Shopside
Shopside is a Turkish cloud SaaS platform, operated by Paraşüt Yazılım Teknolojileri A.Ş., that lets SMB e-commerce merchants centralize order, inventory, e-invoice, shipping, and Instagram DM management across 8+ Turkish marketplaces and 5+ e-commerce sites via a single web panel.
- Company typePrivate
- Founded2022
- HeadquartersÇankaya
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Shopside does
Shopside is a cloud-based, multi-channel e-commerce management platform operated by Paraşüt Yazılım Teknolojileri Anonim Şirketi (A.Ş.), a Turkish joint-stock company founded in 2022 and headquartered in Istanbul (Maslak, Sarıyer). The platform serves Turkish e-commerce merchants who sell simultaneously across multiple online channels, consolidating order processing, inventory, invoicing, shipping, and customer communication into a single web-based SaaS panel. Target customers are Turkish SMBs operating on the country's leading marketplaces (Trendyol, Hepsiburada, N11, PttAVM, Çiçeksepeti, Gittigidiyor, Farmazon, Pazarama) and their own e-commerce websites.
The product surface is built on native API integrations to 15+ components of the Turkish e-commerce stack: 8 marketplaces, 5 e-commerce platforms (Shopify, WooCommerce, OpenCart, Ticimax, İdeasoft), 2 accounting systems (Paraşüt and Mikro), 3 payment gateways (Iyzico, PayTR, Param), and 4+ logistics carriers (Aras, Yurtiçi, UPS, DHL eCommerce). Functional modules include Sipariş Yönetimi (Order Management), Ürün Yönetimi (Product Management), Stok Yönetimi (Inventory Sync), Fatura Yönetimi (Invoice Management with e-fatura fiscalization), Kargo Yönetimi (Shipping), and an Instagram DM integration. The platform also provides a no-code setup wizard, TOTP-based two-factor authentication, multi-store support, and barcode/product-code-based master-product matching. Notably, Shopside is 'Mutual'-integrated with Paraşüt, the parent entity's cloud-accounting product, which gives it a built-in cross-sell into the existing Turkish SMB accounting customer base.
Shopside operates a product-led growth, self-serve go-to-market model: customers sign up directly at app.shopside.io, complete a 14-day free trial without a credit card, and connect their marketplace/website API credentials via guided wizards. Revenue is generated through package-based SaaS subscriptions, with e-commerce platform integrations (Shopify, WooCommerce, OpenCart) included in the base package. Distribution combines direct self-serve signups with a bayilik (franchise/dealer) channel targeting mid-market accounts. Geographic scope is exclusively Turkey — all integrations, marketplaces, carriers, and accounting platforms are Turkish — and there is no public pricing or revenue disclosure.
Shopside firmographics
Firmographics- Name
- Shopside
- Legal name
- Paraşüt Yazılım Teknolojileri Anonim Şirketi
- Website
- https://shopside.io
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Shopside is a Turkish cloud SaaS platform, operated by Paraşüt Yazılım Teknolojileri A.Ş., that lets SMB e-commerce merchants centralize order, inventory, e-invoice, shipping, and Instagram DM management across 8+ Turkish marketplaces and 5+ e-commerce sites via a single web panel.
- Ownership category
- akta.pro rank
Shopside industry classification
Industry- Product category
- Multi-channel e-commerce management software
- akta.pro primary industry
- Generalist Marketplaces & Online Malls (BPAMAGAA)
Keywords
Where Shopside is headquartered
LocationHeadquarters
- HQ city
- Çankaya
Offices1 record
Markets served
Shopside business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Operations, Personnel, Marketing or Sales
Revenue model
- SaaS Subscription: Shopside generates revenue through recurring subscription fees for its multi-channel e-commerce management platform. The platform offers package-based pricing with features like 14-day free trial. Subscription packages vary in included features and limits. E-commerce integrations with Shopify, WooCommerce, and OpenCart are included in the base package without additional fees.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
Shopside product offering
Product offeringCore offering
Shopside is a cloud-based SaaS platform that consolidates multi-channel e-commerce operations into a single dashboard, enabling sellers to manage orders, product listings, inventory, e-invoicing, and shipping across Turkish marketplaces (Trendyol, Hepsiburada, N11, PttAVM, Çiçeksepeti, Gittigidiyor, Pazarama, Farmazon) and their own e-commerce websites (Shopify, WooCommerce, OpenCart, Ticimax, İdeasoft). It also integrates with Turkish accounting software (Paraşüt, Mikro), payment gateways (Iyzico, PayTR, Param), shipping carriers (Aras, Yurtiçi, UPS, DHL eCommerce), and Instagram DMs for unified commerce operations.
Product overview
Shopside is a cloud-based multi-channel e-commerce management platform operated by Paraşüt Yazılım Teknolojileri A.Ş. The platform operates as a unified SaaS suite comprising a central management panel (Shopside Platform) with integrated modules for order management (Sipariş Yönetimi), product/listing management (Ürün Yönetimi), real-time inventory synchronization (Stok Yönetimi), e-invoice generation via Paraşüt and Mikro (Fatura Yönetimi), and shipping label creation through Aras Kargo, DHL eCommerce, UPS, and Yurtiçi Kargo (Kargo Yönetimi). It also includes an Instagram DM integration module and a setup wizard. Users manage all connected marketplaces (Trendyol, Hepsiburada, N11, PttAVM, Çiçeksepeti, Gittigidiyor, Farmazon, Pazarama) and e-commerce platforms (Shopify, WooCommerce, OpenCart, Ticimax, İdeasoft) from a single panel. A two-factor authentication (2FA) security feature is also available.
Differentiator
Problem solved
Functional benefit
Products and services
- Shopside Platform Cloud-based multi-channel e-commerce management platform that enables Turkish e-commerce sellers to centrally manage marketplace sales (Trendyol, Hepsiburada, N11, PttAVM, Çiçeksepeti, Gittigidiyor, Farmazon, Pazarama), own e-commerce websites (Shopify, WooCommerce, OpenCart, Ticimax, İdeasoft), inventory, invoicing (Paraşüt, Mikro), and shipping (Aras, DHL, UPS, Yurtiçi) from a single panel. Includes order management, product listing management, real-time stock synchronization, automated e-invoice generation, shipping label creation, Instagram DM integration, and a no-code setup wizard.
Quantifiable outcome
- A firm selling approximately 200 products can manage their entire e-commerce operation from a single point within a few hours
Companies that use Shopside
Customer profileSegments2 records
Ideal customer profiles1 record
Shopside technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration23 records
Feature7 records
Shopside partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core.
- TrendyolcoreMarketplace integration allowing Shopside users to manage Trendyol orders and products from a single panel. Users connect via Trendyol Seller API credentials (Seller ID, API Key, API Secret) through the Shopside panel.
- HepsiburadacoreMarketplace integration for Hepsiburada sellers. Shopside connects via Hepsiburada's integrator program using Merchant ID and service keys. Shopside is pre-authorized as 'shopside_dev' integrator.
- N11coreMarketplace integration enabling Shopside users to manage N11 store operations. API account creation required through N11 seller panel.
- Çiçek SepeticoreMarketplace integration for Çiçek Sepeti sellers. Users connect via API Key and optional Supplier ID through Shopside's integration panel.
- ShopifycoreE-commerce platform integration allowing Shopside users to sync their Shopify store with marketplace listings. Requires creating a custom app in Shopify Admin with API Client ID and Secret.
- WooCommercecoreWordPress e-commerce platform integration. Users create REST API keys in WooCommerce settings and connect via Shopside's integration panel.
- OpenCartcoreE-commerce platform integration for OpenCart (versions 2.x, 3.x, 3.0.2.x). Users install Shopside's extension module and configure API connection with OpenCart API Username and Key.
- ParaşütcoreAccounting software integration for automated e-invoice generation. Paraşüt is also the parent company of Shopside (Paraşüt Yazılım Teknolojileri A.Ş.). Users connect via Paraşüt account login within Shopside panel.
- Aras KargocoreShipping carrier integration for label generation. API credentials (API Username, API Password) configured in Shopside with service type selection.
- Yurtiçi KargocoreShipping carrier integration for label generation. Requires IP whitelist configuration (176.236.94.144 and 176.236.158.173) authorization from Yurtiçi Kargo representative.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Shopside competitors and assessment
Company assessmentBroad incumbents
- Shopify: Global commerce platform with expanding multi-channel capabilities (Shopify Markets, marketplace integrations). A broad incumbent whose marketplace connector offerings overlap with parts of Shopside's value proposition.
- ChannelAdvisor: Enterprise multi-channel commerce platform with broad marketplace and advertising integrations. Larger incumbent that targets the same multi-channel seller pain point as Shopside, but at enterprise scale rather than Turkish SMB.
Direct peers
- Octopia: Marketplace integration and management SaaS (spun out from Cdiscount). Comparable multi-marketplace integration and order/stock orchestration offering to Shopside.
- ChannelEngine: Multi-channel e-commerce SaaS connecting merchants to marketplaces globally. Closest functional analog to Shopside, though broader in geography; Shopside is its Turkey-localized equivalent with deeper domestic integrations.
- Lengow: SaaS for product feed management, marketplace listing, and order aggregation across multiple sales channels. Directly comparable multi-channel listing/order model to Shopside.
- Linnworks: Multi-channel order, inventory, and shipping automation platform. Overlaps with Shopside's core order/stock/shipping modules at a global SMB and mid-market level.
- Sellbrite: Multi-channel listing and inventory management SaaS for online sellers. Comparable feature set to Shopside's product, stock, and order modules.
- GoDataFeed: Feed management and multi-channel listing optimization platform. Comparable in listing/product-syndication capability to Shopside's Ürün Yönetimi module.
Regional players
- Ticimax: Leading Turkish e-commerce platform with built-in marketplace integrations (Trendyol, Hepsiburada, N11). Competes with Shopside at the platform layer for Turkish merchants and offers overlapping marketplace integration features.
- İdeasoft: Established Turkish e-commerce platform serving thousands of domestic merchants with marketplace sync. A regional peer because it competes for the same Turkish merchant wallet with adjacent functionality.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Shopside social profiles
Digital presenceShopside financial estimates
Financial estimateRevenue estimate
Valuation estimate
Shopside leadership team
Management profileNumber of profiles
Shopside funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Shopside M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Shopside
What does Shopside do?
Shopside is a cloud-based SaaS platform that consolidates multi-channel e-commerce operations into a single dashboard, enabling sellers to manage orders, product listings, inventory, e-invoicing, and shipping across Turkish marketplaces (Trendyol, Hepsiburada, N11, PttAVM, Çiçeksepeti, Gittigidiyor, Pazarama, Farmazon) and their own e-commerce websites (Shopify, WooCommerce, OpenCart, Ticimax, İdeasoft). It also integrates with Turkish accounting software (Paraşüt, Mikro), payment gateways (Iyzico, PayTR, Param), shipping carriers (Aras, Yurtiçi, UPS, DHL eCommerce), and Instagram DMs for unified commerce operations.
Is Shopside a public or private company?
Shopside is a private company. It is classified as corporate owned and is currently operating.
When was Shopside founded?
Shopside was founded in 2022. It employs 11 to 50 people.
Where is Shopside based?
Shopside is headquartered in Çankaya.
How does Shopside make money?
One revenue line is on record: saaS Subscription.
Who are Shopside's main competitors?
Broad incumbents on record are Shopify and ChannelAdvisor. Direct peers are Octopia, ChannelEngine, Lengow, Linnworks, Sellbrite and GoDataFeed. Regional players are Ticimax and İdeasoft.
Does Shopside have an API?
Yes. Shopside exposes a public API. Developer documentation is at apidocs.shopside.io.
What industry is Shopside in?
Shopside's product category is Multi-channel e-commerce management software. Its primary akta.pro industry code is BPAMAGAA, Generalist Marketplaces & Online Malls.