Squeaky Clean
Squeaky Clean Inc. is a privately held, locally owned residential and commercial cleaning service based in Griffin, GA, serving nine South Atlanta communities with recurring maid services, deep cleans, move-in/out cleaning, commercial cleaning, and certified disinfecting since 2000.
- Company typePrivate
- Founded2000
- HeadquartersGriffin, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Squeaky Clean does
Squeaky Clean Inc. is a privately held, locally owned residential and commercial cleaning service company headquartered in Griffin, Georgia. Founded in 2000, the company serves nine communities across South Atlanta — Griffin, McDonough, Hampton, Locust Grove, Milner, Orchard Hill, Williamson, Zebulon, and Conyers — via a 11-50 employee workforce of background-checked, insured, and professionally trained cleaning technicians.
The core offering is a recurring maid service on weekly, biweekly, or monthly cadences, supplemented by deep cleaning, deluxe move-in/out cleaning, commercial cleaning for offices, retail, churches, daycares, and medical/dental offices, plus specialty disinfection services (COVID Disinfecting and a Virus and Flu Buster Service) using EPA-approved disinfectants, Victory Innovations electrostatic sprayers, and GBAC-certified infection control protocols, with Monofoil M providing residual surface protection. Technology is centered on the Maid Central client portal for booking, payments, scheduling, and tips, paired with a website quote-request flow and phone-based sales.
The business model is predominantly subscription-recurring for residential and commercial accounts, augmented by one-time deep cleans, move-in/out jobs, disinfectant engagements, and gift-card sales priced in hourly increments ($250-$450 for 4-8 hours). Customers are acquired primarily through local word-of-mouth, a $50 referral program, owned content marketing (blog, email, social), and promotional pricing (e.g., $50 off initial deep clean with recurring sign-up, 5th-service-free annual offer). Revenue is not publicly disclosed and the company has taken no external funding.
Squeaky Clean firmographics
Firmographics- Name
- Squeaky Clean
- Legal name
- Squeaky Clean Inc.
- Website
- https://squeakycleaninc.org
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Squeaky Clean Inc. is a privately held, locally owned residential and commercial cleaning service based in Griffin, GA, serving nine South Atlanta communities with recurring maid services, deep cleans, move-in/out cleaning, commercial cleaning, and certified disinfecting since 2000.
- Ownership category
- akta.pro rank
Squeaky Clean industry classification
Industry- Product category
- Residential Cleaning Services
- NAICS
- Janitorial Services (561720)
- SIC
- Sanitary Services (4950)
- akta.pro primary industry
- Cleanroom & Controlled Environment Cleaning (BPABABAH)
- akta.pro secondary industry
- One-Time Garage/Basement/Utility Room Cleaning (HSAEAFAK)
Keywords
Where Squeaky Clean is headquartered
LocationHeadquarters
- HQ city
- Griffin
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Squeaky Clean business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D
Revenue model
- Recurring Residential Cleaning: Weekly, bi-weekly, or monthly maid services for residential homes. Subscription-style recurring revenue model with flexible scheduling and no contracts required.
- Deep Cleaning Services: One-time intensive cleaning service for homes requiring thorough cleaning. Often offered as initial service before transitioning to recurring schedule.
- Move In/Out Cleaning: Specialized cleaning for vacant properties during real estate transitions. Focus on sanitization and getting deposits back for renters.
- Commercial Cleaning: One-time and recurring cleaning services for commercial spaces including offices, retail, churches, daycares, and medical/dental offices.
- Disinfecting Services: COVID-19 and general pathogen disinfecting using EPA-approved products and electrostatic sprayers. Available as one-time or recurring service.
- Gift Cards: Gift certificates sold in hourly increments (4-8 hours, $250-$450) for any service offered. Redeemed by calling office to schedule.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Weekly | Weekly Maid Service - Recurring residential cleaning |
| Subscription | Monthly | Biweekly Maid Service - Every two weeks |
| Subscription | Monthly | Monthly Maid Service - Once per month |
| Unit Pricing | Pay-as-you-go | Gift Cards - Hourly increments |
| Subscription | Pay-as-you-go | Initial Deep Cleaning with Recurring Service |
| Subscription | Pay-as-you-go | Labor Day Special |
| Subscription | Monthly | Annual Sale - 5th Service Free |
| Subscription | Monthly | Referral Program |
| Subscription | Pay-as-you-go | Healthcare Worker Discount |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Squeaky Clean product offering
Product offeringCore offering
Squeaky Clean Inc. provides scheduled residential maid services (weekly, biweekly, monthly) along with one-time deep cleaning, move-in/move-out cleaning, commercial cleaning for offices/retail/churches/daycares/medical facilities, and specialty disinfection services. Background-checked, insured, professionally trained technicians deliver cleaning using standardized checklists, EPA-approved products, and Victory Innovations electrostatic sprayers for COVID-19 and pathogen control. Services are booked directly via phone, website, or Maid Central client portal across South Atlanta/Georgia.
Product overview
Squeaky Clean is a residential and commercial cleaning service company offering a unified portfolio of cleaning services centered around recurring maid services, deep cleaning, and move-in/out cleaning. The core offering consists of scheduled recurring cleaning (weekly, biweekly, monthly) as a primary subscription service, complemented by intensive deep cleaning as a premium add-on, and specialized move-in/out cleaning for relocating customers. Commercial cleaning services extend the portfolio to business clients, while Covid Disinfecting and Virus and Flu Buster services represent specialty disinfection offerings using EPA-approved chemicals and electrostatic sprayers. Gift cards serve as a complementary offering for gifting purposes. All services are delivered by background-checked, professionally trained technicians who are fully insured and bonded.
Differentiator
Problem solved
Functional benefit
Products and services
- Recurring Maid Services Scheduled recurring cleaning services offered on a weekly, biweekly, or monthly basis for residential homes, providing regular maintenance cleaning to keep homes consistently clean by the same assigned, background-checked technician.
- Deep Cleaning Services Intensive top-to-bottom cleaning service that thoroughly cleans all areas of the home, targeting areas that are not covered in standard recurring cleanings; often used as an initial service before transitioning to a recurring schedule.
- Deluxe Move In/Out Cleaning Services Comprehensive cleaning service for homes before moving in or after moving out, including sanitization, cabinet and drawer wiping, and hospital-grade disinfectant application for vacant properties.
- Commercial Cleaning Services Professional cleaning services for commercial spaces including offices, retail spaces, churches, daycares, and medical or dental offices, offered as one-time or recurring services.
- Covid Disinfecting Services Disinfection service using EPA-approved disinfectants and electrostatic sprayers to eliminate COVID-19, flu, MRSA, and other viruses from surfaces in homes and commercial properties.
- Virus and Flu Buster Service Specialized service focusing on high-touch point areas only, designed for ill or immune-compromised individuals and offices to control pathogen spread, performed by Infection Control Cleaning Specialist trained staff.
- Gift Cards Gift certificates available for purchase in hourly denominations ($250 for 4 hours, $300 for 5 hours, up to $450 for 8 hours), valid for one year from issue date and applicable toward any service.
Quantifiable outcome
- 100% satisfaction guarantee with remedy if not happy
- +2 more outcomes
Companies that use Squeaky Clean
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles2 records
Squeaky Clean technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Squeaky Clean partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor and core.
- RedfinminorLexi Klinkenberg from Redfin published an informative article on relocating during COVID-19 which Squeaky Clean shared on their blog as a resource for customers dealing with move-in/out cleaning needs.
- WellStar Spalding HospitalminorDuring COVID-19 pandemic, Squeaky Clean initiated a gift card donation program to support front line healthcare workers at WellStar Spalding Hospital. Accumulated 20 gift cards (15 client-purchased plus 5 company-donated) to give to healthcare staff caring for COVID-19 patients. Could not complete due to hospital laws on employers giving employees gift cards.
- GBAC (Global Biorisk Advisory Council)coreCompleted GBAC certification and training for infection control cleaning. Earned certificate specific to cleaning for COVID-19 and certification for electrostatic fogging/spraying machines through GBAC. Company has an Infection Control Cleaning Specialist on staff.
- Victory InnovationscoreSqueaky Clean purchased electrostatic fogging machines from Victory Innovations. The electrostatic sprayer covers evenly without drips and spills and is easy to operate. Used for COVID-19 disinfecting services.
- Maid CentralcoreMaid Central is the client portal and booking software platform used by Squeaky Clean for managing customer accounts, scheduling, payments, service dates, and communications.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Squeaky Clean competitors and assessment
Company assessmentDirect peers
- The Cleaning Authority: Residential cleaning franchise with a focus on recurring weekly/biweekly/monthly service. Direct competitor on recurring model, pricing tier structure, and target homeowner segment.
- The Maids: Residential cleaning franchise using a team-based 22-step cleaning process for recurring service. Direct competitor on service methodology and target customer profile to Squeaky Clean.
- MaidPro: Residential cleaning franchise with recurring and one-time service offerings. Comparable service mix, recurring model, and target customer (busy homeowners) to Squeaky Clean, with brand-driven differentiation.
- Maid Brigade: Residential cleaning franchise providing recurring maid services with a focus on healthier cleaning products. Overlaps directly with Squeaky Clean's recurring residential and green-cleaning messaging.
Emerging players
- Two Maids & A Mop: Fast-growing residential cleaning franchise with a pay-for-performance cleaner model. Comparable target customer (busy homeowners) and recurring offering to Squeaky Clean, but operating in different markets.
- Handy: Online marketplace for home cleaning and other home services with transparent pricing. Relevant comparison for Squeaky Clean's quoted residential pricing model, though Handy is urban-focused and platform-based.
Broad incumbents
- Neighborly (parent of Molly Maid): Multi-brand franchisor of home services including Molly Maid. Relevant as the broader incumbent showing how national franchise platforms consolidate local residential cleaning operators like Squeaky Clean.
- Molly Maid: National franchised residential cleaning brand under Neighborly offering recurring maid services. Most directly comparable to Squeaky Clean's core recurring residential business, but at much larger scale and with a franchise rather than corporate-employee model.
- Merry Maids: Branded residential cleaning franchise owned by ServiceMaster offering weekly/biweekly/monthly maid service. Closest direct national competitor to Squeaky Clean's recurring service model in the residential segment.
Others
- Authority Brands (multi-service franchisor): Multi-brand home services franchisor. Adjacent to Squeaky Clean's commercial cleaning arm and relevant as a potential roll-up acquirer or strategic partner for expansion.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Squeaky Clean social profiles
Digital presenceSqueaky Clean financial estimates
Financial estimateRevenue estimate
Valuation estimate
Squeaky Clean leadership team
Management profileNumber of profiles
Squeaky Clean funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Squeaky Clean M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Squeaky Clean
What does Squeaky Clean do?
Squeaky Clean Inc. provides scheduled residential maid services (weekly, biweekly, monthly) along with one-time deep cleaning, move-in/move-out cleaning, commercial cleaning for offices/retail/churches/daycares/medical facilities, and specialty disinfection services. Background-checked, insured, professionally trained technicians deliver cleaning using standardized checklists, EPA-approved products, and Victory Innovations electrostatic sprayers for COVID-19 and pathogen control. Services are booked directly via phone, website, or Maid Central client portal across South Atlanta/Georgia.
Is Squeaky Clean a public or private company?
Squeaky Clean is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Squeaky Clean founded?
Squeaky Clean was founded in 2000. It employs 11 to 50 people.
Where is Squeaky Clean based?
Squeaky Clean is headquartered in Griffin, United States, in the North America region.
How does Squeaky Clean make money?
Six revenue lines are on record. Recurring Residential Cleaning is the primary driver. The others are deep Cleaning Services, move In/Out Cleaning, commercial Cleaning, disinfecting Services and gift Cards.
Who are Squeaky Clean's main competitors?
Direct peers on record are The Cleaning Authority, The Maids, MaidPro and Maid Brigade. Emerging players are Two Maids & A Mop and Handy. Broad incumbents are Neighborly (parent of Molly Maid), Molly Maid and Merry Maids. Authority Brands (multi-service franchisor) is listed as an others.
Does Squeaky Clean have an API?
No public API is recorded for Squeaky Clean.
What industry is Squeaky Clean in?
Squeaky Clean's product category is Residential Cleaning Services. Its primary akta.pro industry code is BPABABAH, Cleanroom & Controlled Environment Cleaning, with a secondary code of HSAEAFAK, One-Time Garage/Basement/Utility Room Cleaning. Its NAICS code is 561720 and its SIC code is 4950.