What Mobility Concept does

Mobility Concept GmbH is a privately held German leasing and fleet management provider headquartered in Oberhaching near Munich, founded in 2000 and operating for over 20 years as a manufacturer-independent vehicle leasing and financing platform. The company serves three core customer segments — private individuals, small business / self-employed customers (Gewerbekunden), and enterprise fleet customers (Flottenkunden) with a minimum 50-vehicle threshold — and operates as part of the broader MeinAuto Group alongside MeinAuto GmbH and related used-vehicle brands. Its product portfolio spans kilometer-based leasing (Kilometerleasing), hybrid Vario-Finanzierung, an all-inclusive Flatrate bundle, traditional finance leasing, and sale-and-lease-back, complemented by insurance products (EvoPrevent credit protection, EvoProtect purchase price protection, GAP coverage) distributed via Bank11 under a § 34d GewO insurance broker exemption.

Operationally, the company delivers fleet management services through a proprietary online platform called MCOP (Mobility Concept Online Portal), which covers fleet data reporting, vehicle ordering, configuration, and status tracking, alongside dedicated sub-portals for online damage reporting (Schadenmelder) and expense reimbursement (barauslage.mobility-concept.de). The MCOP stack is supported by an asset-light nationwide service partner network: 202 DEKRA stations for VMF-certified vehicle return inspections, 340 Carglass autoglass partners, 350+ repair workshops, and fuel card acceptance via Routex, Shell, and Novofleet, plus a Repareo integration for online workshop booking. Enterprise customers receive dedicated personal account managers, while private and small-business customers are served via an inside sales team (phone/email) and self-service digital workflows.

Mobility Concept generates revenue primarily through subscription and recurring monthly payments on leasing and fleet management contracts, plus transaction-fee revenue from end-of-lease vehicle purchases/remarketing and commissions on insurance brokerage. Pricing starts at 0.90% effective annual interest for consumer financing and €45.28/month for insurance. Distribution is sales-led: direct fleet sales for enterprise accounts, inside sales for SMB and private customers, and self-service digital platforms for transaction workflows, all operated exclusively within Germany. The company is led by Managing Directors Stefan Karrenbauer (CEO) and Nicolai Braun (COO) and reports no external private equity or venture capital ownership.

Name

Mobility Concept

Legal name

Mobility Concept GmbH

Website

https://mobility-concept.de

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

51–100 employees

Short description

Mobility Concept GmbH is a German manufacturer-independent provider of vehicle leasing, financing, and full-service fleet management, serving private customers, SMBs, and enterprise fleets (minimum 50 vehicles) across Germany through its MCOP online portal and nationwide DEKRA/Carglass/repair partner network.

Ownership category

akta.pro rank

Product category

Vehicle Leasing and Fleet Management Services

NAICS

Passenger Car Rental and Leasing (53211), Passenger Car Leasing (532112)

SIC

Services-Auto Rental & Leasing (No Drivers) (7510)

akta.pro primary industry

Corporate Vehicle Subscription & Flexible Access Programs (TLABALAH)

akta.pro secondary industries

Corporate Mobility & Ground Transport Management (THALANAI), Corporate Mobility & Car Sharing / Pool Fleet Management (TLABAHAO)

Keywords

• Vehicle leasing services
• Fleet management
• Corporate fleet solutions
• Vehicle financing
• Automotive mobility services

Headquarters

HQ city

Oberhaching

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Vehicle Leasing: Kilometerleasing (kilometer-based leasing) with terms from 12-60 months. Customers pay monthly installments without residual value risk. The company retains ownership of the vehicle during the lease term.
2. Vehicle Financing / Vario-Finanzierung: Financing solutions combining advantages of classic financing with leasing. Flexible end-of-term options: return vehicle, continue financing, or purchase. Credit decision and online contract conclusion available.
3. Flatrate Leasing: All-inclusive monthly rate covering lease payment, insurance, radio fees, maintenance and repair, taxes, tires, and damage management for a Neuwagen from limited inventory.
4. Insurance Products: Insurance brokerage with Erlaubnisbefreiung nach § 34d Abs. 6 GewO. Partially comprehensive and fully comprehensive insurance from €45.28/month including GAP coverage. Includes EvoPrevent (credit protection) and EvoProtect (purchase price insurance) through Bank11.
5. Fleet Management Services: Full-service fleet management including maintenance coordination, tire service, fuel management, vehicle registration, accident management, driver license checks, procurement and logistics, and vehicle return management.
6. Vehicle Purchase/Lease Termination: End-of-lease vehicle purchase options for drivers, with remarketing services for leaseholders.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Mobility Concept is a manufacturer-independent German provider of vehicle leasing, financing, and full-service fleet management. The company offers kilometer-based leasing, Vario financing, all-inclusive flatrate leasing, and sale-and-lease-back arrangements for private, business, and enterprise fleet customers (minimum 50 vehicles). Its proprietary MCOP online portal supports the entire process chain from vehicle ordering and configuration to real-time fleet reporting, damage management, and expense reimbursement.

Product overview

Mobility Concept operates as a manufacturer-independent fleet management and vehicle leasing platform offering a comprehensive portfolio of financing, leasing, and fleet management solutions. The core offering includes kilometer-based leasing (Kilometerleasing), Vario financing (combining leasing and installment benefits), flat-rate all-inclusive leasing, and traditional finance leasing with sale-and-lease-back options, all accessible through the proprietary MCOP online portal. The platform is structured with core financing products as the foundation, complemented by modular add-on services including insurance products (EvoPrevent, EvoProtect, GAP coverage), maintenance and tire services, fuel management, vehicle registration, driver's license checks, damage management, and vehicle return handling—allowing customers to build customized full-service packages.

Differentiator

Problem solved

Functional benefit

Brands

• MCOP: Online portal for fleet management and vehicle leasing process management, providing reporting, vehicle ordering, and configuration services.
• Vario-Finanzierung
• Flatrate

Products and services

• Kilometerleasing (Kilometer-based Leasing)
• Vario-Finanzierung (Vario Financing) Hybrid financing product combining the advantages of classic installment financing with leasing. Customers choose at contract end whether to return, continue financing, or purchase the vehicle. Terms of 12-60 months with annual mileage selection and balloon financing with/without down payment.
• Flatrate Leasing All-inclusive monthly rate covering lease payment, insurance, broadcasting fees, maintenance and repair, taxes, tires, and damage management. Available for vehicles from a limited inventory with short terms of 12-24 months.
• Finanzleasing (Finance Leasing) Traditional finance leasing with kilometer-based and residual value contract options. Provides transparent calculation without residual value risk for kilometer contracts.
• Sale-and-Lease-Back Arrangement that converts a company's owned vehicle fleet into a cost-optimized leasing fleet, increasing liquidity while maintaining operational mobility.
• Finanzierungs-Deal (Digital Financing) Digital financing product with quick processing, credit-decision-in-principle, top interest rates from 0.90% effective annual rate, credit-independent interest rate, flexible terms 12-60 months, and balloon financing options with or without down payment.
• Fleet Management Services Full-service fleet management for companies with fleets of minimum 50 vehicles. Includes maintenance coordination, tire service, fuel management, vehicle registration, accident management, driver license checks, procurement and logistics, and vehicle return management.
• Vehicle Insurance Brokerage Insurance brokerage with exemption permit per § 34d Abs. 6 GewO, offering partially comprehensive and fully comprehensive insurance from €45.28/month including GAP coverage, without impact on personal no-claims bonus class. Regulated by IHK Munich and Upper Bavaria.

Quantifiable outcome

• 96% customer satisfaction rate
• +3 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• DEKRAcoreChannel Partner/ Reseller/ DistributorNationwide vehicle return partner with 202 stations across Germany. DEKRA handles vehicle inspection and return assessment according to VMF Fair Vehicle Valuation standards. Simplifies return process for fleet customers through online appointment booking.
• CarglasscoreChannel Partner/ Reseller/ DistributorGlass damage partner providing 24/7 hotline (0800 036 36 36) and certified repairs at 340 partner locations. Ensures OEM specifications compliance for windshield and glass repairs.
• RepareocoreTechnology or IntegrationOnline workshop booking platform enabling customers to book free service appointments at partner workshops. Used for vehicle returns and service partner search functionality.
• Bank11 für unseigene Zwecke GmbHcoreStrategic or Co-development PartnerFinancial services partner providing insurance products (EvoPrevent credit protection, EvoProtect purchase price insurance) that enable favorable interest rates for vehicle financing from 0.90% effective annual rate.
• Routex, Shell, NovofleetminorChannel Partner/ Reseller/ DistributorFuel card networks enabling cashless refueling and payment for car washes, goods, and services at partner stations. Provides detailed monthly fuel cost reporting for fleet management.
• DataCo GmbHminorOthersExternal data protection officer (Datenschutzbeauftragter) appointed by Mobility Concept for GDPR compliance and data protection advisory services.

Scale indicators6 records

Recent moves4 records

Expansion highlights5 records

Broad incumbents

• VR Leasing: VR Leasing is the leasing arm of the German cooperative banking group, offering corporate and vehicle leasing at much greater scale as a broad incumbent in the German leasing market.
• Volkswagen Financial Services: VW Financial Services is the captive finance arm of Volkswagen and a major broad incumbent in German vehicle leasing that competes with Mobility Concept for both individual and fleet customers.
• BMW Group Financial Services: BMW Group Financial Services is the captive finance subsidiary offering leasing and fleet services primarily for BMW/Mini brands—a broad incumbent competitor in German premium fleet and individual leasing.
• Mercedes-Benz Mobility: Mercedes-Benz Mobility (formerly Daimler Financial Services) is the captive finance and fleet arm of Mercedes-Benz, a broad incumbent competitor across German corporate leasing and fleet management.

Direct peers

• Sixt Leasing: Sixt Leasing is a German-headquartered competitor offering fleet management and leasing to SMEs and corporate customers, directly overlapping with Mobility Concept's core market and product portfolio.
• ALD Automotive / Ayvens: Ayvens (formerly ALD Automotive, post-LeasePlan merger) is the largest European full-service fleet management and vehicle leasing provider and a direct competitor for enterprise fleet customers.
• LeasePlan: LeasePlan (now part of Ayvens) operates one of Europe's largest fleet management businesses with parallel offerings in leasing, maintenance, insurance, and damage management, directly competing with Mobility Concept.
• ATHLON: ATHLON is a European fleet management and leasing company (a Daimler Truck subsidiary) offering full-service fleet solutions comparable to Mobility Concept's full-service packages for enterprise customers.
• Deutsche Leasing: Deutsche Leasing is a large German asset finance provider offering vehicle and equipment leasing with similar corporate leasing capabilities and German market focus.
• MeinAuto: MeinAuto is the parent-group consumer vehicle leasing platform for Mobility Concept, serving private customers with Neuwagen leasing—directly comparable in product and German GTM.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mobility Concept