Myers Auto Group

What Myers Auto Group does

Myers Auto Group is a family-owned and operated automobile dealership group headquartered in West Palm Beach, Florida, operating 13 retail dealership locations across the state. The group holds authorized franchise agreements with 15+ automotive manufacturers spanning ultra-luxury (Aston Martin, McLaren), premium (Jaguar, Land Rover, Cadillac, GMC, Buick), and mainstream (Ford, Kia, Subaru, Dodge, Ram, Chrysler, Jeep) brands, with each brand operating as a sub-brand under a dedicated location and website.

The business generates revenue through four primary streams: new and used vehicle sales, service and parts operations, finance and insurance products, and commercial fleet sales via MAG Fleet Solutions. New vehicle pricing ranges from approximately $24,000 for mainstream models to $446,000 MSRP for luxury vehicles, with a total new vehicle inventory of 1,807 units across the group. The underlying technology platform is Dealer Inspire, providing website, inventory management, online scheduling, and financing application infrastructure across all locations. Each rooftop operates dedicated service centers, parts departments, and finance centers supporting the full vehicle ownership lifecycle.

The go-to-market is direct-to-consumer through physical showrooms supplemented by online inventory search and quote requests. Customer segments include individual retail buyers (primary) and commercial fleet buyers (secondary). The company is privately held with no institutional investors, no disclosed revenue, and no public listing. Geographic operations are concentrated entirely within Florida, serving the West Palm Beach, Lakeland, Brooksville, Spring Hill, Delray Beach, Tampa, and Sanford markets. No M&A activity, funding rounds, or leadership changes are documented in the available data.

Name

Myers Auto Group

Legal name

Myers Auto Group

Website

https://myersag.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

101–250 employees

Short description

Myers Auto Group is a family-owned automotive dealership group operating 13 locations across Florida, selling new and used vehicles from 15+ brands spanning luxury to mainstream, with in-house service, parts, financing, and commercial fleet sales.

Ownership category

akta.pro rank

Product category

Auto Dealership

NAICS

Automobile Dealers (4411), New Car Dealers (44111), Used Car Dealers (441120)

SIC

Retail-Auto Dealers & Gasoline Stations (5500)

akta.pro primary industry

New & Used Auto Purchase Loans (FSAKADAA)

akta.pro secondary industries

Dealer-Sold & F&I Administered Service Contracts (Dealer Obligors) (FSAJALAD), Auto & Vehicle Loan Brokerage (FSAEAEAK), Personal Auto Insurance (FSAJAMAA)

Keywords

• New vehicle sales
• Used vehicle sales
• Auto dealership services
• Vehicle financing
• Fleet vehicle sales

Headquarters

HQ city

West Palm Beach

HQ country

United States

HQ region

North America

Offices11 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Vehicle Sales: New and used vehicle sales across 13 dealerships representing 15 major automotive brands including luxury (Aston Martin, Jaguar, Land Rover, McLaren) and mainstream (Ford, Kia, Subaru, Dodge)
2. Service and Parts: Automotive service centers and parts departments at all dealership locations
3. Finance and Insurance: Vehicle financing, extended warranties, and insurance products through finance centers
4. Fleet Sales: Commercial fleet vehicle sales through MAG Fleet Solutions

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Myers Auto Group is a family-owned and operated automotive dealership group that sells new and used vehicles across 14 brands (Aston Martin, Buick, Cadillac, Chrysler, Dodge, Ford, GMC, Jaguar, Jeep, Kia, Land Rover, McLaren, Ram, Subaru) through 13 retail locations in Florida. The group also operates service centers, parts departments, and finance centers at each dealership, and offers commercial fleet sales through MAG Fleet Solutions.

Product overview

Myers Auto Group is a family-owned and operated automobile dealership group headquartered in West Palm Beach, FL, operating 13 dealerships across Florida. The group offers a multi-brand portfolio of new and used vehicle sales, fleet services, vehicle maintenance/repair, and financing. The core product portfolio centers on new vehicle sales across 14 automotive brands (Aston Martin, Buick, Cadillac, Chrysler, Dodge, Ford, GMC, Jaguar, Jeep, Kia, Land Rover, McLaren, Ram, and Subaru), supplemented by used vehicle sales including certified pre-owned programs. Service and finance centers at each location provide maintenance, repairs, and financing solutions. The dealerships are organized as sub-brands including Aston Martin Palm Beach, Buick GMC Brooksville, Buick Lakeland, Cadillac Lakeland, CDJR Brooksville, Ford Spring Hill, Jaguar Palm Beach, Kia Delray, Land Rover Palm Beach, McLaren Palm Beach, Subaru Lakeland, Subaru North Orlando, and Subaru South Tampa.

Differentiator

Problem solved

Functional benefit

Products and services

• New Vehicle Sales Sale of new automobiles across 14 brands including Aston Martin, Buick, Cadillac, Chrysler, Dodge, Ford, GMC, Jaguar, Jeep, Kia, Land Rover, McLaren, Ram, and Subaru, with luxury vehicles priced from $255,000 to $446,000 MSRP and mainstream vehicles from approximately $24,000 to $60,000.
• Used Vehicle Sales Pre-owned vehicle sales including certified pre-owned vehicles and vehicles priced under $10,000, available through 13 dealership locations with 1,807 new vehicle inventory units accessible across the network.
• Service and Parts Automotive maintenance, repair services, and parts sales across all 13 dealership locations for customers of all represented brands.
• Vehicle Financing Vehicle financing, payment calculator tools, extended warranties, insurance products, and trade-in valuation services provided through finance centers at each dealership location.
• MAG Fleet Solutions Commercial fleet vehicle sales and fleet management solutions for business customers requiring volume vehicle purchasing across the group's multi-brand portfolio.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered core.

• Aston MartincoreChannel Partner/ Reseller/ DistributorAuthorized Aston Martin dealership (Aston Martin Palm Beach) selling and servicing new Aston Martin vehicles including Vantage, DB12, DBX models
• BuickcoreChannel Partner/ Reseller/ DistributorAuthorized Buick dealership at two locations (Buick Lakeland and Buick GMC Brooksville) offering new Envista and other Buick models
• CadillaccoreChannel Partner/ Reseller/ DistributorAuthorized Cadillac dealership (Cadillac Lakeland) selling CT4, CT5, XT5, OPTIQ and other Cadillac models
• ChryslercoreChannel Partner/ Reseller/ DistributorAuthorized Chrysler dealership (CDJR Brooksville) selling Pacifica, Voyager minivans
• DodgecoreChannel Partner/ Reseller/ DistributorAuthorized Dodge dealership (CDJR Brooksville) selling Durango SUV, Charger, and Challenger muscle cars
• FordcoreChannel Partner/ Reseller/ DistributorAuthorized Ford dealership (Ford Spring Hill) selling Escape, Bronco Sport, and other Ford vehicles
• GMCcoreChannel Partner/ Reseller/ DistributorAuthorized GMC dealership (Buick GMC Brooksville) as part of combined Buick-GMC store
• JaguarcoreChannel Partner/ Reseller/ DistributorAuthorized Jaguar dealership (Jaguar Palm Beach) in West Palm Beach area selling new Jaguar vehicles
• JeepcoreChannel Partner/ Reseller/ DistributorAuthorized Jeep dealership (CDJR Brooksville) selling Jeep SUVs and crossovers
• KiacoreChannel Partner/ Reseller/ DistributorAuthorized Kia dealership (Kia Delray) in Delray Beach selling new Kia vehicles
• Land RovercoreChannel Partner/ Reseller/ DistributorAuthorized Land Rover dealership (Land Rover Palm Beach) in West Palm Beach area selling Range Rover and Land Rover models
• McLarencoreChannel Partner/ Reseller/ DistributorAuthorized McLaren dealership (McLaren Palm Beach) selling new McLaren sports cars
• RamcoreChannel Partner/ Reseller/ DistributorAuthorized Ram truck dealership (CDJR Brooksville) selling Ram pickup trucks
• SubarucoreChannel Partner/ Reseller/ DistributorAuthorized Subaru dealership at three locations (Subaru Lakeland, Subaru North Orlando, Subaru South Tampa) serving central Florida markets

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Hendrick Automotive Group: Largest privately held U.S. dealer group with a diversified brand portfolio. Comparable as a private, multi-brand franchised dealer with similar service/parts/F&I operations and family-style ownership.
• Group 1 Automotive: Public multi-brand franchised dealer group with U.S. and U.K. operations. Closely comparable in business model, brand mix, and reliance on new/used sales plus F&I and service revenue.
• Asbury Automotive Group: Public franchised dealer group with a mix of luxury and mass-market brands. Comparable in brand portfolio breadth, F&I capture, and service/parts operations.
• Sonic Automotive: Multi-brand franchised dealer group with EchoPark used-car standalone stores. Closely comparable in offering new/used sales, F&I, service, and parts across multiple OEM franchises.

Broad incumbents

• Lithia Motors: One of the largest U.S. dealer groups with a national footprint and aggressive acquisition strategy. Comparable as a multi-brand franchised dealer operating sales, service, parts, and F&I at scale similar to Myers.
• Penske Automotive Group: Public dealer group with a heavy premium/luxury mix (Audi, BMW, Mercedes, Porsche, Bentley). Comparable to Myers' luxury Palm Beach franchises in serving high-income luxury consumers.
• AutoNation: Largest U.S. auto retailer with roughly 300 stores across multiple brands and states. Comparable as a multi-brand, multi-region dealership group operating new/used sales, F&I, service, and parts at scale.
• CarMax: Largest U.S. used-vehicle retailer with a national footprint and in-house financing. Comparable to Myers' used vehicle and F&I business and represents a primary competitive alternative for used-car buyers.

Regional players

• Sun Auto Group: Regional multi-brand dealer group with Florida presence. Comparable as a regional competitor for both consumer and fleet sales in overlapping Florida markets.
• Morgan Auto Group: Large privately held Florida-based franchised dealer group with luxury and mass-market brands. Directly comparable in Florida geography, private ownership structure, and multi-brand operations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/myersautogroup
• Facebookfacebook.com/myersgroup
• LinkedInlinkedin.com/company/myers-auto-group

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Myers Auto Group