Old Glory DC Rugby

What Old Glory DC Rugby does

Old Glory DC Rugby (legal name: Old Glory DC Rugby Football Club) is a privately held professional rugby franchise founded in 2018 that competes in Major League Rugby as the league's only team in the Washington DC metropolitan area. The organization operates from Fairfax, Virginia, where it plays home matches at George Mason Stadium (4,500-seat capacity, natural grass) on the George Mason University campus under a 2026 license with a 2027 option. Revenue is generated across four streams: (i) tiered ticketing (General Admission, Anchor, Captain) sold direct via the Flicket platform plus season and group packages with up to 40% volume discounts; (ii) sponsorship and advertising partnerships with tier-one local brands including Events DC, Sheehy Auto Stores, MedStar Health, Visit Fairfax, and Vision Security; (iii) branded merchandise distributed through the Macron official shop and on-site; and (iv) broadcast distribution on Monumental Sports Network and ESPN+.

The team's underlying operational platform blends live-event production at George Mason Stadium with a digital ticketing infrastructure (Flicket), email marketing (E2MA), and streaming distribution. Its proprietary asset is the Young Glory Academy — a tiered youth development system spanning Junior Glory (ages 10-14), Young Glory Boys (U-16/U-18), Young Glory Girls (U-19), a Senior Academy leveraging university partnerships with Mount St Mary's and Mary Washington, and an invitation-only Elite Player Pathway. A partner Bar Network of 7+ regional establishments serves as off-stadium community engagement infrastructure.

The customer base is diversified: primary fans are DMV-area rugby enthusiasts and families attending live matches; a secondary segment is corporate groups purchasing group packages and sponsorships; a tertiary segment is youth players and coaching staff engaged through the academy. The ownership structure is privately held with principal owner Paul Sheehy and chairman Chris Dunlavey, alongside minority investors including Verdine White, Paxton Baker, and Pablo Calderini. An adjacent 501(c)(3) nonprofit component supports the organization's community mission to grow rugby in the Mid-Atlantic region.

Name

Old Glory DC Rugby

Legal name

Old Glory DC Rugby Football Club

Website

https://oldglorydc.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Old Glory DC Rugby is a professional Major League Rugby franchise serving the Washington DC metropolitan area from Fairfax, Virginia, operating live match entertainment, a tiered youth development academy, corporate sponsorships, Macron-branded merchandise, and ESPN+/Monumental Sports streaming distribution.

Ownership category

akta.pro rank

Product category

Professional Sports Entertainment

NAICS

Sports Teams and Clubs (711211), Spectator Sports (71121)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Rugby (Union & League) Leagues (MPAKAAAG)

akta.pro secondary industries

Youth & Amateur Sports Tournaments (MPAGAMAF), University/College Club Sports Programs (MPAKACAK)

Keywords

• Professional rugby
• Rugby entertainment
• Youth rugby development
• Sports sponsorship
• Live sports tickets

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Technology or R&D

Revenue model

1. Ticket Sales: Revenue from single-game tickets, season tickets at multiple tiers (General Admission, Anchor, Captain), and group bookings with discounts up to 40% for groups of 10 or more.
2. Merchandise Sales: Sale of official Macron-branded fan gear including jerseys, t-shirts, hoodies, outerwear, and accessories through the Macron shop and on-site at matches.
3. Sponsorships: Partnership packages offering logo placement, venue signage, hospitality access, marketing and promotion, broadcast advertising, youth academy program sponsorship, and digital marketing exposure for corporate partners.
4. Broadcasting Rights: Distribution of match content through Monumental Sports Network and ESPN+ streaming platforms, generating viewership and media revenue.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels7 records

Core offering

Old Glory DC Rugby is a professional Major League Rugby franchise that delivers live professional rugby match entertainment, tiered ticket products (General Admission, Anchor, Captain), season subscriptions, group experiences, and corporate sponsorship packages. The organization also runs the Young Glory Academy youth rugby development program and sells official Macron-branded merchandise through online and on-site channels.

Product overview

Old Glory DC Rugby is a professional rugby team competing in Major League Rugby (MLR), offering a portfolio of live sports entertainment products including match tickets, season ticket packages, youth rugby development programs (Young Glory Academy), coaching education (Coaches Club), sponsorship partnerships, official merchandise, and group event experiences. The organization operates as a 501(c)(3) nonprofit focused on growing rugby in the Mid-Atlantic region.

Differentiator

Problem solved

Functional benefit

Brands

• Young Glory Academy: Youth rugby development program under Old Glory DC focused on growing rugby in the Mid-Atlantic region, targeting boys, girls, and young adults ages 10-19

Products and services

• Single Game Tickets Matchday tickets sold at three tiers — General Admission for flexible bleacher seating, Anchor for premium seating with VIP experience, and Captain for ultimate VIP benefits including catered meal and drink tickets — for individual home matches at George Mason Stadium.
• Season Tickets Annual subscription ticket packages granting guaranteed access to all home games with tier-specific perks including merchandise discounts, buddy passes, exclusive events, and VIP hospitality access at General Admission, Anchor, or Captain levels.
• Young Glory Academy Youth rugby development program spanning Junior Glory (School of Rugby for ages 10-14), Young Glory for Boys (U-16/U-18 academy), Young Glory for Girls (under-19 program), and Senior Academy (winter college program), designed to develop players from grassroots to professional level across North, Central, and South DMV regions.
• Coaches Club

Quantifiable outcome

• Youth participants in Young Glory Academy programs across North, Central, and South DMV regions
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

18 partnerships are on record, tiered minor, core and premier.

• Bunnyman BrewingminorGTM or Marketing Partner · 1 April 2026A microbrewery in the Fairfax/Burke area crafting high-quality beers. Patrons wearing Old Glory merchandise receive $2 off Old Glory Pilsner at all Bunnyman locations during home game weekends.
• Glory Days GrillminorGTM or Marketing Partner · 1 April 2026The ultimate destination for great food, cold drinks, and sports action. For each home game, the first 500 fans through the gate receive a food voucher for 6 free wings.
• Dolce Vita Italian Kitchen & Wine BarminorGTM or Marketing Partner · 1 April 2026Located in the heart of Fairfax, offering a cozy yet sophisticated atmosphere with innovative recipes and traditional Italian dishes. Fans wearing Old Glory merchandise receive 15% off their order.
• McGavock Reed Law FirmminorOthers · 1 January 2026A distinguished law firm providing experienced legal counsel across various practice areas including malpractice law, business transactions, estate planning, and civil litigation. Proud sponsor supporting Old Glory DC.
• Visit FairfaxcoreStrategic or Co-development Partner · 1 January 2026The official tourism organization for Fairfax County, Visit Fairfax supports the local rugby community and promotes Northern Virginia attractions to fans traveling for matches.
• Old Town Fairfax Business AssociationminorGTM or Marketing Partner · 1 January 2026Collaborative force promoting local economy and quality of life in Fairfax City, bringing the Old Glory Rugby Bar Network to local businesses and supporting community engagement.
• FlicketcoreTechnology or Integration · 1 January 2026Official ticketing platform for Old Glory DC, handling single game tickets, season tickets, and group bookings for all home matches.
• Events DCpremierStrategic or Co-development Partner · 1 January 2025Events DC is a premier partner of Old Glory DC, serving as the official convention and sports authority for the District of Columbia. As a leader in event management and hospitality, Events DC brings world-class experiences through its iconic venues and innovative programs, supporting community, culture, and athletic excellence aligned with Old Glory's mission.
• Sheehy Auto StorespremierStrategic or Co-development Partner · 1 January 2025Sheehy Auto Stores is one of the largest car dealership groups in the Mid-Atlantic, known for exceptional customer service and community-focused values. Their commitment to excellence and teamwork aligns with Old Glory's mission both on and off the field.
• MedStar HealthcoreStrategic or Co-development Partner · 1 January 2025MedStar Health serves as the Trusted Medical Partner of Old Glory DC, providing comprehensive healthcare including injury prevention, treatment, and rehabilitation. Their sports medicine expertise and community health commitment support player welfare and fan wellness initiatives.
• The St JamescoreStrategic or Co-development Partner · 1 January 2025The St James is the official training facility for Old Glory DC, providing state-of-the-art amenities and world-class training resources. Their dedication to fostering excellence makes them the perfect partner for athlete performance and community engagement.
• Vision SecuritycoreStrategic or Co-development Partner · 1 January 2025Vision Security delivers advanced security solutions tailored for businesses and organizations, providing cutting-edge systems and expert support. Their commitment to protecting communities aligns with Old Glory's values.
• Monumental Sports NetworkcoreChannel Partner/ Reseller/ Distributor · 1 January 2025Old Glory DC's games are streamed live on Monumental Sports Network, bringing professional rugby to regional audiences throughout the DC metropolitan area.
• ESPN+coreChannel Partner/ Reseller/ Distributor · 1 January 2025Old Glory DC's games are streamed live on ESPN+, allowing rugby fans nationwide to watch the team compete in Major League Rugby.
• MacroncoreOEM/ Whitelabel/ Licensing Partner · 1 January 2025Official kit supplier providing Macron-branded fan gear including jerseys, t-shirts, hoodies, outerwear, and accessories for Old Glory DC players and fans.
• Mount St Mary's UniversitycoreStrategic or Co-development Partner · 1 January 2025University partnership for the Young Glory Senior Academy program, providing college students rugby training opportunities during winter months alongside Old Glory professional players.
• Mary Washington UniversitycoreStrategic or Co-development Partner · 1 January 2025University partnership for Young Glory Academy programs, creating competitive play opportunities and a pathway for players from college to professional rugby.
• Washington IrishcoreStrategic or Co-development Partner · 1 January 2025Collaborates with Washington Irish to offer Young Glory Academy players additional development and competitive opportunities in the rugby pathway system.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• New England Free Jacks: Direct MLR competitor; another U.S.-based professional rugby franchise with comparable ticket, merchandise, sponsorship, and youth-development revenue streams, providing the cleanest benchmark for franchise economics.
• Chicago Hounds: Direct MLR competitor that eliminated Old Glory DC in the 2026 semifinals; operates with a similar Major League Rugby franchise model in a major U.S. metro market.
• Houston SaberCats: Founding MLR franchise comparable in business model, scale, and target customer; another private, professional rugby team operating with ticket, merch, and sponsorship streams.
• San Diego Legion: Long-standing MLR franchise with similar youth academy, ticketing tier, and broadcast distribution approach; directly comparable in commercial structure and operational scale.
• Seattle Seawolves: Direct MLR peer and former league champion; comparable professional rugby franchise operating under the same league-wide broadcasting and merchandising arrangements.
• Rugby New York (Ironworkers): Direct MLR competitor in another top-tier U.S. metro (New York), providing a comparable franchise model and market-tier benchmark.
• Anthem RC: Direct MLR competitor that Old Glory DC defeated in the 2026 quarterfinals; comparable franchise operating in the same league under similar revenue mechanics.
• Miami Sharks: Direct MLR franchise comparable in operating model, serving a major U.S. metro market with similar ticketing, sponsorship, and youth-development offerings.

Broad incumbents

• Major League Rugby (the league): The governing league entity that sets broadcast, scheduling, and shared commercial frameworks for all MLR franchises including Old Glory DC; comparable as the central commercial counterpart.
• USA Rugby: National governing body for rugby in the U.S.; comparable as the broader ecosystem player whose national-team strategy, 2031 World Cup planning, and grassroots development directly affect Old Glory DC's market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/oldglorydc
• YouTubeyoutube.com/@theroadtoglorypodcast
• Facebookfacebook.com/OldGloryDC
• LinkedInlinkedin.com/company/dc-major-league-rugby
• Instagraminstagram.com/oldglorydc
• TikToktiktok.com/@oldglorydc?lang=en

Revenue estimate

Valuation estimate

Number of profiles

Profiles18 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Old Glory DC Rugby