What Freecash does

Freecash is a global consumer rewards marketplace operated by Berlin-based Almedia GmbH. The platform connects advertisers — primarily mobile game publishers and app developers — with a consumer user base that completes defined tasks (playing games, taking surveys, testing apps, signing up for services, watching videos) in exchange for monetary rewards and gift cards. As of late 2025 the platform reported 60-80M+ registered users, 1,200+ live advertiser campaigns, 10,000+ daily installs, and cumulative payouts exceeding $300M to users since inception, with a 4.5-star Trustpilot rating across 294,096 reviews.

The core product is an offer-wall marketplace integrated with onboarding via Google, Facebook, Apple, and Steam OAuth, real-time cashout tracking, gamification features (daily bonuses, leaderboards, streaks), and a broad cashout infrastructure spanning PayPal, Visa, bank transfer (ACH), cryptocurrencies (Bitcoin, Ethereum, Litecoin), Venmo, Revolut, NaverPay, and ~10 gift card brands. Underlying technology is the "Almedia Engagement Engine," positioned as a rewarded user-acquisition platform claimed to deliver 2-3x higher ROAS for advertisers; case studies cite 120% Day 7 retention uplifts, 50% ROAS improvements, and 133% retention increases for partner titles.

Monetization is primarily advertising-driven: advertisers pay CPA fees (often $3-$10 at the affiliate level, higher at the advertiser level) for completed offers, with Freecash retaining the margin between advertiser payment and user reward, plus ~5% fees on certain cashout methods (PayPal, Visa). A high-volume Partner Program runs on Impact.com, and a user referral program pays up to $13 per converted friend. The two-sided model combines a PLG/consumer-led acquisition motion with B2B advertiser relationships concentrated in mobile gaming. The iOS app was removed from Apple's App Store in April 2026 (for the second time), leaving the web platform and Android app as primary distribution channels.

Name

Freecash

Legal name

Almedia GmbH

Website

https://freecash.com

Company type

Private

Operating status

Operating

Short description

Freecash, operated by Berlin-based Almedia GmbH, is a global consumer rewards marketplace connecting 80M+ users with 1,200+ advertiser campaigns. Users earn money via games, surveys, app testing, and video watching; revenue is generated primarily through CPA fees paid by advertisers.

Ownership category

akta.pro rank

Product category

Rewarded User Acquisition Marketplace

akta.pro primary industry

Offerwalls, Rewards & Performance Monetization (UA-linked payouts) (MPAFAJAI)

akta.pro secondary industry

Merchant-of-Record (MoR) & Payment Facilitation (PayFac) Infrastructure (FSAGABAE)

Keywords

• Rewarded user acquisition
• Offer wall platform
• Consumer rewards marketplace
• Mobile game marketing
• Affiliate performance marketing

Headquarters

HQ city

Berlin

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Others

Revenue model

1. Advertising / User Acquisition Fees: Freecash acts as an intermediary between advertisers (gaming companies, app developers, brands) who pay to acquire engaged users, and consumers who earn rewards for completing advertiser-defined tasks. The platform earns revenue from CPA (cost per acquisition) fees paid by advertisers for each completed offer, game installation, or survey response.
2. Affiliate Partner Program: High-volume affiliates pay to promote Freecash through the Impact platform, with CPA deals ranging from $3-$10 per signup. Top affiliates reportedly earn $50,000+ monthly, generating revenue through referral traffic acquisition.
3. Reward Distribution: Platform distributes rewards to users funded by advertiser payments. Revenue is the margin between advertiser payment and user reward value, plus fees on certain cashout methods (~5% on PayPal and Visa).

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

Freecash is a global two-sided rewards marketplace operated by Berlin-based Almedia GmbH that connects advertisers (gaming companies, app developers, brands) seeking user acquisition with consumers who complete tasks such as playing games, taking surveys, testing apps, watching videos, and signing up for services in exchange for monetary rewards. The platform lists 1,169+ offers from advertising partners and has distributed over $300 million in total earnings to users across 80+ million registered accounts.

Product overview

Freecash is a global rewards platform operated by Berlin-based Almedia (Almedia GmbH), offering a multi-sided marketplace that connects advertisers seeking user engagement with over 80 million registered users. The core platform enables users to earn money through multiple earning channels: playing games (with offers up to $391), completing surveys, testing apps, watching videos, and signing up for new services. Users can cash out their earnings through diverse withdrawal methods including PayPal, cryptocurrency wallets (Bitcoin, Ethereum, Litecoin), gift cards (Amazon, Google Play, Apple, Spotify, Steam, PlayStation, Xbox, Roblox, DoorDash), Visa cards, bank transfer (ACH), and Revolut. The platform has distributed over $300 million to users and features 294,096 Trustpilot reviews with a 4.5-star rating. The ecosystem also includes a Partner Program for high-volume affiliates earning $3-$10 per registration, and a user referral program earning $13 per friend referred.

Differentiator

Problem solved

Functional benefit

Products and services

• Freecash Rewards Platform Core consumer-facing marketplace where users earn money and rewards by completing tasks (playing games, taking surveys, testing apps, watching videos, signing up for services). Lists 1,169+ offers from advertising partners and has distributed over $300 million in total earnings to users.
• Partner Program High-volume affiliate and partner program enabling creators, publishers, influencers, and media buyers to monetize traffic through Freecash. Partners earn $3-$10 CPA per email registration with top affiliates making over $50k monthly.
• Refer-a-Friend Program User referral program where existing users invite friends to join Freecash, earning $2.50 when a referred friend installs their first game and $10 when the friend makes their first cashout, plus group bonuses and boosting event multipliers.
• Almedia Engagement Engine The underlying B2B technology platform powering Freecash, providing rewarded user acquisition for game publishers and brands with 1,200+ games and brands live and 10,000+ installs daily. Delivers 2-3x higher ROAS for advertisers through data-driven engagement campaigns.

Quantifiable outcome

• 120% uplift in Day 7 retention and ROAS
• +4 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration21 records

Feature3 records

Partnerships

Nine partnerships are on record, tiered core, major and minor.

• Impact (Impact.com)coreGTM or Marketing PartnerFreecash uses Impact as its primary affiliate and partner management platform. Partners can earn $3-$10 CPA for each email registration through the Impact dashboard. The platform enables high-volume affiliates to access custom CPA deals and track conversions in real-time.
• Super Free Games (Stillfront)coreStrategic or Co-development PartnerCase study partner that achieved 20x global scale using Freecash for user acquisition on Word Collect game. Almedia drove rapid international growth and significant revenue acceleration through rewarded UA campaigns.
• CandivorecoreStrategic or Co-development PartnerGaming partner that doubled ROAS using a 90-day funnel strategy with Almedia's Freecash. Dramatic improvements across ROAS, retention, and user value for Match Masters game.
• Innplay Labs LtdmajorStrategic or Co-development PartnerGaming partner reporting Almedia drives top-quality users among the best of all UA channels. Partnership continues to scale with strong results.
• Mad Brain GamesmajorStrategic or Co-development PartnerPartnered for Word Farm Adventure, achieving consistent monthly growth with profitable margins and sustainable path to long-term profitability.
• TREEPLLAmajorStrategic or Co-development PartnerData-driven relaunch of Office Cat on Freecash boosted ROAS by 50%, doubled competitor benchmarks, and increased retention by 133%.
• ActionfitmajorStrategic or Co-development PartnerPartnered for scaling high-quality U.S. users across iOS and Android, driving 120% uplift in Day 7 retention and ROAS while doubling budget.
• Ayet Studio GmbHmajorStrategic or Co-development PartnerLong-term successful partnership spanning several years, continuing to expand collaboration.
• Bitburst GmbHminorStrategic or Co-development PartnerPartner reports Almedia's talented team delivers results at scale with always-available and supportive service.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Cashyy: Cashyy is a mobile rewards app where users earn cash/gift cards for downloading and playing games. Closely aligned with Freecash's gaming-led monetization and target demographic.
• Attapoll: Attapoll is a survey-led rewards app paying users for completing surveys and app offers. Direct overlap with Freecash's survey and app testing earn categories.
• AppStation: AppStation pays users to download and play mobile games, monetized via game publisher UA spend. Same rewarded install model as Freecash with a gaming-focused niche.
• InboxDollars: InboxDollars is a cash-based rewards platform paying users for surveys, games, videos, and offers. Same horizontal offerwall model with cash (vs. points) payouts, targeting the same consumer persona.
• Mistplay: Mistplay is a mobile gaming rewards platform where users earn points/loyalty for playing new games, directly comparable to Freecash's gaming offerwall. Both serve the same gaming-publisher UA customers with rewarded install monetization.
• Swagbucks (Prodege): Prodege-owned Swagbucks is one of the largest consumer rewards platforms offering points for surveys, games, shopping, and offers — overlapping directly with Freecash's value proposition and user base of supplemental-income seekers.
• Rewarded Play: Rewarded Play is a rewards platform for playing mobile games and completing offers, very similar in product positioning, audience, and advertiser base to Freecash.

Broad incumbents

• Tapjoy: Tapjoy is a rewarded UA platform and offerwall provider for app publishers, and is integrated as a supply partner on Freecash's video ad network. Operates more as a B2B platform for app developers rather than a direct consumer brand, but competes for the same advertiser spend.
• AdscendMedia: AdscendMedia is an offerwall/ad network integrated as a Freecash supply partner. Competes for advertiser budgets in the same rewarded engagement category, though it focuses more on the publisher (B2B) side than the consumer brand.

Emerging players

• Lootably: Lootably is a rewarded UA offerwall network serving app publishers, integrated into Freecash for video offer supply. Smaller and more focused on the B2B supply side compared to Freecash's consumer-facing brand.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/freecashcom
• YouTubeyoutube.com/channel/UCJ3XenTJaY3y4_Ot8jsc2gA
• Facebookfacebook.com/people/Freecash/61556014861974
• Instagraminstagram.com/freecash_com/#

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Freecash