What Glory Days does

Glory Days Grill is a privately held, full-service casual dining restaurant chain founded in 1996 in Burke, Virginia, by Richard Danker, Robert Garner, and Jeff Newman. It operates approximately 34–40 locations concentrated in the Mid-Atlantic and Southeast United States — specifically Florida (15 units), Virginia (14), Maryland (4), and West Virginia (1), with newer expansion into Georgia. The concept is a sports-themed family restaurant offering made-in-house wings, handcrafted burgers, sandwiches, and entrees, paired with a full bar and all-day everyday happy hour. Multiple large-screen televisions and individual table speaker stations are designed around sports viewing for families, sports fans, and adult happy-hour crowds.

The core technology stack relies on standard restaurant-industry platforms rather than proprietary systems: OLO powers direct online ordering, Paytronix underpins the Victory Club loyalty program (delivered via iOS and Android apps and the MyGuestAccount portal), ezCater handles catering orders, and an in-house ALERTED allergy management protocol — coupled with AllerTrain certification for management and an Allergen Wizard / Nutrition Calculator on the website — supports the chain's allergy-friendly positioning. There are no patents, no AI/ML modalities, and no proprietary model disclosed.

The business model is straightforward full-service restaurant economics: dine-in transaction revenue supplemented by online pickup/delivery, ezCater-driven catering, and physical and e-gift card sales. Pricing is unit-based with entrees starting at $12.99 and value meals like the Trifecta ranging from $12.99 to $16.99. Customer segments are predominantly consumer — families, sports fans, and adult happy-hour patrons — supplemented by community groups and local sports teams served via the Dining for Dollars fundraising program. In 2022–2023, Bob Basham (Outback Steakhouse co-founder) acquired the 22 mid-Atlantic corporate restaurants through Play Ball Florida (renamed Play Ball USA), consolidating all locations under one entity alongside original co-founder Richard Danker; co-founders Newman and Garner retired as part of the transaction. The company is incorporated in Florida as Glory Days, Inc., has no disclosed venture or private-equity funding, and derives no material revenue from any single enterprise customer.

Name

Glory Days

Legal name

Glory Days, Inc.

Website

https://glorydaysgrill.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Glory Days Grill is a privately held, full-service casual dining restaurant chain operating 34–40 sports-themed locations across the Mid-Atlantic and Southeast U.S., serving families, sports fans, and adult diners with made-in-house wings, burgers, full bar, and all-day happy hour.

Ownership category

akta.pro rank

Product category

Casual Dining Restaurants

NAICS

Full-Service Restaurants (722511), Drinking Places (Alcoholic Beverages) (7224), Special Food Services (7223)

SIC

Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)

akta.pro primary industry

All-Day Dining Restaurants (THAFACAJ)

akta.pro secondary industries

Sports Bars (CRANACAC), Special Occasion & Destination Restaurants (THAFACAK)

Keywords

• Casual dining restaurants
• Sports bar dining
• Restaurant loyalty programs
• Online food ordering
• Catering services

Headquarters

HQ city

Tampa

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Dine-in Restaurant Sales: Full-service dining with table service, sports bar atmosphere, and full-service bar. Guests can order from extensive menu including wings, burgers, sandwiches, entrees, and drinks.
2. Online Ordering: Direct online ordering through OLO platform for pickup and delivery. Customers can order via website or mobile app.
3. Catering Services: Catering menu available through ezcater platform for events and large groups. Includes wing platters, burger bars, and various spread options.
4. Gift Cards: Physical gift cards sold at restaurant locations and e-gift cards purchasable online for gifting.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Glory Days Grill operates a full-service, sports-themed casual dining restaurant chain serving made-in-house menu items such as wings, burgers, sandwiches, ribs, pasta, and salads alongside a full bar with craft beer and cocktails. The chain operates 34 corporate locations across Florida, Maryland, Virginia, and West Virginia, complemented by online ordering, mobile apps, a tiered loyalty program (Victory Club), catering services, and gift card programs.

Product overview

Glory Days Grill & Sports House operates as a full-service casual dining restaurant chain with a sports-centric, family-friendly concept. The core offering includes made-in-house food (jumbo chicken wings, handcrafted burgers, entrees, sandwiches) paired with a full bar and sports viewing atmosphere. The product portfolio centers on the main restaurant concept complemented by the Victory Club loyalty program (powered by Paytronix), mobile ordering app (iOS/Android), gift cards via MyGuestAccount, and catering through ezCater. Promotional offerings include The Trifecta value meal, Fish Fry Friday, and all-day everyday Happy Hour. Nutritional and allergen resources are available online through their website. The company operates 34 locations across Florida, Maryland, Virginia, and West Virginia.

Differentiator

Problem solved

Functional benefit

Brands

• Victory Club: Glory Days Grill loyalty rewards program allowing guests to earn points on food and non-alcoholic purchases for free food rewards.

Products and services

• Glory Days Grill & Sports House (In-Restaurant Dining) Full-service casual dining experience at 34 corporate locations, offering a made-in-house menu of wings, burgers, sandwiches, ribs, pasta, salads, and a full bar with craft beer and cocktails, anchored by a sports-themed, family-friendly atmosphere with broadcast sports viewing.
• Victory Club Loyalty Program Tiered customer loyalty program powered by Paytronix that rewards repeat diners with points, tier-based perks, and exclusive offers for dining, ordering online, and engaging with the brand.
• Glory Days Mobile Ordering App Branded mobile application available on iOS and Android that enables customers to place online orders for pickup and access loyalty features.
• Gift Cards (Physical and e-Gift) Reloadable gift cards available for purchase online or in-store and redeemable across all Glory Days Grill corporate locations; managed through the MyGuestAccount platform.
• Catering Services Group and corporate catering program powered by ezCater integration, offering packaged group meals and party platters for delivery to offices, teams, and events served by chain locations.
• Glory Days Kids Program Family-oriented offering that includes a dedicated children's menu and educational activity sheets designed to engage younger diners at all Glory Days Grill locations.

Quantifiable outcome

• Earn 1 point per $1 spent on food and non-alcohol purchases through Victory Club loyalty program
• +2 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• Tunnel to Towers FoundationcoreStrategic or Co-development Partner · 25 October 2021Glory Days Grill supports the Tunnel to Towers Foundation through the HERO Burger, donating $1 per burger sold to help nation's heroes and their families. The foundation honors firefighter Stephen Siller and supports military and first responders who made the ultimate sacrifice.
• ezcatercoreChannel Partner/ Reseller/ DistributorThird-party catering platform for corporate and event catering orders. Allows customers to order Glory Days Grill catering for events through ezcater.com.
• PaytronixcoreTechnology or IntegrationLoyalty program platform provider for Victory Club rewards program. Handles points accumulation, reward redemption, and mobile app functionality for the loyalty program.
• Devils Backbone BreweryminorStrategic or Co-development PartnerVirginia brewery that crafted a Silver Anniversary IPA for Glory Days Grill featuring natural apple, tangerine, mango, and pineapple juices for the 25th anniversary celebration.
• Digitec Solutions, Inc.coreTechnology or Integration22-time Vendor of the Year winner. Serves as Glory Days Grill's IT company providing computer hardware, software, hosting, ToPromote division for uniforms and promotional goods.
• US FoodscoreImplementation/ SI/ Consulting Partner6-time Vendor of the Year winner. Leading foodservice distributor partnering with approximately 300,000 restaurants, providing food products and business solutions.
• Nard's EntertainmentcoreTechnology or Integration5-time Vendor of the Year winner. DirecTV dealer with over 1,000 commercial accounts providing audio/visual, TV installation, and WIFI distribution services for bars and restaurants.
• Game Plan MediaminorGTM or Marketing PartnerFirst-time Vendor of the Year winner. Provides personalized media consultative services with 25 years in sports marketing experience.
• Imperial DademinorImplementation/ SI/ Consulting PartnerFirst-time Vendor of the Year winner. Leading independently owned foodservice packaging, facilities maintenance supplies, and industrial packaging distributor serving over 80,000 customers nationwide.
• Visit FairfaxminorGTM or Marketing PartnerFirst-time Vendor of the Year winner. Tourism organization enhancing economic growth in Fairfax County and Northern Virginia through marketing and hospitality promotion.

Scale indicators8 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Buffalo Wild Wings: Largest U.S. sports-bar chain focused on wings, burgers, beer, and multi-TV sports viewing. Most direct competitor to Glory Days in the sports-bar casual dining category with similar menu architecture and target customer (families, sports fans, adult happy-hour crowd).
• Hooters: Iconic sports-bar chain emphasizing wings, beer, and casual dining with full bar. Overlaps significantly with Glory Days on menu (wings, burgers), sports viewing experience, and adult/family dual appeal.
• Miller's Ale House: Regional sports-casual dining chain with full bar, wings, burgers, and value-driven pricing. Closest comparable in size, footprint strategy, and menu positioning to Glory Days; competes in overlapping Florida and mid-Atlantic markets.
• Wingstop: Wings-focused chain with takeout, delivery, and limited dine-in. Competes with Glory Days for wing category share-of-stomach, particularly through digital ordering channels, though with a narrower limited-service model.

Broad incumbents

• TGI Fridays: Casual dining full-service bar-and-grill chain with burgers, ribs, and full bar. Competes in same casual full-service category with bar-led traffic drivers, though with a more national/international footprint.
• Chili's Grill & Bar: National casual dining chain with full bar, ribs/burgers/wings, and value-driven promotions. Directly competes for casual lunch/dinner occasions and family dining occasions; broader portfolio but overlapping menu categories.
• BJ's Restaurant Brewhouse: Casual dining chain with in-house brewery, full bar, and broad menu including burgers, wings, and pizza. Comparable in sports-casual positioning and value-driven traffic drivers; competes for similar family/adult occasions.
• Applebee's: National casual dining full-service chain with full bar, value meals, and broad menu. Competes for similar family/group casual dining occasions and lunch/dinner check averages, though less sports-bar focused.

Emerging players

• Bagger Dave's Burger Tavern: Regional burger-focused tavern concept with craft beer and sports atmosphere. Comparable casual dining + bar positioning though with narrower menu focus; competes for similar value-driven casual occasions.

Regional players

• Brick House Tavern + Tap: Regional sports-tavern concept with full bar, wings, burgers, and TVs. Closely comparable to Glory Days on atmosphere, menu, and pricing; competes in overlapping mid-Atlantic markets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/GloryDaysGrill
• Instagraminstagram.com/glorydaysgrill
• Xx.com/GloryDaysGrill
• LinkedInlinkedin.com/company/glorydaysgrill

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Glory Days