro secondary industry
- Creative Concepting & Campaign Development (BPAFAEAD)
Keywords
Where Inveo is headquartered
LocationHeadquarters
- HQ city
- Praha
- HQ country
- Czechia
- HQ region
- Europe
Offices1 record
Markets served
Inveo business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Project-based development services: Custom development of websites, e-shops, applications, e-commerce platforms, UX/UI, integrations, information systems and security — delivered as scoped projects (e.g., full ASKO Nábytek CZ/SK e-shop realization and ongoing administration; complete Hyperinzerce rebuild).
- Performance and digital marketing services: Marketing strategy, customer journey design, performance marketing (PPC), social media management, email marketing campaigns, branding/visual identity work, and communication/PR — typically bundled with development engagements on a retainer or ongoing basis.
- Licensing of proprietary platform Entilos: Own-built e-commerce platform 'Entilos' with a custom marketing module, intended for building/running client e-shops (used by long-term client ASKO Nábytek and being expanded to additional clients). Implies platform licensing/usage fees on top of services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom-quoted project and retainer engagements (development, e-commerce, marketing) |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels8 records
Inveo product offering
Product offeringCore offering
Inveo designs, builds and operates e-commerce platforms powered by its proprietary 'Entilos' platform with an integrated marketing module, and delivers custom web, e-shop and application development for enterprise and mid-market clients. The company also provides data-driven marketing services including performance marketing, social media management, email marketing, customer journey design, branding and communication/PR, typically bundled as project-based or retainer engagements. Long-term clients include ASKO Nábytek, Hyperinzerce and Up Česká republika, with delivery spanning Czech and Slovak markets.
Product overview
Inveo operates a platform-plus-services portfolio built around Entilos, its proprietary e-commerce platform with a built-in marketing module. Entilos serves as the core product on top of which Inveo delivers its Development services (custom websites, e-shops, applications and integrations) and Marketing services (performance marketing, social media, email, customer journey design). Together, these form an integrated digital agency offering in which Entilos is the underlying e-commerce engine and the Development and Marketing service lines deliver, customize and operate client solutions on top of it.
Differentiator
Problem solved
Functional benefit
Brands
- Entilos: Proprietary e-commerce platform with a built-in marketing module, developed and maintained by Inveo as its own product offering.
Products and services
- Entilos e-commerce platform Inveo's proprietary e-commerce platform with an integrated marketing module, used to build and operate custom online stores for enterprise and mid-market clients such as ASKO Nábytek and Hyperinzerce. It supports custom integrations, conversion-focused front-end iteration and long-term platform operation.
- Development services Custom development of websites, e-shops and applications, including technical solutions, integrations, information systems, security and complex systems designed around client business needs. Delivered in-house across front-end, back-end, UX/UI and large-scale data migration.
- Marketing services Data- and strategy-driven marketing services including performance marketing (PPC), social media management, email marketing, customer journey design, branding, content and campaign management, aimed at measurable business outcomes for clients across Czech and Slovak markets.
- E-commerce solutions Design, build and growth of e-commerce platforms powered by the proprietary Entilos platform, focused on functionality, conversion optimization and long-term growth for retail and brand clients.
Quantifiable outcome
- +20% YoY conversion rate for ASKO Nábytek e-shop
- +6 more outcomes
Companies that use Inveo
Customer profileNamed customers16 records
Segments5 records
Ideal customer profiles3 records
Inveo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability2 records
Feature4 records
Inveo partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core technology partner and minor industry affiliation.
- Googlecore technology partnerGoogle logo displayed on the Inveo website footer, reflecting Google's role in Inveo's marketing and analytics stack (Google Ads, Google Analytics, etc.) used to run performance marketing and analytics for clients such as ASKO Nábytek.
- APEK (Asociace pro elektronickou komerci)minor industry affiliationAPEK logo displayed on the Inveo website footer; APEK is the Czech Association for Electronic Commerce. Listed among technology partners on the site, signaling Inveo's membership / affiliation with the Czech e-commerce industry body.
Scale indicators9 records
Expansion highlights5 records
Inveo competitors and assessment
Company assessmentDirect peers
- NetDirect: Czech digital agency offering e-commerce development, custom web platforms and digital marketing. Direct overlap with Inveo's full-stack development + marketing + e-commerce positioning in the same Czech market.
- Shopsys: Czech e-commerce agency building custom online stores, integrations and digital growth services for enterprise and mid-market clients — closely comparable in e-commerce platform build and digital marketing scope.
- ACTUM Digital: Central European digital agency providing e-commerce, custom development, UX/UI and digital marketing services. Comparable as a regionally anchored, full-service digital agency competing for similar enterprise mandates.
- Visualio: Czech digital agency offering web development, e-commerce, design and online marketing services — directly comparable in service mix and regional focus to Inveo.
- Vaimo: Global e-commerce and digital solutions agency focused on platforms like Adobe Commerce and Shopify Plus. Comparable in offering bespoke e-commerce builds, integrations and digital marketing for enterprise brands.
Broad incumbents
- Shoptet: Leading Czech/Slovak e-commerce SaaS platform serving tens of thousands of SMB online stores. Competes with Inveo for e-commerce build mandates but addresses a different (self-serve, SMB) segment with a pure SaaS model.
- Kentico (Kentico Software): Established digital experience and e-commerce platform vendor with strong Central European roots. Comparable on the e-commerce/CMS product layer and overlap in agency-led implementations.
- Cleverlance: Czech IT/digital services company delivering custom software, web, mobile and e-commerce solutions plus digital marketing — comparable in custom development and e-commerce delivery at greater scale.
Regional players
- Webglobe (Webglobe / Yegon): Czech provider of web hosting, domains and broader digital services including website builds and online marketing. Comparable as a Czech digital services competitor targeting SMEs and mid-market.
- ARBES Technologies: Czech-based IT and digital services firm with strong financial-services and enterprise client base. Comparable on custom development and large-enterprise delivery in the same Czech market.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Inveo social profiles
Digital presenceInveo compliance and trust
Trust signalCompliance1 record
Inveo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Inveo leadership team
Management profileNumber of profiles
Profiles4 records
Inveo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Inveo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Inveo
What does Inveo do?
Inveo designs, builds and operates e-commerce platforms powered by its proprietary 'Entilos' platform with an integrated marketing module, and delivers custom web, e-shop and application development for enterprise and mid-market clients. The company also provides data-driven marketing services including performance marketing, social media management, email marketing, customer journey design, branding and communication/PR, typically bundled as project-based or retainer engagements. Long-term clients include ASKO Nábytek, Hyperinzerce and Up Česká republika, with delivery spanning Czech and Slovak markets.
Is Inveo a public or private company?
Inveo is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Inveo founded?
Inveo was founded in 2010. It employs 11 to 50 people.
Where is Inveo based?
Inveo is headquartered in Praha, Czechia, in the Europe region.
How does Inveo make money?
Three revenue lines are on record. Project-based development services are the primary driver. The others are performance and digital marketing services and licensing of proprietary platform Entilos.
Who are Inveo's main competitors?
Direct peers on record are NetDirect, Shopsys, ACTUM Digital, Visualio and Vaimo. Broad incumbents are Shoptet, Kentico (Kentico Software) and Cleverlance. Regional players are Webglobe (Webglobe / Yegon) and ARBES Technologies.
Does Inveo have an API?
No public API is recorded for Inveo.
What industry is Inveo in?
Inveo's product category is Digital Agency Services. Its primary akta.pro industry code is BPAMAGAK, Marketplace Enablement, Seller Tools & E-commerce Infrastructure, with a secondary code of BPAFAEAD, Creative Concepting & Campaign Development. Its NAICS code is 541512 and its SIC code is 7311.