What Lolly Co does

Lolly Co is a London-based ecommerce development agency founded in 2019, operating as a private for-profit firm with 11-50 employees. The company specializes in custom builds, platform migrations, integrations, and ongoing technical support across major enterprise ecommerce platforms — Shopify, Shopify Plus, Adobe Commerce (Magento), and DynamicWeb. It brands itself as "The Wizards of Ecommerce Development" and targets both mid-market and enterprise ecommerce businesses requiring specialized technical implementation work, including complex migrations between platforms and integrations with payment, affiliate, and ERP systems.

The firm holds official partner status with Shopify, Shopify Plus, Adobe Commerce, Google Cloud, and Stripe, which provides access to partner directories, co-marketing, and inbound referral traffic from these ecosystem channels. Lolly Co operates a sales-led go-to-market model with a heavy emphasis on free discovery calls as the entry point, collecting company details before routing prospects to technology experts for consultative scoping. Pricing is custom and quote-based, not publicly disclosed, and the firm indicates multi-year contract engagements as the billing cadence.

The revenue model is professional services — custom development projects, migrations, and ongoing support — with no disclosed product or SaaS revenue stream. Named clients include Tipalti, Avive, Nordens, Primedmind, and Loganix. Daniel Cooper serves as Managing Director. No funding rounds, M&A activity, AI/ML capabilities, or revenue figures are disclosed in the available data, and a discrepancy exists between the firmographic short description (describing the firm as an "international automation firm specializing in process optimization workshops") and the operational evidence, which consistently characterizes it as an ecommerce development agency.

Name

Lolly Co

Website

https://lolly.co

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Lolly Co is a London-based ecommerce development agency founded in 2019 that builds, migrates, and integrates online stores on Shopify, Shopify Plus, Adobe Commerce, and DynamicWeb for mid-market and enterprise ecommerce businesses via project-based professional services.

Ownership category

akta.pro rank

Product category

Ecommerce Development Services

akta.pro primary industry

Omnichannel Commerce & Click-and-Collect Platforms (BPAMAGAL)

Keywords

• Ecommerce development services
• Shopify plus partner agency
• Adobe commerce development
• Ecommerce platform migration
• Custom store builds

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Ecommerce Development Services: Professional services revenue generated through custom ecommerce development, platform migrations, and ongoing technical support for ecommerce businesses. The service model involves discovery calls followed by scoped project work or retainer arrangements.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Lolly Co is a London-based ecommerce development agency that builds, migrates, and customizes online stores on major ecommerce platforms including Shopify, Shopify Plus, Adobe Commerce (Magento), and DynamicWeb. The firm delivers scoped development projects, platform migrations, custom integrations, and ongoing technical support, engaging clients through a free discovery call before quoting project work.

Product overview

Lolly Co is an ecommerce development agency branded as 'The Wizards of Ecommerce Development.' The company specializes in building and developing solutions on major ecommerce platforms including Shopify, Shopify Plus, Adobe Commerce (Magento), and DynamicWeb. Based on the source data, Lolly Co operates as a services company rather than a product company with discrete named product offerings or modules.

Differentiator

Problem solved

Functional benefit

Products and services

• Ecommerce Development Services End-to-end custom ecommerce development on Shopify, Shopify Plus, Adobe Commerce (Magento), and DynamicWeb, including new store builds, migrations between platforms, and ongoing technical support. Delivered as scoped projects and retainer engagements to enterprise and mid-market ecommerce businesses.
• Ecommerce Platform Migrations Migration services for businesses switching between major ecommerce platforms (Shopify, Shopify Plus, Adobe Commerce, Magento, DynamicWeb), handling the technical transfer of storefronts, data, and integrations.
• Payment and Systems Integration Services Custom integration of payment systems (notably Stripe), affiliate networks, and enterprise resource planning (ERP) tools into ecommerce storefronts as part of development engagements.

Named customers5 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered core.

• AdobecoreTechnology or IntegrationOfficial Adobe Commerce (Magento) partner. Lolly Co is recognized within the Adobe partner ecosystem as a certified development partner capable of delivering Adobe Commerce implementations, migrations, and custom development projects.
• Google CloudcoreTechnology or IntegrationOfficial Google Cloud partner. Partnership provides infrastructure and cloud deployment capabilities for ecommerce projects requiring scalable hosting, managed cloud services, or Google Cloud Platform integrations.
• ShopifycoreTechnology or IntegrationOfficial Shopify and Shopify Plus partner. Lolly Co operates within the Shopify partner ecosystem, building and migrating stores on both standard Shopify and enterprise-grade Shopify Plus platforms.

Recent moves6 records

Expansion highlights4 records

Direct peers

• Dept Agency: Global digital agency with a sizable ecommerce and platform development practice, competing for many of the same enterprise commerce transformation briefs.
• We Make Websites: London-based Shopify Plus agency with a similar profile of enterprise and mid-market ecommerce builds, and overlapping platform partnerships. Closest UK-based peer in scope and customer mix.
• Absolute Web: Full-service ecommerce agency delivering custom development across Shopify, Magento, and other platforms, serving mid-market and enterprise merchants similarly to Lolly Co.
• First Pier: Shopify Plus-focused development agency working with mid-market and enterprise brands on migrations, replatforms, and ongoing development — directly comparable offering and target customer.
• OuterBox: US-based ecommerce development agency delivering custom builds and migrations on Shopify, Shopify Plus, and Magento — comparable multi-platform services model and customer segment.
• Vaimo: Global Adobe Commerce (Magento) specialist agency delivering enterprise ecommerce implementations, similar in multi-platform scope and partnership-driven go-to-market.
• Swell: Ecommerce development agency focused on Shopify and Shopify Plus builds for growth-stage brands — comparable platform expertise and professional services model.

Broad incumbents

• Accenture Song: Global consulting and digital services incumbent with a large ecommerce practice, often competing for the largest enterprise re-platforming engagements that Lolly Co targets.
• Deloitte Digital: Big Four digital arm with enterprise ecommerce transformation capability, frequently the incumbent on large Adobe Commerce and multi-platform programmes Lolly Co would also bid into.

Emerging players

• The Commerce Team: Smaller specialist ecommerce agency with multi-platform capability, more directly head-to-head with Lolly Co on mid-market builds but with a narrower enterprise footprint.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lolly Co