What Skill Cup does

Skill Cup is a cloud-based corporate microlearning SaaS platform operated by ООО «Активное обучение» (LLC Active Learning), a Russian private company incorporated in 2015 in Tambov and commercially launched in 2018. The platform delivers training content in 1-5 minute interactive cards via native iOS and Android apps, a browser-based administrative panel, and a Telegram integration, and it includes a Course Constructor, learning trajectories, gamified "Duels," a knowledge base, an internal news feed, and an analytics dashboard. It targets B2B customers in banking, retail, manufacturing, distribution/franchise networks, HoReCa, and direct sales, with named enterprise clients including BMW Group Russia, Avon Russia, Sberbank, Bank Otkrytie, Tele2, OFFPRICE, Rolf, BNP Paribas Cardif, Samokat (7,500 users), and Azbuka Vkusa.

The company generates revenue through annual per-seat subscriptions, with public tiers ranging from 57,000 ₽/year for up to 25 users to 342,000 ₽/year for 500 users (regular prices higher, with 30-50% promotional discounts), plus quote-based enterprise pricing above 500 seats. Skill Cup is a participant in the Skolkovo innovation ecosystem (granting VAT exemption under Russian tax law Article 145.1) and is registered in the Russian Ministry of Digital Development software registry (No. 6784, 09.06.2020), positioning it for government and regulated-enterprise procurement. Distribution is sales-led with a self-serve free-demo component, complemented by content marketing through the company's blog and Telegram channel, and case studies featuring major clients. The company has raised one disclosed funding round (GSD Venture Studios, December 2020), is founder-led by CEO Roman Mandrik and co-founder Alexey Korovin, and operates with an 11-50 employee headcount entirely within the Russian domestic market.

Name

Skill Cup

Legal name

ООО «Активное обучение»

Website

https://skillcup.ru

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Skill Cup is a Russian cloud-based microlearning SaaS platform (iOS, Android, web, Telegram) that delivers 1-5 minute training cards to enterprise employees across banking, retail, manufacturing, HoReCa, and direct sales, monetized via annual per-seat subscriptions.

Ownership category

akta.pro rank

Product category

Corporate Learning / Mobile Microlearning Platform

NAICS

Professional and Management Development Training (61143), Educational Support Services (61171)

SIC

Services-Prepackaged Software (7372), Services-Educational Services (8200)

akta.pro primary industry

Interactive Practice & Skill-Building (Drills, Games, Mastery Practice) (EDAFACAC)

Keywords

• Corporate microlearning
• Employee training platform
• Mobile learning SaaS
• Learning management system
• Corporate e-learning

Headquarters

HQ city

Moscow

HQ country

Russia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Subscription Licensing: Annual subscription model based on number of users (seats). Pricing tiers range from 25 users (57,000 ₽/year) to 500+ users. Includes access to platform, administrative panel, mobile apps, and technical support. The company is VAT-exempt as a Skolkovo participant.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

Skill Cup is a cloud-based SaaS corporate microlearning platform that lets companies train employees through short (1–5 minute) interactive content cards delivered via mobile apps (iOS/Android), a web administrative panel, and Telegram integration. It bundles a Course Constructor, Analytics Dashboard, Knowledge Base, News Feed, Gamified Duels, and Learning Trajectories, and supports SCORM content import and amoCRM integration. The service is sold on annual per-seat subscriptions targeting B2B customers across Russia.

Product overview

Skill Cup is a unified corporate microlearning platform consisting of mobile applications (iOS and Android), a web application, and an administrative panel. The platform enables companies to train employees through short, interactive content cards and structured training modules. The core components include the Course Constructor for creating content, an Analytics Dashboard for tracking progress, a Knowledge Base for storing company information, a News Feed for internal communications, and a Gamification module featuring competitive duels. The platform operates as a SaaS solution with cloud-based delivery, requiring no installation or complex integration. Content is delivered in microlearning format (1-5 minutes per card) with claimed 92-95% retention rates. Industry-specific solutions are available for Banking, Retail, Distribution, Manufacturing, and HoReCa sectors.

Differentiator

Problem solved

Functional benefit

Products and services

• Skill Cup Microlearning Platform Unified cloud-based corporate microlearning SaaS delivered via native iOS and Android mobile apps and a browser-based administrative panel. Enables companies to onboard, train and continuously update employees through short interactive content cards (1–5 minutes each), with Course Constructor, Analytics Dashboard, Knowledge Base, News Feed, Gamified Duels, Learning Trajectories, SCORM import and amoCRM integration.
• Skill Cup Course Library Pre-built library of over 300 ready-to-deploy corporate training courses covering business topics such as copywriting, public speaking, marketing, leadership, analytics, recruiting, negotiation, online course creation, and feedback skills, created by verified practitioners.
• Skill Cup HoReCa Industry Solution Specialized industry-specific version of the Skill Cup microlearning platform designed for restaurants, cafes, bars, hotels and other hospitality businesses, with pre-configured training templates and industry-relevant content addressing onboarding, service standards, menu knowledge and hygiene compliance.

Quantifiable outcome

• 92% course completion rate
• +7 more outcomes

Named customers11 records

Segments8 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature10 records

Partnerships

Two partnerships are on record, tiered core and minor.

• Skolkovo EcosystemcoreStrategic or Co-development PartnerSkill Cup is an official participant of the Skolkovo innovation ecosystem. As a Skolkovo resident, the company develops its platform as part of commercialization of research results in strategic computer technologies and software. This provides VAT exemption benefits under Russian tax law.
• Fund for Supporting Innovations (FASIE)minorStrategic or Co-development PartnerThe platform was developed with support from the Fund for Supporting Innovations, indicating government-backed innovation support.

Scale indicators16 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Sana Labs: AI-native learning and knowledge platform for enterprises; partial overlap on corporate learning delivery, especially for self-serve content creation and adaptive learning.
• Yarno: Microlearning platform focused on bite-sized, mobile-delivered corporate training with spaced repetition; comparable methodology and use cases for frontline and retail workforces.
• OttoLearn: Microlearning and spaced-repetition platform for frontline workforces; comparable methodology (mastery, short bursts, gamification) and adjacent vertical coverage (retail, manufacturing, financial services).

Direct peers

• EdApp: Mobile-first microlearning platform emphasizing short, gamified lessons delivered via mobile; highly comparable product surface (cards, gamification, mobile UX) and target audience.
• iSpring: Russian-headquartered LMS and e-learning authoring tool vendor serving corporate training buyers; directly comparable geography, vertical focus (banking, retail, manufacturing), and target SMB-to-enterprise customer base.
• Teachbase: Russian cloud LMS platform for corporate employee training; competes head-to-head with Skill Cup in the domestic market for SMB and enterprise L&D budgets.
• Mirapolis LMS: Long-established Russian corporate LMS with strong presence in banking, telecom, and large enterprise; comparable customer segments and Russian-market positioning.

Broad incumbents

• Docebo: Global enterprise LMS with AI-driven learning; broader product suite but competes for the same corporate L&D budget pool as Skill Cup.
• TalentLMS: Widely-adopted cloud LMS serving SMB to enterprise; overlaps with Skill Cup on cloud delivery and corporate training but is a broader LMS rather than microlearning-specialist.
• Moodle: Open-source LMS widely adopted globally including in Russian academic and corporate settings; represents the incumbent budget-LMS alternative Skill Cup is displacing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/skillcup.ru
• Instagraminstagram.com/skillcup
• Xx.com/skillcup_team

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Skill Cup