WAXIE Sanitary Supply

What WAXIE Sanitary Supply does

WAXIE Sanitary Supply is a full-line janitorial and sanitary maintenance distributor founded in 1945 and headquartered in San Diego, California, now operating as a BradyPLUS Company and an Envoy Solutions Company. The company distributes cleaning chemicals, paper products, hand hygiene systems, floor care equipment, waste management solutions, and specialty products through 24 Inventory Centers spanning 10 Western U.S. states and more than 695,000 square feet of warehouse space. Its product portfolio combines proprietary branded lines (WAXIE-Green, WAXIE Select, KleenLine, DuraStar, WAXIE Solution Station) with distributed national brands including GOJO/PURELL, Clorox Healthcare, Georgia-Pacific, Kimberly-Clark Professional, Rubbermaid, and BigBelly Solar, alongside IoT-enabled touch-free dispensers, robotic floor scrubbers, and electrostatic disinfection systems.

The business operates a multi-channel go-to-market model combining dedicated Account Consultants and a Corporate Accounts Team for direct enterprise sales, eCommerce platforms (shop.waxie.com and Web@Work) for self-service ordering, and an extensive GPO/cooperative purchasing network (National IPA, NCPA, Novation, Premier, HealthTrust, MED ASSETS, Amerinet) for public-sector and healthcare access. Revenue is generated through product distribution with a 97% average fill rate, equipment sales and service from partner manufacturers (Advance, NSS, Windsor), national account contracts for multi-location organizations, and a WAXIE Capital Funding equipment financing program. Customer segmentation spans Building Service Contractors, K-12 and Higher Education, Acute and Long-Term Healthcare, Federal/State/Local Government, Commercial Real Estate, Hospitality & Foodservice, and Industrial markets, with named enterprise customers including Kaiser Permanente, UCSD, the San Francisco Giants, and the Seattle Mariners.

WAXIE supplements distribution with proprietary sustainability infrastructure (WAXIE-GPS Green Partner Support program), ISSA CIMS-GB certification, multiple ecolabel credentials (EPA Safer Choice, Green Seal, ECOLOGO, GREENGUARD, FSC, LEED-aligned), and a 24/7 online facility maintenance training program. The company has invested in touch-free and IoT-enabled product categories since 2021, expanded senior leadership across regional divisions, and acquired Sac-Val Janitorial Supply in 2014 to extend its Northern California footprint.

Name

WAXIE Sanitary Supply

Legal name

WAXIE Sanitary Supply

Website

http://info.waxie.com/about-us/

Company type

Private

Founded year

1945

Operating status

Operating

Headcount range

501–1,000 employees

Short description

WAXIE Sanitary Supply is a Western U.S. janitorial and sanitary maintenance distributor founded in 1945, serving healthcare, education, government, and commercial facilities across 10 states via 24 inventory centers and proprietary product brands.

Ownership category

akta.pro rank

Product category

Janitorial and Sanitary Supply Distribution

NAICS

Industrial and Personal Service Paper Merchant Wholesalers (424130)

SIC

Wholesale-Professional & Commercial Equipment & Supplies (5040), Wholesale-Paper & Paper Products (5110), Wholesale-Machinery, Equipment & Supplies (5080)

akta.pro primary industry

Paper, Tissue, Wipers & Dispensers Distribution (CRAOAGAC)

akta.pro secondary industries

Restroom Hygiene & Odor Control Distribution (CRAOAGAF), Tissue & Hygiene Paper Distribution (IMAMAIAH)

Keywords

• Janitorial supplies distribution
• Sanitary maintenance products
• Facility cleaning equipment
• Commercial cleaning supplies
• Restroom hygiene solutions

Headquarters

HQ city

San Diego

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Infrastructure, Personnel, Operations, Marketing or Sales

Revenue model

1. Sanitary Supply Distribution: WAXIE generates primary revenue through distribution of janitorial supplies, cleaning products, tools, and equipment. Products include nationally recognized brands and proprietary WAXIE brands. Revenue is derived from product sales with an average fill rate of 97% across their inventory.
2. Equipment Sales and Service: Sale and service of cleaning equipment including floor machines, scrubbers, vacuums, and specialty cleaning machines from partner manufacturers (Advance, NSS, Windsor). Includes service and repair capabilities.
3. National Accounts & Corporate Contracts: Corporate Accounts Team provides competitive pricing and lowest in-use cost throughout customer organizations. Revenue generated through negotiated national account contracts serving multi-location businesses.
4. WAXIE Capital Funding: Equipment financing solutions for customers to acquire cleaning equipment through capital funding programs.

Go-to-market motion3 records

Distribution channels6 records

Marketing channels9 records

Core offering

WAXIE Sanitary Supply distributes janitorial and sanitary maintenance supplies, cleaning products, tools, and equipment to businesses across the Western United States. The company operates 24 Inventory Centers in 10 Western states, supplying proprietary branded products (WAXIE-Green, WAXIE Select, KleenLine, DuraStar) alongside nationally recognized brands, with a 97% average fill rate and a focus on facility maintenance, hand hygiene, and green cleaning solutions.

Product overview

WAXIE Sanitary Supply is a comprehensive janitorial and sanitary maintenance distributor offering a broad portfolio of facility supplies, cleaning products, and equipment. The core offering centers on the WAXIE-GPS (Green Partner Support) sustainability platform, hand hygiene solutions (including KleenLine™ handwash dispensing systems, WAXIE Select™ NRG™ Foam Handwash, PURELL® sanitizer systems), and WAXIE Solution Station® chemical dilution systems. The product portfolio spans touch-free restroom technology (AutoFlush/AutoFaucets, IoT-enabled BigBelly solar compactors, robotic cleaning machines), hard floor care (Diamond Guard floor care system, Ultra Guard wood floor care), bioactive maintenance products (microbial drain cleaners, WAXIE Lift & Interceptor Treatment), disinfectants (WAXIE HP, Clorox Total 360), carpet care, air quality solutions (AeraMax Professional), and specialty products including feminine hygiene dispensers, LED lighting retrofits, and water conservation tools. WAXIE serves diverse markets including healthcare, education, commercial real estate, government, hospitality, and food processing through 24 inventory centers across the Western United States.

Differentiator

Problem solved

Functional benefit

Brands

• WAXIE-Green: Environmentally preferred cleaning products formulated to reduce potential impacts on human health and the environment, including green cleaning chemicals, dilution control, eco-mats, hand soaps, microfiber, paper products, and can liners.
• WAXIE-GPS
• KleenLine
• WAXIE Select
• WAXIE Capital Funding
• Clean & Soft
• Super MAX
• Diamond Guard
• Ultra Guard
• WAXIE Solution Station

Products and services

• WAXIE-GPS (Green Partner Support) A comprehensive sustainability program that helps facility customers implement green cleaning practices, featuring an interactive building view and tools for tracking environmental impact and supporting green cleaning certification.
• KleenLine Handwash Dispensing Systems Spa-quality foam soap formulations delivered through automatic wall-mount or counter-mount dispensers including WAXIE Select Foam Handwash, WAXIE Clean Touch LX Touch-Free, WAXIE Clean Touch Manual, and WAXIE Counter Mount systems for facility hand hygiene.
• WAXIE Solution Station Color and number-coded chemical dispensing system providing safe and accurate dilution control across various cleaning applications, including WAXIE-Green certified versions.
• BigBelly Solar Powered Trash Compactor Solar-powered waste compactor with IoT connectivity for real-time alerts on fill levels and collection needs, featuring a CLEAN Management Console for wireless monitoring and waste collection optimization.
• WAXIE VERSA Multi-Surface Cleaning Machine Multi-surface cleaning machine with High Flow Fluid Extraction (HFFE) technology and a KaiTutor training system, designed for healthcare, education, and commercial facility cleaning applications.
• WAXIE-Green Product Line Eco-certified cleaning chemicals, hand soaps, paper products, microfiber, can liners, and dilution control products formulated to reduce environmental and human health impacts, including green cleaning chemicals and dilution control.
• Diamond Guard Floor Care System Professional floor care system including Diamond Guard Urethane Floor Finish for synthetic and VCT flooring, grout care maintenance, and stone/marble care products for facility floor maintenance.
• WAXIE Capital Funding Equipment financing and capital funding solutions that enable customers to acquire cleaning machines and accessories through managed capital funding programs.
• PURELL Hand Sanitizer Systems Complete line of PURELL ES hand sanitizer dispensers (ES4, ES6, ES8) featuring energy-on-the-refill technology, optional SMARTLINK compliance tracking, and touch-free operation for healthcare and commercial facilities.
• Robotic Floor Cleaning Machines IoT-enabled autonomous floor scrubbers including the Nilfisk SC50 for automated cleaning operations in commercial and institutional facilities.
• Georgia-Pacific enMotion Towel Dispensers Touchless automated paper towel dispensers including enMotion Classic, Impulse 8 and 10, and Recessed models that reduce cross-contamination and waste by up to 20% in commercial restrooms.
• WAXIE Lift & Interceptor Treatment Bioactive industrial treatment containing trillions of microorganisms and odor encapsulation technology for treating lift stations and grease interceptors, with 1.3 trillion colony-forming microorganisms per gallon.
• Online Facility Maintenance Training Program 24/7 accessible online training program with video, audio, interactive exercises, photos, tips, and assessment quizzes covering cleaning best practices, with certificates of completion for registered customers.

Quantifiable outcome

• 97% average fill rate ensures product availability
• +2 more outcomes

Named customers8 records

Segments7 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Partnerships

18 partnerships are on record, tiered core and minor.

• BradyPLUScoreStrategic or Co-development PartnerWAXIE is A BradyPLUS Company and An Envoy Solutions Company. BradyPLUS endorsement provides access to extended product lines, integrated solutions, and collaborative go-to-market initiatives across the cleaning and sanitary supply industry.
• NETWORK Services CompanycoreChannel Partner/ Reseller/ DistributorAs a partner of NETWORK, WAXIE utilizes distribution facilities throughout North America with access to highly skilled professionals and state-of-the-art information systems providing real-time purchasing information. NETWORK offers customizable programs and environmentally preferred solutions.
• Advance (Nilfisk-Advance)coreTechnology or IntegrationWAXIE partners with Advance, a leading equipment manufacturer, offering a full line of industry-leading commercial vacuums, extractors, scrubbers, floor machines and specialty cleaning machines including the Advolution 2710 Rider Burnisher.
• NSScoreTechnology or IntegrationWAXIE partners with NSS for commercial cleaning equipment including carpet extractors, floor machines, and specialty cleaning systems designed to increase facility cleaning productivity.
• Windsor EquipmentcoreTechnology or IntegrationWAXIE partners with Windsor for professional cleaning equipment including the Windsor TAZ for tackling grease in kitchen grout lines, extractors, and specialized cleaning machinery.
• National IPAcoreChannel Partner/ Reseller/ DistributorNational IPA is a cooperative purchasing organization dedicated to serving city/local government, county government, state government, public and private educational institutions, special districts, government-education healthcare entities, and nonprofits.
• NCPA (National Cooperative Purchasing Alliance)coreChannel Partner/ Reseller/ DistributorNCPA is a leading national government purchasing cooperative that leverages the purchasing power of public agencies in all 50 states to provide products and services at the lowest prices.
• NovationcoreChannel Partner/ Reseller/ DistributorNovation delivers unmatched savings to nearly 25,000 VHA Inc. and University HealthSystem Consortium member organizations and 5,500 Provista members covering 28,000 sites. In 2010, members used Novation contracts to purchase approximately $40 billion in products and services.
• PremiercoreChannel Partner/ Reseller/ DistributorPremier is a performance improvement alliance of more than 2,500 U.S. hospitals and 81,000-plus other healthcare sites using collaboration to transform to high quality, cost-effective care.
• HealthTrust Purchasing GroupcoreChannel Partner/ Reseller/ DistributorHealthTrust Purchasing Group supports nearly 1,400 not-for-profit and for-profit acute care facilities, as well as ambulatory surgery centers, physician practices and alternate care sites.
• MED ASSETSminorChannel Partner/ Reseller/ DistributorMED ASSETS provides healthcare supply chain and revenue cycle management solutions and healthcare consulting services, finding efficiencies and improving operating margins.
• AmerinetminorChannel Partner/ Reseller/ DistributorAmerinet is a leading national healthcare solutions organization collaborating with acute and non-acute care providers to create unique solutions through performance improvement resources.
• GOJO (PURELL)coreTechnology or IntegrationWAXIE distributes PURELL hand sanitizers and GOJO products including ES Hand Sanitizer Systems with AT-A-GLANCE refill design, energy-on-the-refill technology, and optional SMARTLINK modules for intelligent functionality.
• Clorox HealthcarecoreTechnology or IntegrationWAXIE offers Clorox Healthcare products including bleach products, hydrogen peroxide disinfectants, alcohol wipes, and the Clorox Total 360 System for electrostatic disinfection.
• Georgia-PacificcoreTechnology or IntegrationWAXIE distributes Georgia-Pacific products including enMotion towel dispensers, with touchless dispensing that minimizes cross-contamination risk and meets EPA recycled content standards.
• Kimberly-Clark ProfessionalcoreTechnology or IntegrationWAXIE distributes Kimberly-Clark Professional products including MOD (enMotion) towel dispenser systems designed to reduce waste and enhance restroom hygiene.
• Rubbermaid Commercial ProductscoreTechnology or IntegrationWAXIE partners with Rubbermaid for commercial cleaning products including HYGEN clean water systems, waste receptacles, and facility maintenance equipment.
• BigBelly SolarcoreTechnology or IntegrationWAXIE offers BigBelly Solar System for solar-powered trash compaction with IoT-enabled CLEAN Management Console for wireless communication and waste collection optimization.

Scale indicators5 records

Recent moves1 record

Expansion highlights5 records

Direct peers

• Imperial Dade: One of the largest independently-owned distributors of foodservice packaging, janitorial supplies, and equipment in the US, operating across multiple regions. Directly comparable to WAXIE as a broad-line JanSan distributor serving healthcare, education, and foodservice customers with both proprietary and national brands.
• BradyPLUS: Parent company of WAXIE and a leading distributor of cleaning supplies, equipment, and related facility products across the US. Highly comparable as a multi-region JanSan distribution platform with similar customer verticals (education, healthcare, government) and proprietary product lines.
• Envoy Solutions: Corporate parent in the BradyPLUS/Envoy Solutions ecosystem, providing distribution of janitorial, foodservice, and industrial supplies. Directly comparable to WAXIE as the broader distribution platform with overlapping product categories, customer segments, and operational model.
• Spruce Industries: Family-owned janitorial and sanitary supply distributor serving the Western US with warehouse distribution, proprietary product lines, and field sales coverage. Comparable to WAXIE in business model (regional JanSan distributor with branded products), customer verticals, and direct sales approach.
• HP Products: Indiana-based janitorial and sanitation supply distributor serving the Midwest with warehouse distribution, equipment service, and proprietary cleaning chemical lines. Comparable to WAXIE as a regional broad-line JanSan distributor with field sales, GPO participation, and similar vertical market focus.

Broad incumbents

• Bunzl USA: US subsidiary of Bunzl plc, a global distribution and outsourcing company providing janitorial, foodservice, and safety supplies to commercial customers. Comparable as a large-scale JanSan distributor with broader geographic coverage, deeper product portfolio, and institutional customer base than WAXIE.
• Cintas Corporation: Large publicly-traded provider of uniform rental, facility services, and janitorial supply products across North America. Comparable to WAXIE as a major player in facility hygiene solutions with overlapping customer verticals (healthcare, education, hospitality) and similar recurring-service revenue model.
• Grainger Industrial: Large industrial supply distributor offering maintenance, repair, and operating (MRO) products including janitorial supplies. Comparable to WAXIE as a broad-line distributor selling to facility and maintenance buyers, though Grainger's primary focus is industrial MRO and e-commerce scale.

Regional players

• Southeast Paper & Janitorial Supply: Regional JanSan distributor serving the Southeastern US with warehouse distribution, field sales, and proprietary product offerings. Comparable to WAXIE in business model and product mix, but operating in a different geographic territory (Southeast vs. Western US).

Emerging players

• CleanFreak.com: Online-focused janitorial supply retailer/distributor selling cleaning chemicals, equipment, and paper products direct to customers. Comparable to WAXIE's Web@Work e-commerce offering but with a digital-native model that competes for transactional JanSan business, particularly with smaller customers.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/waxiebuzz
• YouTubeyoutube.com/user/Waxietube
• Facebookfacebook.com/waxiesanitarysupply
• LinkedInlinkedin.com/company/waxie-sanitary-supply
• Instagraminstagram.com/waxiesanitarysupply

Compliance12 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WAXIE Sanitary Supply