VXS Imaging

What VXS Imaging does

VXS Imaging is a U.S. value-added reseller and service provider of x-ray and medical imaging equipment, founded in 1985 and headquartered in Stafford, Texas. The company distributes and services products from a broad portfolio of OEMs including Fujifilm, Carestream, Konica Minolta, Medlink, Amrad, and Mindray, and sells into five clinical verticals: medical, chiropractic, veterinary, podiatry, and urgent care. Field sales consultants drive a direct sales-led go-to-market supported by a toll-free 1-800-BUY-XRAY inbound channel and an SMS marketing program, with installation and service delivered by technicians representing a combined 90 years of experience.

The business model combines transactional equipment resale with recurring revenue from service contracts on the installed base. A proprietary software layer, VXS Cloud PACS, bundles cloud-based image archiving and management with equipment sales, creating a higher-margin attach product and increasing switching costs. Authorized-reseller relationships with multiple OEMs, including recognition via the Fujifilm Hyaku Award, allow VXS to position as a one-stop shop across price points and modalities rather than as a single-vendor agent.

The company operates with 11-50 employees from a single Texas location and markets nationwide, targeting small and mid-sized clinical practices rather than large hospital systems. The 40-year operating history functions as a trust signal in long-tail SMB channels where vendor-direct sales coverage is typically thin.

Name

VXS Imaging

Legal name

VXS Imaging, Inc.

Website

https://www.vxsimaging.com/

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

11–50 employees

Short description

VXS Imaging is a Texas-based, nationwide value-added reseller and service provider of x-ray and medical imaging equipment, distributing Fujifilm, Carestream, Konica Minolta and other OEMs into medical, chiropractic, veterinary, podiatry, and urgent care practices since 1985.

Ownership category

akta.pro rank

Product category

Medical Imaging Equipment Distribution

NAICS

Irradiation Apparatus Manufacturing (334517), Surgical and Medical Instrument Manufacturing (339112)

SIC

X-Ray Apparatus & Tubes & Related Irradiation Apparatus (3844), Surgical & Medical Instruments & Apparatus (3841)

akta.pro primary industry

Vendor Neutral Archive (VNA) & Enterprise Imaging Repositories (HLACALAC)

akta.pro secondary industries

Image Exchange, Sharing & Patient/Provider Portals (DICOM/Web) (HLACALAI), Imaging Interoperability & Standards Enablement (DICOM/HL7/FHIR/IHE) (HLACALAJ), Imaging & Diagnostic Interoperability (DICOM exchange, image sharing, VNA connectivity) (HLACABAM)

Keywords

• Medical imaging equipment
• X-ray systems distribution
• Radiology equipment service
• Veterinary imaging solutions
• PACS cloud storage

Headquarters

HQ city

Stafford

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Medical Imaging Equipment Sales: Sale of x-ray equipment including CR systems, DR systems, conventional x-ray, CT systems, ultrasound, C-Arm, and portable x-ray units from multiple manufacturer brands including Fuji, Carestream, Konica, Medlink, Amrad, and others.
2. Service Contracts and Repair: Annual service contracts offering compliance with Texas DSHS, guaranteed fast response times, and peace of mind. Includes imaging equipment repair and calibration, periodic maintenance, equipment performance evaluations, radiation safety inspections, remote assistance and repair, EMR integration, and applications training.
3. X-Ray Supplies and Accessories: Sale of x-ray accessories, film, automatic film processors, cassettes and screens, chemicals, and disposable supplies including cassette covers for infection control.
4. Installation Services: Professional installation of conventional and digital x-ray equipment by certified engineers, including CR/DR installation and preventive maintenance.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

VXS Imaging is a value-added reseller and distributor of medical imaging equipment, selling X-ray, CR, DR, PACS, ultrasound, C-Arm, portable X-ray, and CT systems from manufacturers such as Fujifilm, Carestream, Konica Minolta, Mindray, Amrad, Vieworks, and others. The company also offers its own proprietary VXS Cloud PACS for image storage and management, and provides installation, maintenance, repair, regulatory compliance inspections, and EMR integration services to healthcare practices.

Product overview

VXS Imaging is a medical imaging equipment reseller and service provider headquartered in Texas, celebrating 40 years in business since 1985. The company offers a comprehensive portfolio of digital X-ray solutions across five specialty markets: Medical, Chiropractic, Veterinary, Podiatry, and Urgent Care. Their product portfolio includes: X-Ray Systems (Amrad AAU, RADMEDIX ACUITY, Konica KDR); CR Systems (Fuji FCR Prima T2, Carestream Vita); DR Detectors (Vieworks VIVIX-S, Fuji FDR, Carestream DRX series); PACS Solutions (Medstrat Cloud, VXS Cloud PACS, Paxera Cloud PACS, Image Suite); Ultrasound (Mindray TE Air, M9, Vetus series, Alpinion E-CUBE, MINISONO); C-Arm Systems (Smart C-Arm, Genoray Zen 7000, Fuji Persona); Portable X-Ray Systems (Carestream DRX Revolution/Rise, Medlink Dragon X/JADE, GE AMX4); CT Systems (Fuji Supria, Imaginalis Vimago, MyVet CT). The company also provides installation, service, maintenance, compliance inspections, and EMR integration support services. They distribute products from major manufacturers including Fuji, Carestream, Konica, Mindray, Amrad, Vieworks, and others, serving private practices, hospitals, imaging centers, and clinics nationwide.

Differentiator

Problem solved

Functional benefit

Brands

• VXS Cloud PACS: A cloud-based Picture Archiving and Communication System for digital storage and communications.

Products and services

• AMRAD AAU Classic Floor-mounted single-receptor X-ray system designed for high-volume medical facilities with standing position workflows and a 5-year warranty.
• AMRAD AAU Elite Advanced floor-mounted X-ray system with automated stitching for LLI and scoliosis exams, backed by a 5-year warranty.
• AMRAD FRS (Classic & Elite) Hospital-grade floor-stand X-ray systems designed for high-volume clinics with robust durability and 5-year parts warranty.
• RADMEDIX ACUITY SDR Standard Versatile digital radiography system with integrated flat panel detector, intuitive acquisition software, and flexible positioning for general radiography exams.
• RADMEDIX ACUITY SDR Plus Semi-automated DR system with up to 60 pre-programmed exam positions, 10-inch touchscreen console, and compact footprint.
• KONICA KDR Advanced U-Arm System Digital radiography U-arm system with CSI detector, remote console operation, and optional Dynamic Digital Radiography (DDR) for cine loop imaging.
• KONICA KDR Flex Overhead System Ceiling-mounted overhead X-ray system with manual, auto, and assist modes, powered by AeroDR digital imaging technology.
• CARESTREAM DRX-Compass Scalable DR system for high-volume facilities including hospital radiology departments, imaging centers, orthopedic facilities, surgery centers, and urgent care clinics; available floor or ceiling mounted.
• CARESTREAM DRX-Evolution Plus Flagship modular DR system with AI-based Smart Noise Cancellation, automated workflow features, and future-friendly expandable design.
• FUJI FDR AQRO Compact, lightweight portable digital X-ray system with ultra-high sensitivity, 12-hour battery life, and Hydro AG antibacterial coating.
• FUJI FDR Clinica Series High-quality, cost-effective X-ray solution delivering user-friendly smart workflow for busy imaging professionals.
• FUJI FCR Prima T2 Compact tabletop CR reader with 73 IPs/hour processing speed, requiring no darkroom or automatic processor.
• CARESTREAM Vita Flex CR System Entry-level CR solution for smaller imaging facilities with easy implementation and Image Suite software integration.
• MEDLINK VIVIX-S Wireless Detectors IP67 water and dust resistant wireless DR detectors available in multiple sizes (4343VW, 3643VW, 1717V) with temperature stability and long-lasting battery.
• MEDLINK VIVIX-M Mammography Panels Flat panel detectors for mammography with high resolution in two sizes (1824S and 2430S) to upgrade existing analog and CR systems.
• FUJI FDR ES Carbon fiber frame DR panel with IPX3 fluid resistance, 30-second battery replacement, and 1.7x DQE improvement over previous models.
• FUJI D-EVO GL 17x49 inch long-view single exposure detector expanding traditional 14-inch CR long-length field of view by 3 inches.
• CARESTREAM DRX Plus Detector Wireless cassette-sized detector (35x43cm) compatible with any X-ray system using ISO 4090-compliant cassettes, featuring X-Factor sharing capability.
• CARESTREAM DRX-LC Detector Long-length imaging detector capturing high-quality images of legs or spine in a single exposure to reduce patient dose and exam time.
• VXS Cloud PACS VXS's own proprietary fixed-price cloud-based Picture Archiving and Communication System for digital image storage and communications, designed to make practices more efficient.
• MEDSTRAT Cloud PACS Cloud-based PACS solution with anywhere/anytime access, DICOM import/export, email sharing, and mobile access.
• PAXERA Cloud PACS Web-based PACS with live chat, drag-and-drop study sharing, customizable viewer, and support for mammography, cardiology, and pathology modalities.
• CARESTREAM Image Suite Software Image management software supporting up to 8 concurrent web viewer sessions for digital image management.
• MINDRAY TE Air e5M Ultrasound Wireless handheld ultrasound system for full-body scanning with advanced imaging modes and automated tools.
• ALPINION E-CUBE 8 Diamond Ultrasound Compact ultrasound with four transducer ports, 21.5-inch HD LED monitor, and applications including fetal, cardiac, abdominal, MSK, and vascular imaging.
• ALPINION MINISONO Ultrasound Tablet-based portable ultrasound system for space-constrained environments with high-definition 2D and Doppler imaging.
• SMART C-Arm Portable mini C-arm weighing like a bowling ball with battery-powered operation, HD fluoroscopy, and 8-second standby setup.
• GENORAY ZEN 7000 C-Arm 20kW C-arm with 45-inch overcast rotation, digital subtraction angiography option, and lifetime storage/support.
• CARESTREAM DRX Revolution Portable X-Ray Ultra-maneuverable mobile DR system with automatic collapsible column, AI Smart Noise Cancellation option, and Align Assist positioning.
• MEDLINK Dragon X Portable X-Ray All-purpose portable X-ray unit with automatic tube warm-up, 40kW generator, and dual focal spot for superior image quality.
• FUJI SUPRIA True64 CT System 64-slice CT with up to 128-slice reconstruction, dose reduction features, compact footprint, and lower cost of ownership.
• FUJI SUPRIA Plus CT System 16-slice CT with up to 32-slice reconstruction, dose awareness features, and compact design.
• AMERICOMP AC1se Chiropractic X-Ray System Floor/wall or floor-ceiling tube stand accommodating up to 14x17 inch cassettes, compatible with digital imaging systems.
• CHIRO PRO Chiropractic X-Ray System Complete radiographic system with floor-mounted tube stand, wall grid cabinet, and high-frequency generator for chiropractic professionals.
• CHIROPRACTIC Q-RAD Digital Radiography System Integrated digital radiographic system with Carestream DRX technology, available in ceiling or floor-mounted configurations.
• FUJI FDR D-EVO DR Detectors Flat panel detectors with 5-second image preview, 9-second cycle time, and ISS technology for sharp imaging; available in wired and wireless configurations.
• SEDECAL VETRAY Digital DX-V Veterinary X-Ray System Full digital veterinary X-ray system with 17x17 detector, 4-way float table, 10 viewing licenses, and 5-year warranty.
• INNOVET Veterinary X-Ray Systems Veterinarian-designed X-ray systems (Specialist, Select HF, Versa) with high-frequency technology and comprehensive technique selections for veterinary practices.
• MYVET TABLE i72+ Elevating X-Ray Table Motorized elevating veterinary X-ray table with silent elevation, Virtual Grid for 30% dose reduction, and 120V power installation.
• FUJI FCR XL2 Veterinary CR System High-volume CR reader processing up to 94 images per hour with high-resolution 50-micron scans for extremities.
• VXS Cloud PACS for Veterinary Cloud-based PACS solution for veterinary practices built to view, process, distribute and manage veterinary images with customizable templates and measurement tools including Vertebral Heart Scoring.
• MINXRAY Portable X-Ray Units Portable X-ray units (HF100+ and TR90 Tough Ray) with high power-to-weight ratio, designed for equine and large animal practitioners.
• IMAGINALIS VIMAGO GT30 Veterinary CT HDVI multi-modality platform with clinically superior imaging to radiographs, replacing ultrasound and MRI in many cases for veterinary applications.
• MINDRAY Vetus Series Veterinary Ultrasound Veterinary ultrasound systems (Vetus E5, E7, EQ, 50, 9, TE5, DP-10, DP-30, DP-50) with ZST+ technology and sealed user interface for veterinary applications.
• SEDECAL VETRAY Dental Systems Veterinary dental imaging solutions including SOPIX sensors, VU H2 handheld generators, VU M2 mobile stands, and VU W2 wall mount units.
• FUJI PERSONA C / CS Veterinary C-Arm Mobile fluoroscopy C-arm systems with 5kW to 20kW generator options, 81cm opening, and compact maneuverability for veterinary practices.
• MEDLINK Dragon X Podiatry Portable X-Ray Portable X-ray unit with automatic tube warm-up and automatic output power adaptation designed for podiatry practice imaging.
• Podiatry DR Detectors (VIVIX-S-1012N, Rayence 1012WCC) Cost-effective compact DR panels connected via ethernet or wirelessly with Cesium Iodide technology and exceptional image quality for podiatric imaging.
• DR Solutions from 20/20 Imaging for Podiatry DR solutions specifically designed for podiatric practice imaging needs with advanced image processing algorithms.
• FUJI Clinica Urgent Care X-Ray System High-quality cost-effective X-ray solution with clinical confidence and optimal efficiency for urgent care facilities.
• CARESTREAM Classic CR System for Urgent Care CR system with 2TB RAID hard drive, 24-inch monitor, Long Leg Imaging software, and DICOM interface for urgent care applications.
• ALPINION E-CUBE i7 Urgent Care Ultrasound Cart-based ultrasound with single crystal technology, hockey stick transducer for superficial and MSK imaging for urgent care facilities.
• Equipment Service & Repair Comprehensive service including equipment repair, calibration, periodic maintenance, compliance inspections, radiation safety inspections, EMR integration, remote assistance, and applications training.
• Processor Service Processor maintenance, troubleshooting, installation, relocation, and staff training services for automatic film processors.
• X-Ray Service & Compliance Periodic maintenance, equipment performance evaluations, technique advice, and state compliance inspections (including Texas DSHS) for X-ray equipment.
• Installation Services Professional installation of conventional and digital X-ray equipment by certified engineers, including CR/DR installation and preventive maintenance.

Quantifiable outcome

• Equipment can be installed in exam room in just one day (for certain DR systems)
• +1 more outcomes

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

19 partnerships are on record, tiered core and minor.

• Fujifilm (Fuji)coreChannel Partner/ Reseller/ DistributorVXS Imaging serves as an authorized reseller and distributor of Fujifilm/Fuji medical imaging products including FDR AQRO, FDR Clinica, FCR Prima T2, FDR ES, D-EVO GL, FCR XL2, Supria True64, Supria Plus, and Fuji Persona C/CS C-Arm systems. Products span CR systems, DR detectors, portable x-ray units, and CT systems. Fuji has recognized VXS with the Hyaku Award and Century Club Sword for performance.
• CarestreamcoreChannel Partner/ Reseller/ DistributorVXS Imaging distributes Carestream products including DRX-Compass, DRX Evolution Plus, DRX Revolution, DRX-Rise, DRX Plus, Lux Detector, DRX-LC Detector, Focus Detectors, Vita Flex CR System, Classic CR System, and Image Suite software. Products include DR systems, CR systems, and PACS solutions.
• Konica MinoltacoreChannel Partner/ Reseller/ DistributorVXS Imaging distributes Konica Minolta products including KDR Advanced U-Arm System, KDR Flex Overhead System, KDR Primary U-Arm, Straight Arm Digital Radiography System, and Overhead X-Ray System. These are digital radiography solutions featuring AeroDR digital imaging technology.
• MedlinkcoreChannel Partner/ Reseller/ DistributorVXS Imaging distributes Medlink products including VIVIX-S wireless detectors (4343VW, 3643VW, 1717V), VIVIX-M Mammography Panels, Dragon X portable x-ray units, and JADE portable x-ray systems. Products include DR panels and portable x-ray solutions.
• Amrad MedicalcoreChannel Partner/ Reseller/ DistributorVXS Imaging distributes Amrad Medical products including AAU Classic, AAU Elite, and FRS (Classic and Elite) x-ray systems. These are backed by an industry-leading 5-year warranty.
• RadmedixcoreChannel Partner/ Reseller/ DistributorVXS Imaging distributes Radmedix products including Acuity SDR Standard and Acuity SDR+ Straight Arm digital radiography systems. Features semi-automated workflow with up to 60 pre-programmed exam positions.
• MindraycoreChannel Partner/ Reseller/ DistributorVXS Imaging distributes Mindray ultrasound products including TE Air e5M, M9, Vetus E5, Vetus E7, Vetus EQ, Vetus 50, Vetus 9, DP-10, DP-30, DP-50, and TE5. Also distributes Acuity DR Go portable digital radiography solution for equine and mixed veterinary practices.
• AlpinioncoreChannel Partner/ Reseller/ DistributorVXS Imaging distributes Alpinion ultrasound products including E-CUBE 8 Diamond, E-CUBE i7, and minisono tablet-based ultrasound systems. Products serve medical and urgent care markets with compact, portable imaging solutions.
• Sedecal/ VetRaycoreChannel Partner/ Reseller/ DistributorVXS Imaging distributes Sedecal/VetRay products including DX-V, Standard Vet, Premium Vet TS, Digital Elevet, STX 400, dental sensors (SOPIX), handheld generators (VU H2, VU M2, VU W2), and portable x-ray units. Products serve veterinary practices including equine imaging.
• MedstratminorChannel Partner/ Reseller/ DistributorVXS Imaging offers Medstrat Cloud PACS solution for cloud-based medical image storage with anywhere/anytime access, DICOM import/export, email sharing, and live support.
• PaxeraminorChannel Partner/ Reseller/ DistributorVXS Imaging offers Paxera Cloud PACS for medical and veterinary imaging. PaxeraUltima is a web-based PACS solution with live chat, drag-and-drop studies, customizable viewers, and multi-modality support including mammography, cardiology, and pathology.
• InnoVetcoreChannel Partner/ Reseller/ DistributorVXS Imaging distributes InnoVet products including Specialist, Select HF, and Versa x-ray systems designed by veterinarians for veterinarians. Products include high-frequency generators and analog solutions for veterinary practices.
• MinXraycoreChannel Partner/ Reseller/ DistributorVXS Imaging distributes MinXray portable x-ray units including HF100+ and TR90 Tough Ray. These are lightweight, high power-to-weight ratio systems designed for equine and large animal practitioners.
• Imajion (MyVet)coreChannel Partner/ Reseller/ DistributorVXS Imaging distributes MyVet products including TABLE i72+, TABLE i32+, CT i3D, EzSensor Vet, EzRay Air Vet, EzRay Vet Cart, and PAN i2D dental panoramic imaging. Products serve veterinary practices with tables, CT, dental sensors, and portable x-ray solutions.
• Imajion (Imagoinalis Vimago)minorChannel Partner/ Reseller/ DistributorVXS Imaging distributes Imagoinalis Vimago GT30 and GT30 Pico multi-modality imaging platforms for veterinary CT applications. Also offers Pegaso Evolution and Centauri equine CT solutions.
• GenorayminorChannel Partner/ Reseller/ DistributorVXS Imaging distributes Genoray ZEN 7000 C-Arm systems featuring 45' overcast rotation, 15kW 120kV rotating anode, and lifetime support including software updates and over-the-phone training.
• Vieworks (Rayence)coreChannel Partner/ Reseller/ DistributorVXS Imaging distributes Vieworks/Rayence products including 1717WCC, 1012WCC wireless detectors and Xmaru Pro software. Cesium Iodide detectors feature carbon-fiber unibody design for durability in demanding imaging environments.
• 20/20 ImagingminorChannel Partner/ Reseller/ DistributorVXS Imaging distributes 20/20 Imaging products including hybrid flat panel digital DR solutions and DR podiatry solutions from 2020 Imaging with advanced image processing algorithms.
• Nobi (Smart C-Arm)minorChannel Partner/ Reseller/ DistributorVXS Imaging distributes Smart C-Arm systems featuring portable, battery-powered mini C-arm technology with 27' battery-powered monitor and fast 8-second setup from standby. Suitable for pediatric use.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Avante Health Solutions: Avante Health Solutions sells, services, and refurbishes medical imaging and surgical equipment across multiple modalities. Like VXS, it combines equipment distribution with post-sale service contracts, targeting hospitals and outpatient providers.
• Amber Diagnostics: Amber Diagnostics buys, sells, and refurbishes pre-owned medical imaging equipment, including X-ray, CT, MRI, and ultrasound. It competes with VXS for budget-conscious private practices seeking refurbished or value-priced imaging solutions.
• Block Imaging: Block Imaging is a US-based medical imaging equipment reseller and service provider offering new and refurbished X-ray, MRI, CT, and ultrasound systems alongside installation and service. It is the closest comparable peer to VXS in terms of business model, multi-vendor distribution, and service-led value proposition.
• Atlantis Worldwide: Atlantis Worldwide is a US medical imaging equipment reseller specializing in new, used, and refurbished X-ray, MRI, CT, ultrasound, and C-arm systems. It mirrors VXS's multi-vendor distribution approach and serves a similar outpatient and specialty-practice customer base.
• Shared Imaging: Shared Imaging provides mobile, temporary, and fixed imaging equipment solutions including X-ray, CT, MRI, and ultrasound via lease and service arrangements. It is comparable to VXS in targeting private practices and outpatient centers with flexible equipment acquisition models.
• DirectMed Parts & Service: DirectMed Parts & Service is an independent imaging parts and service provider for MRI, CT, and X-ray equipment, often supporting end-of-life and third-party-maintained systems. It overlaps VXS's service-contract value proposition, particularly for legacy and multi-vendor installed bases.
• Catalyst Medical Group: Catalyst Medical Group leases and sells medical imaging equipment to private practices and hospitals, including X-ray, ultrasound, and CT. Its leasing/sales hybrid model and outpatient-focused go-to-market are similar to VXS's positioning.

Broad incumbents

• Carestream Health: Carestream Health is a major OEM of medical imaging systems and healthcare IT solutions, including the DRX, Vita CR, and Image Suite product lines that VXS distributes. As an upstream manufacturer, Carestream both supplies and competes with VXS via its direct sales channels.
• Fujifilm Healthcare Americas: Fujifilm Healthcare Americas manufactures X-ray, CT, endoscopy, and ultrasound systems and is one of VXS's primary OEM partners (FDR D-EVO, FCR Prima, Persona C-Arm, Supria CT). It is the upstream incumbent whose channel strategy materially shapes VXS's addressable market.

Regional players

• Tristate Imaging Group: Tristate Imaging Group distributes medical imaging equipment and PACS solutions primarily across the US Mid-Atlantic and Northeast regions. It is a regional peer to VXS, offering a comparable multi-OEM distribution model to private practices and imaging centers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/VXSImaging

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VXS Imaging