Tersa
Tersa designs and sells premium vibroacoustic wellness hardware—SAVA Sound Pod and ARA assessment platform—targeting elite sports institutions, luxury hospitality, medical facilities, and high-net-worth consumers for recovery and nervous system regulation.
- Company typePrivate
- Founded2017
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Tersa does
Tersa Inc. is a US-incorporated, New York-based wellness hardware company founded in 2017 by Ray Kelly. It designs and sells two premium physical-product lines: the SAVA Sound Pod, a patented human-sized vibroacoustic pod combining full-body vibration with immersive spatial audio for nervous system regulation and recovery, and ARA, an all-in-one digital hardware platform featuring AI-driven 3D body assessment, infrared thermal scanning, soft tissue therapy tools, breathing practices, telehealth, and a coaches portal. A companion SAVA app layers an Emotional Intelligence engine that selects sound frequencies based on user mood.
The company targets four end markets: elite sports institutions (UFC Performance Institute, Ohio State, Olympique Lyonnais, Tottenham Hotspur, US Soccer Federation, NY Liberty, TPC Sawgrass), luxury hospitality and wellness brands (Four Seasons London, Saint Haven, Remedy Place, Gurner Group developments), medical facilities (Panoptic Oncology, The Liver Clinic), and high-net-worth consumers for home use. Pricing is quote-based and not publicly disclosed; SAVA and ARA are sold via pre-order and contact-to-order, with a $100 bundle discount on combined pre-orders.
Tersa's GTM combines enterprise field sales for B2B flagship placements, channel partnerships with luxury venues and sports institutions, and direct-to-consumer pre-orders. The leadership team includes Ray Kelly (Founder/CEO), Tom Gioia (President & CFO), Mariah Rich (COO), and Ariel Granoff (Chairperson, ex-LionTree, ex-J.P. Morgan), with Dr. Andy Walshe (former Red Bull Human Performance) as Human Performance Advisor and Nick Littlemore (PNAU/Empire of the Sun) as Music Director and investor. The company holds a registered patent on the SAVA Sound Pod, has been named a VML Future 100: 2025 trend in vibroacoustic therapy, and operates showrooms in NYC, London (via Four Seasons), and Melbourne (via Saint Haven). No institutional funding beyond a 2021 Lake Nona Fund event is disclosed.
Tersa firmographics
Firmographics- Name
- Tersa
- Legal name
- Tersa Inc.
- Website
- https://tersa.co
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Tersa designs and sells premium vibroacoustic wellness hardware—SAVA Sound Pod and ARA assessment platform—targeting elite sports institutions, luxury hospitality, medical facilities, and high-net-worth consumers for recovery and nervous system regulation.
- Ownership category
- akta.pro rank
Tersa industry classification
Industry- Product category
- Wellness & Recovery Technology Hardware
- NAICS
- Electromedical and Electrotherapeutic Apparatus Manufacturing (334510), Audio and Video Equipment Manufacturing (334310)
- SIC
- Electromedical & Electrotherapeutic Apparatus (3845), Sporting & Athletic Goods, Nec (3949)
- akta.pro primary industry
- Mental Wellness & Stress Management Devices (Biofeedback, Meditation/Neurostimulation Devices) (CRACAQAL)
- akta.pro secondary industries
- Posture, Musculoskeletal & Pain-Relief Devices (Posture Trainers, TENS/EMS, Massage Devices) (CRACAQAK), Meditation Apps, Digital Courses & Online Communities (HSADAJAH)
Keywords
Where Tersa is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Tersa business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- SAVA Sound Pod Hardware Sales: Sale of patented SAVA Sound Pod - a premium human-sized vibroacoustic sound pod for home or business use. Sold via pre-order and direct contact-to-order model.
- ARA Hardware Platform Sales: Sale of ARA all-in-one digital hardware ecosystem combining body scanning, training, and recovery capabilities. Available via pre-order waitlist.
- Bundle Sales (ARA + SAVA): Combined ARA and SAVA purchase option offering $100 off pre-order deposit when bundling both products.
- Partnership/Showroom Revenue: Revenue from partnership installations at premium locations including Four Seasons hotels, luxury wellness clubs, sports institutions, and medical facilities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | SAVA Sound Pod - Direct Purchase |
| Hybrid | Pay-as-you-go | ARA + SAVA Bundle |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels9 records
Tersa product offering
Product offeringCore offering
Tersa designs, manufactures, and sells premium wellness hardware led by the patented SAVA Sound Pod (a human-sized vibroacoustic cocoon combining immersive spatial audio with full-body vibration for nervous system regulation and recovery) and the ARA platform (an all-in-one hardware ecosystem with AI-powered 3D body assessment, infrared thermal scanning, integrated soft tissue therapy, telehealth, and AI-driven emotional intelligence). Products are sold to elite sports organizations, luxury hospitality groups, medical facilities, and high-net-worth consumers via enterprise sales, partner installations, and DTC pre-orders.
Product overview
Tersa offers two core hardware products: SAVA Sound Pod and ARA. SAVA is a patented vibroacoustic sound pod featuring immersive spatial audio and full-body vibrations for nervous system regulation and recovery. ARA is an all-in-one digital hardware ecosystem combining AI-powered body assessment, thermal imaging, breathing practices, soft tissue therapy, and strength training. When combined, ARA and SAVA create a comprehensive wellness system addressing both physical training/recovery and nervous system optimization.
Differentiator
Problem solved
Functional benefit
Brands
- SAVA: Immersive vibroacoustic sound pod - a patented human-sized sound pod that mixes sound wave vibrations with immersive spatial music for higher state of consciousness and enhanced recovery.
- ARA
Products and services
- SAVA Sound Pod A patented human-sized vibroacoustic sound pod that combines sound wave vibrations with immersive spatial music to transport users into higher states of consciousness while enhancing nervous system regulation and recovery. Features a cocoon design with ultra-soft memory foam, weighted blanket, and eye mask; 10 bass transducers underneath the body and four surround-sound speakers around the head; proprietary SAVA Sound Journeys content; and an exclusive SAVA App with AI-powered Emotional Intelligence software that personalizes sound frequency selection based on user mood and goals. Sold to elite sports institutions, luxury hospitality and wellness venues, medical facilities, real estate developers, and high-net-worth consumers via enterprise sales, partner installations, and direct-to-consumer pre-order.
- ARA All-in-One Digital Hardware Platform An all-in-one digital hardware ecosystem for holistic wellness that combines AI-powered 3D body assessment, infrared thermal scanning, breathing practices, built-in soft tissue therapy tools (floss bands for neck, shoulder, hip, back, and lower body), and strength training capabilities. Features an AI Emotional Intelligence platform that tracks daily emotional state and recommends content, an integrated 1:1 telehealth video platform connecting users with physical therapists and coaches, and a Class Builder / Coaches Portal for personalized programs and remote performance monitoring. Sold via direct-to-consumer pre-order with bundle pricing when paired with SAVA, and through enterprise B2B partnerships with sports and medical institutions.
Quantifiable outcome
- Resolution of tennis elbow pain for 2 weeks after single SAVA session
- +1 more outcomes
Companies that use Tersa
Customer profileNamed customers12 records
Segments4 records
Ideal customer profiles3 records
Tersa technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature11 records
Tersa partnerships and signals
Strategic signalPartnerships
22 partnerships are on record, tiered core and flagship.
- Nick Littlemore (PNAU / Empire of the Sun)coreNick Littlemore serves as Official Music Director and Investor of TERSA's SAVA Sound Pod. He creates proprietary sound journeys blending spatial music with vibroacoustic frequencies. His music background from PNAU and Empire of the Sun brings expertise in combining chakra research, Solfeggio scales with electronic music aesthetics.
- Dr. Andy WalshecoreCo-founder of Liminal Collective and former Director of Red Bull Human Performance. Global leader in elite human performance who has worked with hundreds of international professional athletes. Supervises teams of scientists, engineers, physicians, and technologists for elite performance models.
- Dr. Duncan French (UFC Performance Institute)coreSenior Vice President at UFC Performance Institute. Uses SAVA vibroacoustic therapy as essential tool for influencing sensory processing and nervous system activity of elite UFC fighters for recovery and mental clarity.
- Josh Hagen, PhD (Ohio State University)coreLead Scientist & Faculty Director for US Airforce and Ohio State University. First university to bring SAVA technology to student-athletes for performance and holistic health research.
- Dr. Jonathan Leary (Remedy Place)flagshipFounder & CEO of Remedy Place - world's first luxury social wellness club. Endorses Tersa as 'innovative, stunning design, epitome of luxury'.
- Four Seasons Hotel London at Tower BridgeflagshipFirst and only publicly accessible SAVA location in UK and Europe. Located at Tower Bridge with premium spa experience. 'Redefining holistic wellness by merging music and healing'.
- Saint HavenflagshipExclusive social wellness members' club in Melbourne hosting Australian debut of SAVA Sound Pod. Partnership with Tim Gurner-founded luxury wellness brand.
- Dr. Gareth Morris-Stiff (Panoptic Oncology / The Liver Clinic)coreChief Medical Officer using SAVA for patient therapy at The Liver Clinic and Founder of Panoptic Oncology. Documents positive effects on nervous system downregulation and relaxation supporting conventional cancer therapies.
- Christoph Sonnen (leAD Sports Health Tech Partners)coreCo Founder & CEO of leAD Sports Health Tech Partners - sports health tech investment and advisory. Describes Tersa as 'nothing short of revolutionary' in wellness innovation and human performance optimization.
- Olympique LyonnaiscoreProfessional soccer club (Ligue 1) with Director of High Performance Rick Cost testing and endorsing SAVA for athlete relaxation and recovery programs.
- TPC Performance Sawgrass (PGA)corePGA Tour Performance Center using SAVA for professional golfer mobility and strength assessment. Fitness Specialist Alex Bennett endorses assessment capabilities for professional athletes.
- Tottenham HotspurcorePremier League soccer club with ongoing partnership for performance optimization and recovery technology deployment.
- US Soccer FederationcoreNational soccer governing body partnering to provide SAVA technology to US national team athletes for recovery and performance.
- US Ski & SnowboardcoreNational governing body for Olympic ski and snowboard with Sophie Goldschmidt (CEO) serving as TERSA Advisor. Previously designed performance program for US Olympic teams.
- New York Liberty (WNBA)coreWomen's National Basketball Association team with partnership for SAVA deployment for athlete recovery and performance.
- Dr. Ron KvitnecoreHead surgeon for LA Galaxy, LA Kings, LA Lakers & UFC. States 'This is the best mobility training system I've ever seen. Every pro sports team needs one'.
- Steve Gera (Gains Group)coreCEO Gains Group, former NFL Coach. Experience testimonial: 'You can feel your body realign with the combination of relief and activation that Tersa induces - have to feel it to believe it'.
- David Rose (Chelsea FC)coreDirector of CDV at Chelsea FC. States 'I think it's one of the best considered product and business executions I've ever seen in this space. I can see so many uses for this product.'
- Tim Gurner (Gurner Group)flagshipCEO and Founder of Gurner Group luxury real estate developer. Personal endorsement: 'Having personally experienced the pod I can say it is an other-worldly experience and one that I know will bring some truly life-altering moments for our members.'
- Alan Hansen (Liverpool FC)coreLiverpool FC legend and former captain. States 'The future of rehab and recovery is here.' Endorsement for sports recovery applications.
- Laura PenhaulcoreHuman Performance Consultant and Head of Innovation. States 'TERSA Is world class. It is the first example of technology that truly Understands, Guides and Inspires individuals to take the steps to help health & performance whilst building body literacy.'
- Emaly Vatne (Ohio State)coreAssistant Sports Scientist at Ohio State. Reports 'The SAVA has already proven to be an extremely valuable resource for our student-athletes. Our athletes' feedback demonstrates that this technology is amazing for holistic and physical recovery.'
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
Tersa competitors and assessment
Company assessmentBroad incumbents
- Oura: Premium smart-ring wellness tracker with strong penetration among elite athletes, executives, and longevity-focused consumers. Comparable premium positioning, athlete-partnership distribution, and recovery/wellness narrative even though it is a wearable rather than a room-based modality.
- Whoop: Subscription wearable focused on recovery, strain, and sleep for elite athletes and high-performance professionals. Competes for similar elite-sports partnerships and premium-consumer wallet share but offers a wearable rather than in-room hardware solution.
- Peloton: Connected premium wellness hardware operator at scale (bike, tread, row) with subscription economics and luxury-retail placement. Comparable hardware + content + subscription model and premium consumer targeting, though focused on fitness rather than recovery/nervous-system regulation.
Direct peers
- Eight Sleep: Hardware-driven recovery platform (Pod) targeting elite athletes and premium consumers with subscription-enabled, data-rich sleep/recovery hardware. Comparable on premium hardware + subscription monetisation + athlete ambassadorship and direct-to-high-net-worth DTC.
- Therabody: Premium sports recovery hardware brand (Theragun, RecoveryAir, Thermo) operating with the same direct-to-athlete + premium-retail + elite-team B2B motion. Competes head-to-head with ARA on training/recovery positioning and with SAVA on premium athlete recovery wall-share.
- HigherDOSE: Premium infrared sauna and PEMF 'wellness pods' sold into spas, longevity clinics, and high-net-worth consumers. Closest comparable in cocoon-style form factor, premium-lifestyle positioning, and spa/hospitality channel distribution.
- Sun Home Saunas: Premium home infrared/wellness saunas sold into luxury residences, wellness clubs, and longevity clinics. Direct competitor for high-net-worth home installation budgets and spa-partnership floor space.
- Hyperice: Elite-sports recovery and performance technology company with similar athlete ambassador programmes (NFL, NBA, Premier League) and Hypervolt/Normatec hardware portfolio. Direct overlap in the elite-sports performance centre buyer and tier-one league partnership motion.
Others
- Calm: Premium mental-wellness and meditation subscription app. Not direct competition but a complementary mind/regulation platform — some of the same enterprise wellness buyers procurement both Calm licenses and SAVA pods for athlete and executive programs.
- Equinox: Luxury fitness, wellness, and hospitality operator (gyms, hotels, spa services). Acts as a channel/customer for premium wellness hardware like Tersa, Remedy Place, and HigherDOSE while operating adjacent consumer wellness and recovery services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Tersa social profiles
Digital presenceTersa financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tersa leadership team
Management profileNumber of profiles
Profiles7 records
Tersa funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tersa M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tersa
What does Tersa do?
Tersa designs, manufactures, and sells premium wellness hardware led by the patented SAVA Sound Pod (a human-sized vibroacoustic cocoon combining immersive spatial audio with full-body vibration for nervous system regulation and recovery) and the ARA platform (an all-in-one hardware ecosystem with AI-powered 3D body assessment, infrared thermal scanning, integrated soft tissue therapy, telehealth, and AI-driven emotional intelligence). Products are sold to elite sports organizations, luxury hospitality groups, medical facilities, and high-net-worth consumers via enterprise sales, partner installations, and DTC pre-orders.
Is Tersa a public or private company?
Tersa is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Tersa founded?
Tersa was founded in 2017. It employs 1 to 10 people.
Where is Tersa based?
Tersa is headquartered in New York, United States, in the North America region.
How does Tersa make money?
Four revenue lines are on record. SAVA Sound Pod Hardware Sales are the primary driver. The others are ARA Hardware Platform Sales, bundle Sales (ARA + SAVA) and partnership/Showroom Revenue.
Who are Tersa's main competitors?
Broad incumbents on record are Oura, Whoop and Peloton. Direct peers are Eight Sleep, Therabody, HigherDOSE, Sun Home Saunas and Hyperice. Others are Calm and Equinox.
Does Tersa have an API?
No public API is recorded for Tersa.
What industry is Tersa in?
Tersa's product category is Wellness & Recovery Technology Hardware. Its primary akta.pro industry code is CRACAQAL, Mental Wellness & Stress Management Devices (Biofeedback, Meditation/Neurostimulation Devices), with a secondary code of CRACAQAK, Posture, Musculoskeletal & Pain-Relief Devices (Posture Trainers, TENS/EMS, Massage Devices). Its NAICS code is 334510 and its SIC code is 3845.