WythMe
WythMe operates a reverse-auction marketplace where consumers submit restaurant and bar outing plans and participating establishments bid with discounts or custom perks; restaurants pay a commission on redeemed offers.
- Company typePrivate
- Founded2016
- HeadquartersArlington, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What WythMe does
WythMe (Wyth.me LLC) operates a two-sided reverse-auction marketplace connecting restaurants and bars with group diners. Consumers submit dining plans specifying date, time, location, party size, and use case (e.g., happy hour, dinner, catering, delivery), and participating establishments respond with competing offers such as dollar discounts, percentage discounts, or custom perks. The consumer-side product is free and is delivered via iOS and Android mobile apps and a web interface at app.wyth.me, while restaurants onboard through a dedicated self-serve business portal at join.wyth.me that supports multi-location registration.
The platform is built on a standard JavaScript/Node.js stack with MongoDB and React/React Native front ends. Its core technical components include a real-time request-matching and routing system that analyzes submitted plans against criteria such as location, cuisine, and ratings, and an auto-matching preferences feature that lets restaurants capture customers even when they cannot respond manually in real time. No public API, SDK, or MCP is offered, and there are no disclosed AI/ML research, proprietary models, or patents.
WythMe's revenue model is a transaction-based take rate: restaurants pay when customers redeem accepted offers, with a default Standard Offer capped at a randomized dollar discount of no greater than $2.50 per customer and an optional Custom Offer tier letting restaurants define their own incentives. The company was founded in 2016 by serial entrepreneur Tim Keough, is headquartered in Arlington, Virginia, operates with a 1-10 person team, and reports thousands of participating locations nationwide plus a small international footprint, with no disclosed external funding.
WythMe firmographics
Firmographics- Name
- WythMe
- Legal name
- Wyth.me LLC
- Website
- https://wyth.me
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- WythMe operates a reverse-auction marketplace where consumers submit restaurant and bar outing plans and participating establishments bid with discounts or custom perks; restaurants pay a commission on redeemed offers.
- Ownership category
- akta.pro rank
WythMe industry classification
Industry- Product category
- Restaurant Marketplace
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Auction-based Generalist Marketplaces (CRAFAAAC)
Keywords
Where WythMe is headquartered
LocationHeadquarters
- HQ city
- Arlington
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
WythMe business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- Transaction Commission (Take Rate): Restaurants pay to receive confirmed reservations from the platform. The platform takes a percentage or fixed fee when customers redeem their offers at restaurants. Standard offers default to randomized dollar discounts no greater than $2.50/customer, with custom offers allowing restaurants to set their own terms.
- Promotional Offers Redemption: Revenue generated when customers accept restaurant offers (dollar discounts, percentage discounts, or custom rewards) and redeem them upon arrival.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard Offer - Default randomized discount up to $2.50/customer |
| Transaction based/ take rate | Pay-as-you-go | Custom Offer - Restaurant-defined incentives |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
WythMe product offering
Product offeringCore offering
WythMe operates a two-sided reverse-auction marketplace that connects consumers planning group dining outings with restaurants and bars. Users submit plans (date/time, location, party size, and cuisine preferences) and receive competing bids from participating establishments offering discounts or custom rewards. Restaurants pay a transaction commission when customers redeem accepted offers, while the platform is free for consumers.
Product overview
WythMe operates as a reverse-auction marketplace connecting diners with restaurants and bars. The platform consists of two interfaces: a consumer-facing mobile app where users submit plans (date, time, location, party size, cuisine preferences) and receive competitive bids from participating establishments; and a business-facing platform where restaurants review requests and submit offers (standard or custom discounts). The core value proposition is that restaurants bid for customers rather than the reverse, creating competitive pricing that benefits diners while driving foot traffic to venues. The company expanded from its DC-metro origins to thousands of locations nationwide and internationally since its 2016 launch.
Differentiator
Problem solved
Functional benefit
Products and services
- WythMe Mobile App A free consumer mobile application available on iOS and Android that allows users to submit dining plans (date/time, location, party size, cuisine preferences) and receive competitive bids from participating restaurants and bars offering discounts or custom rewards.
- WythMe Business/Partner Platform A business-facing platform enabling restaurants and bars to review incoming customer requests, submit standard offers (default randomized dollar discounts up to $2.50 per customer) or custom offers (any discount, perk, or reward defined by the business), and manage confirmed reservations and offer redemption through a dashboard.
Companies that use WythMe
Customer profileSegments2 records
Ideal customer profiles2 records
WythMe technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature3 records
WythMe partnerships and signals
Strategic signalScale indicators3 records
Recent moves7 records
Expansion highlights4 records
WythMe competitors and assessment
Company assessmentDirect peers
- Tock: Tock is a reservation and ticketing platform for restaurants and bars, including unique experience-based bookings. Comparable to WythMe in restaurant demand capture with different monetization mechanics.
- Reserve (now part of Resy): Reserve was a paid restaurant reservation platform acquired by Resy/Amex. Its premium reservation model for restaurants is a comparable direct competitor in restaurant booking technology.
- OpenTable: OpenTable is the dominant restaurant reservation platform, directly comparable to WythMe in connecting diners with restaurants. While OpenTable focuses on reservation booking, WythMe adds a reverse-auction discount layer for group bookings.
- Resy: Resy is a restaurant reservation and table-management platform acquired by American Express. It competes with WythMe for restaurant demand capture and group-booking functionality.
- Groupon: Groupon operates a deal marketplace where restaurants offer discounts to drive foot traffic — directly analogous to WythMe's restaurant discount auction mechanic, though Groupon is much broader and more established.
- Restaurant.com: Restaurant.com sells discounted dining certificates to consumers, functioning as a restaurant deal marketplace closely aligned with WythMe's discount-for-bookings model.
Broad incumbents
- Yelp: Yelp is a broad local-search incumbent that includes restaurant listings, reviews, and reservations functionality. It is a larger player overlapping in restaurant-discovery and booking workflows.
Emerging players
- Goldstar: Goldstar uses a partially auction-style marketplace to fill unsold inventory in live entertainment. Its model of inventory clearance via discounts parallels WythMe's restaurant off-peak demand-capture approach.
- HotelTonight: HotelTonight pioneered an auction-style app for unsold hotel inventory at discounted prices. Its reverse-pricing mechanics for last-minute inventory are structurally analogous to WythMe's reverse-auction restaurant model.
- The Infatuation: The Infatuation is a restaurant discovery and booking platform with editorial coverage and reservation integrations. Adjacent to WythMe in driving group diner demand to restaurants.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
WythMe social profiles
Digital presenceWythMe financial estimates
Financial estimateRevenue estimate
Valuation estimate
WythMe leadership team
Management profileNumber of profiles
Profiles1 record
WythMe funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WythMe M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WythMe
What does WythMe do?
WythMe operates a two-sided reverse-auction marketplace that connects consumers planning group dining outings with restaurants and bars. Users submit plans (date/time, location, party size, and cuisine preferences) and receive competing bids from participating establishments offering discounts or custom rewards. Restaurants pay a transaction commission when customers redeem accepted offers, while the platform is free for consumers.
Is WythMe a public or private company?
WythMe is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was WythMe founded?
WythMe was founded in 2016. It employs 1 to 10 people.
Where is WythMe based?
WythMe is headquartered in Arlington, United States, in the North America region.
How does WythMe make money?
Two revenue lines are on record. Transaction Commission (Take Rate) is the primary driver. The others are promotional Offers Redemption.
Who are WythMe's main competitors?
Direct peers on record are Tock, Reserve (now part of Resy), OpenTable, Resy, Groupon and Restaurant.com. Yelp is listed as a broad incumbent. Emerging players are Goldstar, HotelTonight and The Infatuation.
Does WythMe have an API?
No public API is recorded for WythMe.
What industry is WythMe in?
WythMe's product category is Restaurant Marketplace. Its primary akta.pro industry code is CRAFAAAC, Auction-based Generalist Marketplaces. Its SIC code is 5810.